<?xml version="1.0" encoding="ISO-8859-1"?>	<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom">
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	<title><![CDATA[Always Riding New Products]]></title>
	<description>Clothing the rider.</description>
	<link>http://www.alwaysriding.co.uk/</link>
	<copyright>2010 Always Riding</copyright>
	<atom:link href="http://www.alwaysriding.co.uk/feeds/new_products.xml" rel="self" type="application/rss+xml" />
	
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	        <title><![CDATA[1. Bern Brentwood Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1327&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1327&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Bern+Brentwood+Helmet.jpg" alt="Bern Brentwood Helmet" width="150px" height="150px" /><br />The Bern Brentwood Helmet is Bern]]></description>
	        <pubDate>Fri, 18 May 2012 17:55:58 +0100</pubDate>
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	        <title><![CDATA[2. Bern Brentwood Bomber Graphics Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1326&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1326&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Bern+Brentwood+Helmet_bomber_small.jpg" alt="Bern Brentwood Bomber Graphics Helmet" width="150px" height="150px" /><br />The Bern Brentwood Helmet is Bern]]></description>
	        <pubDate>Fri, 18 May 2012 17:38:25 +0100</pubDate>
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	        <title><![CDATA[3. Bern Watts Brim Graphics Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1325&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1325&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Bern+Watts+Brim+Graphics_small.jpg" alt="Bern Watts Brim Graphics Helmet" width="150px" height="150px" /><br />The Bern Watts Brim Graphics Helmet is the same cycling helmet as the US brand's top selling Watts model, but with the addition of some eye catching brim colours to contrast with the main helmet colour.A bike helmet inspired by skate style, the Bern Watts is a non-traditional cycling helmet that is ideal for city cyclists looking for something a little more stylish for their ride. Complete with vents to assist cooling, it is closed via a snap chin-buckle and adjusted with a 3-point chin buckle.Super comfortable, safe and stylish, and quickly becoming the preferred cycle helmet choice for a growing number of city cyclists, the Bern Watts Brim Graphics Helmet is available to order today in a selection of colours.Shell construction:&nbsp; Lightweight high-impact shell with expanded polystyrene (EPS) hard foamStraps: 3-point strap adjustmentBuckles: Snap chin buckleWeight: 18.0 oz / 499 gramsSafety Approval: EN1078/CPSC certifiedNotes: Compatible with Bern's winter upgrades ]]></description>
	        <pubDate>Fri, 18 May 2012 17:03:45 +0100</pubDate>
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	        <title><![CDATA[4. Bern Watts Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1324&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1324&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Bern+Watts+Helmet.jpg" alt="Bern Watts Helmet" width="150px" height="150px" /><br />The Bern Watts Helmet is a bike helmet inspired by skate style. What that means is a non-traditional cycling look that is ideal for city cyclists looking for something a little more stylish for their ride.&nbsp; Complete with vents to assist cooling, it is closed via a snap chin-buckle and adjusted with a 3-point chin buckle. Super comfortable, safe and stylish, and quickly becoming the preferred cycle helmet choice for a growing number of city cyclists, the Bern Watts Helmet is available to order today in a selection of colours.Shell construction:&nbsp; Lightweight high-impact shell with expanded polystyrene (EPS) hard foamStraps: 3-point strap adjustmentBuckles: Snap chin buckleWeight: 18.0 oz / 499 gramsSafety Approval: EN1078/CPSC certifiedNotes: Compatible with Bern's winter upgrades&nbsp;]]></description>
	        <pubDate>Fri, 18 May 2012 16:25:31 +0100</pubDate>
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	        <title><![CDATA[5. Bern Watts 2-Tone Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1323&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1323&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Bern+Watts+Two+Tone+Helmet_small.jpg" alt="Bern Watts 2-Tone Helmet" width="150px" height="150px" /><br />The Bern Watts 2-Tone Helmet is a bike helmet inspired by skate style. 
What that means is a non-traditional cycling look that is ideal for city
 cyclists looking for something a little more stylish for their ride.&nbsp; 
Complete with vents to assist cooling, it is closed via a snap 
chin-buckle and adjusted with a 3-point chin buckle. 

Super comfortable, safe and stylish, and quickly becoming one of the 
most popular cycling helmets seen on the city streets, the Bern Watts 
2-Tone Helmet is available to order today in black/grey.
Shell construction:&nbsp; Lightweight high-impact shell with expanded polystyrene (EPS) hard foamStraps: 3-point strap adjustmentBuckles: Snap chin buckleWeight: 18.0 oz / 499 gramsSafety Approval: EN1078/CPSC certifiedNotes: Compatible with Bern's winter upgrades&nbsp;]]></description>
	        <pubDate>Fri, 18 May 2012 15:58:36 +0100</pubDate>
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	        <title><![CDATA[6. Bern Watts Pro Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1322&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1322&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Bern+Watts+Pro+Souphorse+Graphic_small.jpg" alt="Bern Watts Pro Helmet" width="150px" height="150px" /><br />The Bern Watts Pro Helmet is a bike helmet inspired by skate style. What that means is a non-traditional cycling look that is ideal for city cyclists looking for something a little more stylish for their ride.&nbsp; Complete with vents to assist cooling, it is closed via a snap chin-buckle and adjusted with a 3-point chin buckle. Super comfortable, safe and stylish, the Bern Watts Pro Helmet is finished in a limited edition matte black with a Souphorse graphic.Shell construction:&nbsp; Lightweight high-impact shell with expanded polystyrene (EPS) hard foamStraps: 3-point strap adjustmentBuckles: Snap chin buckleWeight: 18.0 oz / 499 gramsSafety Approval: EN1078/CPSC certifiedNotes: Compatible with Bern winter upgrades&nbsp;]]></description>
	        <pubDate>Fri, 18 May 2012 15:43:01 +0100</pubDate>
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	        <title><![CDATA[7. Le Coq Sportif Tour de France Number 3 T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1321&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1321&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Le+coq+Sportif+Tour+de+France+T-Shirt3_small.jpg" alt="Le Coq Sportif Tour de France Number 3 T-Shirt" width="150px" height="150px" /><br />Inspired by the Le Coq Sportif archives and long standing association with the Tour de France, this t-shirt is an official Tour de France Le Coq Sportif garment, made from 100% cotton and produced in Europe. 100% cottonMade in EuropeRegular fitOfficial Tour de France approved t-shirt]]></description>
	        <pubDate>Fri, 18 May 2012 14:29:46 +0100</pubDate>
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	        <title><![CDATA[8. Le Coq Sportif Tour de France Number 2 T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1320&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1320&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Le+coq+Sportif+Tour+de+France+T-Shirt2_small.jpg" alt="Le Coq Sportif Tour de France Number 2 T-Shirt" width="150px" height="150px" /><br />Inspired by the Le Coq Sportif archives and long standing association with the Tour de France, this t-shirt is an official Tour de France Le Coq Sportif garment, made from 100% cotton and produced in Europe. 100% cottonMade in EuropeRegular fitOfficial Tour de France approved t-shirt]]></description>
	        <pubDate>Fri, 18 May 2012 14:20:33 +0100</pubDate>
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	        <title><![CDATA[9. Le Coq Sportif Tour de France Number 1 T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1319&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1319&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Le+coq+Sportif+Tour+de+France+T-Shirt1_small.jpg" alt="Le Coq Sportif Tour de France Number 1 T-Shirt" width="150px" height="150px" /><br />Inspired by the Le Coq Sportif archives and long standing association with the Tour de France, this t-shirt is an official Tour de France Le Coq Sportif garment, made from 100% cotton and produced in Europe. 100% cottonMade in EuropeRegular fitOfficial Tour de France approved t-shirt]]></description>
	        <pubDate>Fri, 18 May 2012 14:11:14 +0100</pubDate>
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	        <title><![CDATA[10. Vulpine Softshell Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1318&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1318&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Vulpine+Softshell+Jacket_small.jpg" alt="Vulpine Softshell Jacket" width="150px" height="150px" /><br />Created with the sole aim of making the perfect mid-weight city cycling jacket - one that combines style and practicality with a seamless transition to off the bike duties, the Vulpine Softshell Jacket is well suited to any city cyclist in need of a versatile and adaptable bicycle jacket.Styled to hint at the British tailoring and military tradition, with lined pocket flaps, traffic-facing shoulder bars and crisp lines, the Vulpine Softshell&nbsp; also incorporates clever dual position cuffs that either display blazing reflectivity, or a straight cuff depending on their folded position - a nice touch when moving from bike to pub.For the softshell construction, Vulpine used the finest technical dual-layer fabric. The outer water resistant / wind proof layer is bonded to a tightly fleeced inner layer, whilst tiny ventilation holes are laser cut under the arms for enhanced breathability.Offering a number of pocket options, from the large easily accessible cargo areas at the rear, one with magnetic contrast lined pocket flap, the second detailed with a leather-pull zip that is useful as a valuables area. At the front there are two hand pockets, closed via two tailored suit jacket style magnetic flaps. There is also a key and card zipped arm pocket on the right arm, with key carabiner.Hard-wearing and ideal for cool to mild conditions, the jacket is designed to perform and look great with or without bicycle.Water-resistant, wind proof &amp;amp; breathableLightweight fleece innerVery breathableMultiple pocket optionsMagnetic closuresLaser-cut underarm ventilationMagnetic splash guardFold-back reflective sleevesSubtle reflective shoulder stripsReflective rear light loopPull-cord high-cut collarGreen tailored pocket flapsZipped valuables rear pocketLined inner seamsLong cycling cutInner waist adjustment]]></description>
	        <pubDate>Wed, 16 May 2012 15:56:21 +0100</pubDate>
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	        <title><![CDATA[11. Vulpine Merino T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1317&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1317&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Vulpine+Merino+T-Shirt_small.jpg" alt="Vulpine Merino T-Shirt" width="150px" height="150px" /><br />The Vulpine Merino T-Shirt is a deceptively simple, 100% Merino wool cycling t-shirt, cut for both bike and pavement. Constructed from 100% highest grade mid-weight merino wool and finished with flatlock contrast stitching for comfort, the Vulpine Merino T-Shirt benefits from the exceptional characteristics of Merino wool - namely incredible odour resistance, comfort and unparalleled breathability. For carrying light items on the go, the Vulpine T-Shirt includes a single rear pocket, fastened by an engraved button. The pocket is finished with a strip of reflective Scotchlite to aid low light visibility.Cut slim but not body-hugging, we recommend that you go down a size if you prefer a very fitted look, or up a size if you prefer a looser fit. The back is cut long for a cyclist's position over the bars.Garment care: There are clear instructions on the inside of the garment itself, but it is worth noting that merino wool can be washed as normal. Please dry flat. Though it is very high grade merino and not given to bobbling, it is best to avoid placing a merino garment with velcro or snagging items, as this will not help it long-term.100% Merino WoolExtraordinarily odour-resistantVery breathableCycling fitFast dry-wickingFlatlock stitching for comfortRear button pocketSubtle reflective detail on pocketEmbroidered Vulpine branding]]></description>
	        <pubDate>Wed, 16 May 2012 14:18:16 +0100</pubDate>
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	        <title><![CDATA[12. Vulpine Cotton Visibility Gilet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1316&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1316&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Vulpine+Cotton+Visibility+Gilet_small.jpg" alt="Vulpine Cotton Visibility Gilet" width="150px" height="150px" /><br />Styled in contemporary 'Vulpine' Green, lined with soft reflective fabric and replete with 3 rear pockets, the Vulpine Cotton Visibility Gilet is an ideal cycling vest for any rider in need of a visible, highly functional and beautifully finished outer layer.A common theme across the Vulpine outwear range is a cleverly hidden rear splash guard, and the Vulpine gilet is no exception, with the gilet providing the rider with an ingenious piece of fabric that unfolds from the back of the jacket, and which is held in place by a magnetic closure when out of use. This splash guard features a reflective lining for a welcome touch of low light visibility, and is completed by the Vulpine logo. Staying at the rear, and the Vulpine gilet provides 3 rear pockets trimmed with Scotchlite]]></description>
	        <pubDate>Wed, 16 May 2012 12:16:06 +0100</pubDate>
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	        <title><![CDATA[13. Vulpine Merino Button Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1315&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1315&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Vulpine+Merino+Jersey_blue_small.jpg" alt="Vulpine Merino Button Jersey" width="150px" height="150px" /><br />Incredibly comfortable and finished with extraordinary attention to detail, the Vulpine Merino Button Jersey is an excellent all day riding jersey, cut long and slim for the svelte city, touring or relaxed road cyclist. Made from 100% highest grade mid-weight Merino with faultless flatlock stitching, the Button Jersey is completed by three well thought out rear pockets (2 side angled for easy access and a lower, central zippered pocket), a light loop and reflective detailing at the rear. A silicon waist gripper prevents the jersey from riding up.Garment care: There are clear instructions on the inside of the garment itself, but it is worth noting that merino wool can be washed as normal. Please dry flat. Though it is very high grade merino and not given to bobbling, it is best to avoid placing a merino garment with velcro or snagging items, as this will not help it long-term.100% Merino WoolExtraordinarily odour-resistantHighly breathableCut long for cyclingFast-dryingFlatlock stitching for comfortTwo rear-angled pocketsOne rear zip pocket for valuablesReflective band and light loopEmbroidered brandingSilicon waist gripperEngraved buttons with V stitching]]></description>
	        <pubDate>Tue, 15 May 2012 16:25:49 +0100</pubDate>
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	        <title><![CDATA[14. Vulpine Cotton Rain Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1314&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1314&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Vulpine+Cotton+Rain+Jacket_small.jpg" alt="Vulpine Cotton Rain Jacket" width="150px" height="150px" /><br />The Vulpine Cotton Rain Jacket is a finely design cycling rain jacket constructed from microscopically treated Epic Cotton]]></description>
	        <pubDate>Tue, 15 May 2012 15:25:11 +0100</pubDate>
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	        <title><![CDATA[15. Quoc Pham New Fixed Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1313&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1313&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Quoc+Pham+New+Fixed+shoe_small.jpg" alt="Quoc Pham New Fixed Shoe" width="150px" height="150px" /><br />The Quoc Pham New Fixed Shoe is a traditional touring style, hand lasted bicycle shoe, with a natural leather upper and rubber sole. The latest iteration of the highly popular Quoc Pham Fixed Shoe, the 'New' model offers a timeless track style design with a slighter wider arc to the lacing area.The New Fixed is crafted with&nbsp; natural leather upper that offers many advantages of a synthetic construction. Leather breathes, neutralises odours, softens and moulds to fit the wearer. Furthermore, it is warm and wind resistant in cold weather yet cool and absorbent in summer.Quoc Pham shoes should feel a little tight width-wise on first wear, but rest assured that after a couple of hours the leather will give to ensure a perfect fit. Please click on the sizing link above in order to find your size, and to read more helpful sizing information.&nbsp;]]></description>
	        <pubDate>Mon, 14 May 2012 13:54:18 +0100</pubDate>
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	        <title><![CDATA[16. Craft Flex Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1312&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1312&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Flex+Jacket.jpg" alt="Craft Flex Jacket" width="150px" height="150px" /><br />The Craft Flex Jacket is a very cosy post-ride jumper (we hesitate to say jacket as it really feels more sweater / jumper like on) for keeping the chill off, or for relaxing at home after a successful bike tweaking.Embriodered logo on shouldersFull front, lockdown zipperTwo front pocketsAdjuster in collarRelaxed fit]]></description>
	        <pubDate>Mon, 14 May 2012 12:39:36 +0100</pubDate>
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	        <title><![CDATA[17. Craft Coach Bag]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1311&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1311&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Coach+Bag.jpg" alt="Craft Coach Bag" width="150px" height="150px" /><br />Offering a multitude of external pockets and a large main compartment in conclusion with an all round sturdy construction, the Craft Coach Bag is ideal for short trips, training getaways or race weekends.Four outside pockets100% Oxford nylonFront mesh pouchSplit waist beltLarge main compartmentBungee cord gear holderPadded ergo shoulder straps]]></description>
	        <pubDate>Mon, 14 May 2012 12:19:20 +0100</pubDate>
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	        <title><![CDATA[18. Radioshack Nissan Trek Replica Long Sleeve Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1310&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1310&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Long+Sleeve+Jersey_small.jpg" alt="Radioshack Nissan Trek Replica Long Sleeve Jersey" width="150px" height="150px" /><br />The Radioshack Nissan Trek Replica Long Sleeve Jersey is the official Craft of Sweden RSNT branded cool weather cycling jersey, equipped with a full front zipper, zip hood and 3 rear pockets for on the bike snacks and supplies.Sporting a brushed inner fabric for insulation and an ergonomic construction for a perfect cycling position, this is not only a great cycling jersey (or 'jacket-lite' if you will), but the perfect addition to your existing Radioshack Nissan Trek kit.Ergonomic construction for a perfect riding-position fit Brushed fabric for enhanced insulation and ventilationFull front zipperThree back pockets]]></description>
	        <pubDate>Fri, 11 May 2012 13:19:25 +0100</pubDate>
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	        <title><![CDATA[19. swrve WWR Trousers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1309&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1309&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/swrve+WWR+Trousers.jpg" alt="swrve WWR Trousers" width="150px" height="150px" /><br />The swrve mid-weight WWR (water + wind resistant) trousers are an ideal city commute trouser. Both formal enough to wear at the office, yet stylish enough to wear on and off the bike, they come loaded with bike-friendly features like articulated knees, a seamless crotch, zippered rear pockets and of course, a welcome 10% stretch for a great pedaling revolution.Low waist in front to prevent your belt from digging into your guthigher waist in back to stay respectable and to keep you warmarticulated knees for a better fit on a bike, office chair, or barstoolseamless gusseted crotch for comfortzippered back pockets fit a mini U-locktwo front pen pocketshigh quality YKK zippers throughoutsteel jeans-style buttonreinforced pocket entry for durability90% Nylon, 10% Spandexwater and wind resistant4-way stretch- stylish trim fit for everyday use]]></description>
	        <pubDate>Fri, 04 May 2012 11:59:15 +0100</pubDate>
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	        <title><![CDATA[20. Radioshack Nissan Trek Wind Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1308&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1308&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Replica+Wind+Jacket_small.jpg" alt="Radioshack Nissan Trek Wind Jacket" width="150px" height="150px" /><br />The Radioshack Nissan Trek Wind Jacket is the official Craft of Sweden RNST cycling wind jacket.Designed for cool, blustery days and hence lighter in construction compared to the Replica Winter Jacket, the wind jacket sports a wind blocking and ventilating fabric, ergonomic elasticated side panels, reflective piping for low light visibility and four rear pockets, this is not only a great cycling jacket, but the perfect addition to your existing Radioshack Nissan Trek kit. Windblocking and ventilating fabricElastic side panelsReflective piping for extra visibility Four back pockets (one zippered) Full zip]]></description>
	        <pubDate>Thu, 03 May 2012 15:10:27 +0100</pubDate>
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	        <title><![CDATA[21. Radioshack Nissan Trek Replica Winter Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1307&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1307&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Replica+Winter+Jacket_small.jpg" alt="Radioshack Nissan Trek Replica Winter Jacket" width="150px" height="150px" /><br />The Radioshack Nissan Trek Replica Winter Jacket is the official Craft of Sweden RSNT branded winter cycling jacket.Sporting Super Roubaix fabric side panels, a fleece lined collar for comfort and warmth, an ergonomic construction and reflective piping for low light rides, this is not only a great cycling jacket, but the perfect addition to your existing Radioshack Nissan Trek kit. Inside fleece collar for comfort and warmth in the neck areaErgonomically shaped collar, shoulders and elbows for a perfect riding-position fitSide panels made of Super Roubaix fabric for extra elasticity and ventilationReflective piping for extra visibilityWindproof and ventilating fabricFour back pockets (one zippered)Warm softshell jacket]]></description>
	        <pubDate>Thu, 03 May 2012 14:53:18 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[22. Radioshack Nissan Trek Replica Bib Tights]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1306&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1306&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Replica+Bib+Tights_small.jpg" alt="Radioshack Nissan Trek Replica Bib Tights" width="150px" height="150px" /><br />The Radioshack Nissan Trek Replica Bib Tights (or Winter Pants if you prefer) are the official Craft of Sweden RNST branded cycling bib tights.Sporting a Super Roubaix fabric with a brushed inner for warmth, silcon leg grippers, an ergonomic construction and the highly regarded Craft Performance Pad, this is not only a great cycling bib tight, but the perfect addition to your existing Radioshack Nissan Trek kit. Highly elastic Super Roubaix fabric withbrushed inside for extra warmthSilicone grippers at bottom legErgonomic construction for freedomof movementCraft Performance Chamois]]></description>
	        <pubDate>Wed, 02 May 2012 17:37:39 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[23. Morvelo Mix Up Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1305&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1305&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Mix+Up+Jersey_small.jpg" alt="Morvelo Mix Up Jersey" width="150px" height="150px" /><br />All new for 2012 is the Morvelo Mix Up Jersey, lovingly created by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.Sporting a mid-length sleeve for a modern fit, a full length zip with locking puller, 3 deep rear pockets with a zippered, reflective enhanced 4th to hold ride valuables, the Morvelo Mix Up Jersey offers everything a cyclist might need, whether road or trail is the terrain of the day.100% Bioactive Dry PolyesterShort Sleeve, with mid length sleeves for a more modern cutSlim FitFull length hidden zip with self locking puller3 deep rear pocketsAdditional zipped rear pocket with reflective strip.Morv&eacute;lo branded taped neck seamTested extensively in all conditions by the Morv&eacute;lo Test Team.Handmade in EuropeLimited Edition]]></description>
	        <pubDate>Mon, 30 Apr 2012 14:41:53 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[24. Morvelo The Union Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1304&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1304&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+The+Union+Jersey_small.jpg" alt="Morvelo The Union Jersey" width="150px" height="150px" /><br />All new for 2012 is the Morvelo The Union Jersey, lovingly created by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.Sporting a mid-length sleeve for a modern fit, a full length zip with locking puller, 3 deep rear pockets with a zippered, reflective enhanced 4th to hold ride valuables, the Morvelo The Union Jersey offers everything a cyclist might need, whether road or trail is the terrain of the day.100% Bioactive Dry PolyesterShort Sleeve, with mid length sleeves for a more modern cutSlim FitFull length hidden zip with self locking puller3 deep rear pocketsAdditional zipped rear pocket with reflective strip.Morv&eacute;lo branded taped neck seamTested extensively in all conditions by the Morv&eacute;lo Test Team.Handmade in EuropeLimited Edition]]></description>
	        <pubDate>Mon, 30 Apr 2012 14:34:42 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[25. Morvelo Spin to Win T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1303&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1303&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Spin+To+Win+T-Shirt_small.jpg" alt="Morvelo Spin to Win T-Shirt" width="150px" height="150px" /><br />All new for 2012 is the Morvelo Spin to Win T-Shirt, lovingly created by up and
 coming Brighton based cycling t-shirt, and now jersey and accessories 
design duo, Morvelo.



Made from 100% combed cotton, and finished with twin stitching, taped 
neck, shoulders and a seamless collar, the Spin to Win is a great fitting t-shirt 
for any occasion. 

100% combed cottonSuper soft Pre-shrunkTwin stitchingSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited editionFair Wear Foundation approved]]></description>
	        <pubDate>Mon, 30 Apr 2012 14:07:45 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[26. Morvelo Skids T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1302&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1302&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Skids+T-Shirt_white_small.jpg" alt="Morvelo Skids T-Shirt" width="150px" height="150px" /><br />All new for 2012 is the Morvelo Skids T-Shirt, lovingly created by up and
 coming Brighton based cycling t-shirt, and now jersey and accessories 
design duo, Morvelo.



Made from 100% combed cotton, and finished with twin stitching, taped 
neck, shoulders and a seamless collar,&nbsp; the Skids is a great fitting t-shirt 
for any occasion. 

100% combed cottonSuper soft Pre-shrunkTwin stitchingSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited editionFair Wear Foundation approved]]></description>
	        <pubDate>Mon, 30 Apr 2012 13:56:32 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[27. Morvelo Track & Field T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1301&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1301&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Track+and+Field+T-Shirt_small.jpg" alt="Morvelo Track &amp; Field T-Shirt" width="150px" height="150px" /><br />All new for 2012 is the Morvelo Track &amp;amp; Field T-Shirt, lovingly created by up and
 coming Brighton based cycling t-shirt, and now jersey and accessories 
design duo, Morvelo.



Made from 100% combed cotton, and finished with twin stitching, taped 
neck, shoulders and a seamless collar,&nbsp; the Track &amp;amp; Field is a great fitting t-shirt 
for any occasion. 

100% combed cottonSuper soft Pre-shrunkTwin stitchingSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited editionFair Wear Foundation approved]]></description>
	        <pubDate>Mon, 30 Apr 2012 13:35:36 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[28. Morvelo MTV T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1300&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1300&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+MTV+T-Shirt_small.jpg" alt="Morvelo MTV T-Shirt" width="150px" height="150px" /><br />All new for 2012 is the Morvelo MTV T-Shirt, lovingly created by up and
 coming Brighton based cycling t-shirt, and now jersey and accessories 
design duo, Morvelo.



Made from 100% combed cotton, and finished with twin stitching, taped 
neck, shoulders and a seamless collar,&nbsp; the MTV is a great fitting t-shirt 
for any occasion. 

100% combed cottonSuper soft Pre-shrunkTwin stitchingSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited editionFair Wear Foundation approved]]></description>
	        <pubDate>Mon, 30 Apr 2012 13:26:38 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[29. Morvelo Icon T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1299&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1299&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Icon+T-Shirt_red_small.jpg" alt="Morvelo Icon T-Shirt" width="150px" height="150px" /><br />All new for 2012 is the Morvelo Icon T-Shirt, lovingly created by up and
 coming Brighton based cycling t-shirt, and now jersey and accessories 
design duo, Morvelo.



Made from 100% combed cotton, and finished with twin stitching, taped 
neck, shoulders and a seamless collar,&nbsp; the Icon is a great fitting t-shirt 
for any occasion. 

100% combed cottonSuper soft Pre-shrunkTwin stitchingSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited editionFair Wear Foundation approved]]></description>
	        <pubDate>Mon, 30 Apr 2012 13:15:24 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[30. Morvelo Sick T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1298&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1298&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Sick+T-Shirt_small.jpg" alt="Morvelo Sick T-Shirt" width="150px" height="150px" /><br />All new for 2012 is the Morvelo Sick T-Shirt, lovingly created by up and
 coming Brighton based cycling t-shirt, and now jersey and accessories 
design duo, Morvelo.



Made from 100% combed cotton, and finished with twin stitching, taped 
neck, shoulders and a seamless collar, it's a great fitting t-shirt 
for any occasion. 

100% combed cottonSuper soft Pre-shrunkTwin stitchingSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited editionFair Wear Foundation approved]]></description>
	        <pubDate>Mon, 30 Apr 2012 13:04:48 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[31. Chrome Anza Windbreaker Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1297&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1297&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Anza+Jacket_small.jpg" alt="Chrome Anza Windbreaker Jacket" width="150px" height="150px" /><br />The Chrome Anza Jacket is a packable, lightweight cycling jacket made from a 100% polyester plain weave fabric with a water repellent finish. Designed for the urban cyclist, the Anza offers longer sleeves and torso for a comfortable reach, a stylish wind snap collar and reflective logo for night visibility. At the rear, a large stuff pocket stands ready to carry your ride essentials.Lightweight, water repellent shellConvertible collar for cold ridesFront waist pockets with snap closuresPocket at center back with mesh ]]></description>
	        <pubDate>Fri, 27 Apr 2012 12:50:09 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[32. Chrome ORP Backpack]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1296&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1296&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+ORP+Backpack_small.jpg" alt="Chrome ORP Backpack" width="150px" height="150px" /><br />The Chrome ORP Backpack is a waterproof roll top backpack made from double coated diamond ripstop nylon. The ORP also happens to be the US brand's latest John Cardiel bag tie-up, and which in the video link to the left, you can see how the pro skate boarder rides with the ORP. Waterproof rolltop accommodates a range of load sizes100% seamtaped for water resistencyRolltop compression straps for improved visibilityInternal divider sleeve for organizing cargoFit:Ergonomic shoulder strap designSternum strap for load distributionIndustrial metal cam lock under arm compression bucklesFabrication:Lightweight and durable 100 denier double coated diamond ripstop nylon with waterproof taped seamsSignature durable truck tarpaulin bottom panelNylon 69 threadDimensions: 10.5]]></description>
	        <pubDate>Mon, 23 Apr 2012 11:45:04 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[33. Chrome Cardiel Fortnight Bag]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1295&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1295&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Cardiel+Fortnight+Bag__small.jpg" alt="Chrome Cardiel Fortnight Bag" width="150px" height="150px" /><br />Rocking a low profile design to keep weight close to the body and improve visibility, the Chrome Cardiel Fortnight Backpack is a new breed of Chrome bags created with a simple ethic - bikeable, bombproof and ready for anything. Guaranteed for life and made in Chico, California, it's the ideal bag for cyclists in need of a highly comfortable, slim yet expandable bag that can take travel, tours or the daily commute in its stride.Features:Low profile design improves visibility and keeps weight close to your body for increased rideabilityLarge zip around opening for easy access to cargoCompression flap with commercial-grade straps accommodates a range of loadsZippered external flap pocket for travel documentsIntegrated hip pouch pocket for stowing the Cardiel Shank (sold separately)Reinforced internal mesh pockets with Velcro closures and integrated key loopIndustrial strength Velcro accessory shoulder mounting strapsDimensions: 13]]></description>
	        <pubDate>Fri, 20 Apr 2012 15:51:39 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[34. Twin Six Dark Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1294&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1294&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Dark+Sock_small.jpg" alt="Twin Six Dark Sock" width="150px" height="150px" /><br />Proudly made in the USA in fine Coolmax, and tailored with a 5&amp;quot; cuff, the Twin Six Dark Sock is a comfortable and distinctive cycling sock for trail, sportive, club run or race day.5 inch CoolmaxMade in the USA]]></description>
	        <pubDate>Thu, 19 Apr 2012 15:40:56 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[35. Twin Six Allez Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1293&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1293&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Allez+Sock_2012_small.jpg" alt="Twin Six Allez Sock" width="150px" height="150px" /><br />Proudly made in the USA in fine Coolmax, and tailored with a 5&amp;quot; cuff, the Twin Six Allez Sock is a comfortable and distinctive cycling sock for trail, sportive, club run or race day.5 inch CoolmaxMade in the USA]]></description>
	        <pubDate>Thu, 19 Apr 2012 15:15:37 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[36. Twin Six Crank Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1292&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1292&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Crank+Sock_2012_small.jpg" alt="Twin Six Crank Sock" width="150px" height="150px" /><br />Proudly made in the USA in fine Coolmax, and tailored with a 5&amp;quot; cuff, the Twin Six Crank Sock is a comfortable and distinctive cycling sock for trail, sportive, club run or race day.5 inch CoolmaxMade in the USA]]></description>
	        <pubDate>Thu, 19 Apr 2012 14:44:15 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[37. Twin Six Greaser Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1291&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1291&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Greaser+Sock_2012_small.jpg" alt="Twin Six Greaser Sock" width="150px" height="150px" /><br />Proudly made in the USA in fine Coolmax, and tailored with a 5&amp;quot; cuff, the Twin Six Greaser Sock is a comfortable and distinctive cycling sock for trail, sportive, club run or race day.5 inch CoolmaxMade in the USA]]></description>
	        <pubDate>Thu, 19 Apr 2012 13:36:11 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[38. Twin Six Cat 6 Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1290&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1290&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Cat+6+Sock_small.jpg" alt="Twin Six Cat 6 Sock" width="150px" height="150px" /><br />Proudly made in the USA in fine Coolmax, and tailored with a 5&amp;quot; cuff, the Twin Six Cat 6 Sock is a comfortable and distinctive cycling sock for trail, sportive, club run or race day.5 inch CoolmaxMade in the USA]]></description>
	        <pubDate>Thu, 19 Apr 2012 13:25:35 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[39. Twin Six Motor Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1289&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1289&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Motor+Sock_small.jpg" alt="Twin Six Motor Sock" width="150px" height="150px" /><br />Proudly made in the USA in fine Coolmax, and tailored with a 5&amp;quot; cuff, the Twin Six Motor Sock is a comfortable and distinctive cycling sock for trail, sportive, club run or race day.5 inch CoolmaxMade in the USA]]></description>
	        <pubDate>Thu, 19 Apr 2012 13:16:32 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[40. Twin Six Masher Sock - merino]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1288&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1288&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Masher+Sock_merino_small.jpg" alt="Twin Six Masher Sock - merino" width="150px" height="150px" /><br />Proudly made in the USA in merino wool, and tailored with a 5&amp;quot; cuff, the Twin Six Masher Sock is a comfortable and distinctive cycling sock for trail, sportive, club run or race day.5 inch Merino woolMade in the USA]]></description>
	        <pubDate>Thu, 19 Apr 2012 13:00:48 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[41. Twin Six Deluxe Sock Grey - Merino]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1287&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1287&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Deluxe+Sock+2012_wool_small.jpg" alt="Twin Six Deluxe Sock Grey - Merino" width="150px" height="150px" /><br />Proudly made in the USA in merino wool, and tailored with a 5&amp;quot; cuff, the Twin Six Deluxe Sock Grey is a comfortable and distinctive cycling sock for trail, sportive, club run or race day.5 inch Merino woolMade in the USA&amp;nbsp;]]></description>
	        <pubDate>Thu, 19 Apr 2012 12:48:12 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[42. Twin Six CRC Sock - Merino]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1286&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1286&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Cars+R+Coffins+Sock_small.jpg" alt="Twin Six CRC Sock - Merino" width="150px" height="150px" /><br />Proudly made in the USA in merino wool, and tailored with a 5&amp;quot; cuff, the Twin Six Cars R Coffins Sock is a comfortable and distinctive cycling sock for trail, sportive, club run or race day.5 inch Merino woolMade in the USA]]></description>
	        <pubDate>Wed, 18 Apr 2012 16:49:26 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[43. Twin Six Motor City Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1285&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1285&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Speedy+Motor+City+Sock_small.jpg" alt="Twin Six Motor City Sock" width="150px" height="150px" /><br />Proudly made in the USA in fine Coolmax, and tailored with a 5&amp;quot; cuff, the Twin Six Motor City Sock is a comfortable and distinctive cycling sock for trail, sportive, club run or race day.5 inch CoolmaxMade in the USA]]></description>
	        <pubDate>Wed, 18 Apr 2012 16:22:56 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[44. Twin Six Brew Pub Sock - white]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1284&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1284&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Brew+Pub+Sock_white_small.jpg" alt="Twin Six Brew Pub Sock - white" width="150px" height="150px" /><br />Got the Twin Six Brew Pub Jersey or t-shirt? Great. Now match it with the US brand's super cool Brew Pub Sock in white, proudly made in the USA in fine Coolmax with a 5&amp;quot; cuff.5 inch CoolmaxMade in the USA]]></description>
	        <pubDate>Wed, 18 Apr 2012 16:06:39 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[45. Twin Six Dopers Suck T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1283&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1283&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Dopers+Suck+Tee_small.jpg" alt="Twin Six Dopers Suck T-Shirt" width="150px" height="150px" /><br />The Twin Six Dopers Suck T-Shirt is a 100% super soft cotton cycling inspired t-shirt, proudly made in the USA.100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Wed, 18 Apr 2012 15:36:15 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[46. Twin Six Allen T-Shirt - Truffle]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1282&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1282&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Allen+Tee_truffle_small.jpg" alt="Twin Six Allen T-Shirt - Truffle" width="150px" height="150px" /><br />The Twin Six Allen T-Shirt - Truffle is a 100% super soft cotton cycling inspired t-shirt, proudly made in the USA. 100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 17 Apr 2012 17:21:20 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[47. Twin Six Greaser T-Shirt - black]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1281&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1281&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Greaser+tee_2012_small.jpg" alt="Twin Six Greaser T-Shirt - black" width="150px" height="150px" /><br />The Twin Six Greaser T-Shirt - black is a 100% super soft cotton cycling inspired t-shirt, proudly made in the USA. 100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 17 Apr 2012 17:14:28 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[48. Twin Six Four Leaf Flyers T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1280&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1280&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Four+Leaf+Flyer_small.jpg" alt="Twin Six Four Leaf Flyers T-Shirt" width="150px" height="150px" /><br />The Twin Six Four Leaf Flyers T-Shirt is a 100% super soft cotton cycling inspired t-shirt, proudly made in the USA. 100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 17 Apr 2012 17:07:17 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[49. Twin Six Brew Pub T-Shirt 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1279&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1279&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Alpe+Huez+2012_tee_small.jpg" alt="Twin Six Brew Pub T-Shirt 2012" width="150px" height="150px" /><br />The Twin Six Brew Pub T-Shirt is a 100% super soft cotton cycling inspired t-shirt, proudly made in the USA. 100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 17 Apr 2012 16:49:30 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[50. Twin Six Motor T-Shirt - Navy]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1278&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1278&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Motor+T-Shirt+Navy._small.jpg" alt="Twin Six Motor T-Shirt - Navy" width="150px" height="150px" /><br />The Twin Six Motor T-Shirt in navy is a 100% super soft cotton cycling inspired t-shirt, proudly made in the USA. 100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 17 Apr 2012 16:23:22 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[51. Twin Six Motor City T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1277&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1277&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Motor+City+Tee_small.jpg" alt="Twin Six Motor City T-Shirt" width="150px" height="150px" /><br />The Twin Six Motor City T-Shirt is a 100% super soft cotton cycling inspired t-shirt, proudly made in the USA. 100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 17 Apr 2012 16:09:13 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[52. Twin Six Riding Season T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1276&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1276&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Riding+Season+Tee_small.jpg" alt="Twin Six Riding Season T-Shirt" width="150px" height="150px" /><br />The Twin Six Riding Season T-Shirt is a 100% super soft cotton cycling inspired t-shirt, proudly made in the USA. 100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 17 Apr 2012 16:03:29 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[53. Twin Six The Crank Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1275&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1275&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+The+Crank+Jersey.jpg" alt="Twin Six The Crank Jersey 2012" width="150px" height="150px" /><br />The Twin Six Crank cycling jersey is a new design from this prolific US brand. Rocking 3 deep rear pockets, a 16&amp;quot; front zip, and 100% made in the USA from soft polyester microfiber, the Crank is a stylish, well fitting jersey for riders of distinction everywhere.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Tue, 17 Apr 2012 15:33:58 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[54. Twin Six Deluxe Grey Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1274&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1274&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin-Six+Deluxe+Grey+Bib+Short_small.jpg" alt="Twin Six Deluxe Grey Bib Short" width="150px" height="150px" /><br />The Twin Six Deluxe Bib Short is an ideal partnering cycling bib short for your existing Twin Six jersey.Featuring a super soft, completely seamless and fully perforated chamois, an 8 panel construction and a smooth, sleek Poly/Lycra Micro Denier bib body for a highly comfortable fit, the Deluxe Bib is an ideal accompaniment to your existing Twin Six apparel collection.8 Panel Construction8 oz Micro Denier Knit Poly/LycraSuper-soft, completely seamless and fully perforated chamois&nbsp;]]></description>
	        <pubDate>Tue, 17 Apr 2012 15:22:57 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[55. Twin Six The Deluxe Grey Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1273&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1273&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Deluxe+Jersey_grey_small.jpg" alt="Twin Six The Deluxe Grey Jersey" width="150px" height="150px" /><br />The Twin Six Deluxe Grey cycling jersey is a new design iteration of a Twin Six classic. Rocking 3 deep rear pockets, a 16&amp;quot; front zip, and 100% made in the USA from soft polyester microfiber, the Deluxe Grey is a stylish, well fitting jersey for riders of distinction everywhere.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Tue, 17 Apr 2012 15:10:31 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[56. Twin Six The Deluxe Red Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1272&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1272&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+The+Deluxe+Red+Jersey+2012.jpg" alt="Twin Six The Deluxe Red Jersey" width="150px" height="150px" /><br />The Twin Six Deluxe Red cycling jersey is a new iteration of a classic from this prolific US brand. Rocking 3 deep rear pockets, a 16&amp;quot; front zip, and 100% made in the USA from soft polyester microfiber, the Deluxe Red is a stylish, well fitting jersey for riders of distinction everywhere.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Tue, 17 Apr 2012 14:32:18 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[57. Twin Six The Hellcats Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1271&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1271&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Hell+Cats+Jersey.jpg" alt="Twin Six The Hellcats Jersey" width="150px" height="150px" /><br />The Twin Six Hellcats cycling jersey is a new design from this prolific US brand. Rocking 3 deep rear pockets, a 16&amp;quot; front zip, and 100% made in the USA from soft polyester microfiber, the Hellcats is a stylish, well fitting jersey for riders of distinction everywhere.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Tue, 17 Apr 2012 14:17:36 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[58. Twin Six The Greaser Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1270&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1270&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+The+Greaser+Jersey+2012.jpg" alt="Twin Six The Greaser Jersey 2012" width="150px" height="150px" /><br />The Greaser Jersey cycling jersey is a new design iteration of a Twin Six classic. Rocking 3 deep rear pockets, a 16&amp;quot; front zip, and 100% made in the USA from soft polyester microfiber, the Greaser is a stylish, well fitting jersey for riders of distinction everywhere.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Tue, 17 Apr 2012 13:53:46 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[59. Twin Six The Motor City Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1269&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1269&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Speedy+Motor_City+Jersey.jpg" alt="Twin Six The Motor City Jersey" width="150px" height="150px" /><br />The Twin Six Motor City Jersey cycling jersey is a new design from this 
prolific US brand. Rocking 3 deep rear pockets, a 16&amp;quot; front zip, and 
100% made in the USA from soft polyester microfiber, the Motor City is a
 stylish, well fitting jersey for riders of distinction everywhere.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.Fit: Slim to regular]]></description>
	        <pubDate>Tue, 17 Apr 2012 13:17:37 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[60. Twin Six The Ace Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1267&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1267&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Ace+Jersey.jpg" alt="Twin Six The Ace Jersey" width="150px" height="150px" /><br />The Twin Six Ace Jersey cycling jersey is a new design from this prolific US brand. Rocking 3 deep rear pockets, a 16&amp;quot; front zip, and 100% made in the USA from soft polyester microfiber, the Ace is a stylish, well fitting jersey for riders of distinction everywhere.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.Fit: Slim to regular]]></description>
	        <pubDate>Tue, 17 Apr 2012 12:54:32 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[61. Twin Six The Speedy Milan Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1266&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1266&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Speedy+Milan+Jersey.jpg" alt="Twin Six The Speedy Milan Jersey" width="150px" height="150px" /><br />Twin Six The Speedy Milan cycling jersey is a new design from this prolific US brand. Rocking 3 deep rear pockets, a 16&amp;quot; front zip, and 100% made in the USA from soft polyester microfiber, the Speedy Milan is a stylish, well fitting jersey for riders of distinction everywhere.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.Fit: Slim to regular]]></description>
	        <pubDate>Tue, 17 Apr 2012 12:45:17 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[62. Twin Six The Brew Pub Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1265&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1265&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Brew+Pub+Jersey+2012.jpg" alt="Twin Six The Brew Pub Jersey 2012" width="150px" height="150px" /><br />The Twin Six Brew Pub cycling jersey for 2012 is a new iteration of a Twin Six classic. Rocking 3 deep rear pockets, a 16&amp;quot; front zip, and 100% made in the USA from soft polyester microfiber, the Brew Pub is a stylish, well fitting jersey for riders of distinction everywhere.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.Fit: Slim to regular]]></description>
	        <pubDate>Tue, 17 Apr 2012 12:25:22 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[63. Twin Six The Grand Prix Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1264&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1264&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Grand+Prix+Jersey.jpg" alt="Twin Six The Grand Prix Jersey" width="150px" height="150px" /><br />The Twin Six Grand Prix cycling jersey is a new design from this prolific US brand. Rocking 3 deep rear pockets, a 16&amp;quot; front zip, and 100% made in the USA from soft polyester microfiber, the Grand Prix is a stylish, well fitting jersey for riders of distinction everywhere.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.Fit: Slim to regular]]></description>
	        <pubDate>Tue, 17 Apr 2012 12:12:05 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[64. Solo Roubaix Arm Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1263&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1263&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Solo+Roubaix+Arm+Warmers_small.jpg" alt="Solo Roubaix Arm Warmers" width="150px" height="150px" /><br />The Solo Roubaix Arm Warmers are completely redesigned versions of their phenomenally popular MAPP Matrix merino models. Now made from Super Roubaix fabric for an improved fit, and sporting white reflective Solo print logos, the Solo Roubaix Arm Warmer's refined multi panel construction, flat lock stitching and new gripper elastic means that these are amongst the most comfortable cycling arm warmers on the market.Super Roubaix fabricWhite reflective Solo logoFlat lock stitchingSlim gripper elastic for comfort]]></description>
	        <pubDate>Mon, 16 Apr 2012 13:52:37 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[65. Chrome Midway Pro Shoes]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1262&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1262&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Midway+Pro+Shoe.jpg" alt="Chrome Midway Pro Shoes" width="150px" height="150px" /><br />The Chrome Midway Pro shoe is the US brand's SPD compatible high-top urban cycling shoe, a cousin of Chrome's highly popular low top Kursk Pro. Offering a recessed SPD sole that provides a great balance between on the bike power transfer and off the bike walking, the Midway Pro aims to be the one cycling specific, but oh so friendly shoe you'll be wearing throughout the day, off the bike or on. Made from a 1000 denier Cordura and suede upper, the Midway Pro sports a reflective tab at the rear to provide a welcome touch of low light visibility, steel aglets and a lace garage keep the lace area both tidy and hard wearing. Mid-ankle height for increased supportFull-length nylon/glass shank for maximum pedal powerRecessed cleat, compatible with most clipless pedal systemsForefoot rocker for easy walking when off your bikeSteel aglets and lace garage keep laces from getting frayed or caught in chainringReflective hit at heel for night riding visibilityFabric: Durable 1000 denier Cordura and suede upperWeight: 2.85 lb / 1.29kg]]></description>
	        <pubDate>Fri, 13 Apr 2012 14:07:10 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[66. Etxeondo Hartu Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1261&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1261&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Hartu+Short.jpg" alt="Etxeondo Hartu Short" width="150px" height="150px" /><br />The Etxeondo Hartu Short is a high-end padded cycling short for the medium to long distance road cyclist, or trail rider in need of a world class under short. Designed for long hours in the saddle, and ideal for the cyclist looking for Etxeondo bib short technology in a strapless cycling short design, the Hartu offers a great chamois in the form of new Arma, an ergonomic cut and great breathability. Finished with a wear-resistant seat reinforcement for long life, the Hartu also benefits from Etxeondo technology double thickness leg grippers (as used in their highly popular Dicolor model) to ensure a comfortable, secure fit.Lycra Sport fabricExcellent comfort and adaptabilityGreat fitUV protectionSoft, supple and remarkable freedom of movementDicolor technology grippersArma ChamoisAdds comfort and minimizes friction between the body and the seatDesigned to provide extra comfort and great performanceDual density pad that offers excellent freedom of movement, thanks to its enhanced anatomic three dimension shapeArma uses a special high comfort E.I.T cube fabricSoft over layer that washes and wears well]]></description>
	        <pubDate>Fri, 13 Apr 2012 12:16:37 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[67. Etxeondo Gizon Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1260&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1260&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Gizon+Jersey.jpg" alt="Etxeondo Gizon Jersey" width="150px" height="150px" /><br />Created from Etxeondo]]></description>
	        <pubDate>Fri, 13 Apr 2012 10:09:26 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[68. Le Coq Sportif White Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1259&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1259&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Le+Coq+Sportif+Tour+De+France+White+Jersey.jpg" alt="Le Coq Sportif White Jersey" width="150px" height="150px" /><br />The Tour De France Le Coq Sportif White Jersey is produced in a lightweight technical polyester and retains all the visual aesthetic details of the jerseys worn by the pro riders in the Tour de France itself. Incorporating a number of unique features, the Le Coq Sportif jerseys sport elongated sleeves that encapsulate the bicep, in addition to stitched down collars to reflect Le Coq Sportif's history in producing jerseys for Le Tour.The Le Coq Sportif White Jersey offers three rear pockets at the rear, enhanced by a silicon Le Coq Sportif branded waistband at the hem to keep the jersey in position mid-ride, whilst at the front a full length zip aids removal and offers ventilation opportunities in hot conditions. In a departure for Le Coq Sportif, the jersey includes the new forward looking Le Coq Sportif performance logo - a sleek modern take on the traditional rooster which was present on the Tour de France cycling jerseys of the sixties, seventies and eighties. 3 rear pocketsSilicon Le Coq Sportif branded hemFull front zipperLonger arms for a more refined fit]]></description>
	        <pubDate>Thu, 12 Apr 2012 15:32:10 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[69. Le Coq Sportif Green Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1258&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1258&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Le+Coq+Sportif+Tour+De+France+Green+Jersey.jpg" alt="Le Coq Sportif Green Jersey" width="150px" height="150px" /><br />The Tour De France Le Coq Sportif Green Jersey is produced in a lightweight technical polyester and retains all the visual aesthetic details of the jerseys worn by the pro riders in the Tour de France itself. Incorporating a number of unique features, the Le Coq Sportif jerseys sport elongated sleeves that encapsulate the bicep, in addition to stitched down collars to reflect Le Coq Sportif's history in producing jerseys for Le Tour.The Le Coq Sportif Green Jersey offers three rear pockets at the rear, enhanced by a silicon Le Coq Sportif branded waistband at the hem to keep the jersey in position mid-ride, whilst at the front a full length zip aids removal and offers ventilation opportunities in hot conditions. In a departure for Le Coq Sportif, the jersey includes the new forward looking Le Coq Sportif performance logo - a sleek modern take on the traditional rooster which was present on the Tour de France cycling jerseys of the sixties, seventies and eighties. 3 rear pocketsSilicon Le Coq Sportif branded hemFull front zipperLonger arms for a more refined fit]]></description>
	        <pubDate>Thu, 12 Apr 2012 15:28:10 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[70. Le Coq Sportif Polka Dot Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1257&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1257&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Le+Coq+Sportif+Tour+De+France+KOTM+Jersey.jpg" alt="Le Coq Sportif Polka Dot Jersey" width="150px" height="150px" /><br />The Tour De France Le Coq Sportif Polka Dot Jersey is produced in a lightweight technical polyester and retains all the visual aesthetic details of the jerseys worn by the pro riders in the Tour de France itself. Incorporating a number of unique features, the Le Coq Sportif jerseys sport elongated sleeves that encapsulate the bicep, in addition to stitched down collars to reflect Le Coq Sportif's history in producing jerseys for Le Tour.The Le Coq Sportif Polka Dot Jersey offers three rear pockets at the rear, enhanced by a silicon Le Coq Sportif branded waistband at the hem to keep the jersey in position mid-ride, whilst at the front a full length zip aids removal and offers ventilation opportunities in hot conditions. In a departure for Le Coq Sportif, the jersey includes the new forward looking Le Coq Sportif performance logo - a sleek modern take on the traditional rooster which was present on the Tour de France cycling jerseys of the sixties, seventies and eighties. 3 rear pocketsSilicon Le Coq Sportif branded hemFull front zipperLonger arms for a more refined fit]]></description>
	        <pubDate>Thu, 12 Apr 2012 15:22:15 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[71. Le Coq Sportif Yellow Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1256&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1256&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Le+Coq+Sportif+Tdf+Yellow+Jersey_small.jpg" alt="Le Coq Sportif Yellow Jersey" width="150px" height="150px" /><br />The Tour De France Le Coq Sportif Yellow Jersey is produced in a lightweight technical polyester and retains all the visual aesthetic details of the jerseys worn by the pro riders in the Tour de France itself. Incorporating a number of unique features, the Le Coq Sportif jerseys sport elongated sleeves that encapsulate the bicep, in addition to stitched down collars to reflect Le Coq Sportif's history in producing jerseys for Le Tour.The jersey offers three rear pockets at the rear, enhanced by a silicon Le Coq branded waistband at the hem to keep the jersey in position mid-ride, whilst at the front a full length zip aids removal and offers ventilation opportunities in hot conditions. In a departure for Le Coq Sportif, the jersey includes the new forward looking Le Coq Sportif performance logo - a sleek modern take on the traditional rooster which was present on the Tour de France cycling jerseys of the sixties, seventies and eighties. The Le Coq Sportif Yellow Jersey is finished with Tour de France founder Henri Desangres's signature on the chest, which is a pleasing reinstatement of the original design.3 rear pocketsSilicon Le Coq Sportif branded hemFull front zipperLonger arms for a more refined fit]]></description>
	        <pubDate>Thu, 12 Apr 2012 15:18:17 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[72. pOcpac Off-Road Pac Cycling Pouch]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1255&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1255&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/pOcpac+Off+Road+Pac_small.jpg" alt="pOcpac Off-Road Pac Cycling Pouch" width="150px" height="150px" /><br />The&nbsp; pOc pac Off-Road Pac is designed to keep your on-the-go mountain biking essentials moisture protected and organised whilst you ride.Offering some clever design features, the Off-Raod Pac includes a secure metallic zip lock system, the new pOcpac ]]></description>
	        <pubDate>Tue, 10 Apr 2012 11:26:43 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[73. pOcpac Road Pac Cycling Pouch]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1254&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1254&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/pOcpac+Road+Pac_sm.jpg" alt="pOcpac Road Pac Cycling Pouch" width="150px" height="150px" /><br />The&nbsp; Road Pac is designed to keep your on-the-go cycling essentials moisture protected and organised whilst you ride.Offering some clever design features, the Road Pac includes a secure metallic zip lock system, the new pOcpac ]]></description>
	        <pubDate>Tue, 10 Apr 2012 11:14:51 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[74. Alpina Cybric Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1253&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1253&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Alpina+Cybric+Helmet_small.jpg" alt="Alpina Cybric Helmet" width="150px" height="150px" /><br />The Alpina Cybric helmet is a fantastic choice for the cyclist looking for an accomplished, highly adjustable and lightweight cycling helmet for club runs and sportives.Featuring sought after Alpina Helmet features like Hi-EPS materials (the highest possible grade of material you can make a helmet shell from) and the Edge Protect system that extends the outer shell under the rear edges of the helmet, a system that offers increased longevity and strength, the made in Germany Alpina Cybric offers an impressively comprehensive list of core features. Multi adjustable, the Cybric features the Alpina Run system - a single dial adjustment at the rear, and the vertically adjusting Swing system, both of which work together to create what is in effect a custom fit for each rider. In combination with the internal anti-bacterial pads, the final result is an astonishingly comfortable fit throughout even the longest days in the saddle. Key Safety TechnologyEdge Protect - The lower rear edges of the Alpina Cybric protected helmets feature additional in-Molded sections to provide enhanced strength and durability to the helmet design.Poly-Carbonate - The best possible shell material. More expensive, but tougher and more durable than any other more commonly used option such as PETG or Acrylic etc.CEN Standard - All Alpina Helmets exceed the European CEN safety standards, Alpina also supplement this with their own stringent in-house quality and safety testsHi EPS - All Alpina Helmets feature the highest grade EPS shells to give the best possible impact protection and the lowest weight.Double in-moldOnly 225g weight18 air flow ventsAntibacterial padsHi-EPS - higest grade possible for impact protectionEdge protectERGOMATIC strap closureRun systemSwing fit systemFly netAvailable in 2 sizes]]></description>
	        <pubDate>Fri, 30 Mar 2012 14:37:23 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[75. Solo Cafe Serrano Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1252&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1252&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Solo+Cafe+Serrano+Jersey.jpg" alt="Solo Cafe Serrano Jersey" width="150px" height="150px" /><br />The Solo Cafe Serrano Jersey is one 
of a welcome new batch of beautiful 
cycling jersey designs by this 
innovative New Zealand based brand. 
Part of the Classique collection 
with its roots firmly planted in 
the retro genre, the Cafe Serrano 
Jersey is an eye-catching cycling 
jersey with pleasing retro inspired 
detailing.

Offering 3 rear pockets and a 
zippered 4th for valuables, an 18cm 
front zip handily tipped with an 
over size puller for ease of use 
whilst wearing cycling gloves, a 
silicon rear hem and striking 
polycotton/lycra retro arm and neck 
bands, this is one cycling jersey 
that will truly set you apart on 
the road.
Highly breathable and wickable 
polyester fabric keeps you cool and 
dry18cm front zip with over-size 
zipper pull designed for use with 
gloved fingersCustomised silicon elastic waist bandSmall rear zipped rear pocket 
(in addition to the standard 3 rear 
pockets) for safe storage of phone, 
keys, cash etcUnique knitted polycotton/lycra 
arm and neck bands for the real retro&nbsp; lookSuperb quality screen-printed 
(not digitally printed) design 
means brighter and more vivid 
colours
Care:
100% PolyesterWarm hand wash 40 degrees or machine wash make sure to 
rinse and spin wellDo not bleachLine dry or cool tumble dry inside-outCool iron]]></description>
	        <pubDate>Thu, 29 Mar 2012 14:24:39 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[76. DZR Minna Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1251&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1251&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DZR+Minna+Shoe_small.jpg" alt="DZR Minna Shoe" width="150px" height="150px" /><br />Named in honour of the grand, gritty alley of Minna St where DZR's showroom is based, and featuring graphics designed by their favoured local artist and DJ, Jeremiah Bal, the DZR Minna Shoes represent a fresh homage to an original. &nbsp;All black, and made with a rich mix of leather and canvas, the Minna comes with DZR's latest sole, and of course, their performance mapped flex, giving you great power transfer on the bike and a comfortable walking footbed. Completed by recessed SPD pedal compatibility, they also feature a 600 luminosity rear reflective badge for low light visibility. SPD pedal compatibleDZR custom Variable-Flex ShankPerformance mapped flex for mobilityStrategic stiffness for power transferA mix rich mix of leather and canvas600 luminosity reflective badge]]></description>
	        <pubDate>Thu, 29 Mar 2012 13:11:39 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[77. Solo Bear Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1250&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1250&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Solo+Bear+Jersey_small.jpg" alt="Solo Bear Jersey" width="150px" height="150px" /><br />The Solo Bear Jersey is one of a welcome new batch of beautiful cycling jersey designs by this innovative New Zealand based brand. Part of the Classique collection with its roots firmly planted in the retro genre, the Bear Jersey is an eye-catching cycling jersey with pleasing retro inspired detailing.Offering 3 rear pockets and a zippered 4th for valuables, an 18cm front zip handily tipped with an over size puller for ease of use whilst wearing cycling gloves, a silicon rear hem and striking polycotton/lycra retro arm and neck bands, this is one cycling jersey that will truly set you apart on the road. Highly breathable and wickable polyester fabric keeps you cool and dry18cm front zip with over-size zipper pull designed for use with gloved fingersCustomised silicon elastic waist bandSmall rear zipped rear pocket (in addition to the standard 3 rear pockets) for safe storage of phone, keys, cash etcUnique knitted polycotton/lycra arm and neck bands for the real ]]></description>
	        <pubDate>Thu, 29 Mar 2012 12:17:11 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[78. Craft Control Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1249&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1249&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Control+Glove.jpg" alt="Craft Control Glove" width="150px" height="150px" /><br />The Craft Control Glove is a very nice cycling glove that is aimed squarely at the trail riding and commuting cyclist in need of a full finger, light, breathable glove. Featuring a velcro closure and a low cut wrist, the Control Glove stands apart from other Craft gloves that have tended to do away with the wrist strap. However, the Control Glove works nicely with the velcro clasp, and offers a nice feeling of security on the bike. Finger sides are in mesh, which does make the glove useful in warmer temperatures, aided by the perforated, thinner palm which again does work nicely keeping the hands cool. Ideal for shorter, hot rides, the Craft Control Glove is well worth a look if you are in the market for a well priced, light and airy full finger cycling glove. Lightweight Lycra mesh fabric on top for optimal ventilation and durabilityPerforated and elastic fabric in palm for enhanced grip, moisture transport and durabilitySilicone print in palm and on fingers for enhanced gripNo padding for optimal precision and controlPre-shaped constructionVelcro closure for an optimal fit around wristSoft terry on thumb for wiping away sweatPrint on top]]></description>
	        <pubDate>Tue, 27 Mar 2012 14:07:09 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[79. Solo Roubaix Knee Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1248&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1248&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Solo+Roubaix+Knee+Warmers.jpg" alt="Solo Roubaix Knee Warmers" width="150px" height="150px" /><br />The Solo Roubaix Knee Warmers are completely redesigned versions of their phenomenally popular MAPP Matrix merino models. Now made from Super Roubaix fabric for an improved fit, and sporting white reflective Solo print logos, the Solo Roubaix Knee Warmer's refined multi panel construction, flat lock stitching and new gripper elastic means that these are amongst the most comfortable cycling knee warmers on the market.Super Roubaix fabricWhite reflective Solo logoFlat lock stitchingSlim gripper elastic for comfort]]></description>
	        <pubDate>Mon, 26 Mar 2012 14:36:13 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[80. Solo RT Gilet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1246&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1246&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Solo+RT+Gilet.jpg" alt="Solo RT Gilet" width="150px" height="150px" /><br />The Solo RT Gilet is a rain and wind protective cycling gilet that for 2012, features an improved fit with a slimmer body and longer back. Not only is the RT Gilet extremely packable for ease of stowage, but it also offers mesh side panels for added ventilation. Featuring a new soft membrane fabric and sealed zip means that the RT Gilet is both wind and waterproof, whilst Solo reflective logos front and back offer a welcome touch of low light visibility. New soft membrane fabricWater / wind proofReflective Solo front and back logosSlim, fitted cutDropped rearFold extremely small for easy stowage]]></description>
	        <pubDate>Fri, 23 Mar 2012 17:24:18 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[81. Solo Moretti Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1245&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1245&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Solo+Moretti+Jersey_small.jpg" alt="Solo Moretti Jersey" width="150px" height="150px" /><br />The Solo Moretti Jersey is one of a welcome new batch of beautiful cycling jersey designs by this innovative New Zealand based brand. Part of the Classique collection with its roots firmly planted in the retro genre, the Moretti Jersey is an eye-catching, Italy inspired top that surely only a rich post-ride coffee could complement.Offering 3 rear pockets and a zippered 4th for valuables, an 18cm front zip handily tipped with an over size puller for ease of use whilst wearing cycling gloves, a silicon rear hem and striking polycotton/lycra retro arm and neck bands, this is one cycling jersey that will truly set you apart on the road.Highly breathable and wickable polyester fabric keeps you cool and dry18cm front zip with over-size zipper pull designed for use with gloved fingersCustomised silicon elastic waist bandSmall rear zipped rear pocket (in addition to the standard 3 rear pockets) for safe storage of phone, keys, cash etcUnique knitted polycotton/lycra arm and neck bands for the real ]]></description>
	        <pubDate>Fri, 23 Mar 2012 15:39:01 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[82. Solo Retro Tech Short Sleeve Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1244&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1244&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Solo+Short+Sleeve+Jersey.jpg" alt="Solo Retro Tech Short Sleeve Jersey" width="150px" height="150px" /><br />The Solo Retro Tech Short Sleeved Jersey is intended to be your everyday training and racing jersey. Offering a close-fit anatomic cut that works beautifully on and off the bike, it incorporates the best of modern fabrics and construction methods and combines these with the classic understated Solo style.Tailored with a full front zipper offset by subtle Solo chest branding, the Retro Tech Short Sleeve proudly sports matching arm and neck bands for a true retro look. 3 rear pockets and a zippered 4th for valuables sit to the rear, whilst a customised silicon elastic waist band keeps everything in place. Full front zip with over-size zipper pull designed for using with gloved fingersCustomised silicon elastic waist bandSmall rear zipped rear pocket (in addition to the standard 3 rear pockets) for safe storage of phone, keys, cash etcArm and neck bands for the real ]]></description>
	        <pubDate>Fri, 23 Mar 2012 14:58:31 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[83. Solo Velux Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1243&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1243&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Solo+Velux+Jersey_small.jpg" alt="Solo Velux Jersey" width="150px" height="150px" /><br />The Solo Velux Jersey is one of a welcome new batch of beautiful cycling jersey designs by this innovative New Zealand based brand. Part of the Classique collection with its roots firmly planted in the retro genre, the Velux Jersey is an eye-catching top that would look beautiful paired with classic black cycling bib shorts.Offering 3 rear pockets and a zippered 4th for valuables, an 18cm front zip handily tipped with an over size puller for ease of use whilst wearing cycling gloves, a silicon rear hem and striking polycotton/lycra retro arm and neck bands, this is one cycling jersey that will truly set you apart on the road. Highly breathable and wickable polyester fabric keeps you cool and dry18cm front zip with over-size zipper pull designed for use with gloved fingersCustomised silicon elastic waist bandSmall rear zipped rear pocket (in addition to the standard 3 rear pockets) for safe storage of phone, keys, cash etcUnique knitted polycotton/lycra arm and neck bands for the real ]]></description>
	        <pubDate>Fri, 23 Mar 2012 14:36:19 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[84. Solo Lightweight Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1242&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1242&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Solo+Lightweight+Jersey.jpg" alt="Solo Lightweight Jersey" width="150px" height="150px" /><br />The brand new Solo Lightweight Jersey has been designed for the hottest riding conditions. When the mercury rises and you face a long hard day in the saddle, wearing the Lightweight Jersey is an ideal solution to uncomfortable hot ride over heating. To attain a cooling environment, the Solo Lightweight Jersey uses a superb moisture-wicking main fabric and incorporates highly breathable mesh panels on the sides and back; features which significantly aid temperature management. Cooling aside, the Lightweight Jersey sports a full length zip, stylish arm and neck bands and subtle chest Solo branding. At the rear, 3 pockets provide more than an enough space for snacks and supplies, whilst a zippered 4th pocket provides a secure place to put cards or a mobile.Full front zip with over-size zipper pull designed for use with gloved fingersCustomised silicon elastic waist bandSmall rear zipped rear pocket (in addition to the standard 3 rear pockets) for safe storage of phone, keys, cash etcArm and neck bands for the real ]]></description>
	        <pubDate>Fri, 23 Mar 2012 14:17:08 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[85. pOcpac iPac Cycling Pouch]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1241&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1241&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/pOcpac+iPac+cycling+pouch_small.jpg" alt="pOcpac iPac Cycling Pouch" width="150px" height="150px" /><br />The pOcpac iPac is pOcpac]]></description>
	        <pubDate>Fri, 23 Mar 2012 13:36:48 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[86. Craft Performance Bike Gloves]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1240&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1240&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Bike+Glove1.jpg" alt="Craft Performance Bike Gloves" width="150px" height="150px" /><br />Easy on (thanks to the strapless design) and a pleasure to wear throughout multiple positions on the bars, the Craft Performance Bike Gloves are a great choice for the club run or sportive riding cyclist in need of a comfortable, sleek and stylish pair of cycling gloves for the warmer rides of the season. Gel inserts on the palm in combination with a silicone print finish create a comfortable and secure environment for your hands, whilst the soft terry on the thumb and elastic mesh upper fabric enhance what is already a superb cycling glove. Shock-absorbing gel inserts across pressure points in the palm for optimal hand comfort Elastic mesh fabric on top for enhanced ventilation and an optimal fit Clarino in palm for durability, protection and moisture transport Silicone print in palm for enhanced grip Elastic insert for an optimal fit around wristSoft terry on thumb for wiping away sweatSublimation print on top]]></description>
	        <pubDate>Thu, 22 Mar 2012 13:06:02 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[87. Craft Elite Bike Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1239&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1239&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Elite+Bike+Glove.jpg" alt="Craft Elite Bike Glove" width="150px" height="150px" /><br />Carrying on the sleek, aerodynamic look of the other items in the Craft Elite range, the Craft Elite Bike Glove is another great example of Craft's fitted, race ready Elite design brief; one that sees the Bike Glove as an extension of the rider's hands, providing enhanced levels of comfort and control even over the longest rides. Sporting a hard wearing palm with precisely placed gel inserts, the Craft Elite Bike Glove also offers the requisite terry fabric along the thumb, and as with all Craft cycling gloves, features a strap-less wrist design that greatly enhances comfort across all positions on the bars. Tapered longer wrist for aerodynamic performanceStrategic gel palm padsSilicon grip on palm for surety of controlStrap free, multi-bar comfort designTerry clothHard wearing Clarino road ready palm]]></description>
	        <pubDate>Thu, 22 Mar 2012 12:11:09 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[88. Etxeondo Hook Cap]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1238&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1238&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Hook_small.jpg" alt="Etxeondo Hook Cap" width="150px" height="150px" /><br />The Etxeondo Hook Cap is a great piece of cycling headwear that offers something a little different to the norm. A lightweight and breathable bandana, the Hook incorporates carbon fibre materials that combine to both resist odour and wick away perspiration, whilst for cooler rides, it proves its worth as an invaluable accessory worn for fast descents to take the edge off the wind. Finished with subtle Etxeondo embroidered branding, it is available in black or white.&nbsp;]]></description>
	        <pubDate>Thu, 22 Mar 2012 08:25:15 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[89. Etxeondo Press Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1237&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1237&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Press+Bib+Short.jpg" alt="Etxeondo Press Bib Short" width="150px" height="150px" /><br />The Etxeondo Press bib short is an ideal short for riders looking to get out on the bike 3-4 times a week, and represents a seriously comfy option that would perfectly suit both club run and sportive. Like all Etxeondo bib shorts, the Press bib sports Etxeondo's ]]></description>
	        <pubDate>Wed, 21 Mar 2012 15:13:48 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[90. Etxeondo Trier Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1236&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1236&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Trier+Jersey.jpg" alt="Etxeondo Trier Jersey" width="150px" height="150px" /><br />The Etxeondo Trier Jersey is a classic of the Etxeondo jersey range. Offering detailed styling and a precise construction, the Trier proves itself to be a beautifully fitting, warm weather cycling jersey aimed at the sportive, race and club run enthusiast.Tailored from Meryl microfibre for warm ride comfort, the Trier sports contoured panels that allows for a flattering, ergonomic look. Flatlock stitching is evident throughout, 3 open rear pockets with a zippered 4th sit at the rear, whilst a stylish embroidered half-zip up front completes the look.Meryl Micro fibre fabricHigh-wickingFast-dryingLightweightAnatomically contoured for&nbsp; perfect fitLow wind-resistanceThree open pockets and zipped security pocketEmbroidered half-zip ]]></description>
	        <pubDate>Wed, 21 Mar 2012 14:41:37 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[91. Etxeondo Feather Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1235&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1235&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Feather+Bib+Short_small.jpg" alt="Etxeondo Feather Bib Short" width="150px" height="150px" /><br />New for 2012, the Etxeondo Feather Bib Short is not only a new 
addition to the Etxeondo clothing range, but the lightest cycling 
bib short available to purchase from any brand. 

A featherlight approach is taken throughout the Etxeondo Feather 
Bib Short, a philosophy that sees the Feather Bib Short weighing 
in at only 119g for a size M. Not withstanding its super light 
characteristics, the Feather carries through some classic Etxeondo detailing, like elasticated threads that ensure seams 
move as one with the bib and rider. Bib straps are seamless and as 
comfortable as fine silk, whilst tasteful branding completes the look. 

For the Feather Bib Short, Etxeondo devised a new chamois - 
the new Feather Chamois. Crafted with handmade seams for 
unparalleled comfort, the Feather Chamois uses a new generation of
 special high density foams, which both increase comfort and reduce 
chamois mass. A double layer structure, the Feather Chamois fabric
 structure helps to collect and expel moisture; even under the most 
intense efforts. The chamois area is completed by a special panel where 
the bib meets the shorts, making it particularly strong. Finally, the 
lower back is supported with a built-in compression effect. 
Feather Chamois
Super strong construction
Seamless bib straps
Lightest bib short on the market at 119g for the medium
Subtle Etxeondo branding
Lower back compression
Flatlock stitching]]></description>
	        <pubDate>Wed, 21 Mar 2012 13:40:59 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[92. Etxeondo Reflex Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1234&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1234&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Reflex+Jersey.jpg" alt="Etxeondo Reflex Jersey" width="150px" height="150px" /><br />The Etxeondo Reflex Jersey is the Basque brand's take on a classic, raglan sleeve cycling jersey, finished with fine tailoring and rider favourite details like a full zip, and 3 rear pockets to create a superb road jersey. The Reflex is constructed from a new Meryl Micro fabric (the world's first hollow-core bacteriostatic micro fiber no less) that ensures an odour free, moisture transporting environment, even during intense efforts, and finished with stretch seam thread and flat lock stitching. The two panel design is separated by stretchy reflective piping that provides 360 degree low light visibility, all without restricting the ability of the jersey to fit correctly. Up front an Etxeondo branded zip puller performs closing duties on a full length zip, whilst at the rear, 3 deep pockets provide ample space for mid ride snacks and supplies. Subtle Etxondo branding completes the jersey. Three rear pocketsFull length, colour coordinated zipElasticated, reflective pipingMeryl fabricFlatlock stitchingSuper hygienic and bacteriostaticFlattering, ergonomic fit]]></description>
	        <pubDate>Wed, 21 Mar 2012 11:31:38 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[93. DMT Prisma 2.0 Road Shoe - Speedplay]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1233&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1233&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DMT+Prisma+2.0+Road+Shoes+Speedplay.jpg" alt="DMT Prisma 2.0 Road Shoe - Speedplay" width="150px" height="150px" /><br />A perfect match between technology and design, the DMT Prisma Speedplay Shoe is DMT's new top road model, enhanced with a Speedplay cycling pedal specific sole.Featuring an upper in an extremely light microfiber combined with a mesh that allows for high breathability, the DMT Prisma Speedplay is aimed at the season's warm rides, where keeping your feet fresh (yes, even on the most difficult Sportive) is essential. For the closing system, the Prisma sports DMT's ATOP system, which simply twists to evenly tighten, or, with one slight counter movement, releases tension. This is a great design feature in that it does not fully release the shoe tension in one go, allowing very easy mid ride micro adjustments.For the sole, the DMT Prisma Speedplay comes with the Italian brand's latest Toray MR60 High Modulus Carbon Fiber innovation. With 9 layers in total, the fibers are orientated at 0&deg;, 45&deg; and 90&deg;, with each degree providing different features: 0&deg; for maximum stiffness and responsiveness. 45&deg; for incredible torsional rigidity allowing an ultra responsive and firm steering feel, and finally 90&deg;for strength and durability for long life and consistent high performance. On the road, this translates to near perfect power transfer, and of course, incredibly light weight.Speedplay Specific SoleThe big news for this model is that the sole is Speedplay pedal specific. By creating a specific sole for this popular pedal format, DMT manage to reduce the weight per cleat by 48g, and the stack height by a guge 8mm over a standard Speedplay integration. By moving your foot closer to the pedal axle, DMT claims that the Speedplay specific sole improves power transmission, along with a 33 second per hour aerodynamic assisted advantage in wind tunnel testing. Thermo-moulding InsolesPut the Prisma's insole in the oven at 83&deg;C for a few minutes, place them back in your shoes and then wear them until they cool, and the insole will mould to your foot shape; further helping to attain a perfect, individual fit.ATOP one handed closing systemHighly breathable upperThermo-moulding insolesExternal counter with anatomic support to provide a very high stability in cycling and to increase the constraint of the heelToray High Modulus Carbon Fiber soleAnti-shock - Anti-slip heelDrilled tongue with a large thick padding: new features that provide maximum comfort and excellent breathabilityWeight: 255gr (Size 41)Cleats - Speedplay specific, reduces cleat weight per shoe by 48g, and stack height by 8mm]]></description>
	        <pubDate>Thu, 15 Mar 2012 12:51:55 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[94. Craft Flex Hoodie]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1232&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1232&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Flex+Hoody_small.jpg" alt="Craft Flex Hoodie" width="150px" height="150px" /><br />As well as their highly regarded cycle clothing collection, Craft of Sweden also produce a great range of post-bike wear, of which the Craft Flex Hoodie is a fine example. Constructed from a slightly wind-resistant fleece with a brushed interior for extra insulation, it features a hood with drawstring, two front pockets and Craft branding across the chest. Worn post-ride, or for relaxing away from the bike, the Flex Hoodie is well fitting outer layer that can be worn year round. Soft and comfortable Flex fleeceHood with drawstringTwo pockets100% Polyester]]></description>
	        <pubDate>Thu, 15 Mar 2012 10:52:11 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[95. DMT Vision 2.0 Road Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1231&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1231&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DMT+Vision+2.0+Road+Shoes.jpg" alt="DMT Vision 2.0 Road Shoe" width="150px" height="150px" /><br />The DMT Vision 2.0 Shoe is an ideal road shoe for the occasional or new road cyclist, looking for both reassuring comfort, a great fit and a stiff power efficient sole. The DMT Vision carries through through the airy design of the other models in the DMT Shoe collection, offering a micro fiber synthetic and mesh upper mated to an anatomic tongue for increased comfort. A 3-strap velcro closure provides a great surety of fit, whilst the well crafted heel protects against heel slippage during intense efforts.FG Concept SoleThe FG CONCEPT sole in the Impact is composed of nylon and fibreglass. Both rigid and light, it's a versatile sole that would suit both club run and sportive events perfectly.3 straps closure H300mm, comfortable, practical, safe. Enriched with logo DMT and ]]></description>
	        <pubDate>Tue, 13 Mar 2012 15:15:26 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[96. DMT Impact 2.0 Road Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1230&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1230&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DMT+Impact+2.0+Road+Shoes.jpg" alt="DMT Impact 2.0 Road Shoe" width="150px" height="150px" /><br />DMT's Impact 2.0 Road Shoe, with its new composite sole and micro-adjustment closure system, is the ideal model for the rider in search of a versatile road cycling shoe to tackle club runs and sportives in comfort and style.DMT's micro-ratchet fastening system dispenses with the often awkward 'squeeze' action to open the shoe, and replaces it with a clever push action that makes adjustment intuitive, and easily managed on the bike. It's certainly a mechanism that is still perfectly usable even with bulky gloves on. Two velcro adjustment straps complement the micro adjuster, ensuring a great surety of fit throughout the length of the foot. The Impact 2.0 Shoe carries through the airy design of the other top models in the DMT Shoe collection, offering a micro fiber upper in combination with a padded and lined tongue - a nice touch that greatly enhances ride comfort. FG Concept SoleThe FG CONCEPT sole in the Impact is composed of nylon and fibreglass. Both rigid and light, it's a versatile sole that would suit both club run and sportive riders.Micro Closure: Lighter and 10mm smaller compared to the previous fastener. Each pull of the lever closes the strap by 6 mm, allowing exceptional micro-adjustmentAnatomic, padded and lined tongue for a better comfortComposite nylon / fibre glass soleWeight: 290grCleats - 3 point Look type
]]></description>
	        <pubDate>Tue, 13 Mar 2012 14:31:39 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[97. DMT Radial 2.0 Road Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1229&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1229&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DMT+Radial+2.0+Road+Shoes_small.jpg" alt="DMT Radial 2.0 Road Shoe" width="150px" height="150px" /><br />DMT's Radial 2.0 Shoe is aimed at the rider looking for the surety of fit of a classic 3-velcro strap design, married to a phenomenally power transferring High Modulus Carbon Fiber sole for sportives, club runs, or race day.For comfort in all conditions, especially for the warmer rides, the DMT Radial 2.0 sports a microfibre and mesh upper that encourages airflow, ultimately helping to keep your feet fresher during even intense efforts.For the sole, the DMT Radial 2.0 comes with the Italian brand's latest Toray MR60 High Modulus Carbon Fiber innovation. With 9 layers in total, the fibers are orientated at 0&deg;, 45&deg; and 90&deg;, with each degree providing different features: 0&deg; for maximum stiffness and responsiveness. 45&deg; for incredible torsional rigidity allowing an ultra responsive and firm steering feel, and finally 90&deg;for strength and durability for long life and consistent high performance. On the road, this translates to near perfect power transfer, and of course, incredibly light weight.Thermo-moulding InsolesPut the Radial's insole in the oven at 83&deg;C for a few minutes, place them back in your shoes and then wear them until they cool, and the insole will mould to your foot shape; further helping to attain a perfect, individual fit. 3 straps closure finished with a DMT logo and ]]></description>
	        <pubDate>Tue, 13 Mar 2012 13:52:28 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[98. DMT Prisma 2.0 Road Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1228&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1228&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DMT+Prisma+2.0+Road+Shoes_small.jpg" alt="DMT Prisma 2.0 Road Shoe" width="150px" height="150px" /><br />A perfect match between technology and design, the DMT Prisma Shoe is DMT's new top road model. Featuring an upper in an extremely light microfiber combined with a mesh that allows for high breathability, the DMT Prisma is aimed at the season's warm rides, where keeping your feet fresh (yes, even on the most difficult Sportive) is essential. For the closing system, the Prisma sports DMT's ATOP system, which simply twists to evenly tighten, or, with one slight counter movement, releases tension. This is a great design feature in that it does not fully release the shoe tension in one go, allowing very easy mid ride micro adjustments.For the sole, the DMT Prisma comes with the Italian brand's latest Toray MR60 High Modulus Carbon Fiber innovation. With 9 layers in total, the fibers are orientated at 0&deg;, 45&deg; and 90&deg;, with each degree providing different features: 0&deg; for maximum stiffness and responsiveness. 45&deg; for incredible torsional rigidity allowing an ultra responsive and firm steering feel, and finally 90&deg;for strength and durability for long life and consistent high performance. On the road, this translates to near perfect power transfer, and of course, incredibly light weight. Thermo-moulding InsolesPut the Prisma's insole in the oven at 83&deg;C for a few minutes, place them back in your shoes and then wear them until they cool, and the insole will mould to your foot shape; further helping to attain a perfect, individual fit. ATOP one handed closing systemHighly breathable upperThermo-moulding insolesExternal counter with anatomic support to provide a very high stability in cycling and to increase the constraint of the heelToray High Modulus Carbon Fiber soleAnti-shock - Anti-slip heel Drilled tongue with a large thick padding: new features that provide maximum comfort and excellent breathability Weight: 255gr (Size 41)Cleats - 3 point Look type
]]></description>
	        <pubDate>Tue, 13 Mar 2012 11:39:57 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[99. Alpina Pheos Team Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1227&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1227&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Alpina+Pheos+Team+Merida+Helmet_small.jpg" alt="Alpina Pheos Team Helmet" width="150px" height="150px" /><br />The Alpina Pheos Team Helmet is the Team Multivan Merida version of the German brand's top of the line road cycling helmet, designed for high mileage road &amp;amp; trail riders, or indeed, adventurous city riders looking for the ultimate in comfort, safety and lightweight.Featuring a number of Alpina safety technologies (read more about that below), the Pheos Team Merida helmet sports 21 air vents, a single handed helmet adjustment system which Alpina call their Run System, matched to vertically adjustable Swing fit system for on the fly fit changes, and of course a fully HI-EPS Poly Carbonate shell finished with carbon fibre.Finished in vivid green trimmed with silver carbon weave, the Pheos Team Helmet is in our opinion, as stylish as it is feature rich. Key Safety TechnologyEdge Protect - The lower edges of the Alpina Edge protected helmets feature additional in-Molded sections to provide enhanced strength and durability to the helmet design.Poly-Carbonate - The best possible shell material. More expensive, but tougher and more durable than any other more commonly used option such as PETG or Acrylic etc.CEN Standard - All Alpina Helmets exceed the European CEN safety standards, Alpina also supplement this with their own stringent in-house quality and safety testsHi EPS - All Alpina Helmets feature the highest grade EPS shells to give the best possible impact protection and the lowest weight.Multi in-mold21 air flow ventsAntibacterial padsCarbon/Polycarbonate shell and Hi EPSEdge protectERGOMATIC strap closurePossible to add a visorRun systemSwing fit systemAvailable in 3 shell sizes]]></description>
	        <pubDate>Fri, 09 Mar 2012 17:17:37 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[100. Chrome Bags Standard Utility Pouch]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1226&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1226&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Standard+Utility+Pouch.jpg" alt="Chrome Bags Standard Utility Pouch" width="150px" height="150px" /><br />The perfect stuff protector - be it cash, tyre levers, snacks or whatever else you want to pop in there, the Chrome Standard Utility Pouch is the perfect accessory to match with your Chrome bag, providing a lightweight and portable small velcro closure bag that will surprise with just how much use you get out of it. Fabric: 1000 denier Cordura outer shellProduct Source: Chico, CA, USAFlat Dimension: 6]]></description>
	        <pubDate>Thu, 08 Mar 2012 15:13:27 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[101. Craft Active Bike Logo Bib Short 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1225&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1225&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Active+Bike+Logo+Bib+Short.jpg" alt="Craft Active Bike Logo Bib Short 2012" width="150px" height="150px" /><br />Craft's Active Bike Logo Bib Short is the ideal cycling bib short for occasional road rides of moderate length, where a more feature rich bib is not necessary. Sporting welcome touches of detail like durable, smooth flatlock seams, a true ergonomic construction for improved freedom of movement, and silicone prints at the bottom of the legs to maintain bib position, the Craft Active Bike Logo Bib has all the bases covered. For the all important chamois, Craft use their newly designed Active Pad, which is a seamless, laser cut, anti-microbial 4-way stretch model made from Oeko-Tex&reg; certified fabrics and foams of the highest quality. Ergonomic construction for freedom of movementDurable and smooth flatlock seamsClassic sublimated logo designSilicone print at bottom legBib constructionCraft Active PadInseam 23.5 cm / 9&amp;quot;]]></description>
	        <pubDate>Thu, 08 Mar 2012 10:14:41 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[102. Radioshack Nissan Trek Gloves 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1224&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1224&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Gloves.jpg" alt="Radioshack Nissan Trek Gloves 2012" width="150px" height="150px" /><br />Here it is, the Radioshack Nissan Trek Glove, the exact cycling glove used by Fabian, Jens and the Schleck brothers as they ride from valley floor to mountain top descent this season. Featuring shock absorbing gel inserts for a smooth ride over long distances, a cuff less design for extra comfort on the bars, and a soft terry wipe along the thumb, it's not only a great bike glove, but the perfect finishing touch to your Radioshack Nissan Trek Kit. Sublimation print on top and silicone-printed logo at palmShock-absorbing gel inserts across pressure points in the palm for optimal hand comfortSoft, durable fabric in the palm for enhanced gripMesh fabric on top for enhanced ventilationThin, ventilating and cooling summer gloveElastic insert for optimal fit around wristSoft terry on thumb for wiping away sweat]]></description>
	        <pubDate>Wed, 07 Mar 2012 17:25:49 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[103. Chrome Telegraph Knicker]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1223&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1223&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Telegraph+Knicker.jpg" alt="Chrome Telegraph Knicker" width="150px" height="150px" /><br />Chrome's everyday riding Telegraph Knicker is made to survive the sometimes demanding conditions out there on the city commute. Rocking a water resistant, gusseted &amp;amp; breathable 4-way stretch fabric that is comfortable on the bike and in the bar, the Telegraph also sports all important urban cycling features that include a secure phone pocket, deep front pockets and reflective logo. Slim fit and quick dry, the Telegraph is well suited to the rigours of the daily ride.Water resistant, durable 4-way stretch fabric for fit and movementVelcro secured side pockets keep your stuff in placeMesh lined front pocketsFull length gusset for on-the-bike comfortNylon/spandex blend fabric]]></description>
	        <pubDate>Mon, 05 Mar 2012 14:35:28 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[104. Craft Performance Bike Tour Bib Short 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1222&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1222&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Bike+Tour+Bib+Shorts_small.jpg" alt="Craft Performance Bike Tour Bib Short 2012" width="150px" height="150px" /><br />2012 sees an overhaul of Craft's highly popular Performance Bike Tour Bib Short, offering the rider an improved pad with a new EVA Anti-shock System and a greater precision Lasercut Tech finishing, all married to a phenomenally responsive 4-way stretch bib body that rocks flat lock seams for enhanced comfort.For regular road or trail riders in need of a multi-discipline cycling bib short able to cover club run or sportive with ease, then the Craft Performance Bike Tour Bib Short is worthy of serious consideration, and one which punches well above its price point.
Body-control fabric with 4-way elasticity that reduces muscle vibration and focuses power for optimal comfort and controlErgonomic construction for a perfect riding-position fitTaped, elastic and raw leg endings keep the bibs in placeBib construction for great support and fit with Hexa-channel fabric for active cooling effectSublimated, classic race designSpecial-knit construction enhances moisture transport and ventilationErgonomically placed seams follow the anatomy of the moving bodyCraft Performance PadInseam: 28 cm/ 11&amp;quot;]]></description>
	        <pubDate>Mon, 27 Feb 2012 17:19:56 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[105. Craft Performance Bike Tour Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1221&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1221&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Bike+Tour+Jersey_small.jpg" alt="Craft Performance Bike Tour Jersey 2012" width="150px" height="150px" /><br />A classic in the Craft jersey range, the Performance Bike Tour Jersey is the go-to rider favourite for wherever the road takes you this season.Featuring rider friendly features like 3 rear pockets with a zippered 4th for valuables, a full front zip c/w zip garage and a silicone print rear hem for a consistently smart fit, the Performance Bike Jersey covers all the bases, and rounds it off with a perfectly cut fit that strikes an ideal compromise between pro fit and Sunday sportive.Functional fabric that enhances cooling and moisture transportErgonomic construction for a perfect riding-position fitSilicone print at back bottom hem keeps the jersey in placeElastic fabric for a perfect fit and freedom of movementBodymapped mesh inserts in hot spots with elastic hexa-channel fabric for active cooling and moisture transportHole in back pocket for MP3/headset wireFour back pockets (one zippered)Sublimated, classic race designFull front zipper]]></description>
	        <pubDate>Mon, 27 Feb 2012 17:05:19 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[106. Radioshack Nissan Trek Bike Cap 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1220&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1220&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Cycling+Cap.jpg" alt="Radioshack Nissan Trek Bike Cap 2012" width="150px" height="150px" /><br />PRE-ORDER ITEM: We will take full payment when you checkout, but in return you will be making a guaranteed reservation of your item, and will receive the first shipment of Radioshack kit in the world when it ships in May.The exact same cycling cap as used by this all conquering Pro Tour team, the Radioshack Nissan Trek Cap 2012 is the perfect accessory to complete your Radioshack Nissan Trek Kit this season. Classic Bike CapOne size fits all]]></description>
	        <pubDate>Mon, 27 Feb 2012 11:41:28 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[107. Radioshack Nissan Trek Socks 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1219&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1219&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Socks.jpg" alt="Radioshack Nissan Trek Socks 2012" width="150px" height="150px" /><br />&amp;nbsp;The exact same cycling sock as used by this all conquering Pro Tour team, the Radioshack Nissan Trek Socks 2012 are the perfect accessory to complete your Radioshack Nissan Trek Kit this season. Based on Craft's immensely popular Cool Bike technology, the Radioshack socks offer both ergonomically placed pressure points and body mapped mesh panels to keep your feet fresh even during intense efforts. 
Ergonomically placed pressure pointsKeeps your feet cool and comfortableBody mapped mesh panels]]></description>
	        <pubDate>Mon, 27 Feb 2012 11:35:43 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[108. Radioshack Nissan Trek Lycra Bootie 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1218&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1218&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Lycra+Bootie.jpg" alt="Radioshack Nissan Trek Lycra Bootie 2012" width="150px" height="150px" /><br />PRE-ORDER ITEM: We will take full payment when you checkout, but in return you will be making a guaranteed reservation of your item, and will receive the first shipment of Radioshack kit in the world when it ships in May.The exact same cycling over shoes as worn by this all conquering Pro Tour Team, the Radioshack Nissan Trek Lycra Bootie 2012 is the perfect accessory to complete your Radioshack Nissan Trek kit. Designed with a 4 way stretch fabric with a zipper at the heel, they offer excellent moisture transportation and a fitted, aerodynamic look. 


Very elastic 4-way stretch fabricExcellent moisture transportSilicone gripper at topZipper at inside heelAerodynamic fitSublimation print]]></description>
	        <pubDate>Mon, 27 Feb 2012 11:20:35 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[109. Radioshack Nissan Trek Leg Warmers 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1217&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1217&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Leg+Warmers.jpg" alt="Radioshack Nissan Trek Leg Warmers 2012" width="150px" height="150px" /><br />PRE-ORDER ITEM: We will take full payment when you checkout, but in return you will be making a guaranteed reservation of your item, and will receive the first shipment of Radioshack kit in the world when it ships in May.The Radioshack Nissan Trek Leg Warmers are the exact same models as used by the all conquering Radioshack Nissan Trek Pro Tour team. Offering a 4 way stretch with UPF 50+ protection, they not only mould to your legs during the ride, but keep you fresh and comfortable even under intense efforts. Worn from the outset, or kept in a rear jersey pocket for changeable conditions or fast cooling descents, the Radioshack Nissan Trek Leg Warmers are the ideal cycling accessories to show your affinity to the team. 
Body-control fabric with 4-way elasticity that reduces muscle vibration and focuses power for optimal comfort and controlKeeps you fresh and comfortable during exerciseExcellent moisture transportUPF 50+]]></description>
	        <pubDate>Mon, 27 Feb 2012 11:11:25 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[110. Radioshack Nissan Trek Arm Warmers 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1216&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1216&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Arm+Warmers_small.jpg" alt="Radioshack Nissan Trek Arm Warmers 2012" width="150px" height="150px" /><br />PRE-ORDER ITEM: We will take full payment when you checkout, but in return you will be making a guaranteed reservation of your item, and will receive the first shipment of Radioshack kit in the world when it ships in May.The Radioshack Nissan Trek Arm Warmers are the exact same models as used by the all conquering Radioshack Nissan Trek Pro Tour team. Offering a 4 way stretch with UPF 50+ protection, they not only mould to your arm during the ride, but keep you fresh and comfortable even under intense efforts. Worn from the outset, or kept in a rear jersey pocket for changeable conditions or fast cooling descents, the Radioshack Nissan Trek Arm Warmers are the ideal cycling accessories to show your affinity to the team. 
Body-control fabric with 4-way elasticity that reduces muscle vibration and focuses power for optimal comfort and controlKeeps you fresh and comfortable during exerciseExcellent moisture transportUPF 50+]]></description>
	        <pubDate>Mon, 27 Feb 2012 11:02:54 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[111. Radioshack Nissan Trek Luxembourg Replica Bib Short 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1215&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1215&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Luxembourg+Replica+Bib_s.jpg" alt="Radioshack Nissan Trek Luxembourg Replica Bib Short 2012" width="150px" height="150px" /><br />&amp;nbsp;All new for 2012, the Radioshack Nissan Trek Luxemourg Replica Bib Short is the replica version of the cycling bib short used by the Craft sponsored Pro Tour team rider Frank Schleck. The Radioshack Swiss Replica Bib Short uses Craft's highly popular Performance Pad, which amongst other innovations, features a new EVA Anti-shock System and a greater precision Lasercut Tech finishing, all married to a phenomenally responsive 4-way stretch bib body that rocks flat lock seams for enhanced comfort.Designed for a more regular fit (think more club run than Pro Tour), the Radioshack Nissan Trek Replica range follows the Craft size chart very closely, so you can feel confident ordering from the size indication. Body-control fabric with 4-way elasticity that reduces muscle vibration and focuses power for optimal comfort and controlErgonomic construction for a perfect riding-position fitDurable and smooth flatlock seamsEfficient moisture transportSilicone grippers at bottom legCraft Performance PadUPF 50+]]></description>
	        <pubDate>Fri, 24 Feb 2012 13:45:40 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[112. Radioshack Nissan Trek Swiss Replica Bib Short 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1214&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1214&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Replica+Swiss+Bib+Shorts_s.jpg" alt="Radioshack Nissan Trek Swiss Replica Bib Short 2012" width="150px" height="150px" /><br />&amp;nbsp;All new for 2012, the Radioshack Nissan Trek Swiss Replica Bib Short is the replica version of the cycling bib short used by the Craft sponsored Pro Tour team rider Fabian Cancellara. The Radioshack Swiss Replica Bib Short uses Craft's highly popular Performance Pad, which amongst other innovations, features a new EVA Anti-shock System and a greater precision Lasercut Tech finishing, all married to a phenomenally responsive 4-way stretch bib body that rocks flat lock seams for enhanced comfort.Designed for a more regular fit (think more club run than Pro Tour), the Radioshack Nissan Trek Replica range follows the Craft size chart very closely, so you can feel confident ordering from the size indication. Body-control fabric with 4-way elasticity that reduces muscle vibration and focuses power for optimal comfort and controlErgonomic construction for a perfect riding-position fitDurable and smooth flatlock seamsEfficient moisture transportSilicone grippers at bottom legCraft Performance PadUPF 50+]]></description>
	        <pubDate>Fri, 24 Feb 2012 13:36:42 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[113. Radioshack Nissan Trek Replica Bib Short 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1213&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1213&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Replica+Bib+Shorts_s.jpg" alt="Radioshack Nissan Trek Replica Bib Short 2012" width="150px" height="150px" /><br />&amp;nbsp;All new for 2012, the Radioshack Nissan Trek Replica Bib Short is the replica version of the cycling bib short used by the Craft sponsored Pro Tour team. The Radioshack Replica Bib Short uses Craft's highly popular Performance Pad, which amongst other innovations, features a new EVA Anti-shock System and a greater precision Lasercut Tech finishing, all married to a phenomenally responsive 4-way stretch bib body that rocks flat lock seams for enhanced comfort.Designed for a more regular fit (think more club run than Pro Tour), the Radioshack Nissan Trek Replica range follows the Craft size chart very closely, so you can feel confident ordering from the size indication. Body-control fabric with 4-way elasticity that reduces muscle vibration and focuses power for optimal comfort and controlErgonomic construction for a perfect riding-position fitDurable and smooth flatlock seamsEfficient moisture transportSilicone grippers at bottom legCraft Performance PadUPF 50+]]></description>
	        <pubDate>Fri, 24 Feb 2012 13:27:25 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[114. Radioshack Nissan Trek Swiss Replica Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1212&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1212&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Swiss+Replica+Jersey_s.jpg" alt="Radioshack Nissan Trek Swiss Replica Jersey 2012" width="150px" height="150px" /><br />PRE-ORDER ITEM: We will take full payment when you checkout, but in return you will be making a guaranteed reservation of your item, and will receive the first shipment of Radioshack kit in the world when it ships in May.All new for 2012, the Radioshack Nissan Trek Replica Swiss Jersey takes the immensely popular design from last year's Leopard Trek team and gives it a new twist to match the rejigged sponsor line up. A replica of the Radioshack Nissan Trek Jersey worn by Fabian Cancellara himself, this is one top set to rocket to the top of popularity polls this year. Designed for a more regular fit (think more club run than Pro Tour), the Radioshack Nissan Trek Replica range follows the Craft size chart very closely, so you can feel confident ordering from the size indication. 
Lightweight, elastic and soft fabric with excellent ventilationErgonomic construction for a perfect riding-position fitFull front zipperThree back pockets]]></description>
	        <pubDate>Fri, 24 Feb 2012 13:18:04 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[115. Radioshack Nissan Trek Luxembourg Replica Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1211&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1211&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Luxembourg+Replica+Jersey_s.jpg" alt="Radioshack Nissan Trek Luxembourg Replica Jersey 2012" width="150px" height="150px" /><br />PRE-ORDER ITEM: We will take full payment when you checkout, but in return you will be making a guaranteed reservation of your item, and will receive the first shipment of Radioshack kit in the world when it ships in May.All new for 2012, the Radioshack Nissan Trek Luxembourg Replica Jersey takes the immensely popular design from last year's Leopard Trek team and gives it a new twist to match the rejigged sponsor line up.Designed for a more regular fit (think more club run than Pro Tour), the Radioshack Nissan Trek Replica Jersey range follows the Craft size chart very closely, so you can feel confident ordering from the size indication. 
Lightweight, elastic and soft fabric with excellent ventilationErgonomic construction for a perfect riding-position fitFull front zipperThree back pockets]]></description>
	        <pubDate>Fri, 24 Feb 2012 13:09:59 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[116. Radioshack Nissan Trek Replica Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1210&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1210&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Replica+Jersey+2012_small.jpg" alt="Radioshack Nissan Trek Replica Jersey 2012" width="150px" height="150px" /><br />&amp;nbsp;All new for 2012, the Radioshack Nissan Trek Replica Jersey takes the immensely popular design from last year's Leopard Trek team and gives it a new twist to match the rejigged sponsor line up.Designed for a more regular fit (think more club run than Pro Tour), the Radioshack Nissan Trek Replica range follows the Craft size chart very closely, so you can feel confident ordering from the size indication. 
Lightweight, elastic and soft fabric with excellent ventilationErgonomic construction for a perfect riding-position fitFull front zipperThree back pockets]]></description>
	        <pubDate>Fri, 24 Feb 2012 12:57:39 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[117. Radioshack Nissan Trek Elite Swiss Aero Bib Short 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1209&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1209&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Elite+Swiss+Bib+Shorts_small.jpg" alt="Radioshack Nissan Trek Elite Swiss Aero Bib Short 2012" width="150px" height="150px" /><br />PRE-ORDER ITEM: We will take full payment when you checkout, but in return you will be making a guaranteed reservation of your item, and will receive the first shipment of Radioshack kit in the world when it ships in May.All new for 2012, Radioshack Nissan Trek Elite Swiss Aero Bib Short is the exact same bib as used by the Craft sponsored Pro Tour team rider Fabian Cancellara.The Radioshack Elite Bib uses Craft's latest iteration of their Tour de France winning Elite Pad. Constructed from Swiss Technology Carbon Elastic Fabric with a 4-way stretch that continually moves with the body, and with carbon fibers closest to the skin to aid effective moisture management, this Oeko-Tex anatomically molded pad offers a level of comfort and breathability that makes even the biggest rides end in comfort.
Ergonomic construction for a perfect riding-position fitBody-control fabric with 4-way elasticity that reduces muscle vibration and focuses power for optimal comfort and controlCraft Elite Pad with carbon fibbers provides fantastic support and excellent thermal regulationElastic leg endings with tape keep the bibs in placeLightweight, aerodynamic fabric that provides excellent moisture transport and coolingErgonomic and durable flat lock seams that move with the working musclesUPF 50+Sizing Note - The Elite Craft range for Radioshack is sized for a true pro fit - if you are not comfortable with such a fitted style, then go one size up from your normal size]]></description>
	        <pubDate>Thu, 23 Feb 2012 13:33:44 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[118. Radioshack Nissan Trek Elite Luxembourg Aero Bib Short 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1208&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1208&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Elite+Luxembourg+Bib+Shorts_small.jpg" alt="Radioshack Nissan Trek Elite Luxembourg Aero Bib Short 2012" width="150px" height="150px" /><br />PRE-ORDER ITEM: We will take full payment when you checkout, but in return you will be making a guaranteed reservation of your item, and will receive the first shipment of Radioshack kit in the world when it ships in May.All new for 2012, Radioshack Nissan Trek Elite Luxembourg Aero Bib Short is the exact same bib as used by the Craft sponsored Pro Tour team. The Radioshack Elite Bib uses Craft's latest iteration of their Tour de France winning Elite Pad. Constructed from Swiss Technology Carbon Elastic Fabric with a 4-way stretch that continually moves with the body, and with carbon fibers closes to the skin to aid effective moisture management, this Oeko-Tex anatomically molded pad offers a level of comfort and breathability that makes even the biggest rides end in comfort.
Ergonomic construction for a perfect riding-position fitBody-control fabric with 4-way elasticity that reduces muscle vibration and focuses power for optimal comfort and controlCraft Elite Pad with carbon fibbers provides fantastic support and excellent thermal regulationElastic leg endings with tape keep the bibs in placeLightweight, aerodynamic fabric that provides excellent moisture transport and coolingErgonomic and durable flat lock seams that move with the working musclesUPF 50+Sizing Note - The Elite Craft range for Radioshack is sized for a true pro fit - if you are not comfortable with such a fitted style, then go one size up from your normal size]]></description>
	        <pubDate>Thu, 23 Feb 2012 13:20:27 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[119. Radioshack Nissan Trek Elite Aero Bib Short 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1207&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1207&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Elite+Aero+Bib+Shorts_small.jpg" alt="Radioshack Nissan Trek Elite Aero Bib Short 2012" width="150px" height="150px" /><br />&amp;nbsp;All new for 2012, Radioshack Nissan Trek Elite Aero Bib Short is the exact same bib as used by the Craft sponsored Pro Tour team. The Radioshack Elite Bib uses Craft's latest iteration of their Tour de France winning Elite Pad. Constructed from Swiss Technology Carbon Elastic Fabric with a 4-way stretch that continually moves with the body, and with carbon fibers closes to the skin to aid effective moisture management, this Oeko-Tex anatomically molded pad offers a level of comfort and breathability that makes even the biggest rides end in comfort.
Ergonomic construction for a perfect riding-position fitBody-control fabric with 4-way elasticity that reduces muscle vibration and focuses power for optimal comfort and controlCraft Elite Pad with carbon fibbers provides fantastic support and excellent thermal regulationElastic leg endings with tape keep the bibs in placeLightweight, aerodynamic fabric that provides excellent moisture transport and coolingErgonomic and durable flat lock seams that move with the working musclesUPF 50+Sizing Note - The Elite Craft range for Radioshack is sized for a true pro fit - if you are not comfortable with such a fitted style, then go one size up from your normal size]]></description>
	        <pubDate>Thu, 23 Feb 2012 13:04:53 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[120. Radioshack Nissan Trek Swiss Elite Aero Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1206&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1206&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Swiss+Aero+Jersey_small.jpg" alt="Radioshack Nissan Trek Swiss Elite Aero Jersey 2012" width="150px" height="150px" /><br />PRE-ORDER ITEM: We will take full payment when you checkout, but in return you will be making a guaranteed reservation of your item, and will receive the first shipment of Radioshack kit in the world when it ships in May.All new for 2012, the Radioshack Nissan Trek Swiss Elite Aero Jersey 2012 is highly popular team rider Fabian Cancellara's Switzerland Champion jersey.Designed for an aerodynamic look, the Radioshack Nissan Trek Elite range is cut for a pure racing fit, and as such, doesn't follow the Craft size chart. If in doubt, go one size up from what the chart indicates, or stick at your usual size for a super trim ride!
Silicone print at back bottom hem keeps the jersey in placeMesh Superlight inserts in armpits for extra ventilationErgonomic construction for a perfect riding-position fitElastic wing-panel construction provides optimal fitMesh fabric on the back for extra ventilationAdvanced body mapping for optimal function, freedom of movement and aerodynamicsHexa-channel fabric for active coolingFull front zipperGo one size up from what the chart indicates, or stick at your usual size for a super trim ride!]]></description>
	        <pubDate>Thu, 23 Feb 2012 12:47:13 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[121. Radioshack Nissan Trek Elite Aero Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1205&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1205&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Elite+Aero+Jersey_small.jpg" alt="Radioshack Nissan Trek Elite Aero Jersey 2012" width="150px" height="150px" /><br />&amp;nbsp;All new for 2012, the Radioshack Nissan Trek Elite Aero Jersey takes the immensely popular design from last year's Leopard Trek team and gives it a new twist to match the rejigged sponsor line up.Designed for an aerodynamic look, the Radioshack Nissan Trek Elite range is cut for a pure racing fit, and as such, doesn't follow the Craft size chart. If in doubt, go one size up from what the chart indicates, or stick at your usual size for a super trim ride!
Silicone print at back bottom hem keeps the jersey in placeMesh Superlight inserts in armpits for extra ventilationErgonomic construction for a perfect riding-position fitElastic wing-panel construction provides optimal fitMesh fabric on the back for extra ventilationAdvanced body mapping for optimal function, freedom of movement and aerodynamicsHexa-channel fabric for active coolingFull front zipperGo one size up from what the chart indicates, or stick at your usual size for a super trim ride!]]></description>
	        <pubDate>Thu, 23 Feb 2012 12:37:12 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[122. Radioshack Nissan Trek Luxembourg Elite Aero Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1204&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1204&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Radioshack+Nissan+Trek+Luxembourg+Aero+Jersey_small.jpg" alt="Radioshack Nissan Trek Luxembourg Elite Aero Jersey 2012" width="150px" height="150px" /><br />PRE-ORDER ITEM: We will take full payment when you checkout, but in return you will be making a guaranteed reservation of your item, and will receive the first shipment of Radioshack kit in the world when it ships in May.All new for 2012, the Radioshack Nissan Trek Luxembourg Elite Aero Jersey 2012 is team rider Frank Schleck's Luxembourg Champion's jersey. Designed for an aerodynamic look, the Radioshack Nissan Trek Elite range is cut for a pure racing fit, and as such, doesn't follow the Craft size chart. If in doubt, go one size up from what the chart indicates, or stick at your usual size for a super trim ride!Silicone print at back bottom hem keeps the jersey in placeMesh Superlight inserts in armpits for extra ventilationErgonomic construction for a perfect riding-position fitElastic wing-panel construction provides optimal fitMesh fabric on the back for extra ventilationAdvanced body mapping for optimal function, freedom of movement and aerodynamicsHexa-channel fabric for active coolingFull front zipperGo one size up from what the chart indicates, or stick at your usual size for a super trim ride!]]></description>
	        <pubDate>Thu, 23 Feb 2012 12:21:16 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[123. Craft Performance Bike Bib Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1203&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1203&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Bike+Bib+Shorts_small.jpg" alt="Craft Performance Bike Bib Shorts" width="150px" height="150px" /><br />2012 sees an overhaul of Craft's highly popular Performance Bike Bib Short, offering the rider an improved pad with a new EVA Anti-shock System and a greater precision Lasercut Tech finishing, all married to a phenomenally responsive 4-way stretch bib body that rocks flat lock seams for enhanced comfort.For regular road or trail riders, the Craft Performance Bike Bib Short is worthy of serious consideration, and one which punches well above its price point.Thin polyamide shell fabric with channel structure in the seat area for cooling, durability and moisture transportBody control fabric with 4 way stretchErgonomically placed seams follow the anatomy of the moving bodyElastic leg endings with silicone print on the inside for a secure fitSmooth and durable flat lock seamsReflective prints for extra visibilityCraft Performance PadInseam: 25cm, 10&amp;quot;]]></description>
	        <pubDate>Mon, 20 Feb 2012 16:33:48 +0000</pubDate>
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	        <title><![CDATA[124. Craft Performance Bike Cap 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1202&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1202&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Bike+Cap_2012_small.jpg" alt="Craft Performance Bike Cap 2012" width="150px" height="150px" /><br />Craft's Performance Bike Cap for 2012 is a deceptively simple cycling hat that provides a refreshing degree of ventilation that would see it well suited the season's warmer rides. Reflective logo adorns the front, whilst elasticated fabrics provide a comfortable fit. Mesh inserts for enhanced ventilationElastic fabrics for a perfect fitReflective logoOne size fits all]]></description>
	        <pubDate>Mon, 20 Feb 2012 12:49:32 +0000</pubDate>
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	        <title><![CDATA[125. Craft Thermal Multi Grip Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1201&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1201&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Thermal+Multi+Grip+Glove_small.jpg" alt="Craft Thermal Multi Grip Glove" width="150px" height="150px" /><br />For cool starts or for fast, chilling descents where brake control is a must, the Craft Thermal Multi Grip Glove is a ride essential. Worn from the start of a ride or kept on reserve in a rear jersey pocket, their silicone palm and lightweight fitted construction lend themselves perfectly to cool conditions where pin point cockpit control is a must, and where a thicker thermal cycling glove option would be overkill. Silicone print palm for enhanced cockpit controlLightweight, elastic fabric perfect for early season rides or cool descentsErgonomic fitReflective print for low light visibility]]></description>
	        <pubDate>Mon, 20 Feb 2012 12:22:12 +0000</pubDate>
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	        <title><![CDATA[126. Craft Active Bike Logo Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1200&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1200&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Active+Bike+Logo+Jersey_small.jpg" alt="Craft Active Bike Logo Jersey" width="150px" height="150px" /><br />Competitively priced, yet offering welcome touches of detail like a silicone rear hem, a soft, ventilating fabric, soft sleeve ends and four rear pockets (one of which is zippered for valuables), the Craft Active Bike Logo Jersey is a great cycling jersey choice for the rider looking to get out 2-3 times a week over moderate distances. Ergonomic construction for true freedom of movementSilicone print at rear jersey hem to keep the jersey in placeLightweight, soft and ventilating fabricFour back pockets (one zippered for valuables)Classic Sublimated logo designFull front zipperSoft sleeve ends]]></description>
	        <pubDate>Mon, 20 Feb 2012 09:58:17 +0000</pubDate>
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	        <title><![CDATA[127. Craft Elite Bike Body Control Bib Short 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1199&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1199&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Elite+Bike+Body+Control+Bib+Short_small.jpg" alt="Craft Elite Bike Body Control Bib Short 2012" width="150px" height="150px" /><br />Further developed for 2012 with the help of the riders in Team Radioshack Nissan Trek, the Craft Elite Bike Body Control Bib Short is a true Tour de France proven cycling bib, and one that offers the high mileage rider both sublime comfort and technical innovation.Designed with a slight compression effect, the Craft Elite Bib Short allows for unhindered freedom of movement and muscle support through a 4-way stretch and exceedingly light weight fabric. Realising that many of your rides will naturally be in warmer temperatures, Craft have blended the Elite Bib with Schoeller Coldblack technology, a wonder material that not only resists the build up of heat, but provides protection from UV rays. Like the bib itself, 2012 sees Craft's latest iteration of their Elite Pad - the same chamois used by the riders of Team Radioshack Nissan Trek. Constructed from Swiss Technology Carbon Elastic Fabric with a 4-way stretch that continually moves with the body, and with carbon fibers closest to the skin to aid effective moisture management, this Oeko-Tex anatomically molded and gender specific pad offers a level of comfort and breathability that makes even the biggest rides end in comfort.Upper bib provides the freedom to move and support to keep movingDimpled fabric on the leg hem for increased aerodynamicsBody-control fabric with 4-way elasticity that reduces muscle vibration and focuses power for optimal comfort and controlExtremely lightweight fabric with excellent moisture transportCraft Elite Pad with carbon fibers provides fantastic support and excellent thermal regulationTaped, elastic and raw leg endings with silicone print on the inside keep the bibs in placeColdblack fabric reduces the absorption of heat rays and protects against UV raysErgonomic, smooth and durable flat lock seams move with the working muscles]]></description>
	        <pubDate>Fri, 17 Feb 2012 17:52:37 +0000</pubDate>
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	        <title><![CDATA[128. Craft Cool Headband 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1198&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1198&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Cool+Headband_small.jpg" alt="Craft Cool Headband 2012" width="150px" height="150px" /><br />Like its Compression Arm Cooler stablemate, the Craft Cool Headband is one of those products that you try and fall in love with. Why? Well it's all about the cooling effect, a pretty impressive feeling of coolness that the headband generates, all whilst providing UPF 50+ protection against the sun's rays. For days when you don't want to wear a cycling cap or hat, but still want protection from the sun and to stop sweat running into your eyes, the Craft Cool Headband is a great choice.
Keeps you fresh during exerciseExcellent moisture transportCool plain headbandSoft and comfortableSuper cooling effectErgonomic fitUPF 50+]]></description>
	        <pubDate>Fri, 17 Feb 2012 14:43:33 +0000</pubDate>
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	        <title><![CDATA[129. Craft Active Extreme Concept Piece Short Sleeve 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1197&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1197&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Active+Extreme+Concept+Piece_Short_small.jpg" alt="Craft Active Extreme Concept Piece Short Sleeve 2012" width="150px" height="150px" /><br />A new name, a new product - the Craft Active Extreme Concept Piece is one of Craft's new 2012 base layer developments, one in which the Superlight fabric merges with the Active Extreme fabric (last year's Zero Extreme), creating a seriously impressive base layer that would suit the cyclist looking for a cool weather, highly breathable first layer for long, hard rides. Supremely ergonomic and body mapped to specific zones, the Active Extreme Concept Piece reveals itself on the bike to be both warm and breathable in cool conditions, making your ride fresher, and more adaptive to the 'hot/cold' realities of any day in the saddle.Sport specific moving wings for perfect functionality and total freedom of movement during high intensitiesSoft, lightweight and extremely elastic fabrics to comfort your body in zones you need itBy mapping Mesh Superlight and Active Extreme, Craft brings you to the next levelKeeps you fresh during exerciseConcept to merge body mapping with sport specific fit solutionsRace faster than ever]]></description>
	        <pubDate>Fri, 17 Feb 2012 13:32:06 +0000</pubDate>
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	        <title><![CDATA[130. Craft Cool Concept Piece Short Sleeve 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1196&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1196&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Cool+Concept+Piece_small.jpg" alt="Craft Cool Concept Piece Short Sleeve 2012" width="150px" height="150px" /><br />By combining their Superlight fabric and Cool technologies, Craft have created perhaps the ultimate multi-sport warm weather base layer in the Craft Cool Concept Piece. Body mapped and correspondingly cool during intense efforts, it is a great choice for the cyclist looking for a high performance warm weather first layer for the turbo trainer, road ride, trail or high mileage commute.Sport specific moving wing for perfect functionality and total freedom of movement during high intensitiesBy mapping Mesh Superlight and Cool Plain fabric Craft bring you to the next level of base layer technologySoft, lightweight cooling fabrics to comfort your body in zones you need itKeeps you fresh during exerciseConcept to merge body mapping with sport specific fit solutions]]></description>
	        <pubDate>Fri, 17 Feb 2012 13:01:54 +0000</pubDate>
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	        <title><![CDATA[131. Craft Cool Cooling Tee 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1195&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1195&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Cool+Cooling+Tee_small.jpg" alt="Craft Cool Cooling Tee 2012" width="150px" height="150px" /><br />Craft's Cooling Tee is ideal for cyclists looking for a great turbo trainer layer to regulate temperature without an overly close fit that can sometimes feel restrictive whilst working out indoors, or indeed for riders in need of a relaxed, cooling first layer for touring, commuters or trail riders.Offering UPF 50+ protection, the Cooling Tee is designed to be worn like a slightly more fitted version of a t-shirt, so don't expect Craft's usual skin fit if you choose your normal Craft base layer size - this is not where this base layer is aiming at.Ergonomic fit for total freedom of movementThe best moisture transport, dries fastUse it for activities with a high sweat rate due to low thermal insulation and very efficient evaporation coolingKeeps you fresh during exerciseSuper cooling effectUPF 50+]]></description>
	        <pubDate>Fri, 17 Feb 2012 12:38:00 +0000</pubDate>
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	        <title><![CDATA[132. Craft Performance Bike Featherlight Vest 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1194&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1194&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Bike+Featherlight+Vest_small.jpg" alt="Craft Performance Bike Featherlight Vest 2012" width="150px" height="150px" /><br />Craft's Performance Featherlight Vest (or Gilet if you will)  is a supremely, you guessed it, 'featherlight' outer vest that for this year, rocks a DWR - Durable Water Repellant finish and wind protective front, making it the ideal stowaway cycling vest for showery conditions.The Featherlight adopts Craft's well known rider friendly attention to details, like well placed touches of reflectivity, a warm 
microfibre collar and an elastic mesh fabric rear for enhanced ventilation and a perfect fit.Worn from the outset, or pulled out of a rear jersey pocket for long descents and changing conditions (it folds very smartly into it's own mini stuff sack), it is the ideal cycling gilet for long descents and cool all season rides.Ergonomic construction for a perfect riding-position fit360 degrees reflective print for extra visibilityElastic mesh fabric at back for enhanced ventilation and an optimal fitDurable water repellent (DWR) finishWind-protective shell in the frontUltra-light woven fabricEasily stowable in jersey pocket]]></description>
	        <pubDate>Fri, 17 Feb 2012 12:02:50 +0000</pubDate>
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	        <title><![CDATA[133. Craft Elite Bike Mesh Superlight Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1193&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1193&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Elite+Bike+Mesh+Superlight+Jersey_small.jpg" alt="Craft Elite Bike Mesh Superlight Jersey 2012" width="150px" height="150px" /><br />Designed for the rider looking for a cycling jersey for the very warmest of conditions, the Craft Elite Bike Superlight Jersey for 2012 takes ergonomics and big ride performance to a whole new level.Developed with the aid of the riders from Team Radioshack Nissan Trek, the Elite Bike Superlight Jersey takes inspiration from Craft's Superlight Baselayer in its hexa-channel fabric construction, a material that both cools and regulates body temperature extremely well, all whilst resisting a build up of odour.Finished with a full front zipper, reflective prints and 3 rear pockets alongside a 4th zippered for valuables, the Superlight Jersey is ready to go wherever the road leads you this season. Silicone print at back bottom hem keeps the jersey in placeErgonomic construction for a perfect riding-position fitExtremely lightweight mesh fabric with hexa-channel fibbers for excellent moisture transport and coolingElastic wing-panel construction provides optimal freedom of movement and aerodynamics3 rear pockets
]]></description>
	        <pubDate>Thu, 16 Feb 2012 11:13:03 +0000</pubDate>
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	        <title><![CDATA[134. Catlike Storm Photochromatic Plus Glasses]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1192&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1192&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Catlike+Storm+Photochromatic+Plus+Glasses_small.jpg" alt="Catlike Storm Photochromatic Plus Glasses" width="150px" height="150px" /><br />The Catlike Storm Glasses sport a sculptured, powerful look that is ideal for the rider looking for high performance with a definite touch of style. The Storm has vented lenses in what Catlike call their Plus (deep) style, providing Photochromatic technology which adjusts reacts to changes in light conditions and provides a water repellent finish. Housed in Catlike's TR90 frame, the Storm feels lightweight, with a built-in elasticity that translates to a comfortable fit. An anti-slip coating on the arms and nose bridge for increased retention completes the glasses.The Catlike Storm ships with 2 different lenses to offer you the best visual quality in all conditions:Transparent: YesAnti-fog: NoSmoked: NoPhotochromatic: YesBlue Blocker: NoMicro lens: NoPlus lens: YesStandard features of all Catlike lenses:Polycarbonate Lens for enhanced vision and protection:Light weightHigh optical qualityResistance to scratches and shattering100% UV and UV/B400 blocker]]></description>
	        <pubDate>Wed, 15 Feb 2012 14:06:53 +0000</pubDate>
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	        <title><![CDATA[135. Alpina Firebird 2.0 Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1191&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1191&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Alpina+Firebird+2+Helmet_small.jpg" alt="Alpina Firebird 2.0 Helmet" width="150px" height="150px" /><br />The Alpina Firebird 2.0 is the German brand's trail proven XC and trail helmet, but one that is also versatile enough to double as a great commuting lid. From the Poly-Carbonate Hi-EPS shell (read more below about why this is the best possible material), safety standards that exceed the European CEN level, right down to its manufacture in Germany, the Alpina Firebird 2.0 is the ideal cycling helmet for regular trail riders, commuters or touring cyclists.Featuring 19 air vents that make light work of hot rides, the Firebird also features antibacterial padding, a fly net, low weight and Alpina's single handed adjustment Run system for a perfect fit.Key Safety TechnologyPoly-Carbonate - The best possible shell material. More expensive, but tougher and more durable than any other more commonly used option such as PETG or Acrylic etc.CEN Standard - All Alpina Helmets exceed the European CEN safety standards, Alpina also supplement this with their own stringent in-house quality and safety testsHi EPS - All Alpina Helmets feature the highest grade EPS shells to give the best possible impact protection and the lowest weight.19 air flow ventsVisor for enhanced airflowAntibacterial padsERGOMATIC strap closureFly netMade in GermanyRun systemIdeal for XC trail riders / commuters / touring cyclists]]></description>
	        <pubDate>Tue, 31 Jan 2012 14:26:02 +0000</pubDate>
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	        <title><![CDATA[136. Alpina Mythos Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1190&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1190&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Alpina+Mythos+Helmet_small.jpg" alt="Alpina Mythos Helmet" width="150px" height="150px" /><br />Bult to Alpina's customary exacting standards, the Alpina Mythos Helmet is a super fast (well, you still have to pedal, but it is very light so that helps) XC race helmet, but which could also double as a helmet for fast city commuters. Offering supreme comfort and fit thanks to Alpina's Run and Swingfit 'one-dial adjustment' system, market leading crash protection that sees the Mythos exceed European CEN safety standards, and not forgetting a made in Germany heritage, it's no wonder the Mythos is an Alpina top seller. A fly net, 25 vents and antibacterial pads complete the helmet.Key Safety TechnologyEdge Protect - The lower edges of the Alpina Edge protected helmets feature additional in-Molded sections to provide enhanced strength and durability to the helmet design.Poly-Carbonate - The best possible shell material. More expensive, but tougher and more durable than any other more commonly used option such as PETG or Acrylic etc.CEN Standard - All Alpina Helmets exceed the European CEN safety standards, Alpina also supplement this with their own stringent in-house quality and safety testsHi EPS - All Alpina Helmets feature the highest grade EPS shells to give the best possible impact protection and the lowest weight.Double In-moldCarbon/Polycarbonate shell and Hi EPS
]]></description>
	        <pubDate>Fri, 27 Jan 2012 19:23:45 +0000</pubDate>
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	        <title><![CDATA[137. Alpina Vector Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1189&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1189&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Alpina+Vector+Helmet+White.jpg" alt="Alpina Vector Helmet" width="150px" height="150px" /><br />The Alpina Vector Helmet is the German brand's exciting entry level road cycling helmet, and one which despite the price point, sports a feature list that many more expensive helmets would struggle to match.It all starts with Alpina's core safety philosophy that sees the Vector hand made in Germany with a poly-carbonate shell (read below as to why this is the best possible shell material) and a double in-mold Edge Protect system that sees the shell extend to under the sides of the helmet, significantly improving strength. With such dedication to safety it's no wonder that every Alpina Helmet exceeds European CEN safety standards.For comfort, the Vector includes 18 air flow vents, a fly net to ward off potential pests and Alpina's single-handed Run closure system, for a perfect, easily dialled in fit.Key Safety TechnologyEdge Protect - The lower edges of the Alpina Edge protected helmets feature additional in-Molded sections to provide enhanced strength and durability to the helmet design.Poly-Carbonate - The best possible shell material. More expensive, but tougher and more durable than any other more commonly used option such as PETG or Acrylic etc.CEN Standard - All Alpina Helmets exceed the European CEN safety standards, Alpina also supplement this with their own stringent in-house quality and safety testsHi EPS - All Alpina Helmets feature the highest grade EPS shells to give the best possible impact protection and the lowest weight.Carbon/Polycarbonate shell and Hi EPSDouble In-Mold
]]></description>
	        <pubDate>Fri, 27 Jan 2012 18:40:14 +0000</pubDate>
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	        <title><![CDATA[138. Alpina Panoma Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1188&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1188&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Alpina+Panoma+Helmet_blue_lime_small.jpg" alt="Alpina Panoma Helmet" width="150px" height="150px" /><br />The Alpina Panoma Helmet proves that price is no barrier to great safety features. From the Poly-Carbonate Hi-EPS shell (read more below about why this is the best possible material), safety standards that exceed the European CEN level, right down to its manufacture in Germany, the Panoma is the ideal cycling helmet for occasional trail riders, commuters or touring cyclists.Featuring 23 air vents that make light work of hot rides, the Panoma also features antibacterial padding, a fly net to prevent those 'there's a bee, a bee a bee!!!' moments (which happens to everyone at some point), a low weight and Alpina's single handed adjustment Run system for a perfect fit.Key Safety TechnologyPoly-Carbonate - The best possible shell material. More expensive, but tougher and more durable than any other more commonly used option such as PETG or Acrylic etc.CEN Standard - All Alpina Helmets exceed the European CEN safety standards, Alpina also supplement this with their own stringent in-house quality and safety testsHi EPS - All Alpina Helmets feature the highest grade EPS shells to give the best possible impact protection and the lowest weight.23 air flow ventsVisor for enhanced airflowAntibacterial padsERGOMATIC strap closureFly netMade in GermanyRun systemIdeal for city / mountain / touring cyclists]]></description>
	        <pubDate>Fri, 27 Jan 2012 18:00:38 +0000</pubDate>
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	        <title><![CDATA[139. Alpina Pheos Road Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1187&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1187&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Alpina+Pheos+Helmet+Black+White_small.jpg" alt="Alpina Pheos Road Helmet" width="150px" height="150px" /><br />The Alpina Pheos Helmet is the German brand's top of the line road 
cycling helmet, designed for high mileage road riders looking for the 
ultimate in comfort, safety and lightweight.Featuring a number 
of Alpina safety technologies (read more about that below), the Pheos 
sports 21 air vents, a single handed helmet adjustment system which 
Alpina call their Run System for on the fly fit changes, and of course a
 fully Poly Carbonate shell. Surprisingly though, you may already be aware of the Pheos as the 
cycling helmet that saved the life of Olympian James Cracknell during a ride across America in 2010. 
Luckily he was wearing his Pheos and is now on the road to recovery - 
check out the video link to the left to see more. Key Safety TechnologyEdge Protect
 - The lower edges of the Alpina Edge protected helmets feature 
additional in-Molded sections to provide enhanced strength and 
durability to the helmet design.Poly-Carbonate
 - The best possible shell material. More expensive, but tougher and 
more durable than any other more commonly used option such as PETG or 
Acrylic etc.CEN Standard
 - All Alpina Helmets exceed the European CEN safety standards, Alpina 
also supplement this with their own stringent in-house quality and 
safety testsHi EPS - All Alpina Helmets feature the highest grade EPS shells to give the best possible impact protection and the lowest weight.Multi in-mold    21 air flow ventsAntibacterial padsCarbon/Polycarbonate shell and Hi EPSEdge protectERGOMATIC strap closurePossible to add a visorRun systemSwing fit systemAvailable in 3 shell sizes]]></description>
	        <pubDate>Fri, 27 Jan 2012 14:49:16 +0000</pubDate>
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	        <title><![CDATA[140. DZR Midnight Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1179&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1179&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DZR+Midnight+Shoe_small.jpg" alt="DZR Midnight Shoe" width="150px" height="150px" /><br />The perfect companion to a smooth night time ride through deserted city streets, DZR's Midnight Shoe offers a perfect blend of subtle styling and performance. Fully vegan, and rocking a canvas soft micro fiber blend with a nylon flex, SPD compatible sole that helps you put the power down at no expense to comfort, they are finished with a rear reflective badge for low light visibility. Vegan shoeSPD compatibleVariable-flex nylon inner shankPerformance mapped flex for mobilityStrategic stiffness for power transfer600 luminosity reflective badge]]></description>
	        <pubDate>Wed, 21 Dec 2011 14:36:26 +0000</pubDate>
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	     <item>
	        <title><![CDATA[141. Morvelo Double Diamond Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1178&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1178&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Double+Diamonds+Jersey_small.jpg" alt="Morvelo Double Diamond Jersey" width="150px" height="150px" /><br />Paired with the Morv&eacute;lo Double Diamond Bib Short, the Double Diamond Jersey from this up and coming Brighton based cycling design duo is an excellent addition to your cycling wardrobe.Sporting a mid-length sleeve for a modern fit, a 3/4 front zip, 3 deep rear pockets with a zippered 4th completed with a reflective strip for low light rides, it offers everything a cyclist might need, whether road or trail is the terrain of the day.100% Bioactive Dry PolyesterShort SleeveMid length sleeves for a more modern fit3/4 hidden zipSlim Fit3 deep rear pocketsAdditional zipped rear pocket with reflective stripUsed and tested extensively in all conditions by the Morv&eacute;lo Test TeamHandmade in EuropeLimited edition ]]></description>
	        <pubDate>Mon, 19 Dec 2011 18:05:50 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[142. Morvelo Hors Categorie Blue Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1176&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1176&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Hors+Categorie+Jersey_blue_small.jpg" alt="Morvelo Hors Categorie Blue Jersey" width="150px" height="150px" /><br />The Morv&eacute;lo Hors Categorie Jersey in blue from this up and coming Brighton based design duo is an excellent addition to your cycling jersey wardrobe.Sporting a mid-length sleeve for a modern fit, a 3/4 front zip, 3 deep rear pockets with a zippered 4th completed with a reflective strip for low light rides, it offers everything a cyclist might need, whether road or trail is the terrain of the day.100% Bioactive Dry PolyesterShort SleeveMid length sleeves for a more modern fit3/4 hidden zipSlim Fit3 deep rear pocketsAdditional zipped rear pocket with reflective strip.Used and tested extensively in all conditions by the Morv&eacute;lo Test TeamHandmade in EuropeLimited edition ]]></description>
	        <pubDate>Fri, 09 Dec 2011 12:50:02 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[143. Chrome Pasha Hoodie]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1174&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1174&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Pasha+Women+Hoodie_small.jpg" alt="Chrome Pasha Hoodie" width="150px" height="150px" /><br />Chrome's Pasha Women's Hoodie is a luxuriously soft and comfortable merino wool top for speedy urban cyclists in need of a garment that is equally at home off the bike as on. With a high collar, a 3-panel merino hood (the more panels the better fit), a full width rear pocket, hand warmers, thumb loops and long sleeves for an improved bike reach, the Pasha might just jump to the top of your list when it comes to deciding what to wear when commuting time comes around.High neck collar with 3 panel merino hoodFull width pass through back cargo pocketFront hand warmer pocketsThumb loopsLonger sleeves and torso for riding comfortMerino wool fabric]]></description>
	        <pubDate>Mon, 05 Dec 2011 11:45:56 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[144. Chrome Vanya Knicker]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1173&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1173&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Vanya+Knicker_small.jpg" alt="Chrome Vanya Knicker" width="150px" height="150px" /><br />Made exclusively for female cyclists, the Chrome Vanya Knicker is a slim fit 3/4 short that sports articulated knees and a high cut for a great urban ride. Constructed from a water resistant, durable 4-way stretch fabric, the Vanya also includes some handy commuting extras like a secure phone pocket, deep front pockets and reflective logo.Water-resistant, durable 4-way stretch fabric for fit and movementZip secured side cargo pockets keep your stuff in placeIntegrated, adjustable, waistband with U-Lock holderLightweight cycling chamoisReflective hits on back pant legsDesigned to ride, with articulated knees and a higher cut back waist panel for better coverage

]]></description>
	        <pubDate>Mon, 05 Dec 2011 11:28:11 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[145. Craft Zero Long Underpants]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1172&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1172&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Zero+Long+Under+Pants_black_small.jpg" alt="Craft Zero Long Underpants" width="150px" height="150px" /><br />An ideal winter warmer to beat the chill of frosty rides, the Craft Zero Long Underpants are designed to keep you warm, dry and comfortable, aided by flat lock stitching throughout, soft seams on the outside, and an extremely ergonomic fit. If your next ride, run or ski adventure takes you into the cold for prolonged periods, the Long Underpants from Craft just might be an apparel essential. Long Underpants that protects your legsKeeps your body dry and comfortableFlat lock stitchedSoft seams on outsidePerfect fitExcellent moisture transportation

]]></description>
	        <pubDate>Wed, 30 Nov 2011 11:48:37 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[146. Morvelo Stripes Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1171&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1171&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Stripes+Jersey_small.jpg" alt="Morvelo Stripes Jersey" width="150px" height="150px" /><br />Paired with the Morv&eacute;lo Stripes Bib Short, the Stripes Jersey from this up and coming Brighton based cycling design duo is an excellent addition to your cycling wardrobe.Sporting a mid-length sleeve for a modern fit, a 3/4 front zip, 3 deep rear pockets with a zippered 4th completed with a reflective strip for low light rides, it offers everything a cyclist might need, whether road or trail is the terrain of the day.100% Bioactive Dry PolyesterShort SleeveMid length sleeves for a more modern fit3/4 hidden zipSlim Fit3 deep rear pocketsAdditional zipped rear pocket with reflective strip.Used and tested extensively in all conditions by the Morv&eacute;lo Test TeamHandmade in EuropeLimited edition ]]></description>
	        <pubDate>Tue, 29 Nov 2011 17:52:41 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[147. Chrome Rook Wallet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1168&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1168&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Rook+Wallet_small.jpg" alt="Chrome Rook Wallet" width="150px" height="150px" /><br />For the cyclist that prefers to pay for his or her deliciously frothy mochahoppachino with notes, not coins, then the Chrome Rook Wallet is the monetary container to go for. Rocking 6 credit card slots, two slide pockets and two bill (note) compartments inside of an 18oz. weatherproof truck tarp liner material, this little chap is designed to take abuse aplenty.6 credit card slotsTwo slide pocketsTwo bill compartmentsMade of 18 oz. weatherproof truck tarp linerDimensions: 4.5
]]></description>
	        <pubDate>Thu, 24 Nov 2011 14:44:50 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[148. Chrome Bishop Wallet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1167&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1167&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Bishop+Wallet_small.jpg" alt="Chrome Bishop Wallet" width="150px" height="150px" /><br />For riders looking to keep their change as secure as Frodo's ring (without the cumbersome disappearing) the Chrome Bishop Wallet is a nice choice, featuring as it does a zip around closure, a full length bill compartment and a buttoned down change pocket.]]></description>
	        <pubDate>Thu, 24 Nov 2011 14:10:31 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[149. Twin Six Black Bib Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1166&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1166&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Black+Bib+Shorts_small.jpg" alt="Twin Six Black Bib Shorts" width="150px" height="150px" /><br />The Twin Six Black Bib Short is an ideal partnering cycling bib short for your existing Twin Six jersey. Featuring a super soft, completely seamless and fully perforated chamois, an 8 panel construction and a smooth, sleek Poly/Lycra Micro Denier bib body for a highly comfortable fit, the Black Bib is an ideal accompaniment to your existing Twin Six apparel collection. 8 Panel Construction8 oz Micro Denier Knit Poly/LycraSuper-soft, completely seamless and fully perforated men's chamois

]]></description>
	        <pubDate>Mon, 21 Nov 2011 17:32:00 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[150. Twin Six Motor Bib Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1165&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1165&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Motor+Bib+Shorts_small.jpg" alt="Twin Six Motor Bib Shorts" width="150px" height="150px" /><br />Keep the pedal floored with the Twin Six Motor Bib Shorts.Featuring a super soft, completely seamless and fully perforated chamois, an 8 panel construction and a smooth, sleek Poly/Lycra Micro Denier bib body for a highly comfortable fit, the Motor Bib is an ideal accompaniment to your existing Twin Six apparel collection. 8 Panel Construction8 oz Micro Denier Knit Poly/LycraSuper-soft, completely seamless and fully perforated men's chamois

]]></description>
	        <pubDate>Mon, 21 Nov 2011 17:15:08 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[151. Twin Six Dopers Suck Bib Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1164&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1164&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Dopers+Suck+Bib+Shorts_small.jpg" alt="Twin Six Dopers Suck Bib Shorts" width="150px" height="150px" /><br />Ride clean, ride dirty with the Twin Six Dopers Suck Bib Shorts. Featuring a super soft, completely seamless and fully perforated chamois, an 8 panel construction and a smooth, sleek Poly/Lycra Micro Denier bib body for a highly comfortable fit, the Dopers Suck Bib is an ideal accompaniment to your existing Twin Six apparel collection. 8 Panel Construction8 oz Micro Denier Knit Poly/LycraSuper-soft, completely seamless and fully perforated men's chamois

]]></description>
	        <pubDate>Mon, 21 Nov 2011 16:58:48 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[152. Chrome Cobra Merino Wool Hoody]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1163&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1163&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Cobra+Hoody_small.jpg" alt="Chrome Cobra Merino Wool Hoody" width="150px" height="150px" /><br />&amp;nbsp;The Chrome Cobra Hoody is the US brand's live-in 24/7 top. On or off the bike, its great fit, merino wool construction and rich feature list will both please and delight you. (Hmm, we have to stop writing these product descriptions after reading Chinese fortune cookies). For riders with big storage needs, the Cobra's full width rear pocket will come as a nice surprise, as will the pocket zippered wrist, thumb loops and generally pleasing fit that gives you a longer torso and longer sleeves. High neck collar with 3 panel merino hoodFull width pass though back cargo pocketFull width pass though back cargo pocketKey pocket on wristThumb loopsLonger sleeves and torso for riding comfort Merino wool fabric]]></description>
	        <pubDate>Mon, 21 Nov 2011 12:39:02 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[153. Chrome Crew Merino Socks]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1162&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1162&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Crew+Socks_small.jpg" alt="Chrome Crew Merino Socks" width="150px" height="150px" /><br />At Always Riding we love cycling socks, and when the weather gets cool yet the commute is still on, socks with a high merino content and a tall cuff are essential, both of which are offered by the Chrome Crew Sock.Made in Durham,&nbsp; North Carolina, a place of big city charm and country pursuits, the Chrome socks sport left and right specific patterns for a great fit, knitted Chrome logos, and a seamless knit tow with nylon reinforcement.Natural Merino Wool - lightweight, regulates body temperature to keep you warm while drawing moisture away from the skin, retains warmth when wetSeamless knit toe with nylon reinforcementRight/Left foot specific pattern for ultimate fitKnitted Chrome logos along the base of the feetBuilt in: Durham, NC USA&nbsp;]]></description>
	        <pubDate>Mon, 21 Nov 2011 11:25:52 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[154. Morvelo Ninja Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1159&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1159&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Ninja+Bib+Shorts_small.jpg" alt="Morvelo Ninja Bib Short" width="150px" height="150px" /><br />You might know them for their stylish range of cycling t-shirts, but Brighton based design duo Morv&eacute;lo are adding to their growing reputation with a superb range of cycling jerseys and cycling bib shorts, of which the Morv&eacute;lo Ninja Bib Short is one of their first creations.Rigorously tested by the Morv&eacute;lo test team, the Ninja bibs are both nicely finished, and superbly comfortable - a necessary requirement for the hard riding, Big Ring riders for whom Morv&eacute;lo have developed their bib shorts.Constructed from Miti Power Lycra&copy;, creating a compression fit which reduces muscle fatigueRange topping Italian HD Ergo chamois created from 2 levels of high density memory foam using the latest in aircell technology to reduce pressure points.The first level provides maximum shock absorption for the hip and pelvic bones leaving the perineal area without pressure for additional comfort.The second level of perforated foam allows for supreme ventilation and moisture management.The chamois is covered with a soft, breathable 4 way stretch micro fibre for the ultimate in freedom of movement.Silicone leg grippers for maximum holdFlat lock stitching for increased strength, comfort and durabilityFine mesh straps for breathability and superior comfortUsed and tested extensively in all conditions by the Morv&eacute;lo Test TeamHandmade in EuropeLimited edition ]]></description>
	        <pubDate>Thu, 17 Nov 2011 16:13:25 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[155. Morvelo Unity Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1158&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1158&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Unity+Bib+Shorts_small.jpg" alt="Morvelo Unity Bib Short" width="150px" height="150px" /><br />You might know them for their stylish range of cycling t-shirts, but Brighton based design duo Morv&eacute;lo are adding to their growing reputation with a superb range of cycling jerseys and cycling bib shorts, of which the Morv&eacute;lo Unity Bib Short is one of their first creations.Rigorously tested by the Morv&eacute;lo test team, the Unity bibs are both nicely finished, and superbly comfortable - a necessary requirement for the hard riding, Big Ring riders for whom Morv&eacute;lo have developed their bib shorts.Constructed from Miti Power Lycra&copy;, creating a compression fit which reduces muscle fatigueRange topping Italian HD Ergo chamois created from 2 levels of high density memory foam using the latest in aircell technology to reduce pressure points.The first level provides maximum shock absorption for the hip and pelvic bones leaving the perineal area without pressure for additional comfort.The second level of perforated foam allows for supreme ventilation and moisture management.The chamois is covered with a soft, breathable 4 way stretch micro fibre for the ultimate in freedom of movement.Silicone leg grippers for maximum holdFlat lock stitching for increased strength, comfort and durabilityFine mesh straps for breathability and superior comfortUsed and tested extensively in all conditions by the Morv&eacute;lo Test TeamHandmade in EuropeLimited edition ]]></description>
	        <pubDate>Thu, 17 Nov 2011 16:06:15 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[156. Morvelo Double Diamond Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1157&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1157&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Double+Diamond+Bib+Short_small.jpg" alt="Morvelo Double Diamond Bib Short" width="150px" height="150px" /><br />You might know them for their stylish range of cycling t-shirts, but Brighton based design duo Morv&eacute;lo are adding to their growing reputation with a superb range of cycling jerseys and cycling bib shorts, of which the Morv&eacute;lo Double Diamond Bib Short is one of their first creations.Rigorously tested by the Morv&eacute;lo test team, the Double Diamond bibs are both nicely finished, and superbly comfortable - a necessary requirement for the hard riding, Big Ring riders for whom Morv&eacute;lo have developed their bib shorts.Constructed from Miti Power Lycra&copy;, creating a compression fit which reduces muscle fatigueRange topping Italian HD Ergo chamois created from 2 levels of high density memory foam using the latest in aircell technology to reduce pressure points.The first level provides maximum shock absorption for the hip and pelvic bones leaving the perineal area without pressure for additional comfort.The second level of perforated foam allows for supreme ventilation and moisture management.The chamois is covered with a soft, breathable 4 way stretch micro fibre for the ultimate in freedom of movement.Silicone leg grippers for maximum holdFlat lock stitching for increased strength, comfort and durabilityFine mesh straps for breathability and superior comfortUsed and tested extensively in all conditions by the Morv&eacute;lo Test TeamHandmade in EuropeLimited edition ]]></description>
	        <pubDate>Thu, 17 Nov 2011 15:58:21 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[157. Twin Six The Cat 6 Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1156&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1156&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Cat+6+Jersey+2012_small.jpg" alt="Twin Six The Cat 6 Jersey 2012" width="150px" height="150px" /><br />We don't have to race to be racers. Brand new for 2011/12, Twin Six bring you the The Cat 6 Jersey in a dashing new style, designed for riders everywhere. Premium Sublimated Graphics100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Tue, 15 Nov 2011 12:49:10 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[158. Twin Six The Cabby Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1155&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1155&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Cabby+Jersey_2012_small.jpg" alt="Twin Six The Cabby Jersey 2012" width="150px" height="150px" /><br />This layout was in the very first Twin Six Jersey collection. Although changing colours several times, the design remains the same, a timeless classic that will never go out of style. Inspired by the cabs around town, this year, the mustard yellow Twin Six Cabby Jersey's colourway embodies eye-catching speed.Premium Sublimated Graphics100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Tue, 15 Nov 2011 12:29:35 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[159. Twin Six The Masher Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1154&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1154&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Masher+Jersey_2012_small.jpg" alt="Twin Six The Masher Jersey 2012" width="150px" height="150px" /><br />Brand new for 2011/12, Twin Six bring you Masher Jersey 2012, a finely designed wearable from the Twin Six Jersey collection for riders everywhere. Premium Sublimated Graphics100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Tue, 15 Nov 2011 12:14:21 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[160. Twin Six The Motor Jersey 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1153&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1153&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+The+Motor+Jersey+2012_small.jpg" alt="Twin Six The Motor Jersey 2012" width="150px" height="150px" /><br />Brand new for 2011/12, Twin Six bring you the Motor Jersey, a finely designed wearable from the Twin Six Jersey collection for riders everywhere. Premium Sublimated Graphics100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Tue, 15 Nov 2011 12:06:08 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[161. Twin Six Rock Hard Roll Fast Tee - Women - 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1152&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1152&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Rock+Hard+Roll+Fast+Women_small.jpg" alt="Twin Six Rock Hard Roll Fast Tee - Women - 2012" width="150px" height="150px" /><br />Brand new for 2011/12, Twin Six bring you the Twin Six Rock Hard Roll Fast Tee for Women, a finely designed wearable for female riders everywhere. Finely Printed T-ShirtBlack T-shirtGray Graphic100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 15 Nov 2011 10:46:17 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[162. Twin Six Crossbones T-Shirt 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1151&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1151&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Cross+Bones+T-Shirt_small.jpg" alt="Twin Six Crossbones T-Shirt 2012" width="150px" height="150px" /><br />Brand new for 2011/12, Twin Six bring you the Twin Six Crossbones T-Shirt, a finely designed wearable for riders everywhere. Finely Printed T-ShirtBlack T-shirtBone White Graphic100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 15 Nov 2011 09:51:32 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[163. Twin Six Speed Demon Cranberry T-Shirt 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1150&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1150&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Speed+Demon+Cranberry+T-Shirt_small.jpg" alt="Twin Six Speed Demon Cranberry T-Shirt 2012" width="150px" height="150px" /><br />Brand new for 2011/12, Twin Six bring you the Twin Six Speed Demon Cranberry T-Shirt, designed for riders everywhere. For those of you who prefer pushin' without the cushion. Enjoy the ride.Finely Printed T-ShirtCranberry T-shirtWhite/Red Graphic100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 15 Nov 2011 09:39:50 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[164. Twin Six Speedy Amsterdam T-Shirt 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1149&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1149&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Speedy+Amsterdam+T-Shirt_small.jpg" alt="Twin Six Speedy Amsterdam T-Shirt 2012" width="150px" height="150px" /><br />Brand new for 2011/12, Twin Six bring you the Twin Six Speedy Amsterdam T-Shirt 2012, a finely designed wearable for riders everywhere. 
Finely Printed T-ShirtRed T-shirtDark Red Graphic100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 15 Nov 2011 09:27:06 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[165. Twin Six Love Crank T-Shirt 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1148&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1148&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Love+Crank+T-Shirt_small.jpg" alt="Twin Six Love Crank T-Shirt 2012" width="150px" height="150px" /><br />Brand new for 2011/12, Twin Six bring you the Love Crank T-Shirt, a finely designed wearable for riders everywhere. Finely Printed T-ShirtEggplant Purple T-shirtBlack &amp;amp; Cream Graphic100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 15 Nov 2011 09:11:36 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[166. Twin Six Boneshaker T-Shirt 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1147&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1147&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Bone+Shaker+T-Shirt_small.jpg" alt="Twin Six Boneshaker T-Shirt 2012" width="150px" height="150px" /><br />Brand new for 2011/12, Twin Six bring you the Bone Shaker T-Shirt, designed for riders everywhere. For those who prefer pushin' without the cushion. Enjoy the ride.Finely Printed T-ShirtCharcoal Gray T-shirtBlack &amp;amp; Bone White Graphic100% Super-Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 15 Nov 2011 08:56:58 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[167. Etxeondo Tiner Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1146&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1146&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Tiner+Jacket_small.jpg" alt="Etxeondo Tiner Jacket" width="150px" height="150px" /><br />Rocking a Thermolite construction for a great weight versus warmth factor, the Etxeondo Tiner Jacket is a straight up mid-weight early season cycling jacket, perfect for cool rides that don't require a wind proof solution, where a lighter, more fitted cycle jacket is the better option. Layer it with an Etxeondo baselayer like the Iluna, and you've got yourself a fitted, lightweight partnership for rides from around 5&deg;C to 12&deg;C. The Tiner's main point of interest at the front is its off centre zip for added collar comfort, and the right breast zipper pocket, which is ideally placed for a bank card or cash. At the rear, a traditional 3-pocket layup completes storage capabilities, and for night time visibility there is an interesting chevron effect reflective area in the centre pocket area. Designed for cool rides in the 5&deg;C to 12&deg;C regionThermolite construction3 rear pockets1 zippered chest pocketEtxeondo chest embroidered logo and branded pullersSlim, fitted mid weight jacket]]></description>
	        <pubDate>Thu, 10 Nov 2011 12:52:52 +0000</pubDate>
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	     <item>
	        <title><![CDATA[168. Morvelo Autumn T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1144&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1144&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Autumn+T-Shirt_small.jpg" alt="Morvelo Autumn T-Shirt" width="150px" height="150px" /><br />New for 2011 is the Morvelo Autumn T-Shirt, lovingly created by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.
100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited edition
]]></description>
	        <pubDate>Wed, 02 Nov 2011 14:23:27 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[169. Morvelo Tarmac to Trails T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1143&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1143&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Tarmac+to+the+Trails+t-shirt_small.jpg" alt="Morvelo Tarmac to Trails T-Shirt" width="150px" height="150px" /><br />New for 2011 is the Morvelo Tarmac to Trails T-Shirt, lovingly created by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.
100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited edition
]]></description>
	        <pubDate>Wed, 02 Nov 2011 14:14:26 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[170. Morvelo Repack 76 T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1142&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1142&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Repack+Sport_T-Shirt_small.jpg" alt="Morvelo Repack 76 T-Shirt" width="150px" height="150px" /><br />New for 2011 is the Morvelo Repack '76 T-Shirt, lovingly created by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.
100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited edition]]></description>
	        <pubDate>Wed, 02 Nov 2011 14:07:19 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[171. Morvelo Darkday T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1141&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1141&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Dark+Days+T-Shirt_small.jpg" alt="Morvelo Darkday T-Shirt" width="150px" height="150px" /><br />New for 2011 is the Morvelo Darkday T-Shirt lovingly created by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.
100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited edition]]></description>
	        <pubDate>Wed, 02 Nov 2011 13:39:25 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[172. Morvelo Diamonds T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1140&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1140&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Diamond+T-Shirt_small.jpg" alt="Morvelo Diamonds T-Shirt" width="150px" height="150px" /><br />New for 2011 is the Morvelo Diamonds T-Shirt, lovingly created by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited edition
]]></description>
	        <pubDate>Wed, 02 Nov 2011 13:32:47 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[173. Morvelo Forest Fresh T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1139&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1139&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Forest+Fresh+T-shirt_small.jpg" alt="Morvelo Forest Fresh T-Shirt" width="150px" height="150px" /><br />New for 2011 is the Morvelo Forest Fresh T-Shirt, lovingly made by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.
100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited edition]]></description>
	        <pubDate>Wed, 02 Nov 2011 13:26:04 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[174. Morvelo Woods T-Shirt 2011]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1138&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1138&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Woods+Tshirt_charcoal_small.jpg" alt="Morvelo Woods T-Shirt 2011" width="150px" height="150px" /><br />New for 2011 is the Morvelo Woods T-Shirt, lovingly made by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.
100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited editionGlow in the dark print]]></description>
	        <pubDate>Wed, 02 Nov 2011 13:13:52 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[175. Morvelo LBS T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1137&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1137&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+LBS+Tshirt_red_small.jpg" alt="Morvelo LBS T-Shirt" width="150px" height="150px" /><br />New for 2011 is the Morvelo LBS T-Shirt, lovingly made up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited edition]]></description>
	        <pubDate>Wed, 02 Nov 2011 13:02:53 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[176. Morvelo Angel T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1136&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1136&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Angel+Tshirt_small.jpg" alt="Morvelo Angel T-Shirt" width="150px" height="150px" /><br />New for 2011 is the Morvelo Angel T-Shirt, lovingly created by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.
100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited edition]]></description>
	        <pubDate>Wed, 02 Nov 2011 12:47:26 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[177. Morvelo Super Prestige Cyclocross T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1135&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1135&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Prestige+Sport_small.jpg" alt="Morvelo Super Prestige Cyclocross T-Shirt" width="150px" height="150px" /><br />New for 2011 is the Morvelo Super Prestige Cyclocross T-Shirt, lovingly created by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.
100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited edition
]]></description>
	        <pubDate>Wed, 02 Nov 2011 12:34:48 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[178. Morvelo V for Velo T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1134&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1134&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+V+for+Velo+T-Shirt_small.jpg" alt="Morvelo V for Velo T-Shirt" width="150px" height="150px" /><br />New for 2011 is the Morvelo V for Velo T-Shirt, lovingly created by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.
100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited edition
]]></description>
	        <pubDate>Wed, 02 Nov 2011 12:17:14 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[179. Morvelo All Weather T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1133&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1133&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+All+Weather+T-Shirt_small.jpg" alt="Morvelo All Weather T-Shirt" width="150px" height="150px" /><br />New for 2011 is the Morvelo All Weather T-Shirt, lovingly created by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.
100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited edition

]]></description>
	        <pubDate>Wed, 02 Nov 2011 12:05:57 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[180. Morvelo Support T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1132&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1132&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Support+Your+Local+Cyclist+T-Shirt_small.jpg" alt="Morvelo Support T-Shirt" width="150px" height="150px" /><br />New for 2011 is the Morvelo Support T-Shirt, lovingly created by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.
100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited edition

]]></description>
	        <pubDate>Wed, 02 Nov 2011 11:56:13 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[181. Morvelo The Dude T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1131&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1131&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+The+Dude+T-Shirt_small.jpg" alt="Morvelo The Dude T-Shirt" width="150px" height="150px" /><br />New for 2011 is the Morvelo The Dude T-Shirt, lovingly created by up and coming Brighton based cycling t-shirt, and now jersey and accessories design duo, Morvelo.100% combed cottonSuper soft Pre shrunkSeamless collarTaped neck and shouldersScreen-printed designWoven arm labelLimited edition

]]></description>
	        <pubDate>Wed, 02 Nov 2011 11:31:53 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[182. Bionicon Softshell Forest Bike Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1130&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1130&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Bionicon+Forest+Softshell+Shorts_grey.jpg" alt="Bionicon Softshell Forest Bike Short" width="150px" height="150px" /><br />Bionicon believe that you'll have to search high and low to find better biking shorts than their Softshell Shorts, and for trail riders, commuters or touring cyclists in need of a versatile, multi-function cycling short, they may not be wrong. With a fit that is neither too tight nor too baggy, and with pockets positioned to promote a better pedal stroke, the Bionicon Softshell Shorts feel great from the get go. Stretch inserts on the waistband provide ideal flexibility, whilst side zips provide some extra room if you decide to take your shorts for a downhill charge and need room for some protective pads. Featuring the legendary self cleaning Schoeller DrySkin fabric with a NanoSphere coating, the Soft Shell shorts offer welcome weather resistance (water simply rolls off the fabric) and a 4-way stretch. The shorts are completed with a large leg map pocket and a zippered valuables pocket. Side zips for more comfort when wearing padsErgonomic constructionSpecial stretch inserts at the waistband for high comfortNo metal-skin-contact on buttons (anti-allergic)Schoeller]]></description>
	        <pubDate>Thu, 27 Oct 2011 16:46:10 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[183. Bionicon  Forest Hybrid Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1129&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1129&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Bionicon+Hybrid+jacket_brown_small.jpg" alt="Bionicon  Forest Hybrid Jacket" width="150px" height="150px" /><br />A cross between a straight bike jacket and a stylish off the bike piece, the Bionicon Hybrid Jacket is nevertheless a feature rich top, ideal for trail riders, commuters, or weekend adventurers in need of versatility. Using a hybrid material (hence the name), the inner is pure New Zealand Merino, whilst the outer is a Nylon - Lycra blend, so not only do you get all of the benefits of merino close to the skin, but also a weather resistant outer - perfect for rides in changeable conditions. Designed to be worn as a second layer, perhaps with a Bionicon Merino T-Shirt underneath, the lightweight nature of the jacket means that it excels in mild to cool conditions, and with the addition of a cosy hood and handy wrist thumb loops, offers just the right amount of features for the rider on the go. Hybrid Merino: Merino, Nylon &amp;amp; Lycra _ 230 g/sqmLight protection against wind and rainFlatlock seams - Bionicon Merino garments are sewn so that no pressure points can occurNo seams in the shoulder area for bag carrying comfortLonger cut on the rear for a perfect fit on the bikeIntegrated zippered pocket for keys, money or bank cardsThumb holes in the wrists for cold days so that wind doesn]]></description>
	        <pubDate>Thu, 27 Oct 2011 16:29:46 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[184. Bionicon Forest Merino Longsleeve T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1128&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1128&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Bionicon+Forest+Merino+Longsleeve_grey_small.jpg" alt="Bionicon Forest Merino Longsleeve T-Shirt" width="150px" height="150px" /><br />Worn alone as first or second layer for trail rides, touring or the regular commute, the Bionicon Merino Long Sleeve T-Shirt is an exceptionally comfortable cycling top, made only from the finest New Zealand MAPP Merino Wool in a superfine 150 g/sqm blend.Furnished with flat lock seams throughout and no seams in the shoulder areas for bag carrying comfort, the Bionicon Long Sleeve, like its short sleeve stablemate, also features raglan cut sleeves, a longer cut at the rear for the perfect on the bike&nbsp; fit, but adds an integrated zippered pocket for keys, money or bank card.Light first or second LayerMulti-functional slightly baggier fitPocket for small items e.g. credit card or keysCut longer at the back for perfect fit on the bikeContrast colour stitching and detailsFlat-lock-seams for higher comfortRaglan-cut sleeves to prevent pressure points when wearing a rucksack]]></description>
	        <pubDate>Thu, 27 Oct 2011 15:56:36 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[185. Bionicon Forest Merino T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1127&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1127&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Bionicon+Forest+Merino+T-Shirt_grey_small.jpg" alt="Bionicon Forest Merino T-Shirt" width="150px" height="150px" /><br />Worn alone as first layer for trail rides, touring or the regular commute, the Bionicon Merono T-Shirt is an exceptionally comfortable cycling top, made only from the finest New Zealand MAPP Merino Wool in a superfine 150 g/sqm blend.Furnished with flat lock seams throughout and no seams in the shoulder areas for bag carrying comfort, the Bionicon T-Shirt also features raglan cut sleeves, and a longer cut at the rear for the perfect on the bike&nbsp; fit.Classic, slightly tight fitFlat-lock-seams for high comfortRaglan-cut sleeves to prevent pressure points when wearing a rucksackCut longer at the back for perfect form on the bike100% breathable MAPP merino wool 150 g/sqm&nbsp;]]></description>
	        <pubDate>Thu, 27 Oct 2011 15:40:57 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[186. Walz Black Herringbone Wool Cap]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1126&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1126&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Walz+Caps+Black+Herringbone+Cap_small.jpg" alt="Walz Black Herringbone Wool Cap" width="150px" height="150px" /><br />The Walz Black Herringbone Wool Cap is a classic 100% wool, 4-panel cycling cap designed for the cap appreciating cyclist. The soft bill liner is flexible and can be worn either up or down, whilst the streamlined four panel design is both sleek and comfortable. Available in 2 sizes, please see sizing chart link above4 panel design with a bold racing stripe100% woolHand wash or dry cleanMoisture wicking bandSoft, comfortable andFlexible bill stabilizer]]></description>
	        <pubDate>Tue, 25 Oct 2011 14:33:46 +0100</pubDate>
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	        <title><![CDATA[187. Ibex Arrivee Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1122&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1122&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+Arrivee+Bib+Short_small.jpg" alt="Ibex Arrivee Bib Short" width="150px" height="150px" /><br />The Ibex Arrivee Bib Short is a modern day take on the mythical wool cycling bib shorts of old, but one that uses all of the advances in New Zealand Merino wool technology developed during the intervening years to create a truly superb bib short for the cyclist looking for a natural fibre alternative to today's lycra based offerings.Constructed from a blend of merino/nylon/spandex at the bottom with a wool mesh upper back and straps, finished with a breakdown of spandex and polyester on the inner thigh for durability, the Arrivee Bib is a form fit 9-panel construction short rocking a 4 way stretch anti-microbial chamois, trimmed out with contrast stitching and proudly made in the USA.The Arrivee uses the highly regarded Ibex winter weight stretch wool, a fabric built for built for warmth and movement in the colder seasons. The exclusive combination of mostly wool with a bit of nylon and Lycra&reg; gives this fabric a soft, resilient flexibility. Machine Washable, the fabric is composed of 88.7% NZ Merino,7% Nylon, 4.3% Lycra.84% Merino Wool /11% Nylon / 6% Spandex on bottom; upper back and straps 100% wool mesh87% Polyester/13% Spandex on seat and inner thighForm-fitSuperior temperature regulationModified 9-panel constructionChamois: 4-way stretch micro-fine polyester, anti-microbial, multi-dimensional 8mm; Density: HAP-50Gripper elastic hems; contrast stitchingInseams: S=9&amp;quot;, M=9.5&amp;quot;, L=10&amp;quot;, XL=10.5&amp;quot;Machine washableMade in USA ]]></description>
	        <pubDate>Mon, 17 Oct 2011 11:22:14 +0100</pubDate>
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	        <title><![CDATA[188. Chrome Citizen London Ltd Messenger Bag]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1121&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1121&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Citizen+London+Ltd+Messenger+Bag_small.jpg" alt="Chrome Citizen London Ltd Messenger Bag" width="150px" height="150px" /><br />The new Chrome Citizen London Ltd Messenger Bag is the US brand's tribute to all thinks UK, from punk to pies.Featuring a double coated technical herringbone tweed outer shell with a nubuck leather panel, the Citizen London Ltd has more than enough space for your life on a bike, plus accessories galore.Chrome's buckle messenger bags are built in the USA with the most rugged assembly of industrial materials and hardware available. Guaranteed for Life.Laptop Compatibility: Up to 17.]]></description>
	        <pubDate>Fri, 14 Oct 2011 15:06:47 +0100</pubDate>
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	        <title><![CDATA[189. Chrome Yalta London Transport Backpack]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1120&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1120&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome_Yalta+London+Transport+Backpack_small.jpg" alt="Chrome Yalta London Transport Backpack" width="150px" height="150px" /><br />The Chrome Yalta London Transport Backpack is a one off limited edition version of the US brand's top selling Yalta model, inspired by all things tweed, punk and ale. Designed to haul your life and laptop, the Yalta rocks a main bucket compartment, an external front pocket for smaller accessories, plus a full length back zippered pocket section with a built-in laptop sleeve. Laptop Compatibility: Up to 15&amp;quot;.Organization: Main bucket compartment for all the big stuff. External front pocket for wallet, keys, phone, and other essentials. Full-length back zippered pocket section with built-in laptop sleeve and extra room for whatever else you want to hide and protect.Typical Haul: Up to 15&amp;quot; laptop, changes of clothes, lunch, two books, water bottle. Great for trips to the grocery store and spontaneous freight hopping missions.Double coated technical herringbone tweed outer shell with nubuck leather panelsVictorian-inspired print by Brooklyn-based Flavor PaperWeatherproof roll top main compartment with adjustable stainless steel closure accommodates a range of load sizesSide access zippered compartment with built-in laptop sleeve fits up to 15&amp;quot; laptops (padded sleeve recommended)Zippered external front pocketDaisy chain mounting loops for attaching carabiner clips or bike lightsIndustrial strength Velcro accessory mounting straps]]></description>
	        <pubDate>Fri, 14 Oct 2011 14:10:15 +0100</pubDate>
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	        <title><![CDATA[190. Hirzl Grippp Tour FF Gloves]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1119&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1119&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Hirzl+Grippp+Gloves+Long+Finger_small.jpg" alt="Hirzl Grippp Tour FF Gloves" width="150px" height="150px" /><br />The Hirzl Grippp Tour FF Glove is the Swiss brand's first entrance into the cycling glove market, and their unique perspective has led them to create one of the grippiest cycling gloves available, all thanks to the natural kangaroo leather palm and an elaborate tanning process that gives up to 3 times more grip in dry conditions, and up to 5 times more grip in wet conditions.In addition to the natural leather palm, the&nbsp; Hirzl FF is enhanced with an extremely light gel padding system, whilst the wrist is cleverly shaped to provide unhindered wrist flexibility for alternating between drops, top bars or bar ends (people still use those right?) mid ride. Easy to remove and highly resistant to day to day use, they are the ideal cycling glove for road riders, commuters, tourers or trail riders, such is their versatility.Natural Kangaroo leather palms treated with the unique GRIPPP]]></description>
	        <pubDate>Wed, 12 Oct 2011 14:55:16 +0100</pubDate>
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	        <title><![CDATA[191. Hirzl Grippp Tour SF Gloves]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1118&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1118&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Hirzl+Grippp+Gloves+Short+Finger_small.jpg" alt="Hirzl Grippp Tour SF Gloves" width="150px" height="150px" /><br />The Hirzl Grippp Tour SF Glove is the Swiss brand's first entrance into the cycling glove market, and their unique perspective has led them to create one of the grippiest cycling gloves available, all thanks to the natural kangaroo leather palm and an elaborate tanning process that gives up to 3 times more grip in dry conditions, and up to 5 times more grip in wet conditions.In addition to the natural leather palm, the&nbsp; Hirzl SF is enhanced with an extremely light gel padding system, whilst the wrist is cleverly shaped to provide unhindered wrist flexibility for alternating between drops, top bars or bar ends (people still use those right?) mid ride. Easy to remove and highly resistant to day to day use, they are the ideal cycling glove for road riders, commuters, tourers or trail riders, such is their versatility.Natural Kangaroo leather palms treated with the unique GRIPPP]]></description>
	        <pubDate>Wed, 12 Oct 2011 14:36:51 +0100</pubDate>
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	        <title><![CDATA[192. Santini H2O Leg Warmer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1117&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1117&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Santini+H20+Leg+Warmer_small.jpg" alt="Santini H2O Leg Warmer" width="150px" height="150px" /><br />The Santini H20 Leg Warmer rocks the Italian brand's proprietary Acuazero 'water off a duck's back' fabric - a wonder material that allows rain and road spray to just roll of the exterior, keeping you warm, dry and comfortable even if the weather takes a turn for the worse.Highly elastic, and finished with anti-slip elasticated band areas to maintain position even if you move around a lot on the bike. they are completed with reflective piping to aid low light cycling safety. The Santini H20 Leg Warmer is a great choice for road cyclists looking for full leg coverage in order to take on showery conditions this season, without turning for home. 

Acquazero leg warmers (80% Poliammide, 20% Elastan)Exceptionally elasticWarm and totally water-proofIt assures enhanced comfort and breathabilityMinimal design with reflective piping and Santini logo to assure visibility on the roadSantini anti-slippery elasticated band to maintain the knee-pad in position
]]></description>
	        <pubDate>Thu, 06 Oct 2011 13:20:31 +0100</pubDate>
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	        <title><![CDATA[193. Craft Bike Weather Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1116&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1116&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Bike+Weather+Glove_small.jpg" alt="Craft Bike Weather Glove" width="150px" height="150px" /><br />Brand new to the Craft Bike line up this season is the Swedish brand's weather resisting Craft Bike Glove. Wind and water resistant, it is a great choice for rides plagued by showers and blustery winds. In use, water beads off the glove in quite an impressive way, and although not seam sealed which would allow Craft to call it waterproof, it is to all intents and purposes all you need from a weather resisting bike for most rides.Moving to the underside, Craft have provided well placed silicon gripper areas to assist cockpit control (although the dimpled clarino palm is already very grippy) and a well placed gel insert for enhanced comfort over longer distances or rougher terrain. Soft, wind and rain protective fabric on topShock absorbing gel inserts across the palm pressure points to provide maximum hand comfortClarino fabric inside palm to enhance grip to the handlebar and to protect from waterPreshaped ]]></description>
	        <pubDate>Thu, 06 Oct 2011 13:17:36 +0100</pubDate>
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	        <title><![CDATA[194. Santini H2O Knee Warmer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1115&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1115&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Santini+H20+Knee-Warmers_black.jpg" alt="Santini H2O Knee Warmer" width="150px" height="150px" /><br />Just like Santini's H20 Jersey, the Santini H20 Knee Warmer rocks the Italian brand's proprietary Acuazero 'water off a duck's back' fabric - a wonder material that allows rain and road spray to just roll of the exterior, keeping you warm, dry and comfortable even if the weather takes a turn for the worse.Highly elastic, and finished with anti-slip elasticated band areas to maintain position even if you move around a lot on the bike. they are completed with reflective piping to aid low light cycling safety. Worn from the off, the Santini H20 Knee Warmer is a great choice for road cyclists looking to take on showery conditions this season, without turning for home. Acquazero knee-warmers (80% Poliammide, 20% Elastan)Exceptionally elasticWarm and totally water-proofIt assures enhanced comfort and breathabilityMinimal design with reflective piping and Santini logo to assure visibility on the roadSantini anti-slippery elasticated band to maintain the knee-pad in position
]]></description>
	        <pubDate>Thu, 06 Oct 2011 13:10:50 +0100</pubDate>
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	        <title><![CDATA[195. Santini Winter Meryl Socks]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1114&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1114&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Santini+Winter+Meryl+Socks_small.jpg" alt="Santini Winter Meryl Socks" width="150px" height="150px" /><br />Warm, mid cuff and inherently anti-bacterial, the Santini Winter Meryl Sock in a good choice for cyclists looking to tackle the cooler rides this season is waiting to serve up. A reinforced heel and toes provide comfort where it counts. 
Warm winter socks in Meryl skinlife fibrePermanent bacteriostatic effectHypoallergenic and anti-odourReinforced heels and toes to cushion the pressure]]></description>
	        <pubDate>Thu, 06 Oct 2011 12:37:09 +0100</pubDate>
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	        <title><![CDATA[196. Etxeondo Darse Gilet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1113&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1113&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Darse+Gilet_2011_small.jpg" alt="Etxeondo Darse Gilet" width="150px" height="150px" /><br />The Etxeondo Darse Gilet is a beautifully fitting piece from this highly regarded Spanish brand. Constructed from a dual mix of Gore Windstopper]]></description>
	        <pubDate>Wed, 05 Oct 2011 15:53:21 +0100</pubDate>
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	        <title><![CDATA[197. Santini H2O Winter Gloves]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1112&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1112&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Santini+H20+Gloves_small.jpg" alt="Santini H2O Winter Gloves" width="150px" height="150px" /><br />
The Santini H20 Glove rocks the Italian brand's proprietary Acuazero 'water off a duck's back' fabric - a wonder material that allows rain and road spray to just roll of the exterior, great for keeping your hands warm, dry and comfortable even if the weather takes a turn for the worse. Highly elastic and featuring a generous cuff length, they are completed with reflective piping to aid low light cycling safety.  


Acquazero winter gloves (80% Poliammide, 20% Elastan)Exceptionally elasticWarm and totally water-proofMinimal design with reflective logos and piping to for low light visibility on the roadAnti-slippery silicon on palms]]></description>
	        <pubDate>Wed, 05 Oct 2011 13:38:22 +0100</pubDate>
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	        <title><![CDATA[198. Ibex El Fito Tights]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1111&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1111&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+El+Fito+Tights_small.jpg" alt="Ibex El Fito Tights" width="150px" height="150px" /><br />The Ibex El Fito is the long tight version of the Vermont brand's hugely popular El Fito 3/4 Knicker. Using the same Bike Ponte New Zealand Merino wool blended with touch of nylon for increased durability, the El Fito Tight is a great choice for cyclists looking for a warm, natural fibre cycling tight, and one that could easily rock the commute, a weekend trail ride, or a relaxed road session - it's that versatile.Sporting the Ibex 4-way stretch chamois, which is a very comfortable multi- dimensional pad that gets the balance just right between comfort and size, the El Fito Tight also features lower leg soft shell wind proof leg protection, which is a welcome addition for very cold and windy rides.&nbsp; The lower legs are completed with zip access to enable easy entry and removal.Inseam in inches: S -29.5, M -30, L -30.5, XL -30.5, XXL- 30.592% New Zealand Merino wool, 6% nylon, 2% lycra on body; 87% Polyester/ 13% Spandex on seat and back legsClimawool lite softshell knee front13 panel construction4-way stretch micro-fine polyester chamois, odour resistant, multi-dimensional 8mm; Density HAP-50Zipper on back of ankleMachine washableMade in USA&nbsp; ]]></description>
	        <pubDate>Tue, 04 Oct 2011 12:06:21 +0100</pubDate>
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	        <title><![CDATA[199. Etxeondo Thermolite Socks]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1110&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1110&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Thermolite+Socks_small.jpg" alt="Etxeondo Thermolite Socks" width="150px" height="150px" /><br />If the Etxeondo Thermolite Socks had a political platform, they would get elected off the back of a 'Warm, warm and warm!' campaign to rapturous applause. The predictable scandal involving a rather large orange in a very wrong place would of course come later, but, devastating public affair not withstanding, they would meet their political promises. Super warm Thermolite constructionFinished with an Etxeondo logo on the cuff]]></description>
	        <pubDate>Fri, 30 Sep 2011 14:53:34 +0100</pubDate>
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	        <title><![CDATA[200. Etxeondo Belea Wind Stopper Short Sleeve Base Layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1109&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1109&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Belea+Short+Sleeve+Baselayer_small.jpg" alt="Etxeondo Belea Wind Stopper Short Sleeve Base Layer" width="150px" height="150px" /><br />The Etxeondo Belea Short Sleeve Base Layer is a highly adaptable item that could easily be worn as a first layer during cool work commutes, off season road rides, or long days on the trail.Featuring a Gore Windstopper]]></description>
	        <pubDate>Fri, 30 Sep 2011 14:29:50 +0100</pubDate>
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	        <title><![CDATA[201. Etxeondo Elas Over Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1108&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1108&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Elas+Rubber+Over+Shoe_small.jpg" alt="Etxeondo Elas Over Shoe" width="150px" height="150px" /><br />Etxeondo's Elas Over Shoe (previously called the Goma) is the go-to cycling overshoe for near total waterproof properties, both in terms of the fabric and in preventing rear cleat water ingress. We say near waterproof because whilst the material itself is fully waterproof, the rear cleat areas, although designed to resist water penetration, will not withstand a torrential storm. For road riders in need of a waterproof overshoe, designed from the ground up to do everything possible to resist water ingress (a tough job when you have to have a hole in the sole for the cleat), then it is an excellent product to choose. Waterproof and wind proof rubber constructionDesigned to limit water penetration through the cleat openingSleek, matte designEtxeondo logoRear zip opening]]></description>
	        <pubDate>Fri, 30 Sep 2011 14:04:31 +0100</pubDate>
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	        <title><![CDATA[202. Etxeondo Wind Stopper Socks]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1107&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1107&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Black+Wind+Stopper+Sock_small.jpg" alt="Etxeondo Wind Stopper Socks" width="150px" height="150px" /><br />When it's so cold it actually hurts to breathe, yet the air is sharp, the sky clear, and kilometres of great cycling is at your wheel, it's time to ride. However, when it's really that cold, you need to pull out the big guns to avoid 'nippy toe' (that's an official phrase), and guns don't come much bigger than the Etxeondo Wind Stopper Socks.Constructed from Gore Windstopper]]></description>
	        <pubDate>Fri, 30 Sep 2011 13:32:41 +0100</pubDate>
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	        <title><![CDATA[203. Etxeondo Urri Knee Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1106&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1106&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Urri+Knee+Warmers_small.jpg" alt="Etxeondo Urri Knee Warmers" width="150px" height="150px" /><br />Designed for cooler rides and shipped as one size fits all, the Etxeondo Urri Knee Warmer is a good choice for road riders looking for sleek and subtle knee warmer for the cooler seasons. Constructed from Warming Ketaren fabric, they are finished with a smart Etxeondo logo on the leg. ]]></description>
	        <pubDate>Thu, 29 Sep 2011 17:06:12 +0100</pubDate>
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	        <title><![CDATA[204. Etxeondo Gehio Socks]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1105&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1105&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Gehio_Socks_small.jpg" alt="Etxeondo Gehio Socks" width="150px" height="150px" /><br />Multi-paneled and built with varying degrees of padding in order to cushion the foot during long rides, the Etxeondo Gehio Sock is a great choice for cyclists looking for a warm (they are made from toasty Thermolite), mid cuff cycling sock for the cooler months. Mid cuffMade from ThermoliteMulti-paneled, with varying thickness foot paddingHighly breathable]]></description>
	        <pubDate>Thu, 29 Sep 2011 16:11:34 +0100</pubDate>
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	        <title><![CDATA[205. Etxeondo Lycra Over Shoes]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1104&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1104&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Lycra+Shoe+Cover_small.jpg" alt="Etxeondo Lycra Over Shoes" width="150px" height="150px" /><br />Whether to tidy and dress up your cycling shoes in one, sleek shapely colour, or simply as a barrier to the cool breeze of an early morning start, the Etxeondo Lycra Over Shoes are a Ride Essential. Available in a multitude of colours, they pull over your shoes, leaving space underneath for the heel and shoe cleat. One size fits allConstructed from lycraMade in San Sebastian, Spain]]></description>
	        <pubDate>Thu, 29 Sep 2011 15:55:38 +0100</pubDate>
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	        <title><![CDATA[206. Etxeondo Beti Bib Tights]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1103&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1103&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Beti+Bibtight_small.jpg" alt="Etxeondo Beti Bib Tights" width="150px" height="150px" /><br />The Etxeondo Beti Bib Tight is a good choice for riders looking to get out and about for training and club runs around 2-3 times per week. Anatomical and comfortable, courtesy of the Loiti pad which combines a 4-way stretch with excellent breathability, the Beti sports a micro fibre inner that successfully keeps the cold at bay during cool rides. Comfortable bib straps complete the generous upper, which is worth noting, nicely cover the lower stomach.Constructed from Ketaren, a highly breathable fabric with a micro fibre innerFoot strapsPlain blackMade in San Sebastian, Spain]]></description>
	        <pubDate>Thu, 29 Sep 2011 15:33:54 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[207. Santini H2O Overshoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1102&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1102&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Santini+H20+Overshoe_small.jpg" alt="Santini H2O Overshoe" width="150px" height="150px" /><br />Like the rest of Santini's H20 Collection, the Santini H20 Overshoe]]></description>
	        <pubDate>Thu, 29 Sep 2011 14:13:52 +0100</pubDate>
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	        <title><![CDATA[208. Santini H2O Skull Cap]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1101&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1101&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Santini+H20+Skull+Cap_small.jpg" alt="Santini H2O Skull Cap" width="150px" height="150px" /><br />Like the rest of Santini's H20 Collection, the Santini H2O Skull Cap is designed for cyclists in need of an all weather cycling hat that doesn't compromise on wicking or comfort during changeable conditions.Toting Santini's Acquazero fabric (the Italian brand rather painfully used to call this their 'anti-wetting' treatment), the H20 Cap uses one of the new series of fabrics that offer quite magical water repellency properties, but to the hand, feel like normal fabrics, and indeed wick like them. All of this of course equates to a confidence inducing ride, and either worn from the off, or kept to hand in a rear jersey pocket for cold and rain protection during fast descents, the H20 Cap is different enough to warrant a space in your cycling wardrobe.
Acquazero under-helmet (80% Poliammide, 20% Elastan)Exceptionally ElasticWarm and totally water-proofIt assures enhanced comfortIt repairs from cold and rainMinimal design with reflective Santini logos and details

UV resistant]]></description>
	        <pubDate>Thu, 29 Sep 2011 13:55:42 +0100</pubDate>
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	        <title><![CDATA[209. Santini H2O Armwarmer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1100&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1100&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Santini+H20+Armwarmer_small.jpg" alt="Santini H2O Armwarmer" width="150px" height="150px" /><br />
Just like Santini's H20 Jersey, the Santini H20 Arm Warmer rocks the Italian brand's proprietary Acuazero 'water off a duck's back' fabric - a wonder material that allows rain and road spray to just roll of the exterior, keeping you warm, dry and comfortable even if the weather takes a turn for the worse.Highly elastic, and finished with anti-slip wrist and forearm areas to maintain position even if you move around a lot on the bike. They are completed with reflective piping to aid low light cycling safety.]]></description>
	        <pubDate>Thu, 29 Sep 2011 13:35:02 +0100</pubDate>
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	        <title><![CDATA[210. Santini H2O Bib Tight]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1099&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1099&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Santini+H20+Bib+Tights_small.jpg" alt="Santini H2O Bib Tight" width="150px" height="150px" /><br />Like Santini's H20 jersey, their H20 Bib Tight is designed for cyclists in need of an all weather item that doesn't compromise on wicking or comfort during changeable conditions.Toting Santini's Acquazero fabric (the Italian brand rather painfully used to call this their 'anti-wetting' treatment), the H20 Bib Tight uses one of the new series of fabrics that offer quite magical water repellency properties, but to the hand, feel like normal fabrics, and indeed wick like them. All of this of course, equates to a confidence inducing ride, in the knowledge that should the rain start to fall, you have no need to worry about getting wet and cold. Of course, the H20 Bib Tight is designed for all day riding, so you won't find sealed seams here that would allow us to call this a fully waterproof piece, but to all intents and purposes, only a prolonged severe storm will see water ingress take hold.
Bib-tights in Acquazero (80% Poliammide, 20% Elastan)Exceptionally elastic fabricWarm and totally water-proofIt maintains maximum breathability thanks to the Acquazero treatmentMinimal design with contrasting colour stitchingReflective piping to assure maximum visibility on the roadSantini reflective logo and elasticated Santini jacquard band on ankles to maintain the bib-tights in position
UV resistant]]></description>
	        <pubDate>Thu, 29 Sep 2011 13:16:15 +0100</pubDate>
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	     <item>
	        <title><![CDATA[211. Santini H20 Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1098&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1098&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Santini+H20+Jersey_small3.jpg" alt="Santini H20 Jersey" width="150px" height="150px" /><br />For Santini's first entry into Always Riding, we chose their water repellent H20 Jersey, a technical cycling jersey, but really more like a 'jacket-lite' designed for cyclists in need of an all weather item that doesn't compromise on wicking or comfort during changeable conditions. Toting Santini's Acquazero fabric (the Italian brand rather painfully used to call this their 'anti-wetting' treatment), the H20 Jersey uses one of the new series of fabrics that offer quite magical water repellency properties, but to the hand, feel like normal fabrics, and indeed wick like them. All of this of course, equates to a top you can layer with a base layer, and then ride in the knowledge that should the rain start to fall, you have no need to worry about getting wet. Of course, the H20 is designed for all day riding, so you won't find sealed seams here that would allow us to call this a fully waterproof piece, but to all intents and purposes, only a prolonged severe storm will see water ingress take hold.Feature rich, the Santini H20 Jersey offers three rear pockets, with a vertical zip taking charge of the centre pocket for valuables, a long reflective frontal zipper, and finally, reflective rear detailing for further low light cycling safety. 
Long sleeve jersey in Acquazero (80% poliammide, 20% Elastan)Exceptionally elastic fabricWarm and water-proof materialMaintains maximum breathability thanks to the Acquazero treatmentMinimal design with contrasting colour stitchingReflective piping to assure maximum visibility on the roadLong reflective zipperElasticated band on wrists and bottom for improved fitTriple back pocket with vertical zip on central pocketReflective details on the back to improve visibility

UV and chlorine resistant fabric, for repeated wash colour]]></description>
	        <pubDate>Thu, 29 Sep 2011 11:36:38 +0100</pubDate>
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	        <title><![CDATA[212. Etxeondo Abrais Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1097&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1097&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Abrais+Gloves_small.jpg" alt="Etxeondo Abrais Glove" width="150px" height="150px" /><br />When it's cool but not cold, a lightweight glove can be just what you need; one that allows fingertip cockpit control, yet still takes the edge of cool starts. Etxeondo's Abrais glove is just the thing for these situations. Highly fitted and pleasant to the touch, the Thermolite construction does a great job of keeping the chill at bay. Alternatively, the Abrias could be called into action to act as a liner glove for a more comprehensive winter solution, offering the extra cover you need to really guide the bike through deep cold days. Smart, fitted lookLightweight and stretchy Thermolite construction]]></description>
	        <pubDate>Wed, 28 Sep 2011 14:58:19 +0100</pubDate>
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	     <item>
	        <title><![CDATA[213. Etxeondo Thermolite Hat]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1096&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1096&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Thermolite+Cap_small.jpg" alt="Etxeondo Thermolite Hat" width="150px" height="150px" /><br />Cold winter rides can take the fun out of any ride, unless that is, you are wearing the correct apparel for the job. Once of the main areas to feel the cold is the head and ears, so it's a great idea to pull on a warm, lightweight hat under your cycling helmet when the weather takes a turn for the worse, and they don't come much better than the Etxeondo Thermolite Skull Cap. Constructed from soft to the touch Thermolite fabric, the hat is designed to fit well under a helmet without providing additional bulk, covering your head and ears. A small Etxeondo logo completes the piece. Thermolite constructionOne size fits all]]></description>
	        <pubDate>Wed, 28 Sep 2011 14:18:58 +0100</pubDate>
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	     <item>
	        <title><![CDATA[214. Etxeondo Erobern Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1095&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1095&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Erobern+Jacket_small2.jpg" alt="Etxeondo Erobern Jacket" width="150px" height="150px" /><br />Slightly lighter in construction than the other Etxeondo jackets (jacket-lite), and as such a great choice for mid-season escapades, the Erobern rocks a combination of Gore Windstopper]]></description>
	        <pubDate>Wed, 28 Sep 2011 13:23:04 +0100</pubDate>
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	     <item>
	        <title><![CDATA[215. Etxeondo Dir Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1094&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1094&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Dir+Jacket_small.jpg" alt="Etxeondo Dir Jacket" width="150px" height="150px" /><br />Pairing a stylish exterior with Etxeondo's typical attention to detail, the Etxeondo Dir Jacket is an interesting alternative to the more mainstream cold weather cycling jackets.Constructed from Gore Windstopper]]></description>
	        <pubDate>Wed, 28 Sep 2011 12:19:03 +0100</pubDate>
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	     <item>
	        <title><![CDATA[216. Etxeondo Iluna Baselayer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1093&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1093&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Lluna+Baselayer_small.jpg" alt="Etxeondo Iluna Baselayer" width="150px" height="150px" /><br />Constructed from warming Thermolite fabric, the Etxeondo Iluna Base Layer is a great cold weather first layer for cyclists looking to head out in all weathers this season. Teamed with an Etxeondo Jacket, and you would have the perfect combination for all but the most extreme of conditions. Thermolite constructionLong sleeveBreathable, soft and highly comfortable]]></description>
	        <pubDate>Wed, 28 Sep 2011 11:49:50 +0100</pubDate>
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	     <item>
	        <title><![CDATA[217. Etxeondo Belea Wind Stopper LS Base Layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1092&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1092&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Belea+Windstopper+LS+Baselayer_small.jpg" alt="Etxeondo Belea Wind Stopper LS Base Layer" width="150px" height="150px" /><br />The Etxeondo Belea Long Sleeve Base Layer is a highly adaptable item that could easily be worn as a first layer during cool work commutes, off season road rides, and long days on the trail.Featuring a Gore Windstopper]]></description>
	        <pubDate>Wed, 28 Sep 2011 09:30:49 +0100</pubDate>
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	     <item>
	        <title><![CDATA[218. Etxeondo Iton Bib Tights]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1091&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1091&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxondo+Iton+Bib+Tight_small.jpg" alt="Etxeondo Iton Bib Tights" width="150px" height="150px" /><br />Sporting a lightly thinner Thermolite material than other Etxeondo Bib Tights, and as such, a good choice for early season rides before the deep cold sets in (hey, maybe the mercury never goes that low in your area!),&nbsp; the Etxeondo Iton Bib Tight is an anatomical, stretchy and smooth offering aimed at road, commute or trail riders.A good chamois is a must of course, and Etxeondo have pulled in their highly regarded Urraki chamois, relying on its high density foam and varied thickness construction to carry you for long distances in comfort. Reflective areas on the thighs complete the bib.Thermolite constructionUrraki long distance chamoisAnatomical fitReflective leg areas]]></description>
	        <pubDate>Tue, 27 Sep 2011 16:11:30 +0100</pubDate>
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	     <item>
	        <title><![CDATA[219. Etxeondo Set Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1090&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1090&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Set+Jacket_small.jpg" alt="Etxeondo Set Jacket" width="150px" height="150px" /><br />The Etxeondo Set Jacket is an all new addition to the Etxeondo Clothing collection for this season, and right off the bat, we have to say it is one of our favourite cycling jacket designs of all time. Constructed from a mixture of Gore Windstopper]]></description>
	        <pubDate>Tue, 27 Sep 2011 15:17:52 +0100</pubDate>
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	     <item>
	        <title><![CDATA[220. Etxeondo Ikatz Bib Tights]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1089&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1089&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Ikatz+Bib+Tight_small.jpg" alt="Etxeondo Ikatz Bib Tights" width="150px" height="150px" /><br />The Etxeondo Ikatz Bib Tight is aimed at this season's long mileage, cold weather road rider.Beautifully cut, and constructed from carefully selected thermal and carbon fibers that both help to reduce lactic acid concentration and improve blood circulation, the inherent technology in the Ikatz translates to a light, breathable, high stretch feel on the bike that encourages the pedalling motion, and offers superb freedom of movement.Internally, chamois duties are taken care of by Etxeondo's top of the line Carbono chamois, an intricate pad that matches a multi-level construction to high density foam that allows a reduction in thickness without compromising comfort. Subtle branding throughout is enhanced by small reflective tabs on the rear seams, whilst also at the rear, an embroidered Etxeondo logo completes the look.]]></description>
	        <pubDate>Tue, 27 Sep 2011 14:47:34 +0100</pubDate>
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	     <item>
	        <title><![CDATA[221. Etxeondo Magnet Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1088&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1088&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Magnet+Jacket_red_whitesmall.jpg" alt="Etxeondo Magnet Jacket" width="150px" height="150px" /><br />The Etxeondo Magnet Jacket is a fully rain repellent, Windstopper]]></description>
	        <pubDate>Tue, 27 Sep 2011 14:09:17 +0100</pubDate>
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	     <item>
	        <title><![CDATA[222. Chrome Bags Accessory Pouch]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1087&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1087&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Bags+Accessory+Pouch_small.jpg" alt="Chrome Bags Accessory Pouch" width="150px" height="150px" /><br />Chrome's Accessory Pouch makes a nice little addition to your Chrome bag setup, slipping onto your cross chest strap and offering space for your iPhone / Blackberry and key essentials on-the-go. Super tough, and rocking two stacked pockets with a pen sleeve, the Chrome Accessory Pouch is made with 1000 denier Cordura, and should last a lifetime. Easily mounts on most straps and belts vertically or horizontally with the strongest Velcro money can buyWeatherproof 1000D Cordura and heavy duty truck tarp constructionKey holder D ringUniversal strap adaptorLarge capacity two stacked pocket configuration and pen sleeveFabric: 1000 denier Cordura outer shell, 18 oz. truck tarp linerProduct Source: Guangzhou, ChinaFlat Dimensions: 3
]]></description>
	        <pubDate>Thu, 22 Sep 2011 17:33:47 +0100</pubDate>
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	     <item>
	        <title><![CDATA[223. Craft Performance Thermal Bike Top]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1086&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1086&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Thermal+Bike+Top_red_small.jpg" alt="Craft Performance Thermal Bike Top" width="150px" height="150px" /><br />Craft's new Performance Thermal Bike Top is a great choice for riders looking for an early season outerlayer that offers both handy on the bike features and impressive thermal protection. Lightweight with a brushed inner, the Thermal Bike Top rocks a 3/4 length YKK lockable front zipper, three rear pockets, with a 4th zippered for valuables, and welcome reflective touches on the arms for when the light begins to fail. Worn over a cool weather specific Craft Baselayer, and you would have a great cool weather, non-bulky cycling apparel selection.Bike specific thermal top Brushed fabrics inside to regulate temperature in cold conditions Stretch to give you full freedom of movement Pre-shaped collar Silicon printed elastic at back bottom hem to keep the jersey to stay in place 3 rear pockets with a 4th zippered]]></description>
	        <pubDate>Fri, 16 Sep 2011 17:03:24 +0100</pubDate>
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	        <title><![CDATA[224. Chrome Soyuz Laptop Bag]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1085&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1085&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Soyuz+Laptop+Bag_small.jpg" alt="Chrome Soyuz Laptop Bag" width="150px" height="150px" /><br />For city cyclists who need to carry and protect a laptop on a daily basis, the new Chrome Soyuz Laptop Bag is an ideal choice. Featuring a waterproof, seam sealed laptop compartment complete with side access, the Chrome Soyuz is a super safe place for your laptop. In other words, if a bottle of water leaks inside the waterproof compartment, your laptop positioned one pocket over wouldn't feel a drop.Laptop Compatibility: Up to 17 inch Mac, Integrated laptop sleeveOrganization: Side-access integrated laptop sleeve, External pockets, Internal pocketsTypical Haul: 17 inch Mac laptop, file folders, notebooks, change of clothes, lunch, 6 pack of beer.Features:Weatherproof 1,000 denier Cordura weatherproof laptop backpackFully waterproof, high frequency welded, urethane backpack main chamberWatertight rolltop closure11 inch x 17 inch side access, padded laptop bag compartment with separated file chamberIndustrial metal cam lock under arm compression bucklesWeatherproof urethane coated YKK zippersErgonomic EVA compression molded back panel with airmesh Strap constructionFull shoulder strap accessory attachment beltsFour additional weatherproof external cargo pocketsFits up to a 17 inch Mac laptopWeight: 3.1 lb.Fabric: 1000 denier Cordura outer shell, 18 oz. seam-sealed truck tarp linerProduct Source: Guangzhou, ChinaFlat Dimensions: 14 inch wide, 22 inch high, 8 inch deepVolume: 26LCare:Hand wash cold only with nylon brushUse mild detergentLay flat to dryNo bleach]]></description>
	        <pubDate>Tue, 13 Sep 2011 13:31:29 +0100</pubDate>
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	        <title><![CDATA[225. Craft Winter Hat]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1084&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1084&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Winter+Hat_small.jpg" alt="Craft Winter Hat" width="150px" height="150px" /><br />If you suffer from cold ears, and require a wind blocking, phenomenally soft and comfortable cycling hat for the impending cooler seasons, then we can highly recommend the Craft Winter Hat. Sporting the Swedish brand's very own Ventair wind blocking technology, the Winter Hat is an impressively thin, yet incredibly warm cycling hat, that gets the balance just right between warmth, and, when worn with a helmet, fabric weight. 
Wind protective Craft Ventair fabric in frontLight stretch fabricErgonomic for a perfect under helmet fitReflective print
Designed to cover the ears for ultimate warmth]]></description>
	        <pubDate>Mon, 12 Sep 2011 12:18:12 +0100</pubDate>
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	        <title><![CDATA[226. Craft Active Rain Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1083&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1083&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Active+Rain+Jacket_yellow_small.jpg" alt="Craft Active Rain Jacket" width="150px" height="150px" /><br />A waterproof jacket is a riding essential, because as every cycle commuter knows, sooner or later it will rain.Craft's Active Rain Jacket is a good choice for wet rides, and is made from a a waterproof lightweight knit that lets air out but not the water in, resulting in one dry and very comfortable rider. Little touches from Craft ensure that even in a downpour comfort is maintained, with features like lined mesh arms so your skin never comes into contact with the outer material, effectively preventing that sometimes cold/clammy feel akin to touching the inside of a tent on a wet day. If the rain does abate and you need to bring your temperature down, the jacket has dual side zips to aid ventilation.Reflectivity is a must in the wet, and this is taken care of with lashings of pipe and trim, whilst a large rear pocket provides enough space for snacks and spares. One full length zip completes the jacket, which features an inner storm flap and zipper garage, whilst a microfibre lined collar adds a welcome touch of comfort.
Elastic fabricTaped SeamsThin mesh lining on insideReflective prints/pipingsVentilation openings at sides and backLooser fitArticulated arm shapeOne zippered back pocket]]></description>
	        <pubDate>Fri, 09 Sep 2011 17:29:22 +0100</pubDate>
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	        <title><![CDATA[227. Craft Warm Bike Socks]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1082&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1082&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Warm+Bike+Socks_small.jpg" alt="Craft Warm Bike Socks" width="150px" height="150px" /><br />The Craft Warm Bike Sock is a great choice for rides in fair to cold conditions this season. Padded in the required areas for comfort and with a thicker wool sole, it's wide lycra cuffs grip the ankles without pressuring them, whilst the channel stitched uppers allow warm air to circulate and cool down for the ultimate in cycling foot comfort. Sport specific bike features for optimum support and performance during exercise in cold conditionsWool in the thicker sole keeps your feet isolatedChannel stitched ultra thin uppers allow warm air to circulate and cool downErgonomic placed pressure points for optimum support and comfort abilityBody mapped mesh structure in zones you need an extra ventilationWide Lycra cuffs grip the ankles without pressuring them and keep the socks form fitting]]></description>
	        <pubDate>Fri, 09 Sep 2011 17:12:08 +0100</pubDate>
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	        <title><![CDATA[228. Craft Zero Extreme Round Neck LS Base Layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1081&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1081&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Zero+Extreme+RN+Long+Sleeve+Baselayer_small.jpg" alt="Craft Zero Extreme Round Neck LS Base Layer" width="150px" height="150px" /><br />Worn under your cycling jacket as the first layer, the Craft Zero Extreme Round Neck Base Layer is designed to keep you dry and
fresh throughout any ride in fair to cold conditions, and with its rounded neck, is an ideal choice for cyclists that don't wish to wear the higher necked crew style of the standard Zero Extreme. The Zero Extreme is made
of a thin, lightweight and extremely elastic fabric that is channel
stitched with two high-tech polyester fibres. A hexa-channeled fiber
against the skin enhances moisture transport, which cools the body
down. On the outside, a hollow fibre offers isolation as well as
transport of moisture to the next layer, whilst CoolMax Extreme Fresh
FX fabric keeps smell and odour away. On or off the bike, the fitted
look of the Zero Extreme not only ensures maximum moisture
transfer, but ensures that you look as good as it performs. Flatlock seams that follow body movementsComforts your body in ones you need itErgonomic fit and perfect drying effectThin, lightweight and extremely elasticKeeps you fresh during exercise]]></description>
	        <pubDate>Fri, 09 Sep 2011 16:51:34 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[229. Craft Cool Bike Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1079&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1079&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Cool+Bike+Shorts+small.jpg" alt="Craft Cool Bike Short" width="150px" height="150px" /><br />Craft's new Cool Bike Short is a development of the Swedish brand's incredibly popular Bike Boxer, a cycling brief that is widely used by city cycling commuters and leisure cyclists the world over. The Cool Bike Short sports a longer leg length than the cycling brief (which is a nice touch for cyclists prone to bunching briefs near the upper leg), and features a more developed pad for greater comfort over bigger distances. We see the Cool Short as being ideal for urban cyclists who want to wear a pair of 3/4 shorts or cycling jeans, but don't want to miss out on the greater cooling, breathability and comfort that comes with wearing a specific undershort, or perhaps for weekend cyclists and indeed gym regulars in need of a great spin short.Ergonomic fit for total freedom of movementSort elastic leg ending with silicon logoKeeps you fresh during exerciseExcellent moisture transportAntimicrobial Active PadCool Mesh side panelsSlim and lightweight fitSuper cooling effectUPF 50+

]]></description>
	        <pubDate>Fri, 09 Sep 2011 13:29:48 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[230. Craft Team Leopard Trek Fabian Cancellara  Replica  Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1076&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1076&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Team+Leopard+Trek+Replica+Fabian+Jersey_small.jpg" alt="Craft Team Leopard Trek Fabian Cancellara  Replica  Jersey" width="150px" height="150px" /><br />There are no words, for how can mere words explain the force of nature that is Leopard Trek's Fabian Cancellara? Maybe you can't express it, but you can ride in his jersey - the Leopard Trek Fabian Cancellara Replica Jersey, available now for fans of Spartacus everywhere. Styled like the standard Replica Jersey at the front, the Fabian Cancellara Jersey features the rider's name and Swiss flag at the rear.Fabian Cancellara branded Replica JerseyMade by Craft of Sweden3 rear pocketsFull front zip]]></description>
	        <pubDate>Tue, 30 Aug 2011 22:08:26 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[231. iL Soigneur Harris Tweed Cycling Musettes]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1075&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1075&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/il+soigneur+harris+tweed+musette_small.jpg" alt="iL Soigneur Harris Tweed Cycling Musettes" width="150px" height="150px" /><br />The iL Soigneur Harris Tweed Musettes are made from original, certified Harris Tweed, and are an ideal cycling accessory for city cyclists, or indeed road riders looking to capture, in bag form at least, the essence of cycling's vintage past.Each bag is finished with a Harris Tweed logo, three top closure poppers, and a 3M reflective tab to aid low light visibility. Rugged belt loopGenuine Harris Tweed3 button closure3M reflective tab]]></description>
	        <pubDate>Thu, 25 Aug 2011 14:29:10 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[232. Craft Cool Boxer with mesh - Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1074&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1074&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Cool+Boxer+with+Mesh_women_s.jpg" alt="Craft Cool Boxer with mesh - Women" width="150px" height="150px" /><br />Craft's Cool Boxer for Women is identical to the Swedish brand's highly regarded Bike Boxer, only without the inside pad. If you cycle to work, run, train in the gym, or head out for a relaxed ride and don't require padding, then this is the boxer short, or rather, 'underwear' for you. Designed specifically for exercising in warm indoor and outdoor conditions, Craft's Cool Boxer resists odours,&nbsp; provides a UPF of 50+ for great sun protection, and keeps you significantly cooler and more comfortable than normal underwear.Ergonomic fit for total freedom of movements Cool Mesh side panels Slim and lightweight fit Super cooling effect Excellent moisture transportation Keeps you fresh during exercising UPF 50+]]></description>
	        <pubDate>Mon, 08 Aug 2011 12:38:10 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[233. Muxu Ride Merino Jumper]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1072&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1072&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Muxu+Ride+Merino+Jumper_small.jpg" alt="Muxu Ride Merino Jumper" width="150px" height="150px" /><br />Your next cool commute just got a whole lot cosier with the Muxu Ride Merino Jumper.Not much beats the feel of 100% Merino Wool, nor cycling in a beautifully finished, cycling specific jumper that uses the world's finest Merino courtesy of MAPP in New Zealand.Designed for regular commuters, the Ride Jumper, if you haven't already guessed, is solely constructed from a mid-weight 100% MAPP Merino Wool, with a soft, brushed fleece interior for the ultimate in on the bike warmth. The only concession made to this pure fabric blend is the addition of canvas shoulder patches that are fused to the Merino outer, effectively taking the heavy lifting away from the fabric, and protecting the Merino from early wear if you regular commute with a back pack or messenger bag.Up front, a YKK rubber tipped reversed zipper brings the collar together and protects the delicate neck area; doing so with an underside protective flap, which also keeps out the wind. Arm length is suitably generous, so even riders over 188cm in height will have no need to worry about exposed wrists, whilst at the rear, the hem is dropped to provide on the bike coverage.The Ride Jumper is a simple, classic piece, but as a nod to the needs of the urban rider, the right rear features a canvas button-down pocket that is generous enough to take a rain shell, phone, snacks or a pump.100% MAPP Merino Wool with fused canvas shouldersYKK reversed rubber tipped front zipper with underside protective flapRear button-down pocket with canvas exteriorGenerous arm length for full wrist coveragePrinted inner labels for total comfortSpare button for rear pocket included]]></description>
	        <pubDate>Tue, 02 Aug 2011 15:07:47 +0100</pubDate>
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	     <item>
	        <title><![CDATA[234. Swobo Satlie Merino Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1068&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1068&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Swobo+Satlie+Merino+Socks_small.jpg" alt="Swobo Satlie Merino Sock" width="150px" height="150px" /><br />Swobo's Satlie Socks are a mid-weight merino cycling sock with a slightly lower cuff which is ideal for warmer weather. Finished in fetching two tone black &amp;amp; grey, with contrast white on the toe and heel.Low cuff and highly comfortableMerino wool constructionTwo tone black grey]]></description>
	        <pubDate>Thu, 21 Jul 2011 13:24:30 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[235. Swobo Merino 753 Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1066&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1066&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Swobo+Merino+753+Jersey_small.jpg" alt="Swobo Merino 753 Jersey" width="150px" height="150px" /><br />Swobo's 753 Jersey is not a typical merino top, but, if you are familiar with dual blend fabrics like MAPP's Matrix merino wool, it will not be unfamiliar.The 753 uses a 2 faced fabric - the Merino yarns are constructed next to skin (where they need to be) and the outside layer is a thin synthetic. The marriage of these two fabrics gives you the benefits and features of merino within a lightweight, wind repelling, moisture repelling, piece of technical apparel. Out on the road this translates to a good level of wind and slight shower resistance, great breathability, and of course, no odours thanks to merino's inherent anti-bacterial nature. Built from Swobo]]></description>
	        <pubDate>Wed, 20 Jul 2011 14:39:29 +0100</pubDate>
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	     <item>
	        <title><![CDATA[236. Swobo ThermoGnar Merino Arm Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1065&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1065&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Swobo+ThermoGnar+Arm+Warmer_small.jpg" alt="Swobo ThermoGnar Merino Arm Warmers" width="150px" height="150px" /><br />Created from a blend of the finest merino wool, nylon and spandex, the Swobo ThermoGnar Arm Warmers fit snugly,&nbsp; and do a great job of deflecting wind and perhaps a light shower during your ride.Ideal for cold conditions, they are also a great early morning or late evening accessory to take the edge off when the weather is a little fresh, but not overly cool. ]]></description>
	        <pubDate>Wed, 20 Jul 2011 10:20:58 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[237. Twin Six The Red Motor]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1064&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1064&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+The+Motor+Jersey+Red_small.jpg" alt="Twin Six The Red Motor" width="150px" height="150px" /><br />Look fast standing still in the Twin Six Motor Jersey in dashing red, one of the US brand's most popular cycling jerseys now in a new colour-way. 100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Thu, 14 Jul 2011 13:36:25 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[238. Twin Six The Cabby Jersey Olive]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1063&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1063&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+The+Cabby+Olive+Jersey_small.jpg" alt="Twin Six The Cabby Jersey Olive" width="150px" height="150px" /><br />The original Twin Six Cabby was a Twin Six Greatest Hit, now re-issued in fetching olive and available to buy again in 2011.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Thu, 14 Jul 2011 13:09:22 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[239. Sumattory Spring Tank Base Layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1061&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1061&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Sumattory+Sleevelss+baselayer_small.jpg" alt="Sumattory Spring Tank Base Layer" width="150px" height="150px" /><br />Designed for warm to hot rides, the Spring Tank Base layer is a product of UCI World Champion Jos&eacute; Hermida's collaboration with Girona based brand Sumattory.Lightweight, and beautifully soft to the touch, the Sumattory Spring Tank Base layer is an ideal cycling undershirt for warm to hot rides this season.Replete with careful detailing, the Spring Tank is a testament to Jos&eacute; Hermida's experience out on the World Cup Mountain Bike circuit, where a need for a lightweight and highly breathable under shirt is an essential part of every pro rider's apparel setupColors - Texturized White and GrayMaterial -&nbsp; PolypropyleneWeight - 74 gr.Breathability - Structured fabricTemperature - 12&ordm; to 30&ordm; (Cool - Warm)Fast dryingMade in Italy]]></description>
	        <pubDate>Thu, 07 Jul 2011 13:27:46 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[240. Sumattory Stripe Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1060&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1060&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Sumattory+bib+shorts_small.jpg" alt="Sumattory Stripe Bib Short" width="150px" height="150px" /><br />Designed for warm to hot rides, the Stripe Bib Short is a product of UCI World Champion Jos&eacute; Hermida's collaboration with Girona based brand Sumattory.Featuring the top level Cytech chamois, specially chosen by Sumattory based upon the feedback from Jos&eacute; after countless kilometres in testing, the Stripe Bib offers both impressive saddle comfort for the long rides, and a really nice feel against the skin thanks in no small part to the Sensitive]]></description>
	        <pubDate>Wed, 06 Jul 2011 16:47:19 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[241. Sumattory Stripe Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1059&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1059&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Sumattory_stripe_jersey_small.jpg" alt="Sumattory Stripe Jersey" width="150px" height="150px" /><br />Designed for warm to hot rides, the Stripe Jersey is a product of UCI World Champion Jos&eacute; Hermida's collaboration with Girona based brand Sumattory.Some cycling jerseys get you excited, but Sumattory 's Stripe Jersey, through its clever combination of UV protective Italian made fabrics, ergonomic cut and outstanding attention to detail (laser cut areas to enhance airflow are particularly impressive), really gives you something to write home about. That is, if you wanted to write home about it for any reason - maybe you do, who knows? Rocking a full length zip, with three roomy rear pockets, with a fourth zippered waterproof pocket for valuables, the Stripe Jersey is SPF 50+ resistant, lightweight and highly breathable. Colors - Orange/Wh/Bk or Blue/Gray/WhMaterial - Sensitive 164 gr.Weight - 174 gr.SPF + 50Breathability - Fabric and Laser cutsTemperature - 15 - 30 degrees3 rear pockets, with a 4th zippered waterproof pocketRear reflective elementsMade in Italy&amp;nbsp;]]></description>
	        <pubDate>Wed, 06 Jul 2011 16:04:31 +0100</pubDate>
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	     <item>
	        <title><![CDATA[242. Tour de France Hautacam T-Shirt - black]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1058&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1058&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Tour-de-france-Hautacam-tshirt_black_small.jpg" alt="Tour de France Hautacam T-Shirt - black" width="150px" height="150px" /><br />Celebrate the Tour De France with the Hautacam T-Shirt in black - part of the official ASO accredited Tour de France T-Shirt collection. Casual, true to size fitHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shouldersColour: black]]></description>
	        <pubDate>Thu, 30 Jun 2011 10:04:37 +0100</pubDate>
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	     <item>
	        <title><![CDATA[243. Tour de France Hautacam T-Shirt - blue]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1057&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1057&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Tour-de-france-Hautacam-tshirt_blue_small.jpg" alt="Tour de France Hautacam T-Shirt - blue" width="150px" height="150px" /><br />Celebrate the Tour De France with the Hautacam T-Shirt in blue - part of the official ASO accredited Tour de France T-Shirt collection. Casual, true to size fitHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shouldersColour: blue]]></description>
	        <pubDate>Thu, 30 Jun 2011 10:00:23 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[244. Tour de France Mont Ventoux T-Shirt - Red]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1056&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1056&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Tour-de-france-mont-ventoux-tshirt_red_small.jpg" alt="Tour de France Mont Ventoux T-Shirt - Red" width="150px" height="150px" /><br />Celebrate the Tour De France with the Mont Ventoux T-Shirt in red - part of the official ASO accredited Tour de France T-Shirt collection. Casual, true to size fitHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shouldersColour: Red]]></description>
	        <pubDate>Thu, 30 Jun 2011 09:53:32 +0100</pubDate>
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	     <item>
	        <title><![CDATA[245. Tour de France Mont Ventoux T-Shirt - White]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1055&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1055&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Tour-de-france-mont-ventoux-tshirt_small.jpg" alt="Tour de France Mont Ventoux T-Shirt - White" width="150px" height="150px" /><br />Celebrate the Tour De France with the Mont Ventoux T-Shirt in white - part of the official ASO accredited Tour de France T-Shirt collection. Casual, true to size fitHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shouldersColour: White]]></description>
	        <pubDate>Thu, 30 Jun 2011 09:41:16 +0100</pubDate>
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	     <item>
	        <title><![CDATA[246. Ibex Merino Wool Seree Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1054&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1054&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+Seree+Short_small.jpg" alt="Ibex Merino Wool Seree Shorts" width="150px" height="150px" /><br />The guys have been loving the Ibex Merino Wool Duo for some time, so now it's time for the girls to get in on the act and enjoy the Ibex Seree Merino Short, created with the same high performing Merino wool blend fabric, but with a women's specific pad and fit.Cycling in merino wool is hard to beat for comfort, and the Ibex Seree is firmly aimed at female cyclists are looking for a little extra something from their cycling shorts. Designed exclusively for Ibex's bike shorts, knickers, arm and leg warmers, the Seree's fabric is made with New Zealand Merino wool, a small amount of nylon for extra strength, and Lycra&reg; to make a garment that fits snugly and moves with you. Wool provides the greatest temperature regulation, especially for stop-and-go sports like cycling. Midweight, soft, durable and machine washable.Body: 83.6% Merino 10.6% Nylon 5.8% Spandex; Seat: 13% Spandex; 87% Polyester on seatForm-fit, sized for WomenSuperior temperature regulation9 panel constructionPad: 4-way stretch micro-fine polyester chamois, anti-microbial, multi-dimensional 8 mm; Density: HAP-50Gripper elastic hemsNon-friction gussetted crotch; 8'' inseam (size M)Machine washableMade in USA&amp;nbsp;]]></description>
	        <pubDate>Tue, 28 Jun 2011 14:15:31 +0100</pubDate>
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	        <title><![CDATA[247. Chrome Shotwell Knickers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1053&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1053&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Shotwell+Knicker_small.jpg" alt="Chrome Shotwell Knickers" width="150px" height="150px" /><br />Chrome's Shotwell Knickers are a great choice for the rider looking for a classic, pared down, water resistant 3/4 shorts for all season city cycling. Made in the USA, and constructed from an Everest water repellent 2-way stretch fabric, the Shotwell rocks a classic 4-pocket construction, and features a secured side leg phone pocket. Made in USAEverest water repellent two way stretch fabricClassic four pocket constructionSecured side leg cell phone pocket]]></description>
	        <pubDate>Tue, 28 Jun 2011 13:11:44 +0100</pubDate>
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	     <item>
	        <title><![CDATA[248. iL Soigneur Jan Janssen Musette]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1044&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1044&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/il_soigneur_jan_janssen_small.jpg" alt="iL Soigneur Jan Janssen Musette" width="150px" height="150px" /><br />The (iL) Soigneur Jan Janssen Musette is a classic road riding cycling musette for road, city or touring cyclists in need of a handy bag whilst on and off the bike. Built from super tough material with a welcome level of attention to detail and quality, it would easily hold some books, folders, phone, wallet, magazines or indeed anything else that would fit its dimensions, which are listed below.35cm length x 25cm widthSits on lower backWater resistant exteriorContrast innerTough, unbreakable strap3 button closureLimited editionColour: Camo outer, skulls innerMouse not included!]]></description>
	        <pubDate>Wed, 22 Jun 2011 15:32:51 +0100</pubDate>
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	     <item>
	        <title><![CDATA[249. iL Soigneur Cambridge Club Musette]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1043&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1043&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/il_soigneur_cambridge_club_musette_small.jpg" alt="iL Soigneur Cambridge Club Musette" width="150px" height="150px" /><br />The (iL) Soigneur Cambridge Club Musette is a classic road riding cycling musette for road, city or touring cyclists in need of a handy bag whilst on and off the bike. Built from super tough material with a welcome level of attention to detail and quality, it would easily hold some books, folders, phone, wallet, magazines or indeed anything else that would fit its dimensions, which are listed below.35cm length x 25cm widthSits on lower backWater resistant exteriorContrast innerTough, unbreakable strap3 button closureLimited editionColour: Camo outer, mesh innerMouse not included!]]></description>
	        <pubDate>Wed, 22 Jun 2011 14:36:53 +0100</pubDate>
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	        <title><![CDATA[250. Muxu Ride Japanese Demin Cycling Jeans]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1036&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1036&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Muxu+Japanese+Denim+Cycle+Jeans.jpg" alt="Muxu Ride Japanese Demin Cycling Jeans" width="150px" height="150px" /><br />&amp;nbsp;
A good jean starts with a great fabric, and this couldn't be more true of the the Muxu Ride Jean, which the Barcelona urban cycling brand built with the highest quality, naturally dyed Japanese Denim they could find, all topped off with a stretch blend for supreme pedaling comfort.Just like a great bike frame needs hot wheels, denim is only as good as the stitching that holds it, so Muxu's take on the classic regular fit jean includes triple needle stitching on the inside and outside legs. If the Muxu jeans were an album, there is no doubt that the CD would be made from pure Adamantium.On the bike, a seamless crotch protects a rider's most delicate area, whilst the waist band is a little higher at the rear, and a little lower at the front; finished with a Muxu X branded matte button and internal rubber print size information to aid comfort. Standard jean pockets adorn the exterior (which means two upfront with a right inner change pocket), with the addition of the Muxu phone // MP3 // pump pocket that sits to the right rear, branded with a near tone to tone embroidered Muxu X.For a city cyclist, low light visibility is pretty important, so on the pedaling chain leg, rolling up the hem reveals a 3M reflective Muxu X.
Designed in Barcelona, and made from the finest Japanese Denim that will colour and age to match your ride, the Muxu Ride Jean can be ordered today.Sizing note - As the Muxu Jean is so stretchy, you may want to go down one size from your normal jean waist measurement for a good fit. 
Smart, regular fit, with a classic design that is at home on and off the bike96% mid weight Japanese Denim with a 4% elastane polyester blend for true freedom of movementLower front waist and higher back with a rubber printed waist label for comfortSeamless crotch area for saddle comfortTwo rear pockets, plus a third smaller off centre pocket for a phone, mp3 player or pumpTwo front pockets with a change pocket on the right3M reflective inner Muxu X on chain legFinished in dark navy

]]></description>
	        <pubDate>Fri, 17 Jun 2011 14:51:54 +0100</pubDate>
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	        <title><![CDATA[251. Craft Cool Bandana]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1035&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1035&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Cool+Bandana_small.jpg" alt="Craft Cool Bandana" width="150px" height="150px" /><br />The Craft Cool Bandana is not only for cyclists with a pirate fetish. For hot rides, the bandana is also incredibly useful as protection from the sun, when you have a need for a UPF 50+, light, soft, and thin head protector.Simply wrap it around your head, tie it at the back, and pop your helmet on - now you can tweak the nose of excessive sun, and return from your ride, tired, but most importantly, not sun frazzled. Cool Plain BandanaLight, soft and comfortableErgonomic fitSuper cooling effectExcellent moisture transportationKeeps you fresh during exercisingUPF 50+ One size fits all]]></description>
	        <pubDate>Fri, 17 Jun 2011 13:25:24 +0100</pubDate>
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	     <item>
	        <title><![CDATA[252. Etxeondo Tarte Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1033&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1033&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Tarte+Socks_small.jpg" alt="Etxeondo Tarte Sock" width="150px" height="150px" /><br />The Etxeondo Tarte Sock is a classic mid cuff road racing sock. Highly breathable and beautifully soft to the touch thanks to its Meryl fibre construction, it is an ideal hot weather cycling sock for tough training rides, sportives or road races. Finished with the Etxeondo logo under the arch of the foot and on the ankle, the subtle styling of the Tarte Sock ensures that it looks great with any bib short and jersey. Mid cutHighly breathable Meryl fabricAvailable in white or black]]></description>
	        <pubDate>Thu, 09 Jun 2011 15:35:51 +0100</pubDate>
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	        <title><![CDATA[253. Solo ATR Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1030&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1030&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Solo+ATR_Jersey_small.jpg" alt="Solo ATR Jersey" width="150px" height="150px" /><br />This time around for Solo it is Denmark that gets the Classique treatment, with the addition of the New Zealand brand's new ATR Jersey - the first Scandinavian country to be featured on a Solo jersey. The deceptively simple design has a distinct 1970]]></description>
	        <pubDate>Mon, 06 Jun 2011 09:20:40 +0100</pubDate>
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	        <title><![CDATA[254. Solo Heuvel Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1029&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1029&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Solo+Heuvel+Jersey_small.jpg" alt="Solo Heuvel Jersey" width="150px" height="150px" /><br />The Heuvel jersey is Solo's tribute to the great cycling nation of Belgium. With its tough and uncompromising look, the Huevel truly reflects the tenacious spirit of Belgian pro cyclists.Highly breathable and wickable polyester fabric keeps you cool and dry18cm front zip with over-size zipper pull designed for using with gloved fingersCustomised silicon elastic waist bandSmall rear zipped rear pocket (in addition to the standard 3 rear pockets) for safe storage of phone, keys, cash etcUnique knitted polycotton/lycra arm and neck bands for the real 'retro' lookSuperb quality screen-printed (not digitally printed) design means brighter and more vivid colours ]]></description>
	        <pubDate>Thu, 02 Jun 2011 16:19:12 +0100</pubDate>
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	        <title><![CDATA[255. Etxeondo Print Bib Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1027&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1027&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Print+Bib+Short_small.jpg" alt="Etxeondo Print Bib Shorts" width="150px" height="150px" /><br />Featuring the Urakki Chamois and Etxeondo's highly regarded 'inside out' technology bib straps, the Print Bib Short is a super white, super comfy cycling bib short for tackling tough road rides this season.]]></description>
	        <pubDate>Mon, 30 May 2011 14:22:07 +0100</pubDate>
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	        <title><![CDATA[256. Swobo Organic Champ T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1023&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1023&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Swobo+Championship+T-Shirt_small.jpg" alt="Swobo Organic Champ T-Shirt" width="150px" height="150px" /><br />The Swobo Champ T-Shirt is made the way Swobo way. Utilising 100% Certified USDA Organic Cotton, a more contemporary fit, and water based inks (rather than PVC inks), the Champ puts out a soft feel which doesn't sucker punch the environment. ]]></description>
	        <pubDate>Tue, 17 May 2011 17:21:48 +0100</pubDate>
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	     <item>
	        <title><![CDATA[257. DZR District Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1022&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1022&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DZR+District+Shoe_small_1.jpg" alt="DZR District Shoe" width="150px" height="150px" /><br />The DZR District cycling shoe is a simple, slim-profile sneaker, with an eye catching dual texture outer that rocks suede to the rear and canvas to the front. You may also be pleased by the dashing orange laces - I know we are. Like the entire range, the DZR District Shoe combines an SPD compatible midsole with a vulcanised rubber outsole. Don't need the SPD functionality? Just leave the sole as it is - but if you do ride with clipless pedals, then simply carve out the covering rubber and mount your cleats. For total backwards compatibility, the SPD rubber covering you just removed can be replaced with the included orange caps via two screws. Loss of power transfer to the pedals is one of the main reasons you probably already wear a traditional cycling shoe to commute over a more urban orientated piece that you can wear off the bike, so to combat this problem, DZR moved the sole's flex point further back towards the rear. The net result is a natural walking gait as the shoe can move with the foot. But on the bike, more power is delivered to the pedals throughout the pedal stroke. Finished with a 600 luminosity reflective rear badge, the DZR District Shoe is an ideal city riding piece for both on and off the bike adventures, for the rider that only wants to wear one shoe throughout the day.SPD compatiblevariable-flex nylon inner shankPerformance mapped flex for mobilityStrategic stiffness for power transfer600 luminosity reflective badge&amp;nbsp;]]></description>
	        <pubDate>Tue, 17 May 2011 16:57:58 +0100</pubDate>
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	     <item>
	        <title><![CDATA[258. Campagnolo Tech Motion Gloves]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1021&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1021&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Tech+Motion+Gloves+small.jpg" alt="Campagnolo Tech Motion Gloves" width="150px" height="150px" /><br />Designed to seamlessly fit into the Campagnolo Tech Motion Collection, the Italian brand's Tech Motion Gloves are an excellent choice for the rider looking for a protective, stylish and highly comfortable cycling glove this season. Back in Lycra]]></description>
	        <pubDate>Fri, 13 May 2011 14:01:24 +0100</pubDate>
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	     <item>
	        <title><![CDATA[259. Campagnolo Challenge Waterproof Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1018&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1018&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Challenge+Waterproof+Kit_small.jpg" alt="Campagnolo Challenge Waterproof Jacket" width="150px" height="150px" /><br />Some days it just rains and rains, yet your bike stands eagerly in the hall, daring you to emerge from your cocoon of tea and biscuits to test your legs on the road. The Campagnolo Challenge Waterproof Jacket is for days like this.Fully waterproof, with an elastic two layer membrane and waterproof zippers, the Challenge is designed to keep the water at bay, all day. Finished with welcome touches of detail, from the svelte velcro wrist closures, to the protective zip garage at the neck, the Challenge is a testament to the rewards of time and effort and a supremely breathable fabric.Totally waterproof and breathable jacket in Light Textran]]></description>
	        <pubDate>Thu, 12 May 2011 15:17:07 +0100</pubDate>
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	     <item>
	        <title><![CDATA[260. Campagnolo Challenge Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1017&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1017&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Challenge+Bib+Short_smallfront.jpg" alt="Campagnolo Challenge Bib Short" width="150px" height="150px" /><br />Matched with the Campagnolo Challenge Jersey, the Challenge Bib Shorts complete a stylish look for the cyclist looking to ride 3-4 times a week in comfort during warm conditions. With a UV protective and muscle supportive fabric that also features ladder resistance for longevity, the Challenge Bib Short will happily ride with you for many a mile (or kilometer), this season. Bib shorts in supportive, breathable, ladderproof fabricHigh-performance fabric with Lycra]]></description>
	        <pubDate>Tue, 10 May 2011 15:55:39 +0100</pubDate>
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	     <item>
	        <title><![CDATA[261. Morvelo Woods T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1016&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1016&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Woods+T-Shirt_small.jpg" alt="Morvelo Woods T-Shirt" width="150px" height="150px" /><br />Go down to the Woods today with the 100% cotton, heavyweight Morvelo Woods T-Shirt. Heavyweight 100% cottonPre shrunkSeamless collarTaped neck and shouldersTwin needle stitching

]]></description>
	        <pubDate>Mon, 09 May 2011 15:19:42 +0100</pubDate>
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	     <item>
	        <title><![CDATA[262. Morvelo Wings T-Shirt Black]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1014&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1014&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Wings+Black+T-Shirt_small.jpg" alt="Morvelo Wings T-Shirt Black" width="150px" height="150px" /><br />Get your Icarus on with the 100% cotton, heavyweight Morvelo Wings T-Shirt in black. Heavyweight 100% cottonPre shrunkSeamless collarTaped neck and shouldersTwin needle stitching

]]></description>
	        <pubDate>Mon, 09 May 2011 15:09:06 +0100</pubDate>
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	     <item>
	        <title><![CDATA[263. Morvelo Emvee Navy T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1012&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1012&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Emvee_navy+T-Shirt_small.jpg" alt="Morvelo Emvee Navy T-Shirt" width="150px" height="150px" /><br />Roll with the 100% cotton, heavyweight Morvelo Emvee Navy T-Shirt. Heavyweight 100% cottonPre shrunkSeamless collarTaped neck and shouldersTwin needle stitching

]]></description>
	        <pubDate>Mon, 09 May 2011 14:57:45 +0100</pubDate>
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	     <item>
	        <title><![CDATA[264. Morvelo Emvee Black T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1010&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1010&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Emvee_black+T-Shirt_small.jpg" alt="Morvelo Emvee Black T-Shirt" width="150px" height="150px" /><br />Roll with the 100% cotton, heavyweight Morvelo Emvee Black T-Shirt. Heavyweight 100% cottonPre shrunkSeamless collarTaped neck and shouldersTwin needle stitching

]]></description>
	        <pubDate>Mon, 09 May 2011 14:50:40 +0100</pubDate>
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	        <title><![CDATA[265. Morvelo Keirin Olive T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1009&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1009&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Keirin_olive+T-Shirt_small.jpg" alt="Morvelo Keirin Olive T-Shirt" width="150px" height="150px" /><br />Show your love of the ways of the Keirin with the 100% cotton, heavyweight Morvelo Keirin T-Shirt. Heavyweight 100% cottonPre shrunkSeamless collarTaped neck and shouldersTwin needle stitching

]]></description>
	        <pubDate>Mon, 09 May 2011 14:34:59 +0100</pubDate>
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	        <title><![CDATA[266. Morvelo Card Chocolate T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1008&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1008&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Card_choc+T-Shirt_small.jpg" alt="Morvelo Card Chocolate T-Shirt" width="150px" height="150px" /><br />Roll with the 100% cotton, heavyweight Morvelo Card Chocolate T-Shirt. Heavyweight 100% cottonPre shrunkSeamless collarTaped neck and shouldersTwin needle stitching

]]></description>
	        <pubDate>Mon, 09 May 2011 14:32:19 +0100</pubDate>
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	        <title><![CDATA[267. Morvelo Card Red T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1007&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1007&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Card_red+T-Shirt_small.jpg" alt="Morvelo Card Red T-Shirt" width="150px" height="150px" /><br />Roll with the 100% cotton, heavyweight Morvelo Card Red T-Shirt. Heavyweight 100% cottonPre shrunkSeamless collarTaped neck and shouldersTwin needle stitching

]]></description>
	        <pubDate>Mon, 09 May 2011 14:27:59 +0100</pubDate>
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	        <title><![CDATA[268. Morvelo Rollin T-Shirt Blue]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1006&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1006&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+rollin_blue+T-Shirt_small.jpg" alt="Morvelo Rollin T-Shirt Blue" width="150px" height="150px" /><br />Roll with the 100% cotton, heavyweight Morvelo Rollin T-Shirt in blue. Heavyweight 100% cottonPre shrunkSeamless collarTaped neck and shouldersTwin needle stitching

]]></description>
	        <pubDate>Mon, 09 May 2011 14:20:07 +0100</pubDate>
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	        <title><![CDATA[269. Morvelo Rollin T-Shirt Black]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1005&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1005&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+rollin_black+T-Shirt_small.jpg" alt="Morvelo Rollin T-Shirt Black" width="150px" height="150px" /><br />Roll with the 100% cotton, heavyweight Morvelo Rollin T-Shirt in black. Heavyweight 100% cottonPre shrunkSeamless collarTaped neck and shouldersTwin needle stitching

]]></description>
	        <pubDate>Mon, 09 May 2011 14:16:46 +0100</pubDate>
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	        <title><![CDATA[270. Morvelo Roulette T-Shirt Navy]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1004&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1004&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+roulette_navy+T-Shirt_small.jpg" alt="Morvelo Roulette T-Shirt Navy" width="150px" height="150px" /><br />Get lucky with the 100% cotton, heavyweight Morvelo Roulette T-Shirt in navy. Heavyweight 100% cottonPre shrunkSeamless collarTaped neck and shouldersTwin needle stitching

]]></description>
	        <pubDate>Mon, 09 May 2011 14:12:06 +0100</pubDate>
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	        <title><![CDATA[271. Morvelo Marx T-Shirt Grey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1003&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1003&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+marx_grey+T-Shirt_small.jpg" alt="Morvelo Marx T-Shirt Grey" width="150px" height="150px" /><br />Super grey, super wise, the 100% cotton, heavyweight Morvelo Marx-T-Shirt. Heavyweight 100% cottonPre shrunkSeamless collarTaped neck and shouldersTwin needle stitching

]]></description>
	        <pubDate>Mon, 09 May 2011 14:04:43 +0100</pubDate>
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	        <title><![CDATA[272. Tour de France Tourmalet T-Shirt - Blue]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1002&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1002&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Tour+de+France+tourmalet+T+Shirt_grey_small.jpg" alt="Tour de France Tourmalet T-Shirt - Blue" width="150px" height="150px" /><br />Celebrate the Tour De France with the Tourmalet T-Shirt in blue - part of the official ASO accredited Tour de France T-Shirt collection. Casual, true to size fitHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shouldersColour: Blue]]></description>
	        <pubDate>Thu, 05 May 2011 14:03:50 +0100</pubDate>
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	        <title><![CDATA[273. Tour de France Tourmalet T-Shirt - Yellow]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1001&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1001&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Tour+de+France+Tourmalet+T+Shirt_yellow_s.jpg" alt="Tour de France Tourmalet T-Shirt - Yellow" width="150px" height="150px" /><br />Celebrate the Tour De France with the Tourmalet T-Shirt in yellow - part of the official ASO accredited Tour de France T-Shirt collection. Casual, true to size fitHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shouldersColour: Yellow]]></description>
	        <pubDate>Thu, 05 May 2011 13:58:59 +0100</pubDate>
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	        <title><![CDATA[274. Tour de France Galibier T-Shirt - Green]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1000&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=1000&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Tour+de+France+galibier+T+Shirt_green_small.jpg" alt="Tour de France Galibier T-Shirt - Green" width="150px" height="150px" /><br />Celebrate the Tour De France with the Galibier T-Shirt in green - part of the official ASO accredited Tour de France T-Shirt collection. Casual, true to size fitHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shouldersColour: Green]]></description>
	        <pubDate>Thu, 05 May 2011 13:53:33 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[275. Tour de France Galibier T-Shirt - Grey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=999&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=999&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Tour+de+France+galibier+T+Shirt_grey_small.jpg" alt="Tour de France Galibier T-Shirt - Grey" width="150px" height="150px" /><br />Celebrate the Tour De France with the Galibier T-Shirt in grey - part of the official ASO accredited Tour de France T-Shirt collection. Casual, true to size fitHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shouldersColour: Grey]]></description>
	        <pubDate>Thu, 05 May 2011 13:46:38 +0100</pubDate>
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	     <item>
	        <title><![CDATA[276. Tour de France Alpe d Huez T-Shirt - Black]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=998&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=998&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Tour+de+France+Alpe+dHuez+T+Shirt_black_small.jpg" alt="Tour de France Alpe d Huez T-Shirt - Black" width="150px" height="150px" /><br />Celebrate the Tour De France with the Alpe d'Huez T-Shirt in black - part of the official ASO accredited Tour de France T-Shirt collection. Casual, true to size fitHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shouldersColour: Black]]></description>
	        <pubDate>Thu, 05 May 2011 13:41:52 +0100</pubDate>
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	     <item>
	        <title><![CDATA[277. Tour de France Alpe d Huez T-Shirt - Red]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=997&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=997&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Tour+de+France+Alpe+dHuez+T+Shirt_red_small.jpg" alt="Tour de France Alpe d Huez T-Shirt - Red" width="150px" height="150px" /><br />Celebrate the Tour De France with the Alpe d'Huez T-Shirt - part of the official ASO accredited Tour de France T-Shirt collection. Casual, true to size fitHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shouldersColour: Red]]></description>
	        <pubDate>Thu, 05 May 2011 13:31:13 +0100</pubDate>
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	     <item>
	        <title><![CDATA[278. Etxeondo Eman Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=995&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=995&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Eman+Jersey_small.jpg" alt="Etxeondo Eman Jersey" width="150px" height="150px" /><br />Supremely breathable, and with a fitted style suited equally to both Road and MTB rides, the Etxeondo Eman Jersey is a great choice for the rider in search of an adaptable warm weather cycling jersey this season. At the front, a well thought out, Etxeondo branded full length front zip provides total temperature control, adorned with a custom zip puller for easy access with cycling gloves. Mesh inserts sit astride the zipper, and over the shoulders, significantly aiding warm weather performance. Three rear pockets sit at the rear, whilst the Eman is completed by subtle Etxeondo branding on the chest and middle back. Mesh inserts for warm weather ridingEtxeondo lined full zipperThree deep rear pocketsQuick dryingIdeal for Road/MTB]]></description>
	        <pubDate>Tue, 03 May 2011 14:57:20 +0100</pubDate>
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	     <item>
	        <title><![CDATA[279. Etxeondo Bantu Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=994&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=994&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Bantu+Jersey_small.jpg" alt="Etxeondo Bantu Jersey" width="150px" height="150px" /><br />Etxeondo's Bantu Jersey is a great choice for the rider looking for a warm weather, UV protective top, with good pocket storage for on the bike snacks. Up front, a full length zipper holds everything together, completed we might add, with Etxeondo's customary attention to detail at the closure, which perfectly suits the angled 'drops' position on the bike for a comfortable fit when the neck is lower. An ergonomic cut embellishes the carbon fibre fabric weave, whilst at the rear, three rear pockets provide more than enough space for on the go snacking or supply storage. Carbon fibre blend fabric3 rear pocketsfull front zipErgonomic cutEmbroidered Etxeondo logo]]></description>
	        <pubDate>Tue, 03 May 2011 13:56:04 +0100</pubDate>
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	        <title><![CDATA[280. Etxeondo Ator Bib Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=993&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=993&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Ator+Bib+Short_small.jpg" alt="Etxeondo Ator Bib Shorts" width="150px" height="150px" /><br />The Etxeondo Ator Bib Shorts offer nothing less that you would expect from an Etxeondo Bib - supreme comfort, courtesy of the perfect cycling fit and highly regarded Behar Chamois, 'inside out' technology bib straps, and a bib construction that sports both anti bacterial and quick drying properties. With their eye catching, solid design, the Ator Bib Shorts are an ideal partner for your sportive, club run or racing event this season. Xtralife / Lycra Sport body, for a quick drying, anti bacterial and breathable bibBehar Chamois with a 4-way stretchInside Out technology bib strapsBack panel in anti-static mesh fibreUV protective]]></description>
	        <pubDate>Tue, 03 May 2011 12:16:56 +0100</pubDate>
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	        <title><![CDATA[281. Spiuk Synergis Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=991&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=991&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Spiuk+Synergis+Helmet_small.jpg" alt="Spiuk Synergis Helmet" width="150px" height="150px" /><br />Aimed at fast road and trail riders, or indeed city cyclists looking for a lightweight and stylish cycling helmet for their commute, the Spiuk Synergis covers a lot of bases. Sporting Spiuk's well thought out rear adjustment, (a system that always provides a secure and comfortable fit), the Synergis rocks 24 vents for a supremely airy ride in warm temperatures. 235gCompact, lightweight design24 vent airingExclusive Spiuk fitCOMPACTFIX rear adjustmentComplies with U.S. CPSC safety CSCRON17 CSCRONR8 standard for bicycle helmets for persons age 5 and olderMeets CE-EN 1078-standards

]]></description>
	        <pubDate>Thu, 28 Apr 2011 12:51:25 +0100</pubDate>
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	        <title><![CDATA[282. Campagnolo Challenge Long Zip Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=990&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=990&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Challenge+Jersey_red_small.jpg" alt="Campagnolo Challenge Long Zip Jersey" width="150px" height="150px" /><br />Campagnolo's Challenge Long Zip Jersey is pretty squarely aimed at the cyclist looking for a subtle, yet distinctly styled cycling jersey for warm weather riding this season.Constructed from Eschler E1, a very high end moisture moving fabric, the Challenge is a pleasure to wear when the temperature rises, aided in part by the nicely finished cuff areas which provide a welcome touch of detail in this oft forgotten area. Two rear zipped pockets site at the rear, whilst up front, a full length zip completes the look. ]]></description>
	        <pubDate>Wed, 27 Apr 2011 13:40:55 +0100</pubDate>
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	     <item>
	        <title><![CDATA[283. Ibex Coppi Merino Cycling Cap]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=989&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=989&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+Coppi+Cycling+Cap_small.jpg" alt="Ibex Coppi Merino Cycling Cap" width="150px" height="150px" /><br />Fitting perfectly underneath a helmet, due in no small part to the super fine merino Ibex have used in its construction, the Ibex Coppi Merino Cycling Cap is a great choice for riders looking for a little cool weather protection, or urban cycling style this season. Complete with ear flaps and a small visor, Ibex's Coppi performs on or of the bike, and certainly looks the part at the cafe stop. 100% Merino wool knitBeanie fit with ear flaps and a visorLogo embroideryHand or machine washMade in the USA]]></description>
	        <pubDate>Tue, 26 Apr 2011 19:27:45 +0100</pubDate>
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	     <item>
	        <title><![CDATA[284. Spiuk Daggon Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=988&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=988&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Spiuk+Daggon+Helmet_small.jpg" alt="Spiuk Daggon Helmet" width="150px" height="150px" /><br />Spiuk reckon the Daggon is the answer to a professional's each and every desire. Well, if your desire is to wear a super light, protective and highly vented cycling helmet, then Spiuk's Daggon is the answer. If you have any other desires, best keep them to yourself.Weighing in at a featherweight 270g and sporting 27 air vents, the Spiuk sets out to be the choice of the no compromise rider looking for a truly great helmet for hard road or mtb rides, sportives, races or training. Supplied with internal pads, easy fit adjustment and a clever insect net that all but ends those most amusing 'ah, ah, bloody hell, get it off, bee in my helmet, I said bee in my helmet!' moments, the Daggon certainly covers all the bases.Some cycling helmets go on and you immediately know that you won't even notice them once the wheels roll, and this is true of the Daggon. A sure fit, aided by a nicely designed closure mechanism that creates a snug fit around the entire head, not just in one place, leaves you with a great feeling of confidence for the day ahead. 270gCarbon fibre reinforcements27 vent airingExclusive Spiuk fitInternal pads and insect net included (that should stop the bees!)COMPACTFIX rear adjustmentSupplied with microfibre bagComplies with U.S. CPSC safety CSCRON17 CSCRONR8 standard for bicycle helmets for persons age 5 and olderMeets CE-EN 1078-standards]]></description>
	        <pubDate>Tue, 19 Apr 2011 12:16:33 +0100</pubDate>
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	        <title><![CDATA[285. Spiuk ZS11R Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=987&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=987&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Spiuk+Z11SR_Shoe_small.jpg" alt="Spiuk ZS11R Shoe" width="150px" height="150px" /><br />The Spiuk ZS11R is Spiuk's top of the line, non carbon sole cycling shoe. Instead, the ZS11 features a super stiff polyamide and glass fibre sole. The trade off compared to a full carbon sole is a touch less rigidity, but a much lower price point.A good choice for sportive rides, club runs and training, the ZS11R matches a robust, elegant design, with well thought out ventilation, and a secure all round fit. Completed with a precise micrometric buckle, which once the shoe is on, allows for an impressive level of modulation, so the fit is always comfortable. The buckle is of course backed up with two velcro straps. One final area worth mentioning is that the Spiuk ZS11 is supplied with an additional inner, which is meant to be used in warmer conditions to allow increased airflow, and hence, keep your feet cooler - genius. UnisexSpare warm weather inner Large ventilated surface in HIGH FLOW 1 fabricPrecise micrometric fasteningAiring Shell SystemVentilated toecapInner heel reinforcement for a secure no slip fitPolyamide and flass fibre sole675g (size 42 version)Style: ROAD / MTB]]></description>
	        <pubDate>Mon, 18 Apr 2011 12:32:31 +0100</pubDate>
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	     <item>
	        <title><![CDATA[286. Spiuk ZS11RCSL Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=986&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=986&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Spiuk+ZS11RCSL+Cycling+Shoes_2small.jpg" alt="Spiuk ZS11RCSL Shoe" width="150px" height="150px" /><br />The Spiuk ZS11RCSL might sound like a Star Trek Captain's log entry (supplemental), but what the Spanish brand misses out on in inspiring product names, it does make up for with the product itself. SL means 'Superlight', and the 'ol ZS11RCSL (see, it's starting to roll off the tongue isn't it?), is certainly no wrestler, weighing in at a svelte 560 grams for the size 42 version. Spiuk credit this weightlessness to a cleverly designed microfibre upper, but this dedication to weight saving and air flow carries on through the integral ventilated toe cap and Spiuk's own Airing Shell System. Carbon soled for incredible rigidity, the ZS11RCSL is completed with a precise micrometric buckle, which once the shoe is on, allows for an impressive level of modulation, so the fit is always comfortable. The buckle is of course backed up with two velcro straps. One final area worth mentioning is that the Spiuk ZS11RCSL (got that name in again, just so you remember it), is supplied with an additional inner, which is meant to be used in warmer conditions to increase airflow, and hence, keep your feet cooler - genius. UnisexSpare warm weather inner Superlight microfibre upperPrecise micrometric buckleVentilated surfaceAiring Shell SystemVentilated toecapInner heel reinforcement for a secure no slip fitUltra rigid and very light sole560g (size 42 version)Style: ROAD]]></description>
	        <pubDate>Mon, 18 Apr 2011 11:39:49 +0100</pubDate>
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	        <title><![CDATA[287. Campagnolo Seamless Sleeveless Base layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=985&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=985&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Seamless+Base+Layer_small.jpg" alt="Campagnolo Seamless Sleeveless Base layer" width="150px" height="150px" /><br />Resplendent with the Campagnolo logo across its chest, the Campagnolo Seamless Base Layer (officially they call it a jersey, but it's not, it's a base layer), does a great job of pushing the sweat away from your skin during hot rides, helping to keep you odour free and comfortable no matter how hard you push. Seamless, it fits on the body like, well, a glove, and almost goes unnoticed, except of course when you lower your jersey zip to reveal the Campagnolo logo. Read it and weep riding buddies!SeamlessMeryl&reg; Skinlife fabric, for a permanent anti-odour actionJacquard Campagnolo logo]]></description>
	        <pubDate>Mon, 18 Apr 2011 10:52:57 +0100</pubDate>
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	     <item>
	        <title><![CDATA[288. Campagnolo Knee Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=984&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=984&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Knee+Warmer_small.jpg" alt="Campagnolo Knee Warmers" width="150px" height="150px" /><br />Designed for use in cool, but not freezing conditions, the Campagnolo Knee Warmer is a great choice if you are looking for mid leg protection to take the edge of early starts, or late finishes this season. With flat seams throughout, and an inherently stretchy fabric that allows a free pedaling motion, it is finished with a Campagnolo reflective logo to aid low light visibility.]]></description>
	        <pubDate>Thu, 14 Apr 2011 15:12:15 +0100</pubDate>
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	     <item>
	        <title><![CDATA[289. Campagnolo Arm Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=983&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=983&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Arm+Warmer_small.jpg" alt="Campagnolo Arm Warmers" width="150px" height="150px" /><br />Designed for use in cool, but not freezing conditions, the Campagnolo Arm Warmer is a great choice if you are looking a cycling arm warmer to take the edge of early starts, or late finishes this season. With flat seams throughout, and an inherently stretchy fabric that allows for free movement of the arm, it is finished with a Campagnolo reflective logo to aid low light visibility.Stretch Lycra]]></description>
	        <pubDate>Thu, 14 Apr 2011 14:42:20 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[290. Campagnolo Leg Warmer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=982&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=982&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Leg+Warmers_small.jpg" alt="Campagnolo Leg Warmer" width="150px" height="150px" /><br />Designed for use in cool, but not freezing conditions, the Campagnolo Leg Warmer is a great choice if you are looking for full leg protection to take the edge of early starts, or late finishes this season. With flat seams throughout, and an inherently stretchy fabric that allows a free pedaling motion, it is finished with a Campagnolo reflective logo to aid low light visibility. Stretch Lycra]]></description>
	        <pubDate>Thu, 14 Apr 2011 14:24:12 +0100</pubDate>
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	     <item>
	        <title><![CDATA[291. Campagnolo Challenge Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=981&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=981&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Challenge+Sock_small.jpg" alt="Campagnolo Challenge Sock" width="150px" height="150px" /><br />Campagnolo's Challenge Sock is not only supremely comfortable for long days in the saddle, but the perfect accompaniment to your Challenge Jersey and Challenge Bib Shorts.Anti bacterial due to the inherent silver ion technology courtesy of the Meryl fabric (silver is naturally anti-bacterial), the Challenge Sock benefits from anti-odour properties and a front mesh structure that significantly enhances breathability.Sock in Meryl&reg; Skinlife microfibre with silver ions, with anti-bacteria and anti-odour propertiesFront mesh for improved breathability]]></description>
	        <pubDate>Thu, 14 Apr 2011 13:34:12 +0100</pubDate>
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	     <item>
	        <title><![CDATA[292. Campagnolo Heritage Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=980&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=980&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Heritage+Bib+Short_small.jpg" alt="Campagnolo Heritage Bib Short" width="150px" height="150px" /><br />Cycling bib short design is a subtle thing, yet Campagnolo always know how to mark out their Heritage Bib Short with distinct styling that draws the eye.Beyond great the styling, and the Heritage Bib Short includes some high level features that provide the rider with great support on the road. From the UPf 50+ UV resistance fabric, through to the use of the Italian brand's highly regarded Pro level Tri-ProPad]]></description>
	        <pubDate>Thu, 14 Apr 2011 13:04:54 +0100</pubDate>
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	     <item>
	        <title><![CDATA[293. Campagnolo Heritage Long Zip Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=979&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=979&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Heritage+Long+Zip+Jersey_small.jpg" alt="Campagnolo Heritage Long Zip Jersey" width="150px" height="150px" /><br />The Campagnolo Heritage Long Zip Jersey is a great performer on the bike, and is an ideal for riders looking for a subtle, yet beautifully prepared cycling jersey for club runs and sportives. Highly breathable and beautifully styled, the Heritage Long Zip sportive jersey is cut to give you with a relaxed, but still fitted look. Rear pockets provide more than enough room for on the bike supplies, whilst the up front full zip keeps the air flowing when things heat up. At the rear, a silicon elastic hem helps to maintain the fit whilst you pedal.Breathable and elastic long-zip light jerseyBiophyl polymer fabricThe yarn is mainly made from corn sucrose, an eco-friendly synthetic fibre that respects the environmentFront reflex zip with semi-blocking zip pullOne zipped back pocketHot-bonded reflex inserts on back, front and sidesSilicone elastic with Campagnolo logo on hem]]></description>
	        <pubDate>Thu, 14 Apr 2011 12:26:56 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[294. Campagnolo Tech Motion Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=978&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=978&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Camagnolo+Tech+Motion+Bib+Short_small.jpg" alt="Campagnolo Tech Motion Bib Short" width="150px" height="150px" /><br />Campagnolo's Tech Motion Bib Short is one of many new additions to the Italian brand's collection for 2011. Featuring the tried and trusted Pro version of the Tri-Pro Pad]]></description>
	        <pubDate>Thu, 14 Apr 2011 11:36:21 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[295. Chrome Kursk Midway Shoes]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=977&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=977&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Midway+Shoe_small.jpg" alt="Chrome Kursk Midway Shoes" width="150px" height="150px" /><br />The Chrome Kursk Midway Shoe is an ideal cycling shoe for the rider looking for a seamless transition from cycling to walking.Built as tough as Chrome's Messenger Bags, the Chrome Kursk Midway fuses Cordura with durable suede, and at the rear, rocks a rear reflective tab for low light visibility. Stiff enough to provide a powerful pedal stroke, the Midway still maintains sufficient flex to allow a natural walking gait away from two wheels.Buy these if you don]]></description>
	        <pubDate>Tue, 12 Apr 2011 15:41:09 +0100</pubDate>
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	        <title><![CDATA[296. Spiuk Torsion Lumiris II Sunglasses]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=974&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=974&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Spiuk+Torsion+Glasses_small.jpg" alt="Spiuk Torsion Lumiris II Sunglasses" width="150px" height="150px" /><br />An ideal cross between the racy one piece lens design of the Spiuk Arqus, and the more relaxed trail riding 'off the bike look' of the Sonic II, the Spiuk Torsion is a comfortable, lightweight choice for cyclists looking to train hard, race or complete a sportive. The Spiuk Torsion features Spiuk's Lumiris II lens, which takes away any need for a change of lens, as the glasses adapt themselves to changing light conditions - a nice feature for the ride, and trips in the car. Fit &amp;gt; Normal unisex, would fit most facesLens &amp;gt; Photochromatic 'Lumiris II' lens, adapts to changing lightErgonomic, light designShatterproof polycarbonate lensesTwo different interchangeable nose-bridge setsWide variety of lensesAnti-slip parts in RUBBER XTSupplied in a zipped hard caseSpecial microfibre sleeveUnisexWeight: 26g]]></description>
	        <pubDate>Mon, 11 Apr 2011 11:39:03 +0100</pubDate>
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	        <title><![CDATA[297. Spiuk Sonic II Lumiris Ultra Sunglasses]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=973&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=973&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Spiuk+Sonic+II+small.jpg" alt="Spiuk Sonic II Lumiris Ultra Sunglasses" width="150px" height="150px" /><br />The Spiuk Sonic II is ideal for the rider looking for a more versatile pair of cycling sunglasses for multiple disciplnes, yet one that affords both a stable, comfortable fit, whilst offering a full Lumiris Ultra adaptive light technology lens. Slightly wider on the face than the Spiuk Arqus Sunglasses, the Sonic II sits with great stability, due in no small part to the rubber grips that help to maintain the position, even when the ride gets a little bumpy. For the lens, the Sonic II sports Spiuk's Lumiris Ultra, which takes away any need for a change of lens, as the glasses adapt themselves to changing light conditions - a nice feature for the ride, and trips in the car. Fit &amp;gt; Normal unisex, would fit most facesLens &amp;gt; Photochromatic 'Lumiris Ultra' lens, adapts to changing lightHigh quality frame produced in Grilamid TR90Shatterproof, photochromatic, light adaptive lensAnti slip parts in RUBBER XTSupplied with a hard case and special microfibre sleeve]]></description>
	        <pubDate>Fri, 08 Apr 2011 15:50:28 +0100</pubDate>
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	        <title><![CDATA[298. Campagnolo Heritage Windproof Vest]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=971&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=971&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Heritage+Vest_small.jpg" alt="Campagnolo Heritage Windproof Vest" width="150px" height="150px" /><br />Windproof, shower resistant and featuring nice touches of reflectivity that double as eye catching design points, the Campagnolo Heritage Windproof Vest is firmly aimed at the enthusiastic sportive rider looking for a fitted, yet comfortable and weather resistant cycling gilet.Mesh backed for effective cooling (it's rare to see a wind proof rear on a gilet, as this area gets really warm during a ride), the Windproof Vest also sports a stretch fabric collar for additional comfort. Seriously light at 45g/m&sup2;, the Heritage Vest can easily be stored in a rear jersey pocket and pulled out to take the edge of fast descents.Ultralight windproof water-repellent vest, offers ideal wind protectionSuper lightweight 45 g/m&sup2; fabric in polyamide fibreMesh back to increase breathabilityFront zip with reflex edgingCollar in stretch fabric for increased comfortReflex logo and edgings ]]></description>
	        <pubDate>Thu, 07 Apr 2011 13:20:22 +0100</pubDate>
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	        <title><![CDATA[299. DeFeet Levitator World Champ Socks]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=970&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=970&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Defeet+Levitator+Worldchamp+sock_small.jpg" alt="DeFeet Levitator World Champ Socks" width="150px" height="150px" /><br />Like all DeFeet Socks, the DeFeet Levitator World Champ Sock is a supremely comfy offering, that also sports a great mid cuff height that would equally suit both trail riders and road cyclists. Featuring the world champion rainbow colours, the DeFeet Levitator World Champ Sock is ideal for long, warm weather rides this season.]]></description>
	        <pubDate>Thu, 07 Apr 2011 12:39:37 +0100</pubDate>
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	     <item>
	        <title><![CDATA[300. Campagnolo Covershoes]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=968&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=968&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Covershoes+Red_small.jpg" alt="Campagnolo Covershoes" width="150px" height="150px" /><br />Crisp morning rides, or cool evening finishes can certainly make the feet feel a touch chill, and that is why wearing a covershoe like the Campagnolo Covershoe is a great idea. A lot less feature packed than a traditional weather proof over shoe, the Covershoe performs three simple jobs. The first is to take the edge of the cool breeze, the second is to tidy up the look of the feet (non obligatory of course), and the third is to provide a welcome touch of reflectivity, in this case IQSheen's whopping 160 metre visible fabric.Don't look for zips or flaps here, the Campagnolo Covershoe is a svelte product, and is pulled down over your shoes, leaving space for your cleat and heel to aid longevity. Stretch Lycra]]></description>
	        <pubDate>Thu, 31 Mar 2011 17:08:40 +0100</pubDate>
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	        <title><![CDATA[301. Campagnolo Challenge Gloves]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=967&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=967&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Challenge+Glove_small.jpg" alt="Campagnolo Challenge Gloves" width="150px" height="150px" /><br />Campagnolo's Challenge Glove is a nicely styled cycling glove for warm weather riding. Easily removable via Campagnolo's new 'Quick Release' system on the finger tops, the palm incorporates silicone prints for a solid grip, and anti-vibration gel areas. Finished in red with dashed white stripes, it's a cycling glove that would easily match with your existing cycle clothing; unless of course, your wardrobe is full&nbsp; of monstrous pink and fluorescent items.Back in Lycra&reg;Reflective Campagnolo logo on backPalm with anti-vibration gel protection and silicone prints for better gripAbsorbent terry cloth built into the thumbVelcro and Chamude wrist closure with Campagnolo logoQuick release system on finger tops &amp;nbsp;]]></description>
	        <pubDate>Thu, 31 Mar 2011 14:46:58 +0100</pubDate>
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	     <item>
	        <title><![CDATA[302. Campagnolo Heritage Gloves]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=964&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=964&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Heritage+Gloves_small.jpg" alt="Campagnolo Heritage Gloves" width="150px" height="150px" /><br />Ok, you want your cycling gloves to be comfortable and easy to get off, but what about good lookin'? Well, Campagnolo's Heritage Glove doesn't need to by shy, it's gorgeous - and that is a technical term.The usual suspects are covered nicely, from anti vibration gel padding and reflective inserts for low light visibility, but what the specs forget to mention is that the risk of crashing into things is quite high with the Heritage Glove, as you just won't be able to take your eyes off them as they rudely fondle your hoods and titillate your shifters.Back in Lycra&reg;Perforated Lycra&reg; insert on back for greater moisture transferReflective inserts and Campagnolo logo on backPalm with anti-vibration gel protection and silicone prints for better gripQuick release system on finger tops &amp;nbsp;]]></description>
	        <pubDate>Wed, 30 Mar 2011 17:17:58 +0100</pubDate>
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	     <item>
	        <title><![CDATA[303. Campagnolo Heritage Half Zip Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=963&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=963&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Heritage+Half+Zip_black_small.jpg" alt="Campagnolo Heritage Half Zip Jersey" width="150px" height="150px" /><br />You might argue that Campagnolo's Heritage Collection for 2011 is a lot less, well, Heritage in style. Well, you'd be right, but nevertheless, the Heritage Half Zip Jersey is still a great performer on the bike, despite its new subtle look. Highly breathable and beautifully fitted, the Heritage Half Zip is the ideal sportive jersey, where a slightly less racy cut than the Challenge and Tech Motion Campagnolo lines, leaves you with a relaxed, but still fitted look. Rear pockets provide more than enough room for on the bike supplies, whilst the up front half zip keeps the air flowing when things heat up. Breathable half-zip light jersey with anti-bacteria treatmentBreathable, very comfortable polyester fibre fabric with mesh structureFabric with Polygiene]]></description>
	        <pubDate>Wed, 30 Mar 2011 16:58:03 +0100</pubDate>
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	     <item>
	        <title><![CDATA[304. Campagnolo Heritage Windproof Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=962&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=962&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Heritage+Windproof_small.jpg" alt="Campagnolo Heritage Windproof Jacket" width="150px" height="150px" /><br />Ultralight and stowable in a rear jersey pocket, Campagnolo's Heritage Windproof Jacket is a great choice for the rider looking for wind protection and rain repellent properties during their ride.Details abound throughout the Heritage Jacket, and we particularly like the stretch fabric collar and cuffs, which, when aided by the flattering fit and well thought out zippers, give a nice feeling of quality and reassurance, Ultralight, windproof, water-repellent jacket, ideal rain protection and excellent for showersSuper lightweight 45 g/m]]></description>
	        <pubDate>Wed, 30 Mar 2011 16:14:02 +0100</pubDate>
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	     <item>
	        <title><![CDATA[305. Campagnolo Tech Motion Full Zip Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=961&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=961&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Tech+Motion+Full+Zip+Jersey_small.jpg" alt="Campagnolo Tech Motion Full Zip Jersey" width="150px" height="150px" /><br />The Campagnolo range for 2011 sweeps in quite a few changes in both collections and products, of which the Campagnolo Tech Motion Long Zip Jersey is representative. Hailing from the Tech Motion Range (take a look further below in the 'About the brand' section to read more about what this is), the Tech Motion Full Zip Jersey is a very high end ergonomic warm weather cycling jersey. With a very high level of detailing throughout, from the zip pullers to 
the rear hem silicon elastic, it's an ideal road riding jersey for new and existing Campagnolo fans who wish to take on sportive rides, hard training or all day club runs with your riding buddiesBreathable long-zip light jerseyEschler e1 Absorption two-way stretch fabric, with hydrophilic anti-bacteria fibres, made from recycled polyester to fully respect the environmentBluesign]]></description>
	        <pubDate>Wed, 30 Mar 2011 15:39:40 +0100</pubDate>
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	     <item>
	        <title><![CDATA[306. Campagnolo Tech Motion Half Zip Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=960&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=960&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Tech+Motion+Halz+Zip+Jersey_small.jpg" alt="Campagnolo Tech Motion Half Zip Jersey" width="150px" height="150px" /><br />The Campagnolo range for 2011 sweeps in quite a few changes in both collections and products, of which the Campagnolo Tech Motion Half Zip Jersey is representative. Hailing from the Tech Motion Range (take a look further below in the 'About the brand' section to read more about what this is), the Tech Motion Half Zip Jersey is a very high end ergonomic warm weather cycling jersey. With a very high level of detailing throughout, from the zip pullers to 
the rear hem silicon elastic, it's an ideal road riding jersey for new and existing Campagnolo fans who wish to take on sportive rides, hard training or all day club runs with your riding buddies. Breathable half-zip light jerseyEschler e1 Absorption two-way stretch fabric, with hydrophilic anti-bacteria fibres, made from recycled polyester to fully respect the environmentBluesign]]></description>
	        <pubDate>Wed, 30 Mar 2011 15:14:50 +0100</pubDate>
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	     <item>
	        <title><![CDATA[307. Twin Six Crank T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=957&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=957&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Crank+T_small.jpg" alt="Twin Six Crank T-Shirt" width="150px" height="150px" /><br />Give me that thing you do. Army Green T-shirtYellow Graphic100% Super Soft Cotton]]></description>
	        <pubDate>Tue, 29 Mar 2011 13:20:49 +0100</pubDate>
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	     <item>
	        <title><![CDATA[308. Twin Six Speed Demon T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=956&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=956&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Speed+Demon+T_small.jpg" alt="Twin Six Speed Demon T-Shirt" width="150px" height="150px" /><br />&amp;quot;Whip crack went his whippy tail.&amp;quot; Black T-shirtRed &amp;amp; Cream Graphic100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 29 Mar 2011 13:09:44 +0100</pubDate>
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	     <item>
	        <title><![CDATA[309. Twin Six Of Honor T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=955&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=955&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+of+honer_t_small.jpg" alt="Twin Six Of Honor T-Shirt" width="150px" height="150px" /><br />A badge of honor and the sworn code of two wheeled truth. Asphalt Gray T-shirtLight Gray &amp;amp; Black Graphic100% Super Soft CottonMade in the U.S.A]]></description>
	        <pubDate>Tue, 29 Mar 2011 12:47:23 +0100</pubDate>
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	     <item>
	        <title><![CDATA[310. Twin Six Bike Lane Warrior T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=954&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=954&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Bike+Lane+Warrior_small.jpg" alt="Twin Six Bike Lane Warrior T-Shirt" width="150px" height="150px" /><br />They are out there flying solo, without affiliation or fear.Black T-shirtMustard Yellow Graphic100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 29 Mar 2011 12:33:22 +0100</pubDate>
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	     <item>
	        <title><![CDATA[311. Twin Six Skull Sock - Pink]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=952&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=952&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Skull+Sock_small.jpg" alt="Twin Six Skull Sock - Pink" width="150px" height="150px" /><br />From the non-drive side, the Twin Six Skull Socks in pink say that you are classic, refined and potentially into Math. But from the drive side, Yaaah! SKULLS! Wear them when you want to send the right message. 3 inch Coolmax
]]></description>
	        <pubDate>Tue, 29 Mar 2011 11:53:39 +0100</pubDate>
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	     <item>
	        <title><![CDATA[312. Twin Six CRC T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=950&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=950&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+CRC+Tee_small.jpg" alt="Twin Six CRC T-Shirt" width="150px" height="150px" /><br />Sweet melancholy for the road. Black T-shirtWhite ink100% Super-Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Tue, 29 Mar 2011 11:31:24 +0100</pubDate>
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	        <title><![CDATA[313. Twin Six The Cars R Coffins Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=949&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=949&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Cars+R+Coffins+Jersey_small.jpg" alt="Twin Six The Cars R Coffins Jersey" width="150px" height="150px" /><br />Designed in collaboration with the CRC crew, the Twin Six Cars R Coffins pretty much tells it like it is. 100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Tue, 29 Mar 2011 11:20:17 +0100</pubDate>
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	        <title><![CDATA[314. Twin Six Brew Pub Sock - Black]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=947&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=947&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Brew+Pub+Sock_black_small.jpg" alt="Twin Six Brew Pub Sock - Black" width="150px" height="150px" /><br />Got the Twin Six Brew Pub Jersey? Great. Now match it with the US brand's super cool Brew Pub Sock in black, proudly made in the USA in fine Coolmax with a 5&amp;quot; cuff.5 inch Coolmax Made in the USA]]></description>
	        <pubDate>Tue, 29 Mar 2011 10:53:56 +0100</pubDate>
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	        <title><![CDATA[315. Twin Six The Brew Pub Jersey 2011]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=946&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=946&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+The+Brew+Pub+2011_small.jpg" alt="Twin Six The Brew Pub Jersey 2011" width="150px" height="150px" /><br />Many cycling legends have been crowned K.O.M. atop the Alpe d'Huez. The Twin Six Brew Pub 2011 Jersey is a tribute to all who have conquered that climb. Cheers to you at the Big Ring Brew Pub.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Tue, 29 Mar 2011 10:45:04 +0100</pubDate>
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	     <item>
	        <title><![CDATA[316. Twin Six World Champ Sock - Black]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=945&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=945&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+World+Champion+Socks+black.jpg" alt="Twin Six World Champ Sock - Black" width="150px" height="150px" /><br />It's good to have a goal. Wear the Twin Six World Champ Socks with pride, and pedal to the prize.5 inch Coolmax&reg;Made in the USA]]></description>
	        <pubDate>Mon, 28 Mar 2011 17:35:41 +0100</pubDate>
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	        <title><![CDATA[317. Twin Six Dopers Suck - Black]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=944&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=944&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Dopers+Suck+Jersey_white_small.jpg" alt="Twin Six Dopers Suck - Black" width="150px" height="150px" /><br />The Twin Six Dopers Suck cycling jersey is a classic in the Twin Six range. Rocking 3 deep rear pockets, a 16&amp;quot; front zip, and 100% made in the USA from soft polyester microfiber, the Dopers Suck is a stylish, well fitting jersey for riders of distinction everywhere.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Mon, 28 Mar 2011 17:31:07 +0100</pubDate>
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	        <title><![CDATA[318. Twin Six Dopers Suck - White]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=942&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=942&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Dopers+Suck+Jersey_small.jpg" alt="Twin Six Dopers Suck - White" width="150px" height="150px" /><br />Developed in partnership with Brandon Dwight, the Twin Six Dopers Suck Jersey is a partnership made in heaven. 100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Mon, 28 Mar 2011 17:17:07 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[319. Twin Six The Argyle Jersey 2011]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=941&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=941&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Argyle+Jersey+2011_small.jpg" alt="Twin Six The Argyle Jersey 2011" width="150px" height="150px" /><br />The Twin Six Argyle for 2011 - just wear it with bib shorts, not a kilt, hey?100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Mon, 28 Mar 2011 16:55:00 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[320. Twin Six The Crank Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=940&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=940&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+The+Crank+Jersey_small.jpg" alt="Twin Six The Crank Jersey" width="150px" height="150px" /><br />The Twin Six Crank Jersey - Lean over, hold the cranks, straighten, and now out of the saddle. 100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Mon, 28 Mar 2011 16:21:58 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[321. Twin Six The Deluxe Jersey 2011]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=938&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=938&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Deluxe+Jersey_small.jpg" alt="Twin Six The Deluxe Jersey 2011" width="150px" height="150px" /><br />Exquisitely sumptuous, yet refined and real classy; enjoy the Twin Six Deluxe Jersey.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Mon, 28 Mar 2011 15:58:35 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[322. Twin Six The Cabby Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=936&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=936&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Cabby+Jersey_small.jpg" alt="Twin Six The Cabby Jersey" width="150px" height="150px" /><br />A Twin Six Heritage piece to celebrate their 6th year, the Twin Six Cabby was a Twin Six Greatest Hit, now reissued and available to buy again in 2011.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Mon, 28 Mar 2011 15:43:18 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[323. Twin Six The Motor Wool Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=935&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=935&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Motor+Wool+Jersey_small.jpg" alt="Twin Six The Motor Wool Jersey" width="150px" height="150px" /><br />It was only a matter of time before the Twin Six jersey collection included short sleeve wool. Ideal for the spring, summer and fall in any climate. The Twin Six Wool Motor Jersey features printed graphics, which alleviates heavy stitched artwork that can sag and warp with washing. If wool is your choice, then this is your jersey.Runs larger than the Twin Six technical jerseys, so consider going down one size.100% Merino Lightweight WoolPrinted Graphics8&amp;quot; ZipperThree back pocketsMachine Washable]]></description>
	        <pubDate>Mon, 28 Mar 2011 15:06:59 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[324. Twin Six The Speedy London Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=933&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=933&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Speedy+London+Jersey_small.jpg" alt="Twin Six The Speedy London Jersey" width="150px" height="150px" /><br />If your ride is more 'Tally Woa!' than &amp;quot;Tally ho&amp;quot;, you need the Twin Six Speedy London Jersey.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Mon, 28 Mar 2011 14:44:32 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[325. Twin Six The Mach 6 Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=930&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=930&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Mach+6+Jersey_small.jpg" alt="Twin Six The Mach 6 Jersey" width="150px" height="150px" /><br />Matched with the Mach 6 Bib Shorts, the Twin Six Mach 6 Jersey is the icing on the cake of one super stylish cyclist. Toting a 16&amp;quot; zipper, 3 deep back pockets and proudly made in the USA, the Mach 6 is a cycling jersey for the rider who appreciates something a little off the wall. 100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Mon, 28 Mar 2011 14:10:18 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[326. Twin Six Mach 6 Bib Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=929&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=929&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Mach+6+Bib+Short_small.jpg" alt="Twin Six Mach 6 Bib Shorts" width="150px" height="150px" /><br />Roll with the Twin Six Mach 6 Bib Shorts, and show your buddies your true colours. Rocking a super soft, completely seamless chamois, with an ergonomic 8 panel construction for a great fit, the Mach 6 Bibs are a Ride Essential for the cyclist looking for something different from his bib shorts. 8 Panel Construction8 oz Micro Denier Knit Poly/LycraSuper-soft, completely seamless and fully perforated men's chamois]]></description>
	        <pubDate>Mon, 28 Mar 2011 14:05:01 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[327. Quoc Pham Tourer Shoe - Brown]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=927&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=927&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Quoc+Pham+Tourer+Shoe_brown.jpg" alt="Quoc Pham Tourer Shoe - Brown" width="150px" height="150px" /><br />The Quoc Pham Tourer Cycling Shoe in brown is a beautifully styled and smartly designed solution for today's multi faceted cyclist. Incorporating classic natural leather styling, the Tourer improves upon the traditional heritage cycling shoe by providing recessed, fully integrated MTB pedal system compatibility. Designed from the outset to provide the ideal balance between a natural walking gait and the requisite stiffness of an SPD shoe, the sole of the Tourer is cleverly tapered to satisfy these two sometimes conflicting demands, yet is sufficiently grippy and robust to provide a sure footing away from the bicycle. For the cyclist, the result is a sumptuously comfortable piece of footwear that instills confidence both on and off the bicycle, and one that looks at home in any setting. The upper of the Tourer Shoe benefits from a precise three layer construction, with a natural leather outer and lining separated by a strong canvas maize interior, which provides additional form and stiffness to the shoe. A Quoc Pham signature reflective strip at the rear provides a welcome touch of stylish reflectivity, whilst a Lock, Lace &amp;amp; Knot lacing technique encourages a reassured fit from heel to toe. Lovingly finished and made to last, each pair is presented in a stylish Quoc Pham emblazoned shoe box.]]></description>
	        <pubDate>Mon, 28 Mar 2011 10:58:39 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[328. Quoc Pham Tourer Shoe - Tan]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=926&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=926&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Quoc+Pham+Tourer+Shoe_Tan.jpg" alt="Quoc Pham Tourer Shoe - Tan" width="150px" height="150px" /><br />The Quoc Pham Tourer Cycling Shoe in tan is a beautifully styled and smartly designed solution for today's multi faceted cyclist. Incorporating classic natural leather styling, the Tourer improves upon the traditional heritage cycling shoe by providing recessed, fully integrated MTB pedal system compatibility. Designed from the outset to provide the ideal balance between a natural walking gait and the requisite stiffness of an SPD shoe, the sole of the Tourer is cleverly tapered to satisfy these two sometimes conflicting demands, yet is sufficiently grippy and robust to provide a sure footing away from the bicycle. For the cyclist, the result is a sumptuously comfortable piece of footwear that instills confidence both on and off the bicycle, and one that looks at home in any setting. The upper of the Tourer Shoe benefits from a precise three layer construction, with a natural leather outer and lining separated by a strong canvas maize interior, which provides additional form and stiffness to the shoe. A Quoc Pham signature reflective strip at the rear provides a welcome touch of stylish reflectivity, whilst a Lock, Lace &amp;amp; Knot lacing technique encourages a reassured fit from heel to toe. Lovingly finished and made to last, each pair is presented in a stylish Quoc Pham emblazoned shoe box.]]></description>
	        <pubDate>Mon, 28 Mar 2011 10:43:55 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[329. Quoc Pham Tourer Shoe - Black]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=925&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=925&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Quoc+Pham+Tourer+Shoe_black.jpg" alt="Quoc Pham Tourer Shoe - Black" width="150px" height="150px" /><br />The Quoc Pham Tourer Cycling Shoe in black is a beautifully styled and smartly designed solution for today's multi faceted cyclist. Incorporating classic natural leather styling, the Tourer improves upon the traditional heritage cycling shoe by providing recessed, fully integrated MTB pedal system compatibility. Designed from the outset to provide the ideal balance between a natural walking gait and the requisite stiffness of an SPD shoe, the sole of the Tourer is cleverly tapered to satisfy these two sometimes conflicting demands, yet is sufficiently grippy and robust to provide a sure footing away from the bicycle. For the cyclist, the result is a sumptuously comfortable piece of footwear that instills confidence both on and off the bicycle, and one that looks at home in any setting. The upper of the Tourer Shoe benefits from a precise three layer construction, with a natural leather outer and lining separated by a strong canvas maize interior, which provides additional form and stiffness to the shoe. A Quoc Pham signature reflective strip at the rear provides a welcome touch of stylish reflectivity, whilst a Lock, Lace &amp;amp; Knot lacing technique encourages a reassured fit from heel to toe. Lovingly finished and made to last, each pair is presented in a stylish Quoc Pham emblazoned box.]]></description>
	        <pubDate>Mon, 28 Mar 2011 10:06:40 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[330. Craft Zero Bike Socks]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=924&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=924&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Zero+bike+Sock_small.jpg" alt="Craft Zero Bike Socks" width="150px" height="150px" /><br />The Craft Zero Bike Sock is a deceptively technical cycling sock for fair to cold rides this season. Padded in the required areas for comfort, it is mesh constructed in others where heat builds up, resulting in a great fit that always keeps your feet at the right temperature. Sports specific bike features for optimum support and performance during exercising in fair to cold conditionsChannel stitched ultra thin uppers allow warm air to circulate and cool down your feetErgonomically placed pressure points for optimum supportBody mapped mesh structure in zones you need extra ventilationWide Lycra cuffs grip the ankles without pressure, whilst keeping a secure form fit]]></description>
	        <pubDate>Thu, 17 Mar 2011 12:36:48 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[331. Craft Performance Tour Long Sleeve Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=923&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=923&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Tour+Long+Sleeve+Jersey_small.jpg" alt="Craft Performance Tour Long Sleeve Jersey" width="150px" height="150px" /><br />Craft's Performance Long Sleeve Tour Jersey is a great choice for riders looking take on cool morning rides, or chill spring days. Rocking a brushed interior fabric with a high collar for added warmth and protection, the Performance Long Sleeve keeps the details flowing with three rear pockets, with a zippered fourth for valuables. Up front, a full length YKK zip locks out with a comfy zip garage, whilst the fit is classic Craft, revealing itself to be fitted, form flowing and always protective. A silicon gripper on the rear hem keeps things in place when the speed tops out, and for night riders, welcome reflective touches keep the onus on safe. That post ride cup of tea won't drink itself you know. Elastic and comfortable jersey for colder days and warm upsBrushed, slightly wind resistant fabric for insulation High collar for extra protection and warmthCraft Moving Wing for freedom of movementSuper elastic flex fleece insert over the shoulders / backFull front zipperPre shaped sleevesSoft silicon printed gripper at hemReflective detailingSubliminated design3 rear pockets / 4th zippered
]]></description>
	        <pubDate>Thu, 17 Mar 2011 12:02:04 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[332. Craft Elite Bike Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=922&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=922&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Elite+Jersey+black_small.jpg" alt="Craft Elite Bike Jersey" width="150px" height="150px" /><br />A cycling jersey for hot weather efforts and Big Ring Riding, the Craft Elite Jersey is a cleverly body mapped top for that successfully marries comfort and aerodynamics.Constructed using a unique wing panel concept, the Elite Jersey provides not only near perfect body ergonomics, but a close fitted look, that, in cooperation with the highly breathable hexachannel fabric, makes for a really comfortable ride. Offering the usual Craft complement of rear pockets, which includes three roomy sections, with a fourth zippered for valuables, the top is finished with a full front zipper complete with zip garage.Excellent ergonomicsNew wing panel construction to enhance freedom of movement and aerodynamicsBody mapped mesh inserts on hot spotsHexachannel fabric for active cooling effectFull front zipperSilicon printed elastic along rear hem for a secure fit3 large rear pockets (one includes a hole for a headset wire)4th zipped rear pocket
]]></description>
	        <pubDate>Mon, 14 Mar 2011 13:36:10 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[333. Chrome Mini Metro Messenger Bag]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=919&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=919&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Mini+Metro_small.jpg" alt="Chrome Mini Metro Messenger Bag" width="150px" height="150px" /><br />The Chrome Mini Metro bag is the US brand's smallest and most compact buckle messenger bag. This small and sturdy cycling bag is perfect for minimal day use. If you only need to carry a light haul, or have minimal needs, this bag rocks.Laptop Compatibility: Up to 15.4]]></description>
	        <pubDate>Fri, 04 Mar 2011 11:42:50 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[334. DZR Tosca Shoe for Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=917&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=917&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DZR+Tosca+Shoes_small.jpg" alt="DZR Tosca Shoe for Women" width="150px" height="150px" /><br />For ladies that cycle in the city, the DZR Tosca Shoe is the ideal way to transition from bike to pub or office, without changing your shoes. SPD compatible and rocking a mix of full grain leather and classic herringbone fabric, the Tosca, like one of the world's most popular operas from Giacomo Puccini, brings a sense of eloquence lost to a world of chaos.SPD compatiblevariable-flex nylon inner shankPerformance mapped flex for mobilityStrategic stiffness for power transfer600 luminosity reflective badge]]></description>
	        <pubDate>Mon, 28 Feb 2011 15:18:11 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[335. DZR Jetlag Shoe for Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=916&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=916&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DZR+Jetlag+Shoes_small.jpg" alt="DZR Jetlag Shoe for Women" width="150px" height="150px" /><br />Designed specifically for female cyclists that ride in the city, the DZR Jetlag Shoe is the ideal way to transition from bike to pub or office without changing your shoes. SPD compatible, the Jetlag totes fashion styling with a technical edge to make bike time a happy time. Finished with a 600 luminosity reflective rear badge to catch the eye of anyone behind you at night, the DZR Concubine Shoe is an ideal city riding piece for both on and off the bike adventures, for the rider that only wants to wear one shoe throughout the day.SPD compatiblevariable-flex nylon inner shankPerformance mapped flex for mobilityStrategic stiffness for power transfer600 luminosity reflective badge]]></description>
	        <pubDate>Mon, 28 Feb 2011 14:42:53 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[336. Craft Visibility Vest for Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=914&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=914&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Visibility+Vest_small.jpg" alt="Craft Visibility Vest for Women" width="150px" height="150px" /><br />Whether you cycle in the city, or run the streets, the Craft Visibility Vest offers&nbsp; a simple way to create 360 degree visibility in low light conditions.Put the vest over your outwear, adjust the velcro waist strap, and pop your keys in the handy zipped chest pocket and you are ready to go.LightweightKey pocket at chestVelcro adjustment at waist360 degree reflective]]></description>
	        <pubDate>Fri, 25 Feb 2011 18:48:47 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[337. Craft Cool Mesh Superlight Tee]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=913&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=913&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Cool+Superlight+Tee_small.jpg" alt="Craft Cool Mesh Superlight Tee" width="150px" height="150px" /><br />The Craft Superlight Base Layer Tee is the ultimate hot weather base layer. It may look like a string vest, but this string vest has been living in Sweden and wrestling Moose. Wear it during hot turbo trainer sessions at home, or better yet, out on a mountain in searing heat under your favourite cycling jersey, and feel the cooling benefit of this, the Moose wrestling Superlight Tee. Worn by the Pro Riders of Team Leopard Trek, and with direct feedback from Andy Schleck &amp;amp; Fabian Cancellara, the Craft Superlight base layer is now ready for you to wear, with their seal of approval.Full lightweight meshBig mesh construction for super ventilation and cooling featuresErgonomic cut for total freedom of movementsSoft and comfortable fitKeeps your body fresh during exercisingExcellent moisture transportation]]></description>
	        <pubDate>Fri, 25 Feb 2011 18:34:38 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[338. Craft Basic 2-Pack Cool Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=912&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=912&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+2pack+Socks_white_small.jpg" alt="Craft Basic 2-Pack Cool Sock" width="150px" height="150px" /><br />A well priced value pack of basic daily use socks, the Craft 2-Pack Sock deal gives you two Craft Basic Cool Socks for one low price. Basic sock for universal and daily useBody mapped mesh panelsErgonomically placed pressure pointsKeeps your feet cool and comfortable]]></description>
	        <pubDate>Fri, 25 Feb 2011 18:16:45 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[339. Craft Performance Tour Bib Short 2011]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=910&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=910&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Tour+Bib+Short_navy_small.jpg" alt="Craft Performance Tour Bib Short 2011" width="150px" height="150px" /><br />The Craft Performance Tour Bib is an excellent choice for the rider looking to head out on the bike around 3-5 days a bike, for club runs, training or less demanding sportive events.Using a sublimated design, the Performance Tour Bib is made from Craft's Body controlled fabric, which provides excellent levels of moisture transportation, and thus temperature control. Ample inseam length should encourage taller riders to take a test run, whilst the leg openings are finished off with Craft's typically strong silicon grippers.Running Craft's Performance Pad, this seriously comfortable chamois features a seamless 3-layer construction, with a 4-way stretch compound that continually moves with the body. Fully anti-microbial, anatomically moulded and gender specific, it uses Oeko-Tex&reg; certified fabrics and foams of the highest quality.Body controlled fabric with 4-way stretchSublimated classic race designEfficient moisture transportationSilicon grippers at bottom legCraft Performance Pad25cm / 10&amp;quot; inseam]]></description>
	        <pubDate>Fri, 25 Feb 2011 16:49:45 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[340. Craft Performance Tour Jersey 2011]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=909&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=909&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Tour+Jersey2011_small.jpg" alt="Craft Performance Tour Jersey 2011" width="150px" height="150px" /><br />With a slightly less severe cut than the Elite Jerseys, the Craft Performance Tour Jersey is a great choice for riders looking to take in some serious miles in comfort, but in the knowledge that they are rocking a highly technical and supremely well fitting cycling jersey.Made from a soft, cooling fabric with a sublimated design, the Tour jersey sports a full length front YKK lock down zipper for total ride versatility, and a generous upper arm cut that translates to a great on the bike position. Storage is taken care of with three rear pockets, with a zippered 4th for valuablesSublimated classic race designFabric to enhance cooling and moisture transportationFull front zipperElastic fabric for a perfect fitMesh inserts under sleeves and on backSilicon elastic at bottom back4th zippered back pocketWirehole in the center back pocket
]]></description>
	        <pubDate>Fri, 25 Feb 2011 15:21:46 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[341. Craft Performance Rain Jacket 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=908&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=908&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Rain+Jacket_white_small.jpg" alt="Craft Performance Rain Jacket 2012" width="150px" height="150px" /><br />One of our top selling waterproof cycling jackets of all time, the Craft Performance Rain Jacket is an ideal option for cyclists looking for a lightweight, perfectly fitted and impressively breathable waterproof for road, trail or commute this season.Light enough to be stowed away in a rear jersey pocket, but not so light as to be too flappy in the wind, the Craft Performance Rain Jacket proves itself to be not only fully wind and waterproof, but highly breathable, (courtesy of the integrated ventilation and enhanced fabric), and cut for a very flattering fit. A reversed front zipper makes it a cinch to pull on mid ride, whilst the large YKK zipped rear pocket is more than roomy enough for a pump, snacks and supplies.In our opinion, this is the ultimate sportive, club run or wet mountain waterproof cycling jacket, and the new enhancements to an old classic have only made it a more compelling product. Lightweight wind and waterproof shellPackable and stowable in a jersey pocketErgonomic shape and cutBody mapped mesh liningVentilation openingsWeather mapped taped seamsReversed full front zipperOne large back pocket with zipperReflective details]]></description>
	        <pubDate>Fri, 25 Feb 2011 14:40:15 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[342. Craft Cool Bike Socks]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=907&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=907&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Cool+Bike+Sock_white_small.jpg" alt="Craft Cool Bike Socks" width="150px" height="150px" /><br />Cycling socks aren't too sexy, and certainly a lot less post ride. 
However, trying to do without them is like riding without a saddle - 
uncomfortable at best. The Craft Cool Bike Sock is a deceptively
 technical cycling sock for warm to hot conditions. Padded in the 
required areas for comfort, it is mesh constructed in others where heat 
builds up, resulting in an ideal sock for big rides this season. Sports specific bike features fir optimum support and performance during exercising in warm conditionsChannel stitched ultra thin uppers allow warm air to circulate and cool down your feetErgonomically placed pressure points for optimum supportBody mapped mesh structure in zones you need extra ventilationWide Lycra cuffs grip the ankles without pressure, whilst keeping a secure form fit]]></description>
	        <pubDate>Fri, 25 Feb 2011 14:21:27 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[343. Craft Elite Attack Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=905&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=905&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Elite+Attack+Jersey_black_small.jpg" alt="Craft Elite Attack Jersey" width="150px" height="150px" /><br />The Craft Elite Attack Jersey is a truly featherweight, highly breathable and ergonomic cycling jersey for hot, competitive rides. Developed from Craft's Superlight Base Layer fabric, the Elite Attack Jersey is big on cooling and ventilation, no matter how hot the ride gets. A unique Moving Wing concept pushes a tight, race fit, whilst giving you great freedom of movement in or out of the saddle. Reflective prints keep you seen in low light, whilst the rear hem is finished in a silicon print to maintain jersey positioning throughout the ride. Perfect ergonomicsNew wing panel construction to enhance freedom of movementBody mapped mesh inserts mapped to hot spotsHexachannel fabric for active cooling effectFull front zipperReflective printsSilicon printed elastic at back bottom hemSublimated designMP3 wire hole in rear pocket3 rear pockets with a 4th zippered for valuables]]></description>
	        <pubDate>Fri, 25 Feb 2011 12:59:28 +0000</pubDate>
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	     <item>
	        <title><![CDATA[344. Chrome Yalta Backpack]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=904&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=904&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Yalta+Backpack_small.jpg" alt="Chrome Yalta Backpack" width="150px" height="150px" /><br />The Chrome Yalta Backpack is the US brand's top selling laptop backpack, but don't think that the Yalta ends there - this thing can take a real stuffing, so from beer to books, your life is now on two wheels. Designed to haul your life and laptop, the Yalta rocks a main bucket compartment, an external front pocket for smaller accessories, plus a full length back zippered pocket section with a built-in laptop sleeve. Laptop Compatibility: Up to 15&amp;quot;.Organization: Main bucket compartment for all the big stuff. External front pocket for wallet, keys, phone, and other essentials. Full-length back zippered pocket section with built-in laptop sleeve and extra room for whatever else you want to hide and protect.Typical Haul: Up to 15&amp;quot; laptop, changes of clothes, lunch, two books, water bottle. Great for trips to the grocery store and spontaneous freight hopping missions.Weight: 3.5 lb.Fabric: 1,000 denier Tarpaulin outer shell, 18 oz. truck tarp linerFlat Dimensions: 14&amp;quot; wide, 21&amp;quot; high, 6&amp;quot; deepVolume: 29LWeatherproof 1,000 denier Tarpaulin outer shells for maximum water resistanceStainless steel hook rolltop closureFloating bucket liner for added wetness protectionLaptop compartment, fits up to 15&amp;quot;Front zippered pockets for extra organizationErgonomic EVA foam back panel with air mesh shoulder strapsIndustrial metal cam lock under arm compression bucklesCross-chest load stabilizer]]></description>
	        <pubDate>Tue, 22 Feb 2011 12:02:18 +0000</pubDate>
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	     <item>
	        <title><![CDATA[345. Etxeondo Oinatz Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=903&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=903&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Oinatz+Glove+small.jpg" alt="Etxeondo Oinatz Glove" width="150px" height="150px" /><br />Sometimes the simplest way of doing things is the best, and the Etxeondo Oinatz Glove is the perfect example of this idea. Discarding the usual velcro fastener approach, the Oinatz relies on a great fit to hold the glove in place, in cooperation with a slightly longer underside to aid pulling the glove on. On the bike, this simple approach translates to a really comfortable fit, with none of the upper wrist restriction a velcro fastener can sometimes bring. For removal, the Oinatz employs two simple but sturdy loops on the fingers that easily allow you to pull the glove off in one motion - a really nice touch. Palm padding is generous and sufficiently 'tacky' thanks to the welcome silicon covering, all but ensuring your grip stays firm, even during an unexpected shower, whilst the styling is subtle but timeless, and would match nearly any item in your cycling wardrobe. ]]></description>
	        <pubDate>Tue, 22 Feb 2011 10:41:27 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[346. Etxeondo Frisch Gilet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=898&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=898&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Frisch+Gilet.jpg" alt="Etxeondo Frisch Gilet" width="150px" height="150px" /><br />Lightweight, highly elastic and featuring a fully windproof front in combination with a mesh back, the Etxeondo Frisch Gilet is an eye catching soft shell outer layer designed to be paired with a cycling jersey for cool, blustery rides this season.Sporting a full length zip (with Etxeondo's customary zip puller), and 3 rear pockets that are more than spacious enough for on the bike supplies, the Frisch is finished with a two-tone look that is enhanced with Etxeondo vertical chest branding. Gore Windstopper Soft Shell at the frontMesh rear panelLightweight, breathable designReflective patch at rearFlatlock stitching throughout3 rear pockets]]></description>
	        <pubDate>Mon, 21 Feb 2011 11:34:26 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[347. Chrome Kursk Pro SPD Shoes]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=897&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=897&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Kursk+Pro+Shoe_small.jpg" alt="Chrome Kursk Pro SPD Shoes" width="150px" height="150px" /><br />The Chrome Kursk Pro SPD Shoe is based on Chrome's top-selling style, the Kursk Shoe, but now with much requested SPD compatibility.Built as tough as Chrome's Messenger Bags, the Chrome Kursk SPD is built with all of the detailed bike features as the rest of the shoe line, but incorporate Pro extras such as SPD clip-in compatibility, a rear reflective tab for low light visibility, and a full length nylon shank plate and foot rocker.Buy these if you don]]></description>
	        <pubDate>Sat, 19 Feb 2011 13:29:50 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[348. Etxeondo Agrada Base Layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=896&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=896&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Agrada+Baselayer_small.jpg" alt="Etxeondo Agrada Base Layer" width="150px" height="150px" /><br />When it's hot, but the tarmac isn't yet melting under your front wheel, then the Etxeondo Agrada Base Layer is the ideal underwear to be wearing.Constructed from Coolmax&reg; fabric with a lovely inherent elasticity, that, in cooperation with the ergonomic shape, promotes a highly comfortable fit both on and off the bike; the Agrada is a top choice for warm, long days on the bike, or a sweat soaked turbo session at home.The base layer is completed with subtle Etxeondo branding on the chest.]]></description>
	        <pubDate>Fri, 18 Feb 2011 16:09:37 +0000</pubDate>
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	     <item>
	        <title><![CDATA[349. Etxeondo Dicolor Bib Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=894&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=894&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Dicolor+BibShort_small.jpg" alt="Etxeondo Dicolor Bib Shorts" width="150px" height="150px" /><br />Well priced and with a level of styling that belies the inexpensive price tag, the Etxeondo Dicolor Bib Short is a great choice for the rider looking to train, or complete an event in both comfort and style. Toting the Behar Chamois and 'inside out' bib straps for a really noticeable level of comfort, the Dicolor reveals itself to be both light and quick drying in warm conditions. Featuring an attractive two tone leg design with contrasting bib straps and generous leg length, we predict this particular bib short to be a top seller this season. Behar ChamoisQuick drying'Inside Out' bib straps]]></description>
	        <pubDate>Fri, 18 Feb 2011 13:29:48 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[350. Etxeondo Eskax Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=892&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=892&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Eskax+Sock_white_small.jpg" alt="Etxeondo Eskax Sock" width="150px" height="150px" /><br />The Etxeondo Eskax Sock is a classic low cut road racing sock. Highly breathable and beautifully soft to the touch, it is the ideal warm weather cycling sock for tough training rides, sportives or road races.Low cutHighly breathable Meryl fabricAvailable in white or black]]></description>
	        <pubDate>Fri, 11 Feb 2011 16:26:13 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[351. Etxeondo Daily Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=891&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=891&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Daily+Bib+Short_small.jpg" alt="Etxeondo Daily Bib Short" width="150px" height="150px" /><br />The Daily Bib Short is an Etxeondo classic. Cool black, with the highly regarded Behar 'dimpled' chamois on pad duties, this is an ideal 'go-to' cycling bib short for regular rides, where solid performance and reliability are your main requirements.From the soft to the touch 'inside out' bib straps, via the supportive Lycra Sport body, right down to the 4 way stretch, anti-bacterial pad, Etxeondo have got the comfort factor nailed. The Daily will eat up the miles and be ready for the next day's epic - you just better wash them first - you do wash your bibs after each ride, right?Worn by both Sean Kelly and Miguel Indurain during their respective careers, and made just outside San Sebastian in the heart of the Basque Country, Etxeondo clothing is designed for everyone who strives to be a Giant of the Road.Lycra fabricExcellent comfort and adaptabilityGreat fitSoft, supple and remarkable freedom of movementInside Out bib strap technologyBehar Chamois, 4 way stretch, with high density inserts for all day comfort]]></description>
	        <pubDate>Fri, 11 Feb 2011 15:34:29 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[352. Etxeondo Attaque Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=890&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=890&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Attaque+Bib+Short_red.jpg" alt="Etxeondo Attaque Bib Short" width="150px" height="150px" /><br />With superb finishing and Eteondo's top of the line Carbono chamois, the Attaqu&eacute; Bib Short is both comfortable enough to tackle blisteringly hot 200km rides, and tough enough to withstand many seasons of hard rides.Typical Etxeondo attention to detail is evident straight out of the box, right from the 'inside out' technology bib straps that are soft to the touch and gentle on the shoulders. For the bib body, Power Lycra keeps everything silky smooth, but it is at the ends of the legs that things get really interesting. Etxeondo employed a different fabric to finish the ends of the bib, and on the bike, this translates to a feeling of security of fit, but without the typical over tightening that can sometimes occur. Completing the ends, the interior is dotted with silicon grippers, helping to maintain the leg position throughout the ride.Etxeondo chose to use their Carbono chamois for the Attaqu&eacute; (yes, they make their own pads, nothing off the shelf here), which not only sports anti bacterial and anti static properties due to the nature of the carbon fibre, but incorporates a clever use of ergonomics and design to fully make use of the 4-way stretch fabric for ultimate comfort over long distances.Worn by both Sean Kelly and Miguel Indurain during their respective careers, and made just outside San Sebastian in the heart of the Basque Country, Etxeondo clothing is designed for everyone who strives to be a Giant of the Road.58% micro tectel / 42% elastan fabricSuper strong constructionExcellent compression qualitiesTriple stitched seamsEmbroidered logo'Inside Out' technology bib strapsCarbone Chamois]]></description>
	        <pubDate>Fri, 11 Feb 2011 13:35:31 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[353. Etxeondo Guter Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=889&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=889&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Guter+Jersey_small.jpg" alt="Etxeondo Guter Jersey" width="150px" height="150px" /><br />Light weight, quick drying and UV resistant, the Etxeondo Guter Jersey is a beautifully fitted cycle jersey made from highly comfortable Meryl fabric, making it a great choice for long road rides and tough training sessions this season. Nice touches of reflectivity adorn the shoulders, and at the rear, 3 deep pockets provide enough space to store on the bike snacks and supplies. A full length zipper sits at the front, finished at the top with a comfortable neck design that never feels restrictive . An Etxeondo embroidered logo completes the jersey on the chest. Worn by both Sean Kelly and Miguel Indurain during their respective careers, and made just outside San Sebastian in the heart of the Basque Country, Etxeondo clothing is designed for everyone who strives to be a Giant of the Road.3 rear pocketsUV resistantFull front zipper with Etxeondo hand pullEmbroidered logosHighly breathableMade in Spain]]></description>
	        <pubDate>Fri, 11 Feb 2011 13:01:21 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[354. Etxeondo Denali Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=888&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=888&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+denali+Jersey_small.jpg" alt="Etxeondo Denali Jersey" width="150px" height="150px" /><br />Light weight, quick drying and UV resistant jersey, the Etxeondo Denali Jersey is a great fitting cycle jersey for warm rides this season. With Etxeondo, fit is everything, which is the first thing you will notice when pulling on the Denali before a ride. Side panels help to keep the body shape, but we are always impressed by how the Spanish brand create a perfect arm length and position. Three rear pockets provide space for on the bike supplies or snacks, whilst embroidered logos throughout lend a welcome plush feel.All important is performance of course, and with the Denali, breathability is ensured through the use of cleverly integrated mesh areas at the front and rear, ensuring that it can cope with the very toughest warm weather mountain top ascent.Worn by both Sean Kelly and Miguel Indurain during their respective careers, and made just outside San Sebastian in the heart of the Basque Country, Etxeondo clothing is designed for everyone who strives to be a Giant of the Road.3 rear pocketsUV resistantFull front zipper with Etxeondo hand pullEmbroidered logosHighly breathableMade in Spain&amp;nbsp;]]></description>
	        <pubDate>Thu, 10 Feb 2011 16:28:14 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[355. Chrome Logo T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=885&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=885&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Logo+T-Shirt_green_small.jpg" alt="Chrome Logo T-Shirt" width="150px" height="150px" /><br />Built to last, and with a deceptively simple style, the Chrome Logo Tee is an excellent post ride relaxing top. Made of high quality 100% cotton and in a regular fit, the front features the Chrome logo in a&nbsp; water based silkscreen print for a durable, soft finish.High quality 100% super soft ring spun cottonWater based silkscreen print for a durable, soft finishCrew neck and regular fitMachine washableFabric: 100% cotton]]></description>
	        <pubDate>Thu, 03 Feb 2011 15:12:55 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[356. Chrome Boris Backpack]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=883&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=883&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Boris+laptop+bag.jpg" alt="Chrome Boris Backpack" width="150px" height="150px" /><br />The Chrome Boris Backpack is perhaps the best weekend travel pack on the market. This ergonomic backpack fits in the overhead airplane locker and offers easy access to your travel gear with a wide u-zip. Built with Chrome's tough Cordura to withstand the elements, the Boris also rocks secured external pockets for easy access to personal items.Laptop Compatibility: Up to 17]]></description>
	        <pubDate>Thu, 03 Feb 2011 14:20:43 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[357. DZR Strasse Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=882&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=882&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DZR+Strasse+Shoe_small.jpg" alt="DZR Strasse Shoe" width="150px" height="150px" /><br />With a mix of full grain leather and a classic herringbone fabric, the 
DZR Strasse harks back to an earlier time of pocket watches and Fedoras.
 Like the entire DZR Shoe range, the DZR Strasse combines an SPD 
compatible midsole with a vulcanised rubber outsole for a seamless bike 
to pavement transition throughout the day.Loss of power transfer to the pedals is one of the main reasons you probably already wear a traditional cycling shoe to commute over a more urban orientated piece that you can wear off the bike, so to combat this problem, DZR moved the sole's flex point further back towards the rear. The net result is a natural walking gait as the shoe can move with the foot. But on the bike, more power is delivered to the pedals throughout the pedal stroke. Finished with a 600 luminosity reflective rear badge, the DZR Strasse Shoe is an ideal city riding piece for both on and off the bike adventures, for the rider that only wants to wear one shoe throughout the day.SPD compatibleVariable-flex nylon inner shankPerformance mapped flex for mobilityStrategic stiffness for power transfer600 luminosity reflective badge&amp;nbsp;]]></description>
	        <pubDate>Sun, 30 Jan 2011 13:34:21 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[358. DZR Concubine Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=881&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=881&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DZR+Concubine+Shoe_small.jpg" alt="DZR Concubine Shoe" width="150px" height="150px" /><br />Tied of laces, distressed by bindings? Try the DZR Concubine, the world's first SPD compatible slip on cycling shoe. Wrap the super tough strap over the top and you're good to go!Loss of power transfer to the pedals is one of the main reasons you probably already wear a traditional cycling shoe to commute over a more urban orientated piece that you can wear off the bike, so to combat this problem, DZR moved the sole's flex point further back towards the rear. The net result is a natural walking gait as the shoe can move with the foot. But on the bike, more power is delivered to the pedals throughout the pedal stroke. Finished with a 600 luminosity reflective rear badge, the DZR Concubine Shoe is an ideal city riding piece for both on and off the bike adventures, for the rider that only wants to wear one shoe throughout the day.SPD compatiblevariable-flex nylon inner shankPerformance mapped flex for mobilityStrategic stiffness for power transfer600 luminosity reflective badge&amp;nbsp;]]></description>
	        <pubDate>Sun, 30 Jan 2011 13:22:03 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[359. DZR GMT-8 Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=880&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=880&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DZR+GMT-8+Shoe_small.jpg" alt="DZR GMT-8 Shoe" width="150px" height="150px" /><br />The DZR GMT-8 cycling shoe is a simple, slim-profile sneaker. You'll enjoy the comfortable fit, flexible grip and feel of these timeless shoesLike the entire range, the DZR Shoes combine an SPD compatible midsole with a vulcanised rubber outsole.Loss of power transfer to the pedals is one of the main reasons you probably already wear a traditional cycling shoe to commute over a more urban orientated piece that you can wear off the bike, so to combat this problem, DZR moved the sole's flex point further back towards the rear. The net result is a natural walking gait as the shoe can move with the foot. But on the bike, more power is delivered to the pedals throughout the pedal stroke. Finished with a 600 luminosity reflective rear badge, the DZR GMT-8 Shoe is an ideal city riding piece for both on and off the bike adventures, for the rider that only wants to wear one shoe throughout the day.SPD compatiblevariable-flex nylon inner shankPerformance mapped flex for mobilityStrategic stiffness for power transfer600 luminosity reflective badge&amp;nbsp;]]></description>
	        <pubDate>Sun, 30 Jan 2011 13:02:48 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[360. DZR Ovis Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=879&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=879&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DZR+Ovis+Shoe_small.jpg" alt="DZR Ovis Shoe" width="150px" height="150px" /><br />The DZR Ovis Cycling Shoe is a non padded, classic profile in a midtop, designed to be both simple and unique, yet timeless and modern. Like the rest of their urban cycling shoe range, the DZR Shoes combine an SPD compatible midsole with a vulcanised rubber outsole; but the Ovis also rocks a soft, supple leather upper, which is so nice, it might lead you to forgot you even have cycling shoes on. Loss of power transfer to the pedals is one of the main reasons you probably already wear a traditional cycling shoe to commute over a more urban orientated piece that you can wear off the bike, so to combat this problem, DZR moved the sole's flex point further back towards the rear. The net result is a natural walking gait as the shoe can move with the foot. But on the bike, more power is delivered to the pedals throughout the pedal stroke. Finished with a 600 luminosity reflective rear badge, the DZR Ovis Shoe is an ideal city riding piece for both on and off the bike adventures, for the rider that only wants to wear one shoe throughout the day.SPD compatiblevariable-flex nylon inner shankPerformance mapped flex for mobilityStrategic stiffness for power transfer600 luminosity reflective badge&amp;nbsp;]]></description>
	        <pubDate>Sun, 30 Jan 2011 12:45:19 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[361. Craft Concept Piece for Men 2011]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=878&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=878&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Zero+Extreme+Concept+Piece+Base+Layer_small.jpg" alt="Craft Concept Piece for Men 2011" width="150px" height="150px" /><br />Saying things like 'Next Generation' is pretty lame. However, when something like the Craft Concept Piece Base Layer arrives, you sort of struggle for any other words.Blending some of Craft's most advanced fabrics, Zero Extreme and Mesh Superlight, the Concept piece aims to map your body, so that during exercise, the right fabric is in the right place. Ok, this seems a simple enough idea, but behind it lies years of ergonomics R&amp;amp;D, and Craft's overwhelming desire to provide the ultimate base layer; one that not only feels soft, lightweight and breathable, but also keeps you cool and dry during intense efforts.When you are riding the bike in cool conditions, the Concept Piece Base Layer is a revelation, and in our opinion, the finest Craft Base Layer yet.Race faster than everConcept to merge body mapping with sport specific fit solutionsBy mapping Mesh Superlight and Zero Extreme we bring you to the next levelSport specific moving wings for perfect functionality and total freedom of movements during high intensitiesSoft, lightweight and extremely elastic fabrics to comfort your body in zones you need itKeeps you fresh during exercising ]]></description>
	        <pubDate>Fri, 28 Jan 2011 14:02:50 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[362. Craft Cool Long Sleeve with V Neck - Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=877&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=877&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Cool+V+Neck+Base+Layer+Women_white_small.jpg" alt="Craft Cool Long Sleeve with V Neck - Women" width="150px" height="150px" /><br />The Craft Cool Long Sleeve V-Neck Base Layer uses a uniquely patterned construction that pulls perspiration vapor off the body to keep it cool, making it ideal for everything from a hard training ride, trip to the gym, or for keeping you fresh on the commute to work. As an added bonus, the fabric is UPF 50 + protective, idea for outdoor activities. Ergonomic fit for total freedom of movementsCool Mesh panels in sides and backSoft and comfortable fitSuper cooling effectExcellent moisture transportationKeeps you fresh during exercisingUPF 50+ ]]></description>
	        <pubDate>Fri, 28 Jan 2011 13:39:30 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[363. Craft Concept Piece for Women 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=876&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=876&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Concept+Piece+Base+Layer+Women.jpg" alt="Craft Concept Piece for Women 2012" width="150px" height="150px" /><br />Saying things like 'Next Generation' is pretty lame. However, when something like the Craft Concept Piece Base Layer arrives, you sort of struggle for any other words. Blending some of Craft's most advanced fabrics, Zero Extreme and Mesh Superlight, the Concept piece aims to map your body, so that during exercise, the right fabric is in the right place. Ok, this seems a simple enough idea, but behind it lies years of ergonomics R&amp;amp;D, and Craft's overwhelming desire to provide the ultimate base layer; one that not only feels soft, lightweight and breathable, but also keeps you cool and dry during intense efforts. When you are riding the bike in cool conditions, the Concept Piece Base Layer is a revelation, and in our opinion, the finest Craft Base Layer yet.Race faster than ever Concept to merge body mapping with sport specific fit solutionsSoft, lightweight and extremely elastic Mesh Superlight and Zero Extreme blend of fabrics to comfort your body Sport specific moving wings for perfect functionality and total freedom of movements during high intensities Keeps you fresh during exercising ]]></description>
	        <pubDate>Fri, 28 Jan 2011 12:35:45 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[364. Craft Performance WB Long Sleeve Jersey 2011]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=874&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=874&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Wind+Blocker+Jersey+red_small.jpg" alt="Craft Performance WB Long Sleeve Jersey 2011" width="150px" height="150px" /><br />Layered with a light jacket over the top, Craft's Performance Long Sleeve Wind Blocker Jersey is the perfect mid layer to get you through those ridiculously chilly days; those times when all your body wants to do is to stop, and manhandle you to the nearest coffee shop. Rocking a wind protective front layer over the chest and shoulders, the Performance WB totes a brushed inner fabric and a high collar for warmth, reflective front and rear prints for low light visibility, and 4 rear pockets, one of which is zipped, for stowing on the bike necessities. Wind blocking liner front body, shoulder and sleevesBrushed fabric for isolationFull front zipperReflective print on front and backHigh collar to protect from wind drag4th zippered backpocketWirehole in the center back pocket ]]></description>
	        <pubDate>Thu, 27 Jan 2011 11:55:47 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[365. Craft Team Leopard Trek Replica Long Sleeve Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=872&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=872&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Team+Leopard+Trek+Long+Sleeve+Jersey_small.jpg" alt="Craft Team Leopard Trek Replica Long Sleeve Jersey" width="150px" height="150px" /><br />The Craft Team Leopard Trek Replica Long Sleeve Jersey is based upon Craft's highly regarded Performance Jersey, and is a replica of the cycling jersey that will sit on the shoulders of Andy, Frank Fabian, and the rest of Team Leopard Trek this season. ]]></description>
	        <pubDate>Wed, 26 Jan 2011 14:00:18 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[366. Craft Team Leopard Trek Lycra Booties]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=867&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=867&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Team+Leopard+Trek+Replica+Lycra_Over+Shoe_small.jpg" alt="Craft Team Leopard Trek Lycra Booties" width="150px" height="150px" /><br />Comfortable and protective, the Craft Team Leopard Trek Lycra Over Shoes feature the same timeless styling as the rest of the Leopard Trek Kit, and worn by the riders of the team. The perfect product to complement the rest of your Leopard Trek Collection.]]></description>
	        <pubDate>Tue, 25 Jan 2011 17:54:54 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[367. Craft Team Leopard Trek Replica Leg Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=866&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=866&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Team+Leopard+Replica+Leg.jpg" alt="Craft Team Leopard Trek Replica Leg Warmers" width="150px" height="150px" /><br />Got the bib shorts? Then you definitely need the Team Leopard Trek Replica Leg Warmers, featuring the same distinctive styling as the rest of Leopard Trek Kit. Made by Craft of Sweden, they are both highly comfortable and protective on the bike.]]></description>
	        <pubDate>Tue, 25 Jan 2011 17:40:37 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[368. Craft Team Leopard Trek Replica Arm Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=865&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=865&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Team+Leopard+Replica+Arm+Warmers_small.jpg" alt="Craft Team Leopard Trek Replica Arm Warmers" width="150px" height="150px" /><br />Got the jersey? Then you definitely need the Team Leopard Trek Replica Arm Warmers, featuring the same distinctive styling as the rest of Leopard Trek Kit. Made by Craft of Sweden, they are both highly comfortable and protective on the bike.]]></description>
	        <pubDate>Tue, 25 Jan 2011 17:30:10 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[369. Craft Team Leopard Trek Elite Luxembourg Champion Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=864&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=864&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Team+Leopard+Trek+Elite+Luxembourg+bibshort_small.jpg" alt="Craft Team Leopard Trek Elite Luxembourg Champion Bib Short" width="150px" height="150px" /><br />The Craft Team Leopard Trek Elite Luxembourg Champion Bib Short is the Pro Team Bib Short to wear this season; if that is, you want to show your allegiance to Frank Schleck, the Luxembourg Road Race National Champion. Based upon Craft's highly regarded Elite Bib Short, the Team Leopard Trek National Champion Bib Short is a beautifully fitted, yet superbly comfortable piece that utilises the highly regarded Craft Elite Chamois, and would suit long training rides, sportives, and hard racing. The exact same cycling bib shorts that will be used by Frank Schleck whilst he rides in the colours of Luxembourg for Team Leopard Trek.SIZING: You may need to order one size bigger than your normal size - the Elite Leopard Bib Shorts are very fittedWashing Instructions - sublimated clothingWash cold, inside out for the first wash. Rinse well until water runs clear, then dry. Please do not leave in standing water. For the next wash cycle, hand wash in warm water. ]]></description>
	        <pubDate>Tue, 25 Jan 2011 17:11:17 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[370. Craft Team Leopard Trek Replica Luxembourg Champion Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=863&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=863&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Team+Leopard+Trek+Replica+Luxembourg+Jersey_small.jpg" alt="Craft Team Leopard Trek Replica Luxembourg Champion Jersey" width="150px" height="150px" /><br />The Craft Team Leopard Trek Replica Luxembourg Champion Short Sleeve Jersey is based upon Craft's highly regarded Performance Jersey, and is a replica of the cycling jersey that will sit on the shoulders of Frank Schleck in the colours of the Luxembourg National Road Race Champion. ]]></description>
	        <pubDate>Tue, 25 Jan 2011 16:18:21 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[371. Craft Team Leopard Trek Replica Luxembourg Champion Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=861&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=861&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Team+Leopard+Trek+Replica+Luxem+Bib+Shorts_small.jpg" alt="Craft Team Leopard Trek Replica Luxembourg Champion Bib Short" width="150px" height="150px" /><br />The Craft Team Leopard Trek Replica Luxembourg National Champion Bib Short is based upon Craft's highly regarded Performance Bib Short. Featuring Craft's Performance Chamois, the Leopard Trek Replica Bib not only sports the colours and branding of Frank Schleck, the Luxembourg National Road Race Champion, but would be an ideal bib short for long training rides, short races and weekend club rides. ]]></description>
	        <pubDate>Tue, 25 Jan 2011 15:32:11 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[372. Craft Team Leopard Trek Replica  Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=859&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=859&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Team+Leopard+Trek+Replica+Jersey_small.jpg" alt="Craft Team Leopard Trek Replica  Jersey" width="150px" height="150px" /><br />The Craft Team Leopard Trek Replica Short Sleeve Jersey is based upon Craft's highly regarded Performance Jersey, and is a replica of the cycling jersey that will sit on the shoulders of Andy Schleck and the rest of Team Leopard Trek this season. ]]></description>
	        <pubDate>Tue, 25 Jan 2011 14:54:22 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[373. Craft Team Leopard Trek Elite Bib Short]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=858&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=858&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Team+Leopard+Trek+Elite+Bib+Shorts_small.jpg" alt="Craft Team Leopard Trek Elite Bib Short" width="150px" height="150px" /><br />The Craft Team Leopard Trek Elite Bib Short is the Pro Team Bib Short to wear this season. Based upon Craft's highly regarded Elite Bib Short, the Team Leopard Trek Bib Short is a beautifully fitted, yet superbly comfortable piece that utilises the highly regarded Craft Elite Chamois, and would suit long training rides, sportives, and hard racing. The exact same cycling bib shorts that will be used by Team Leopard Trek, so you can now show your allegiance to the team with pride.SIZING: You may need to order one size bigger than your normal size - the Elite Leopard Bib Shorts are very fitted
Washing Instructions - sublimated clothingWash cold, inside out for the first wash. Rinse well until water runs clear, then dry. Please do not leave in standing water. For the next wash cycle, hand wash in warm water. ]]></description>
	        <pubDate>Tue, 25 Jan 2011 12:56:37 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[374. Etxeondo Abaraska Wind Stopper Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=853&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=853&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Abaraska+Jacket_small.jpg" alt="Etxeondo Abaraska Wind Stopper Jacket" width="150px" height="150px" /><br />The Etxeondo Abaraska Jacket is a classic Windstopper Jacket, perfect for cool rides when a protective, breathable and highly functional cycling jacket is called for. ]]></description>
	        <pubDate>Mon, 10 Jan 2011 11:03:30 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[375. Chrome Bags Laptop Sleeve]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=852&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=852&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Laptop+Sleeve_small.jpg" alt="Chrome Bags Laptop Sleeve" width="150px" height="150px" /><br />The Chrome Bags Laptop Sleeve is perfect for anyone who wants to protect and secure their laptop into any of the Chrome buckle bags. Loops on the sleeve easily secure into pre-sewn laptop loops in the Mini Metro, Citizen, and Metropolis bags.Abrasion resistant 1,050 denier nylon and vinyl shell constructionTech-fleece liningNylon webbing for interface with current Chrome buckle bagsFull wrap around zipper openingLaptop-hugging inner elastic clips keep your laptop protected, even while in useHaul HandleAvailable in 3 sizesWeight: 0.8 lb.Fabric: 1050 denier nylon and vinyl outer shell]]></description>
	        <pubDate>Sun, 09 Jan 2011 19:18:38 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[376. Chrome Kursk Cordura Cycling Shoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=850&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=850&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Kursk+Shoe_black_small.jpg" alt="Chrome Kursk Cordura Cycling Shoe" width="150px" height="150px" /><br />The Chrome Kursk is an ideal low profile cycling shoe designed for riders who want one pair of shoes to cope with their 
commute and work day, and who don't want to change their shoes off the bike for a seamless transition from cycling to walking. Built with all of the support and details you need for riding, like a lace shoe garage, a reflective rear, and a board-lasted sole with a fiberglass shank, yet flexible enough to provide a natural walking gait off the bike. Fit: Narrow fit is true to sizeMade of Chrome's 1,000 denier Cordura with back-padding100% vulcanized constructionLow profile design to better fit into a toe cageRe-enforced nylon/glass fiber shank to support the midsoleBoard lasted sole to eliminate pedal hot spotSkid resistant contact rubber on the solePolyurethane contoured crash pad insoleDurable rubber heel cup with reflective safety hitLace garage so laces don]]></description>
	        <pubDate>Sun, 09 Jan 2011 17:38:00 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[377. Etxeondo Elastic Wind Stopper Toe Cap]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=847&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=847&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Elastic+Toe+Cap_small.jpg" alt="Etxeondo Elastic Wind Stopper Toe Cap" width="150px" height="150px" /><br />The Etxeondo Belea Elastic Toe Cap is a great alternative to a full cycling over shoe, when the rider is looking for a little more breathability and air flow around the foot, yet still wishes to maintain frontal wind protection to take the edge off the cold. &nbsp;Finished in Gore Windstopper]]></description>
	        <pubDate>Mon, 20 Dec 2010 14:59:06 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[378. Etxeondo Malgu Soft Shell WS Gloves]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=844&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=844&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Malgu+Glove_small.jpg" alt="Etxeondo Malgu Soft Shell WS Gloves" width="150px" height="150px" /><br />The Etxeondo Malgu Wind Stopper Glove is the ultimate road riders cold weather accessory, providing micro fibre backed, soft shell protective warmth throughout your ride. Both warm and stretchy, the Malgu features a&nbsp; simple cuff-less entry, with a palm covered in tacky, silicon grips that keep your hands on the brakes and bars in any conditions. For the upper,&nbsp; Etxeondo have added a nicely styled and very effective reflective area, which is a nice touch and certainly helps in making other road users aware of your presence.Made in San Sebastian, SpainWarm, stretchy Wind Stopper]]></description>
	        <pubDate>Fri, 17 Dec 2010 11:35:14 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[379. Ibex Merino Wool Neck Gaiter]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=842&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=842&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+neck+gaitor_small.jpg" alt="Ibex Merino Wool Neck Gaiter" width="150px" height="150px" /><br />Ibex haven't forgotten your extremities, and you shouldn't either. The Ibex Merino Wool Gaiter is a fantastic neck warmer for the cold conditions, made from luxurious 230 gram, super fine New Zealand Merino. With flatlock seams for comfort and bound hems, it's a go to product for cool training rides, early commutes, or simply going for a run&nbsp; - what, no bike?!18.5 micron New Zealand Merino; 230 g/m2 midweight interlockOne sizeFlatlock seamsBound hemsMachine washableMade in the USAWeight:1.6 oz]]></description>
	        <pubDate>Tue, 14 Dec 2010 13:26:57 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[380. Rouleur 2010 Photo Annual]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=840&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=840&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Rouleur+Photo+Annual_2010_small.jpg" alt="Rouleur 2010 Photo Annual" width="150px" height="150px" /><br />The fourth edition of Rouleur's Photography Annual contains work from 10 of the much vaunted publication's very best regulars, covering the whole racing season, from the Spring Classics through to the Vuelta. Written contributors include Phil Liggett, Michael Barry, Christian Vande Velde, Herbie Sykes, Matt Seaton, Graeme Fife and Nadav KanderGiro and German Masters by Olaf UnverzartTour of the Med and Tour de France by Gerard BrownFive races by Guy AndrewsTour of the Battenkill and Tour of California by Daniel SharpLa Voiture Balai by Marthein SmitTour de France by Timm K&ouml;llnTours of France, Switzerland and Italy by Taz DarlingLa Vuelta by Yazuka WadaBritish Championships by Geoff WaughCastellania by Ben InghamPublisher: Rouleur LtdISBN: 9780956423344Publication: December 2010320 pages | Hardback | 26&times;24cm]]></description>
	        <pubDate>Mon, 06 Dec 2010 10:17:53 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[381. Swobo Spencer Merino Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=839&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=839&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Swobo_Spencer_Merino_Sock_small.jpg" alt="Swobo Spencer Merino Sock" width="150px" height="150px" /><br />Swobo's Spencer Socks are a mid-weight Merino cycling sock with a slightly taller cuff for the cooler weather. In fetching navy blue with contrast grey on the toe and heel, and a Swobo logo on the cuff, they are an ideal cycling sock for this season. Tall cuff and highly comfortableNavy blue / grey]]></description>
	        <pubDate>Fri, 03 Dec 2010 15:37:20 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[382. Chrome Metropolis Messenger Bag]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=838&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=838&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Metropolis+Black+White_small.jpg" alt="Chrome Metropolis Messenger Bag" width="150px" height="150px" /><br />The Chrome Metropolis Bag is the US brand's original do it all work-house bag; made to carry everything you need comfortably throughout the day or night. Make no mistake, this is a big bag, one in which you could almost certainly carry your life in.Rocking enough space for up to a 17&amp;quot; laptop, an external pocket for wallet, keys, phone and essentials organisation, and of course, the fully waterproof storage space that is the main compartment, it is available in both left shoulder and right shoulder varieties.Laptop Compatibility: Up to 17]]></description>
	        <pubDate>Thu, 02 Dec 2010 22:51:44 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[383. Twin Six The Cat 6 Jersey Grey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=833&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=833&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Cat+6+Jersey_small.jpg" alt="Twin Six The Cat 6 Jersey Grey" width="150px" height="150px" /><br />For people who don't want to race, but still want to be racers, there is Category 6 Racing Squad]]></description>
	        <pubDate>Thu, 25 Nov 2010 16:57:04 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[384. Twin Six The Cross Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=832&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=832&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Cross+Jersey_small.jpg" alt="Twin Six The Cross Jersey" width="150px" height="150px" /><br />You remember July 14, 2003, Stage 9 of the Tour where one guy dodged another guy's head and rode a little Cross? Yea. Hell on wheels.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Thu, 25 Nov 2010 16:49:37 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[385. Swobo Merino Trad Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=829&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=829&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Swobo+Merino+Trad+Jersey_small.jpg" alt="Swobo Merino Trad Jersey" width="150px" height="150px" /><br />The Swobo Trad Jersey is a reintroduction of a classic - Swobo's infamous wool jersey that has evolved with the help of mucho customer feedback! This is 100% Merino wool from the South Island of New Zealand,]]></description>
	        <pubDate>Fri, 19 Nov 2010 13:08:50 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[386. Chrome Loop 3/4 Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=828&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=828&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Loop+Knicker_small.jpg" alt="Chrome Loop 3/4 Shorts" width="150px" height="150px" /><br />In Chrome's words, the Loop 3/4 Knicker is without a doubt the best thing you can put between you and your saddle. After five years of testing and redesign, and with every useful feature you could think of and a great new fabric, these are perfect for long rides and to take on all of the elements.Featuring a 4-way stretch water repellent fabric, the Chrome Loop 3/4 Shorts are very well thought out, offering the rider on the go all he needs for the city commute, trail rides, or weekend trips that take in more of 'bar interior' than wheel revolutions. One nice touch is the inclusion of an ultra light cycling chamois, but you will also notice the adjustable legs, plethora of pockets, and reflective safety details during your ride.Weight: 450 gramsFabric: Everest 4-way water-repellent stretch fabricProduct Source: Oakland, CA, USAFeatures:Everest 4 way stretch fabricFully secured cargo pocketsElastically secured main pocketsUltralight cycling chamoisEasy access lock holsterHem adjustment snapsReflective safety details]]></description>
	        <pubDate>Thu, 18 Nov 2010 15:05:41 +0000</pubDate>
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	     <item>
	        <title><![CDATA[387. DeFeet Sock 3 Pack Gift Box]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=827&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=827&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Defeet+Gift+Box+Socks_small.jpg" alt="DeFeet Sock 3 Pack Gift Box" width="150px" height="150px" /><br />Nothing says &amp;quot;I care about you and I know how to shop&amp;quot; better than giving the DeFeet Holiday Wool Kit. This trio of &amp;quot;Certified Woolie&amp;quot; socks - two pairs of the legendary &amp;quot;Woolie Boolie&amp;quot; and a pair of the ultra-versatile &amp;quot;Wooleators&amp;quot;, will deliver years of comfort and warmth. Cyclists and runners will instantly recognize the value of this gift box but even a person who has never experienced the &amp;quot;DeFeet difference&amp;quot; will no doubt grow to love this gift. Made with the finest Merino wools. Stamped &amp;quot;Certified Woolie&amp;quot; by DeFeet.2 x DeFeet Woolie Boolie Sock1 x Wooleater Retro Racer SockPerfect holiday gift happiness:)]]></description>
	        <pubDate>Wed, 17 Nov 2010 15:16:21 +0000</pubDate>
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	     <item>
	        <title><![CDATA[388. Solo Banque de Liberté Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=825&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=825&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/solo+banque+de+liberte+Jersey_small.jpg" alt="Solo Banque de Libert&eacute; Jersey" width="150px" height="150px" /><br />The Banque de Libert&eacute; jersey is dedicated to Switzerland ]]></description>
	        <pubDate>Tue, 16 Nov 2010 14:04:16 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[389. Twin Six Motor T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=822&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=822&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Motor+TShirt_small.jpg" alt="Twin Six Motor T-Shirt" width="150px" height="150px" /><br />Black T-shirtCream Graphic100% Super Soft CottonMade in the U.S.A]]></description>
	        <pubDate>Mon, 15 Nov 2010 16:30:32 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[390. Twin Six Sprinter T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=821&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=821&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twins+Six+Sprinter+tshirt_small.jpg" alt="Twin Six Sprinter T-Shirt" width="150px" height="150px" /><br />Grass Green T-shirt
WhiteYellow &amp;amp; Black Graphic]]></description>
	        <pubDate>Mon, 15 Nov 2010 16:21:25 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[391. Twin Six CX T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=819&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=819&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+CX+TShirt_small.jpg" alt="Twin Six CX T-Shirt" width="150px" height="150px" /><br />Pleasure through pain. Just keep that in mind.Silver Gray T-shirtBlack Graphic100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Mon, 15 Nov 2010 16:02:57 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[392. Twin Six Fly T Grey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=818&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=818&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Fly+T_grey_small.jpg" alt="Twin Six Fly T Grey" width="150px" height="150px" /><br />150 mile stages are often won in the last 15 feet. Maybe the lesson here is don't burn up all your matches before you start the fire. Maybe it's some people will work really hard to go really fast. Whatever. You don't have to work hard, just click that Add to Cart button.Slate Gray T-shirtLight Gray &amp;amp; Black Graphic100% Super Soft CottonMade in the U.S.A.]]></description>
	        <pubDate>Mon, 15 Nov 2010 15:54:28 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[393. Twin Six Allen T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=817&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=817&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Allens+T-Shirt_small.jpg" alt="Twin Six Allen T-Shirt" width="150px" height="150px" /><br />Trusted with both bike and wife.]]></description>
	        <pubDate>Mon, 15 Nov 2010 15:34:15 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[394. Twin Six The Motor Jersey Green]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=814&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=814&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+The+Motor+Jersey+Green_small.jpg" alt="Twin Six The Motor Jersey Green" width="150px" height="150px" /><br />The motor. In the simplest terms, it's a device that creates motion. Very similar to what this jersey does. Look fast standing still.100% Soft Polyester Microfiber16 inch invisible zipperThree deep back pocketsMade in the U.S.A.]]></description>
	        <pubDate>Mon, 15 Nov 2010 14:52:25 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[395. Morvelo Bar Tape T-shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=811&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=811&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Bar-Tape+Tshirt_small.jpg" alt="Morvelo Bar Tape T-shirt" width="150px" height="150px" /><br />The new Morvelo Bar Tape T-shirt - a paean to our grippy friend. Limited EditionHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shoulders.CLASSIC FIT]]></description>
	        <pubDate>Mon, 08 Nov 2010 14:14:46 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[396. Morvelo RPM T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=808&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=808&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+RPM+Tshirt_small.jpg" alt="Morvelo RPM T-Shirt" width="150px" height="150px" /><br />The Morvelo RPM T-shirt - 700cc on your stereo. Limited EditionHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shoulders.CLASSIC FIT]]></description>
	        <pubDate>Mon, 08 Nov 2010 13:29:23 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[397. Morvelo A Need for Tweed T-shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=807&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=807&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+A-Need-for-Tweed_small.jpg" alt="Morvelo A Need for Tweed T-shirt" width="150px" height="150px" /><br />The Morvelo A Need for Tweed T-shirt - Satisfy this most dangerous of urges with a dash of Morvelo logo shaped tweed. Limited EditionHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shoulders.CLASSIC FIT]]></description>
	        <pubDate>Mon, 08 Nov 2010 13:09:54 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[398. Morvelo Bella in Sella T-shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=805&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=805&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+Bella-In-Sella+tshirt_small.jpg" alt="Morvelo Bella in Sella T-shirt" width="150px" height="150px" /><br />The new Morvelo Bella in Sella T-shirt - it's a thing of beauty, literally. Bella in Sella is an Italian cycling phrase that means 'Looking good in the saddle', and we think you will agree that it's a pretty accurate description for this beautiful, original design by the Brighton based brand. Limited EditionHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shoulders.CLASSIC FIT]]></description>
	        <pubDate>Mon, 08 Nov 2010 12:53:38 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[399. Shutt Velo Rapide Blue Training Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=804&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=804&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Shutt+Training+Jersey+blue_small.jpg" alt="Shutt Velo Rapide Blue Training Jersey" width="150px" height="150px" /><br />The Shutt Velo Rapide Training Jersey is a very nicely put together long sleeve Sportwool]]></description>
	        <pubDate>Thu, 28 Oct 2010 14:10:28 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[400. Craft Neoprene Bike Bootie]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=802&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=802&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft_Bike_Neoprene_Bootie_large_small.jpg" alt="Craft Neoprene Bike Bootie" width="150px" height="150px" /><br />Constructed from wind and waterproof stretchy neoprene, Craft's Neoprene Bike Bootie is finished to a very high standard, and includes some well thought out touches developed from last year's Nemo Bootie.The first thing to hit you about the Neoprene Bootie is its generally over engineered construction, and here, Craft have reinforced the front toe box area and shoe cover heel with Kevlar after noticing that this is a place of high stress on and off the bike. At the rear, a 3/4 reflective sided zipper handles closing duties, aided by a top velcro strap for a really secure fit. Moving to the underside, and whilst the exposed cleat area can never be fully sealed, on the bike any water that does find its way inside is warmed by the body in typical 'wetsuit' fashion, ensuring that the feet are never cold.Neoprene shoecover for cold and wet conditionsTaped front seamMulti stretch neoprene to keep a tight fit over your boot.Reflective prints for good visibilityVelcro strap for secure fitKevlar reinforcement on shoe cover heel and nose3/4 zipper at the back]]></description>
	        <pubDate>Wed, 20 Oct 2010 09:08:49 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[401. Ibex Zepher Wind Boxer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=800&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=800&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+Zepher+Wind+Stopper+Briefs_small.jpg" alt="Ibex Zepher Wind Boxer" width="150px" height="150px" /><br />The Ibex Zepher Wind Boxer fits like a normal boxer short, but significantly improves upon other offerings through its super fine New Zealand Merino fabric construction and wind proof frontal area. Both temperature regulating and anti bacterial, the Zepher is a joy to cycle in during chilly commutes, where we would recommend pairing it with your favourite 3/4 short or trouser. However, the Zepher is pretty adaptable, so we can easily see them being used for climbing, running, skiing or snowboarding.Ibex developed their ultra-versatile, midweight 100% New Zealand Merino wool baselayer Zepher fabric using an interlock stitch. This simple, double knit stitch forms a fabric that offers high performance, great natural stretch and recovery. Its smooth surface enhances softness and layering ease. The fabric is &amp;quot;no stink,&amp;quot; sustainable and machine washable and is the ultimate baselayer choice. 18.5 micron New Zealand Merino interlock; 230 g/m2Form-fit; Flatlock seamsFront poly micro denier wind panelSuperior temperature regulationSoft next to skinInseams (exclude gusset): S=6.25; M=6.5; L=6.75; XL=7Machine washableMade in USA]]></description>
	        <pubDate>Fri, 15 Oct 2010 16:59:15 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[402. Ibex Woolies Zip T-Neck Stripe Base layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=799&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=799&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+WooliesZip+T+Neck+Stripe+Baselayer_small.jpg" alt="Ibex Woolies Zip T-Neck Stripe Base layer" width="150px" height="150px" /><br />Light as a feather, strong as iron: Woolies are an Ibex best seller for a reason. The 18.5 Merino 150 gram ribbed fabric is superfine, next to skin baselayer perfection. Moisture managing, temperature regulating, and form fitting, Ibex Woolies are so popular, someone you're standing near right is probably wearing them, and you don't even know it. Heck, Woolies are so light and comfy they probably don't know they're wearing them, either. The 18.5 superfine wool yarn offers a warm, close-to-the-body fit that moves with you and keeps its shape. This award-winning, guide-approved ribbed fabric feels luxurious yet holds up in most rigorous conditions. The rib construction provides space for air permeability contributing to superior performance and excellent stretch and recovery. Naturally odour resistant, or &amp;quot;no stink&amp;quot; is a huge bonus. First layer on, last off, you'll be so comfortable you'll forget you're wearing anything! Machine washable.18.5 micron New Zealand Merino lightweight rib: 150 g/m2Form-fitFlatlock seamsWide sleeve cuff detail9&amp;quot; center front zip with locking pullSet in sleevesTag-free labelMachine washableImported]]></description>
	        <pubDate>Thu, 14 Oct 2010 13:57:25 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[403. Ibex Woolies Crew Short Sleeve Merino Base layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=798&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=798&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+Woolies+Short+Sleeve_small.jpg" alt="Ibex Woolies Crew Short Sleeve Merino Base layer" width="150px" height="150px" /><br />Light as a feather, strong as iron: Woolies are an Ibex best seller for a reason. The 18.5 Merino 150 gram ribbed fabric is superfine, next to skin baselayer perfection. Moisture managing, temperature regulating, and form fitting, Ibex Woolies are so popular, someone you're standing near right is probably wearing them, and you don't even know it. Heck, Woolies are so light and comfy they probably don't know they're wearing them, either. The 18.5 superfine wool yarn offers a warm, close-to-the-body fit that moves with you and keeps its shape. This award-winning, guide-approved ribbed fabric feels luxurious yet holds up in most rigorous conditions. The rib construction provides space for air permeability contributing to superior performance and excellent stretch and recovery. Naturally odour resistant, or &amp;quot;no stink&amp;quot; is a huge bonus. First layer on, last off, you'll be so comfortable you'll forget you're wearing anything! Machine washable.18.5 micron New Zealand MerinoForm-fit, short sleeve150 g/m2 lightweight rib1/2'' collar heightFlatlock seamsTag-free labelsMachine washSustainably sourced]]></description>
	        <pubDate>Thu, 14 Oct 2010 13:17:53 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[404. Ibex Hooded Indie Merino Base layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=797&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=797&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+Indie+Hooded+Baselayer_large2.jpg" alt="Ibex Hooded Indie Merino Base layer" width="150px" height="150px" /><br />If you like your base layer not too heavy but not too light, choose the Indie, Ibex's year round baselayer made without peers for softness and durability. Semi fit for everyday performance and style, the Indie features 18.5 micron New Zealand Merino 195 g/m2 and a relaxed jersey knit.We see the Indie as the ideal top for either a light commute in cool conditions, post bike relaxing, or multi sport activities - like cow tipping, welly wanging and running.The Indie is made from Ibex's new 18.5 micron New Zealand Merino at 195g/m2. Ibex designed this fabric from the need for a weight in-between 150g/m2 and 230g/m2. The weight of the fabric resembles that of a high quality t-shirt. It works well worn next to skin baselayer, on its own, or over a t-shirt as a light weight outer.18.5 micron New Zealand Merino jersey; 195 g/m2Semi-fit9&amp;quot; center front zipper, locking rubber zip pullInterior chin guardBound sleeve openings, thumbholes and hoodRaglan sleevesFlatlock seamsMachine washableMade in the USA]]></description>
	        <pubDate>Thu, 14 Oct 2010 12:32:51 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[405. Craft Elite Bike Long Sleeve Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=796&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=796&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Elite+Bike+Long+Sleeve+Jersey_small.jpg" alt="Craft Elite Bike Long Sleeve Jersey" width="150px" height="150px" /><br />The Craft Elite Long Sleeve Jersey is firmly aimed at riders looking for a warm, highly comfortable and beautifully fitting cool weather jersey for long rides this season. Featuring a fleece backed fabric and shaped for a perfect riding position, the Craft Elite Jersey sports a full length front zip with a tidy zipper garage to prevent snags. At the rear, 3 spacious rear pockets sit within perfect reach for on the bike snacking, or to store a spare tube or mini pump, whilst a zippered 4th offers storage for valuables.Warm, longsleeve jerseyHighly elastic fleece fabricFull front zipper with zipper garageShaped for perfect riding position3 spacious rear pockets4th zippered backpocket ]]></description>
	        <pubDate>Wed, 13 Oct 2010 11:02:06 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[406. SealSkinz Mid Thermal Merino Waterproof Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=795&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=795&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/SeakSkinz+Mid+Thermal+Merino+Sock_small.jpg" alt="SealSkinz Mid Thermal Merino Waterproof Sock" width="150px" height="150px" /><br />The SealSkinz Mid Thermal Merino Waterproof Sock is one of this pionerring UK brand's most popular waterproof cycling socks. Mid-weight and made with merino wool, it offers both full internal water protection, and a good degree of odour resistance.&nbsp;]]></description>
	        <pubDate>Tue, 12 Oct 2010 13:48:58 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[407. Craft Warm Crewneck Base Layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=794&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=794&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Warm+BaseLayer_black_small.jpg" alt="Craft Warm Crewneck Base Layer" width="150px" height="150px" /><br />The Craft Warm Crewneck Base Layer is designed for the very coldest conditions. With Craft's typical attention to ergonomics providing a great fit, the Craft Warm Base Layer is worn as all base layers are designed to be; directly next to the skin. Craft use hollow fibers that work in a complex 3D-knit with seamlessly integrated climate zones, a technology designed to provide the exact amount of material thickness depending on the body's sweat patterns. Highly comfortable, supremely soft, it's the ideal base layer for cold winter rides when the temperature really drops.
3D Knit construction, with seamlessly integrated climate zonesSupremely softIdeal for the coldest of rides]]></description>
	        <pubDate>Fri, 08 Oct 2010 19:32:00 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[408. Catlike Whisper Plus Euskatel Helmet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=793&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=793&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Catlike+whisper+euskatel_small.jpg" alt="Catlike Whisper Plus Euskatel Helmet" width="150px" height="150px" /><br />Safety, comfort and style - three things that any cyclist should look for when buying a new cycling helmet. The Catlike Whisper Plus Team Helmet, in fetching Euskatel colours, is a perfect example of this mantra, offering the rider, whether the hard training roadie, trail rider, or stylish commuter, an ideal helmet for their ride. In terms of safety, the Catlike Whisper Helmet incorporates the Spanish brand's CES (Crash Energy Splitter) technology. This system is integral to the helmet, as all 39 of the ventilation holes have been specifically designed so that any impact will be split over the whole helmet, absorbing the force in the most efficient way. Catlike's In Mold manufacturing process in which the outer and inner shells become a single piece, also assists in diffusing the energy of an impact, and again, furthering safety. For comfort, the Whisper Plus is regarded as one of the most comfortable cycling helmets on the market, helped in no small part by the MPS (Multi Positioning System), which allows the rider to adjust the rear part of the helmet both up / down, and open / close. Worn by countless Pro Tour Team Euskatel, the Catlike Whisper Plus Helmet is an excellent choice for your head. 39 air intakes for perfect ventilationIn-Mold TechnologyMPS-3d retention systemCE certified290g - medium]]></description>
	        <pubDate>Thu, 07 Oct 2010 13:31:20 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[409. Catlike Whisper Plus Helmet 2012]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=792&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=792&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Catlike+Whisper+Plus+Helmet_black.jpg" alt="Catlike Whisper Plus Helmet 2012" width="150px" height="150px" /><br />Safety, comfort and style - three things that any cyclist should look for when buying a new cycling helmet. The Catlike Whisper Plus Helmet is a perfect example of this mantra, offering the rider, whether the hard training roadie, trail rider, or stylish commuter, an ideal helmet for their ride. In terms of safety, the Catlike Whisper Helmet incorporates the Spanish brand's CES (Crash Energy Splitter) technology. This system is integral to the helmet, as all 39 of the ventilation holes have been specifically designed so that any impact will be split over the whole helmet, absorbing the force in the most efficient way. Catlike's In Mold manufacturing process in which the outer and inner shells become a single piece, also assists in diffusing the energy of an impact, and again, furthering safety. For comfort, the Whisper Plus is regarded as one of the most comfortable cycling helmets on the market, helped in no small part by the MPS (Multi Positioning System), which allows the rider to adjust the rear part of the helmet both up / down, and open / close. Worn by countless Pro Cyclists and Pro Tour Teams, the Catlike Whisper Plus Helmet is an excellent choice for your head. 39 air intakes for perfect ventilationIn-Mold TechnologyMPS-3d retention systemCE certified290g - medium]]></description>
	        <pubDate>Thu, 07 Oct 2010 11:00:45 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[410. Ibex Merino Wool Duo Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=791&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=791&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+Duo+Short_small.jpg" alt="Ibex Merino Wool Duo Shorts" width="150px" height="150px" /><br />
Be good to your bottom half. The Duo Merino Wool Cycling Short combines the comfort of Merino, nylon and Spandex with wool's natural temperature-regulating properties; all in a form fit, 4-way stretch package. Designed exclusively for Ibex's bike shorts, knickers, arm and leg warmers, this fabric is made with New Zealand Merino wool, a small amount of nylon for extra strength, and Lycra&reg; to make a garment that fits snugly and moves with you. Wool provides the greatest temperature regulation, especially for stop-and-go sports like cycling. Midweight, soft, durable and machine washable.84% Merino/ 11% Nylon / 6% Spandex; 87% Polyester / 13% Spandex on seat and inside legsForm-fitSuperior temperature regulation9 panel construction4-way stretch micro-fine polyester, anti-microbial, multi-dimensional 8mm chamois; Density: HAP-50Gripper elastic hemsInseams: S=8.75&amp;quot;, M=9.25&amp;quot;, L=9.75&amp;quot;, XL=10.25&amp;quot;Machine washableMade in USA]]></description>
	        <pubDate>Wed, 06 Oct 2010 11:54:13 +0100</pubDate>
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	     <item>
	        <title><![CDATA[411. Sportful WS Reflex Bootie]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=783&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=783&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Sportful+Wind+Stopper+Reflex+Bootie_small.jpg" alt="Sportful WS Reflex Bootie" width="150px" height="150px" /><br />The Sportful Reflex Over Shoe is made from Wind Stopper fabric, offering both full wind protection and water resistance. Low light visibility is taken care of via generous reflective areas.]]></description>
	        <pubDate>Fri, 01 Oct 2010 12:18:07 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[412. Etxeondo Precision Arm Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=777&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=777&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Precision+Arm+Warmer_small.jpg" alt="Etxeondo Precision Arm Warmers" width="150px" height="150px" /><br />The Etxeondo Precision Arm Warmers are designed for the colder rides, yet both soft and stretchy, they are light enough to provide a great feeling of movement out on the road. Constructed from Ketaren fabric with a micro fibre warming interior, they are warm, yet highly breathable. Finished to an incredibly high standard, the Precision Arm Warmers are available in classic black, and as with the rest of the Etxeondo range, made in San Sebastian, Spain. Super stretchyKetaren micro fibre backed fabricSilicon grip upper]]></description>
	        <pubDate>Fri, 17 Sep 2010 13:59:06 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[413. Etxeondo Bress Leg Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=776&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=776&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Bress+Legwarmer_small.jpg" alt="Etxeondo Bress Leg Warmers" width="150px" height="150px" /><br />The Etxeondo Bress Leg Warmers are designed to be used for cold rides, when a rider prefers to wear bib shorts rather than bib tights, but still wants to keep the legs warm and protected. Made from Ketaren, this micro fibre backed warm and exceedingly comfortable fabric allows for a great freedom of movement, whilst also allowing fast evaporation of moisture away from the skin to the surface of the fabric. In practice, a rider out in the cold will feel warmer for longer, without any clammy feelings due to moisture not evaporating fast enough. Nicely finished silicon leg grippers keep everything in place at the top, whilst handy foot loops adorn the bottom, designed to keep the leg warmer firmly in place throughout the ride.Sizing Chart 
    
        cm
        
        
         M LXL
    
    
        Top opening 
        
        
        
        19.5 2021Length667273 Silicon thread leg grippers to keep the leg warmers in placePre-shaped leg for an ultimate fitFoot loopsConstructed from Ketaren, a highly breathable fabric with a micro fibre innerMade in San Sebastian, Spain]]></description>
	        <pubDate>Thu, 16 Sep 2010 11:00:58 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[414. Etxeondo Ause WS Gloves]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=775&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=775&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Ause+WS+GLoves_small.jpg" alt="Etxeondo Ause WS Gloves" width="150px" height="150px" /><br />The Etxeondo Ause Wind Stopper Gloves are designed to be used for cold rides, when nothing else but micro fibre backed, soft shell protective warmth will do. Exceedingly warm, and with one of the simplest and most discrete velcro tab closing systems we have ever seen, the Ause is a delight to use. The palm is covered in a tacky, fully stitched silicon fabric that works so well at keeping your hands on the bars, that it would take a monsoon to unbalance you. Up top, and Etxeondo have added a nicely styled and very effective reflective area, which is a nice touch and certainly helps in making other road users aware of your presence. Made in San Sebastian, SpainConstructed from Soft Shell Wind Stopper]]></description>
	        <pubDate>Wed, 15 Sep 2010 17:10:18 +0100</pubDate>
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	     <item>
	        <title><![CDATA[415. Etxeondo Letras Headband]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=774&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=774&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Letras+Headband_small.jpg" alt="Etxeondo Letras Headband" width="150px" height="150px" /><br />The Etxeondo Letras Headband is a marvel (also known as the Etxeondo 3-in-1 Headband). A headband, hat, and a neck sleeve with a beautifully soft inner all in one, courtesy of some neat folding, and a little drawstring at the top. From the work commute or road ride when you might need a some neck protection from the wind, to post bike when a full hat is what's called for, the Letras does it all. If all that isn't enough to convince you, then you should know that no less than Tour de France Champion Alberto Contador wears the Letras in cold weather training. One size fits allA head band, a hat and neck sleeve all in oneMade in San Sebastian, SpainAs used by Tour de France Champion Alberto Contador in cold weather training27% wool, 62% acrylic, 11% polyester]]></description>
	        <pubDate>Wed, 15 Sep 2010 15:29:50 +0100</pubDate>
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	     <item>
	        <title><![CDATA[416. Ibex Merino Wool Leg Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=773&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=773&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+Merino_Wool+Leg+Warmers_small.jpg" alt="Ibex Merino Wool Leg Warmers" width="150px" height="150px" /><br />When your legs need extra protection from the cold and you don't fancy wearing bib tights then, choose the Ibex Merino Wool Leg Warmers, which feature a nicely placed zipper at the bottom to aid exit and entry.Made from Ibex's Bike Ponte Heavy fabric, the Ibex Leg Warmers are made with New Zealand Merino wool, a small amount of nylon for extra strength, and Lycra&reg; to make a garment that fits snugly and moves with you. 83.6% Merino 10.6% Nylon 5.8% Spandex390 g/m2Flat Seams; Zipper of Achilles tendonSized for menSold in pairsMachine washable]]></description>
	        <pubDate>Wed, 15 Sep 2010 12:29:34 +0100</pubDate>
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	     <item>
	        <title><![CDATA[417. Ibex Knitty Gritty Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=772&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=772&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+Knitty+Gritty+Glove_small.jpg" alt="Ibex Knitty Gritty Glove" width="150px" height="150px" /><br />Ibex hasn't forgotten your extremities, and you shouldn't either. Wool style, performance and craftsmanship doesn't stop at your wrists and neck, after all.The Ibex Knitty Gritty Glove is made from a lambswool blend that give your hands shelter from the cold, specifically 75%Lambswool 18%Nylon, and 7% Rubber to make the palm non slip.Perfect for the daily commute, light road rides,&nbsp; or even for just pulling out of your rear pocket when the temperature drops to take the edge of a windy day.Lambswool blendSeamless knit constructionMid weight]]></description>
	        <pubDate>Wed, 15 Sep 2010 12:14:48 +0100</pubDate>
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	     <item>
	        <title><![CDATA[418. Ibex Zepher Merino Wool Skull Cap]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=771&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=771&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+Zepher+Skull+Beanie_small.jpg" alt="Ibex Zepher Merino Wool Skull Cap" width="150px" height="150px" /><br />The Ibex Zepher Merino Hat is a cold weather cycling essential. Beautifully soft, thin enough to wear under a helmet, or stylish enough to wear on its own on or off the bike, it does a great job of keeping the chill off without making you over heat. Ah, sweet merino, what would we do without you?one size fits all]]></description>
	        <pubDate>Wed, 15 Sep 2010 10:17:04 +0100</pubDate>
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	     <item>
	        <title><![CDATA[419. Swobo 6 Panel Merino Wool Beanie]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=766&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=766&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/swobo+6+panel+merino+wool+hat_small.jpg" alt="Swobo 6 Panel Merino Wool Beanie" width="150px" height="150px" /><br />Swobo's 6 -Panel Merino Wool Hat is a real beauty. Unbelievably comfortable and thin enough to wear with or without a helmet, it protects your ears and keeps the wind and rain at bay courtesy of the micro peak at the front. one size fits all]]></description>
	        <pubDate>Tue, 14 Sep 2010 10:57:44 +0100</pubDate>
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	     <item>
	        <title><![CDATA[420. Hincapie Arenberg Thermal Over Shoes]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=765&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=765&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Hincapie+Arenberg+Thermal+Overshoe_small.jpg" alt="Hincapie Arenberg Thermal Over Shoes" width="150px" height="150px" /><br />Like the Hincapie Arenberg Arm &amp;amp; Knee Warmers, the Arenberg Thermal Overshoes provide winter weight, SuperRoubaix thermal protection for cool to cold conditions. An excellent choice for long, cold rides, they are finished with clean cleat ports to accommodate most shoes and pedals, and an auto locking rear zipper for easy layering. A reflective heat transfer of the Hincapie logo on the side provides some welcome low light visibility. Plush, elastic SuperRoubaix fleece back fabric provides excellent insulation and breathability in cold conditionsAuto-locking zipper at back of shoe cover for easy layeringClean finished cleat ports to accommodate most shoes and pedalsReflective heat transfer logo for excellent low light visibilitySizing Chart
	
		
		S
		M
		LXL
	
	
		Shoe
		
		41/2
		43/4
		45/647/8
	
	]]></description>
	        <pubDate>Mon, 13 Sep 2010 17:03:51 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[421. Hincapie Arenberg Knee Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=764&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=764&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/hincapie+arenberg+kneewarmer_small.jpg" alt="Hincapie Arenberg Knee Warmers" width="150px" height="150px" /><br />Like the Hincapie Arenberg Arm Warmers, the Arenberg Knee Warmers provide winter weight, SuperRoubaix thermal protection for cool to cold conditions. An excellent choice for long, cold rides, the soft gripper elastic with 2-sided silicone does a great job of keeping the knee warmers in place, whilst a stylish Hincapie logo in reflective material adorns the lower half. Plush, elastic SuperRoubaix fleece back fabric provides excellent insulation and breathability in cold conditionsSoft gripper elastic with 2-sided silicone gripper at top openings keep warmers in place on body and in contact with shortsSoft, 1-sided Hincapie Gel-Grip Elastic leg openings with auto-locking, reflective zippers that won't migrate or rattleErgonomic pattern with articulated knees fits the body in the ride positionReflective trims front and back for improved low light visibilitySizing Chart
	
		cm
		S
		M
		LXL
	
	
		Top Opening
		
		19
		19.4
		2020.9
	
	
		Length
		
		48
		49.5
		5033]]></description>
	        <pubDate>Mon, 13 Sep 2010 16:49:36 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[422. Sportful Merino Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=763&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=763&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/sportful-Merino+Sock+small.jpg" alt="Sportful Merino Sock" width="150px" height="150px" /><br />The Sportful Merino Sock is a warm merino based cycling sock for the cooler of this season's rides. Featuring a generous cuff length, it's a great choice long rides or the work commute, when only the soft feel of merino will do. Naturally anti-bacterialGenerous cuff length]]></description>
	        <pubDate>Mon, 13 Sep 2010 16:24:24 +0100</pubDate>
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	     <item>
	        <title><![CDATA[423. Hincapie Arenberg Arm Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=762&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=762&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/hincapie+arenberg+armwarmer_small.jpg" alt="Hincapie Arenberg Arm Warmers" width="150px" height="150px" /><br />The Hincapie Arenberg Arm Warmers offer SuperRoubaix winter weight thermal protection for cool to cold conditions. An excellent choice for long, cold rides, the soft gripper elastic with 2-sided silicone does a great job of keeping them in place under your jerseys sleeves, whilst a stylish Hincapie logo in reflective material adorns the lower arm. Plush, elastic SuperRoubaix fleece back fabric provides excellent insulation and breathability in cold conditionsSoft gripper elastic with 2-sided silicone gripper at top openings keep warmers in place on body and in contact with jerseyErgonomic pattern with articulated knees fits the body in the ride positionReflective trims front and back for improved low light visibilitySizing Chart
	
		cm
		S
		M
		LXL
	
	
		Top Opening
		
		12
		12.7
		13.314
	
	
		Length
		
		45
		45.7
		4747.6]]></description>
	        <pubDate>Mon, 13 Sep 2010 15:59:39 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[424. Sportful Silicone Palm Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=759&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=759&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/sportful-silicone-palm+small.jpg" alt="Sportful Silicone Palm Glove" width="150px" height="150px" /><br />When the weather is cool with a nip in the air, Sportful's Silicon Palm Glove is a nice accessory to have to hand tucked away in a rear jersey pocket, or worn from the start of a ride.]]></description>
	        <pubDate>Thu, 09 Sep 2010 15:05:13 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[425. Craft Active Rain Pants]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=754&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=754&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Active+Rain+Pants_small.jpg" alt="Craft Active Rain Pants" width="150px" height="150px" /><br />The Craft Active Rain Pant is a great choice for casual commuters or tourers looking to protect themselves against wet weather whilst out on the bike Fully wind and waterproof with taped seams throughout, the fit is nice and relaxed, whilst reflective prints and piping are a great aid in low light visibility. Elastic fabric Taped seams Thin mesh lining on inside Reflective prints/pipings Looser fit Removable suspenders Adjusters at bottom legs ]]></description>
	        <pubDate>Tue, 07 Sep 2010 16:47:52 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[426. Chrome Champ Windproof Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=753&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=753&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/ChampHero_Petrol_Enlarge__small.jpg" alt="Chrome Champ Windproof Jacket" width="150px" height="150px" /><br />The Chrome Champ Jacket is a beautifully styled wind jacket with a slender fit and design that works from bike to bar.Chrome is from San Francisco, so this jacket is made for those cold, windy, summer days, both fully windproof and shower resistant. Made from Swiss Schoeller&reg; 3xdry&reg; fabric, and complete with innumerate bike friendly features, the Champ Jacket is a rider essential.Weight: 0.9 lb.Fabric: Schoeller&reg; 3xdry&reg; Treated FabricProduct Source: Oakland, CA, USAMade of schoeller&reg; 3xdry&reg; treated fabric with double-sided technology that offers a wind-repellant exterior, and an interior that absorbs perspiration and dries quickly.Micro-fleeced lined collarPit zips for ventilationMp3 pocket with headphone portInterior chest pocketArticulated elbowsReverse reflective cuffsFlip-down magnetized reflective back panelFull width pass-through back cargo pocket with concealed zip]]></description>
	        <pubDate>Mon, 06 Sep 2010 14:59:03 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[427. Swobo ThermoGnar Knicker]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=752&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=752&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/swobo_thermognar_knicker_small.jpg" alt="Swobo ThermoGnar Knicker" width="150px" height="150px" /><br />The Swobo ThermoGnar Knicker is a really nice 3/4 for cooler days on the bike, when you need a slight wind and water resisting outer, backed up with an inner layer of merino next to the skin.A good length that extends comfortably below the knees, the ThermoGnar features lovingly flat stitched seams, leg grippers, and a nicely designed 3-layer chamois for all day riding comfort. New Merino blend fabric, Swobo's Thermo-Gnar&reg;40% Merino / 44% Nylon / 16% Nylon3-stage chamoisContoured cut lines for optimum fitExtends comfortably beyond kneesFlat locked seam construction for added comfortGripper elastic at leg openingsMachine washable ]]></description>
	        <pubDate>Mon, 06 Sep 2010 13:00:53 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[428. Swobo Badge T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=751&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=751&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/swobo_badge_tee.jpg" alt="Swobo Badge T-Shirt" width="150px" height="150px" /><br />The Swobo Badge T-Shirt is made the way Swobo always wanted to do them, with 100% Certified USDA Organic Cotton, a more contemporary fit, and water based inks (rather than PVC inks) which gives them a soft feel and doesn't sucker punch the environment. ]]></description>
	        <pubDate>Mon, 06 Sep 2010 11:59:20 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[429. Craft Elite Winter Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=749&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=749&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Elite+Winter+Jacket_small_red.jpg" alt="Craft Elite Winter Jacket" width="150px" height="150px" /><br />The Craft Elite Winter Jacket is a great choice for the cooler rides for when the weather requires something more than wind protection alone. Featuring a thermal brushed fabric at the front and shoulders for extra warmth in very cold conditions, the Elite Winter Jacket is wind proof thanks to Craft's Ventair]]></description>
	        <pubDate>Fri, 03 Sep 2010 14:28:45 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[430. Craft Storm Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=747&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=747&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Storm+Glove_small.jpg" alt="Craft Storm Glove" width="150px" height="150px" /><br />The Craft Storm Glove is a very nicely finished and fitted wind proof cool weather road cycling glove. An elastic top and neoprene cuff provide a close, aerodynamic feel to the glove, whilst silicon palm prints enhance the rider's grip on the bars in changeable conditions. Gel inserts in key areas help to make the Storm Glove seriously comfortable, topped off with the always welcome terry cloth on the thumb for keeping the nose squeaky clean during the ride. Wind protective shell fabric Elastic top Neoprene cuff Silicon print to enhance grip to the handlebar Inner elastic at wrist Gel insert on the palm to provide maximum comfort and protection Soft terry on thumb Reflective print ]]></description>
	        <pubDate>Tue, 31 Aug 2010 17:41:30 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[431. Craft Rain Bootie]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=746&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=746&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Rain+Bottie_small.jpg" alt="Craft Rain Bootie" width="150px" height="150px" /><br />The Craft Rain Bootie is the newest addition to the Craft Bike Accessories line up, and is designed to offer total protection against both wind and rain in a very close fitting and aerodynamic package. Kevlar reinforced at the heel and nose for long term durability, the Craft Rain Bootie features a side opening, water repellent zipper and velcro strap for a great fit. Reflective Craft prints adorn the upper, whilst the Craft dotted logo sits at ankle height to the rear. Designed to offer the best protection against wind and rain together with a tight fitting Elastic wind and water resistant fabric Reflective prints for good visibility Water repellent, 3/4 zipper at the back side Velcro strap for a secure fit Kevlar reinforcements on shoe cover heel and nose for durability USE: Road cycling style shoe only]]></description>
	        <pubDate>Tue, 31 Aug 2010 16:48:01 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[432. Craft Performance Storm Bib Tights with Pad]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=745&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=745&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Storm+Bib+Tights_small.jpg" alt="Craft Performance Storm Bib Tights with Pad" width="150px" height="150px" /><br />The Craft Performance Storm Bib Tights are an ideal cold weather cycling bib tight, offering a wind proof front, highly elastic fleece backed fabric, and Craft's 3 layer welded, seamless Performance Chamois. Nice touches like the zipper to the knee aid entry and exit, whilst well thought out reflective piping and prints in key areas provide a welcome element of low light visibility.Windproof front by thin, elastic windpanel Highly elastic, slightly brushed fleece fabric for warmth Reflective piping, prints in front and back Performance chamois Zipper to knee ]]></description>
	        <pubDate>Tue, 31 Aug 2010 16:18:12 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[433. Quoc Pham Fixed Shoe - Tan]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=743&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=743&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/quoc_tansmall.jpg" alt="Quoc Pham Fixed Shoe - Tan" width="150px" height="150px" /><br />The Quoc Pham Fixed Shoe is a traditional touring style bicycle shoe, with a natural leather upper, rubber sole and hand lasted.Leather has been used to take advantage of its many natural qualities. It breathes, neutralises odours, softens and moulds to fit. It is warm and wind resistant in cold weather yet breathes to be cool and absorbent in summer. The shoe should feel a little tight width-wise, but rest assured that after a couple of hours of wear, the leather will give in the right places to ensure the perfect fit. Please click on the sizing link above in order to find your size. ]]></description>
	        <pubDate>Mon, 09 Aug 2010 14:39:37 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[434. Quoc Pham Fixed Shoe - Brown]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=741&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=741&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/quoc_brownsmall.jpg" alt="Quoc Pham Fixed Shoe - Brown" width="150px" height="150px" /><br />The Quoc Pham Fixed Shoe is a traditional touring style bicycle shoe, with a natural leather upper, rubber sole and hand lasted.Leather has been used to take advantage of its many natural qualities. It breathes, neutralises odours, softens and moulds to fit. It is warm and wind resistant in cold weather yet breathes to be cool and absorbent in summer. The shoe should feel a little tight width-wise, but rest assured that after a couple of hours of wear, the leather will give in the right places to ensure the perfect fit. Please click on the sizing link above in order to find your size.&nbsp;]]></description>
	        <pubDate>Mon, 09 Aug 2010 14:12:22 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[435. Chrome Ranchero Messenger Pack]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=736&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=736&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/RancheroHero_BlackBlack_small.jpg" alt="Chrome Ranchero Messenger Pack" width="150px" height="150px" /><br />The Chrome Ranchero Back Pack is the US brand's most popular-sized buckle bag; that is great for all shapes and sizes. This is Chrome's ]]></description>
	        <pubDate>Thu, 24 Jun 2010 13:09:07 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[436. Chrome Citizen Messenger Bag]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=735&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=735&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Chrome+Citizen+Messenger+Bag.jpg" alt="Chrome Citizen Messenger Bag" width="150px" height="150px" /><br />Designed for day in, day out use, the Chrome Citizen Messenger Bag is so well made that Chrome have guaranteed it for life. A medium sized bag that can hold up to a 17&amp;quot; laptop, the Citizen is ideal for riders that want to carry a large amount of items, but don't require the largest Chrome bag.Chrome's buckle messenger bags are built in the USA with the most rugged assembly of industrial materials and hardware available. Guaranteed for Life.Laptop Compatibility: Up to 17.]]></description>
	        <pubDate>Thu, 24 Jun 2010 12:57:32 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[437. Muxu Ride Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=731&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=731&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Muxu_shirt_small.jpg" alt="Muxu Ride Shirt" width="150px" height="150px" /><br />If there is one piece that captures the spirit of city cycling, it is the Muxu Shirt, which has been designed without compromise for urban riders worldwide.Constructed from a cotton elastane blend that moves with the body, the Muxu Shirt is not only breathable, but highly comfortable against the skin. In order to create a totally unrestricted on the bike movement, the shoulders are detailed with relief areas to supplement the stretch in the fabric. The combination of both stretch fabric and shoulder relief makes riding a joy, and really helps the rider maintain control when the speed picks up. Moving to the sides, and to help maintain shape and keep the structure of the shirt we have incorporated side panels to create a fitted, contemporary look.Throughout the Muxu Shirt, critical seams are flat locked, whilst the shoulder seams are positioned lower for bag carrying comfort.After hours of testing, the only rear pocket that seemed to work for nearly all riders was a side opening, zipped pocket positioned on the right hand side. This sits within easy reach of the rider's hands, and can be opened easily on and off the bike. Inside, there is enough room for a phone, cards, cash or mp3 player, and taking this into account, there is also an internal headphone wire hole. The back is completed by a dropped rear that protects your modesty on the bike, whilst at the front, two useful chest pockets sit astride the hidden button closure, which is designed to protect the buttons from the rough pull of a messenger bag.Designed in Barcelona, made in Portugal, and in two attractive colours, the Muxu Shirt is available to buy today.Slim, fitted design with flat lock stitching in critical areas96% cotton, 4% elastane fabric blend for excellent breathability and freedom of movement ]]></description>
	        <pubDate>Fri, 28 May 2010 13:46:21 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[438. Muxu Ride Pique Polo Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=730&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=730&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Muxu+Pique+Polo_small.jpg" alt="Muxu Ride Pique Polo Shirt" width="150px" height="150px" /><br />An ideal city cycling piece for when off the bike business is on the cards, the Pique Polo features the same design and feature set as the Muxu Stripe Polo, but distinguishes itself by using a Pique fabric that creates a luxurious look and feel.Sporting a slim, fitted look with ergonomic side panels and a dropped rear hem, the Pique continues its attention to detail by utilising off centre shoulder seams to ensure bag carrying comfort for city riders, whilst a printed neck label prevents unwanted skin irritation. To the front, a 3-button placket takes care of closure duties, whilst the chest area features a subtle tone to tone embroidered Muxu logo. On the bike storage is provided for by a handy rear invisible zipped side opening pocket, completed by an internal wire hole for an mp3 player or phone.Designed in Barcelona, made in Portugal, the Muxu Ride Pique Polo is available to buy today.Smart, fitted design at home on and off the bikeMade from quick drying Dri-Release Pique CottonAnti bacterial fabric treatment for excellent odour control3 button neck closure with a spare buttonDropped rearDouble needle, and exterior stitching for greater strengthErgonomic side panels for improved fitLowered shoulder seams for bag carrying comfortRight rear zipped mp3 or phone pocket with internal wire holeMade in Portugal]]></description>
	        <pubDate>Fri, 28 May 2010 13:36:04 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[439. Muxu Ride Stripe Polo Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=729&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=729&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Muxu_stripe_polo_small.jpg" alt="Muxu Ride Stripe Polo Shirt" width="150px" height="150px" /><br />An ideal city cycling piece, the Muxu Ride Stripe Polo combines smart off the bike style with on the bike goodness, helping you to stay cool as you arrive at your destination.Made from a highly comfortable odour resisting cotton blend that dries four times faster than straight cotton, the Ride Polo features a slim, fitted design with ergonomic side panels and a dropped rear hem. Shoulder seams are placed lower to ensure bag carrying comfort for city riders, whilst a printed neck label prevents unwanted irritation. To the front, a 3-button placket takes care of closure duties, whilst the chest area features a tone to tone embroidered Muxu logo. On the bike storage is provided for by a handy rear invisible zipped side opening pocket, that is completed by an internal wire hole for an mp3 player or phone.Designed in Barcelona, made in Portugal, and in fashionable striped blue, the Muxu Ride Polo is available to buy today.Smart, fitted design at home on and off the bikeMade from quick drying Dri-Release CottonAnti bacterial fabric treatment for excellent odour control&nbsp; 3 button neck closure with a spare buttonDropped rearDouble needle, and exterior stitching for greater strengthErgonomic side panels for improved fitLowered shoulder seams for bag carrying comfortRight rear zipped mp3 or phone pocket with internal wire holeMade in Portugal]]></description>
	        <pubDate>Fri, 28 May 2010 13:27:21 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[440. Muxu Ride Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=728&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=728&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Muxu+ride+sock_small.jpg" alt="Muxu Ride Sock" width="150px" height="150px" /><br />Two happy feet make one happy rider. Say hello to the Muxu Ride Sock.Made from over 60% merino wool, the Ride Sock is highly comfortable, anti bacterial and breathable, offering a cuff length that gets the balance right between ankle coverage and consideration to on and off the bike style. With a slightly thicker fabric at the heel and toe box, the Muxu Sock is reinforced in all the right places for a long spinning life.It isn't often noted, but the foot is one of the best places to attract a driver's attention at night, so with this in mind, Muxu added a woven reflective strip at the rear of the sock that will help ensure you are seen when the light fails. Discretely placed during the day, it simply melds into the design, but at night it lights up like a Christmas tree when light hits it.Designed in Barcelona, made in Portugal, the Muxu Ride Sock is available to buy today.Mid cuff and highly comfortable60% Merino Wool, 38% polyamide, 2% elastaneWoven reflective strip at the rear of the cuffMade in Portugal]]></description>
	        <pubDate>Fri, 28 May 2010 13:09:06 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[441. Muxu Ride 3/4 Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=727&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=727&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Muxu_Pantcamel_smal.jpg" alt="Muxu Ride 3/4 Shorts" width="150px" height="150px" /><br />There's something pretty great about pulling on a pair of 3/4 shorts and heading out on the bike. Traffic, the day ahead, these things are secondary to the feeling once your leg goes over the top bar and the wheels begin to roll. That special moment is what inspired us to make the Muxu Ride 3/4 Short, and we hope you like it.Made from a soft to touch mid weight cotton with an elastane blend, the Ride 3/4 has just the right amount of stretch to move with the body on the bike, so whilst the look is fitted, you are never anything but comfortable. Higher at the back and lower at the front, the waist stays out of the way of your stomach and the lower back is covered. Two deep pockets with flush openings sit at the rear, with a third off centre pocket finished with a tone to tone embroidered Muxu 'X' symbol, which is a perfect place to put your mp3 player or phone. At the front, two side opening pockets catch all of those off the bike 'but what do I do with my hands?' moments, with the left hand pocket subtly branded with a tone to tone embroidered Muxu logo.Long rides can take their toll on the body, but in order to ensure all day comfort, the Ride 3/4 has a seamless crotch area which is designed to protect this sensitive area. In combination with over engineered flat stitched seams throughout, the result is a seriously hard wearing and comfortable short.Designed in Barcelona, made in Portugal, and in two attractive colours, the Muxu Ride 3/4 is available to buy today.Smart, fitted design at home on and off the bike96% mid weight cotton, 4% elastane fabric blend for excellent breathability and freedom of movementLower front waist and higher backSeamless crotch area for saddle comfortTwo rear pockets, plus a third smaller off centre pocket for a phone or mp3 playerTwo front side opening pocketsAvailable in two colourwaysMade in Portugal]]></description>
	        <pubDate>Fri, 28 May 2010 12:45:56 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[442. Muxu Ride Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=726&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=726&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/muxu_jersey_aqua_front_small.jpg" alt="Muxu Ride Jersey" width="150px" height="150px" /><br />The Ride Jersey is all about simple, pared down style. But, like riding in rush hour, there's a lot more to it than meets the eye. Made from a super comfy odour resisting cotton blend that dries four times faster than straight cotton, the Ride Jersey gets things done on the bike courtesy of a fitted design with ergonomic side panels and a dropped rear hem. Shoulder seams are placed lower to ensure bag carrying comfort for city riders, and at the rear there is a handy zipped side opening pocket for your mobile, complete with an internal wire hole. A printed neck label keeps worrisome niggles away, whilst Muxu branding is subtly placed on the lower left hand side in the form of a tone to tone embroidered logo.Designed in Barcelona, made in Portugal, and in two attractive colours, the Muxu Ride Jersey is available to buy today.Smart, fitted design at home on and off the bikeMade from odour resisting, quick drying Dri-Release CottonDropped rearErgonomic side panelsLowered shoulder seams for bag carrying comfortRight rear zipped mp3 or phone pocket with internal wire holeAvailable in two colour waysMade in Portugal]]></description>
	        <pubDate>Fri, 28 May 2010 12:06:49 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[443. Muxu Ride Cap]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=725&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=725&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/muxu_capsmall.jpg" alt="Muxu Ride Cap" width="150px" height="150px" /><br />The Muxu Ride Cotton Cap is Muxu's take on a cycling apparel essential, with a couple of little touches thrown in for sweet riding comfort.Designed for stylish riding during your city escapades, the Muxu Cap is made of a softer than usual cotton / polyester fabric, with an integral thin fabric strip running forward to back in the centre, in order to provide improved airflow for hotter days on the bike. On the inside soft cotton tape helps to avoid any discomfort, whilst the outside is finished with a tone to tone embroidered Muxu logo on the right hand side.Because The Ride Cap is first and foremost an urban cycling piece, Muxu made the front peak a little more flexible than a standard road riding cap, to try and get a good mix between the road tradition, and a less 'severe' looking style when worn without a helmet. Designed in Barcelona, made in Portugal, the Muxu Ride Cap is available to buy today.Soft cotton / polyester constructionIntegral top centre cooling stripTone to tone embroidered Muxu logoOne size fits nearly all:)Made in Portugal]]></description>
	        <pubDate>Fri, 28 May 2010 11:47:04 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[444. Etxeondo Jarri Arm Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=719&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=719&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/etxeondo_armwarmers.jpg" alt="Etxeondo Jarri Arm Warmers" width="150px" height="150px" /><br />The Etxeondo Jarri Arm Warmers feel like a quality item straight out of the bag. Soft and stretchy, you just know they are going to feel great out on the road. Constructed from Supplex Lycra, they are aimed at the rider looking for mild weather arm protection, whether that is to take the edge of the wind, cool morning rides, or for the white version at least, for a degree of resistance to the sun's rays during warmer, exposed rides. Available in classic black or white, and as with the rest of the Etxeondo range, made in Spain, we highly recommend them. Super stretchyLycra Supplex construction for a cotton soft touchReflective Etxeondo logoAvailable in either white or blackSilicon grip upperFlat lock stitiching]]></description>
	        <pubDate>Tue, 11 May 2010 12:43:12 +0100</pubDate>
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	     <item>
	        <title><![CDATA[445. Etxeondo Polan Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=718&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=718&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Etxeondo+Polan+Sock_small.jpg" alt="Etxeondo Polan Sock" width="150px" height="150px" /><br />Beautifully soft to the touch and highly comfortable, the Etxeondo Polan is an ideal all weather cycling sock for serious training or racing. High cuff, it comes in classic 'racing' white, or 'training' black. There is some debate as to the correct colour of socks to wear for road riding, but we would suggest that as long as they match the rest of your outfit, and above you feel comfortable, they are the right socks.High cuff Meryl fabric constructionHighly comfortable and beautifully soft]]></description>
	        <pubDate>Mon, 10 May 2010 16:12:01 +0100</pubDate>
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	     <item>
	        <title><![CDATA[446. Etxeondo Tive Gloves]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=714&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=714&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Tive_white_small.jpg" alt="Etxeondo Tive Gloves" width="150px" height="150px" /><br />The Etxeondo Tive Glove is one of very few road cycling gloves we have seen that fits onto the hand without the help of a clasp or velcro to close at the wrist. This intriguing design is often used in off road gloves, where to most riders, the lack of a closure system provides a much improved experience, and greater freedom of movement.The Tive pulls onto the rider's hand for the perfect fit, and for removal, tabs along the fingers assist in seriously easy removal. A soft terry cloth wipe that extends along the first finger is well placed for keeping the nose dry.After a few long road rides to test the Tive, we can say hands down that this is one of the comfiest road gloves available to buy. Not only is the padding perfectly distributed on the palm, but the lack of a velcro closure system means that the wrist is never restricted and the hands feel less tired at the end of the day. Pull on for a perfect fit, no velcro at all.Pull off tabs for easy offFoam paddingSoft terry cloth on thumb for wiping away sweat]]></description>
	        <pubDate>Wed, 05 May 2010 16:05:32 +0100</pubDate>
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	     <item>
	        <title><![CDATA[447. Etxeondo Meersburg Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=710&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=710&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/mersburgblanco_small.jpg" alt="Etxeondo Meersburg Jersey" width="150px" height="150px" /><br />The Etxeondo Meersburg Jersey is a great choice for riders looking for a technical top, with UV protection and anti bacterial properties built into the fabric for the hotter rides this season. Engineered with carbon fibre fabric within the yarn, the Meersburg Jersey makes good use of carbon fibre's natural anti bacterial properties to provide the rider with a jersey that should stay fresh out on the road. At the rear, Etexondo have provided the standard three pockets, plus an additional fourth zipped pocket, which is an ideal place to put keys, a phone or a gel. A front 3/4 zipper, adorned with the Etexondo name and logo sits front centre, and is just the right length to aid ventilation when the road really takes its toll.UV protective and anti bacterial3 rear pockets, plus a zippered 4th pocket3/4 length front zipSlim, fitted design&amp;nbsp;]]></description>
	        <pubDate>Wed, 05 May 2010 13:09:11 +0100</pubDate>
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	     <item>
	        <title><![CDATA[448. Craft Elite Wind Vest]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=700&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=700&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Elite+Wind+Vest_red_small.jpg" alt="Craft Elite Wind Vest" width="150px" height="150px" /><br />The Craft Elite Wind Vest is an excellent choice for riders looking for a high end, packable wind proof cycling gilet for club runs, training rides, and cooler races. Designed to be worn over your jersey, or pulled out of a rear pocket when the temperature cools, the Craft Elite Wind Vest features a silicon printed elastic rear hem, ensuring everything stays in place whilst you are on the drops. Mesh areas at the rear aid breathability, whilst touches of reflectivity help to keep you safe. At the front, a YKK reversed full length zip takes care of wrapping up duties, finished off with a well thought out zip hood to prevent discomfort at the chin. Full wind proof front with high breathabilityStretchy and light weightSilicon printed elastic at back bottom hemReflective print for visibilityMesh back for improved ventilationReversed front zipperWater repellent fabricErgonomic shape for a perfect riding positionEasily stowable in jersey pocket]]></description>
	        <pubDate>Wed, 17 Mar 2010 16:04:27 +0000</pubDate>
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	     <item>
	        <title><![CDATA[449. Sportful Team Saxo Bank Shoe Cover]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=691&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=691&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/saxoovershoe_small.jpg" alt="Sportful Team Saxo Bank Shoe Cover" width="150px" height="150px" /><br />The Team Saxo Bank Lycra Shoe Cover is the perfect product to not only keep a little wind off the feet, but to provide an aerodynamic advantage for time trials, or to simply tidy the foot area up for style purposes. Made by Sportful of Italy, it's snug fit is aided by a good quality rear mounted zip, and tidy cleat hole areas.]]></description>
	        <pubDate>Thu, 11 Mar 2010 15:04:45 +0000</pubDate>
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	     <item>
	        <title><![CDATA[450. Sportful Team Saxo Bank Socks]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=690&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=690&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/saxobank_sock_small.jpg" alt="Sportful Team Saxo Bank Socks" width="150px" height="150px" /><br />The Sportful Team Saxo Bank Sock is a beautifully fitting and highly comfortable sock with a 9cm cuff. The exact sock used by Team Saxo Bank this season, it will match perfectly with the rest of your Sportful Saxo Bank clothing.]]></description>
	        <pubDate>Thu, 11 Mar 2010 14:48:47 +0000</pubDate>
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	     <item>
	        <title><![CDATA[451. Twin Six Greaser T 2010]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=677&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=677&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Greaser+Tee_2010_small.jpg" alt="Twin Six Greaser T 2010" width="150px" height="150px" /><br />There is no glory, without grease.]]></description>
	        <pubDate>Mon, 08 Mar 2010 13:09:45 +0000</pubDate>
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	     <item>
	        <title><![CDATA[452. Hincapie Team BMC Bib Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=663&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=663&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Hincapie+BMC+Bib+Shorts_small.jpg" alt="Hincapie Team BMC Bib Shorts" width="150px" height="150px" /><br />Introducing the Hincapie Team BMC Bib Short, the exact bibs worn by Team BMC. With a seamlessly integrated cut between the bib top and shorts, the Hincapie BMC Bib Shorts provide a superior ergonomic fit in the riding position, whilst the special abrasion resistant saddle wear area ensures a long lasting durability.BMC Velocity Bib Shorts are race ready for any distance or challengeThe bib top is seamlessly integrated into the shorts to provide a superior ergonomic fit in the riding position260g Lycra body and special abrasion resistant saddle wear area ensure long-lasting durabilityRadio pocket at rear, ideal for keys, iPod/iPhone or walletHinSpeed Lycra leg bands grab each leg to provide an aerodynamic advantage

]]></description>
	        <pubDate>Thu, 04 Mar 2010 21:59:03 +0000</pubDate>
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	     <item>
	        <title><![CDATA[453. Craft Compression Arm Cooler]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=661&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=661&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Compression_Armcooler_small.jpg" alt="Craft Compression Arm Cooler" width="150px" height="150px" /><br />Craft's Arm Cooler is designed for riders (or triathletes) looking to keep their arms cool and UV protected when out on the bike in hot conditions. The effect, which Craft call a 'Super Cooling' process, is a little startling, as it really does feel like someone is running water over your arms when you pop them on. If you have ever suffered with over heating or sun burn mid ride, or indeed run, then Craft's Arm Coolers are the solution.UPF 50+Tight compression fit to reduce muscle vibration and focus power in order to get a better body comfort and controlErgonomic shape for total freedom of movementSuper cooling effectExcellent moisture transportation]]></description>
	        <pubDate>Wed, 03 Mar 2010 13:46:26 +0000</pubDate>
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	     <item>
	        <title><![CDATA[454. Craft Cool Boxer with mesh]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=660&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=660&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Pro_Cool_Box_Mesh_M_small.jpg" alt="Craft Cool Boxer with mesh" width="150px" height="150px" /><br />Craft's Cool Boxer is identical to the Swedish brand's Cool Bike Boxer only without the inside pad. If you cycle to work, train in the gym, or head out for a relaxed ride and don't require padding, then this is the boxer short for you. Designed specifically for exercising in warm indoor and outdoor conditions, Craft's Cool Boxer resists odours, and keeps you cooler and more comfortable than a normal boxer short.Ergonomic fit for total freedom of movementsPro Cool Mesh panels in sidesSoft and comfortable fitSuper cooling effectExcellent moisture transportation]]></description>
	        <pubDate>Wed, 03 Mar 2010 13:16:11 +0000</pubDate>
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	     <item>
	        <title><![CDATA[455. Craft Cover Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=658&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=658&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/coversock_small.jpg" alt="Craft Cover Sock" width="150px" height="150px" /><br />The Craft Cover Sock is an ideal bike accessory for when the ride is chilly, but not cold, and where a traditional thermal overshoe would be overkill. Highly elastic, and with a nicely finished underside cleat opening, they are a rider essential.Sizing based on shoe size:S/M&nbsp; - 37-42 L/XL - 43-48 Perfect for chilly bike days when insulated over shoes are too muchVarying material thickness for different thermal zonesHighly elastic for a perfect fitLight weight and tight fittingNicely finished cleat opening]]></description>
	        <pubDate>Tue, 02 Mar 2010 16:00:00 +0000</pubDate>
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	     <item>
	        <title><![CDATA[456. Craft Elite Wind Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=649&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=649&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Elite+Wind+Jacket_small.jpg" alt="Craft Elite Wind Jacket" width="150px" height="150px" /><br />The Craft Elite Wind Jacket is a welcome new addition to the Swedish brand's bike range. Highly fitted, the Elite Jacket is not only fully wind proof thanks to Craft's Ventair]]></description>
	        <pubDate>Thu, 18 Feb 2010 14:49:09 +0000</pubDate>
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	     <item>
	        <title><![CDATA[457. Craft Elite Jersey 2010]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=647&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=647&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Elite+Jersey_small.jpg" alt="Craft Elite Jersey 2010" width="150px" height="150px" /><br />The Craft Elite Jersey for 2010 is in our opinion, almost perfect. Whether you aim to complete a European Sportive, finish a club ride in comfort, or just get out there and ride for fun in the knowledge you are wearing one of the best cycling jerseys available, the Craft Elite Jersey proves itself to be both incredibly well designed, and supremely ergonomic. Bodymapped placed mesh insertsCoomax extreme fabric for an active cooling effectHole inside rear pocket for MPS/headset wireFull front zipper - reflective printsSilicon print on bottom back hemShaped for a perfect riding position3 large rear pockets4th zipped rear pocket
]]></description>
	        <pubDate>Thu, 18 Feb 2010 12:35:34 +0000</pubDate>
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	     <item>
	        <title><![CDATA[458. DeFeet Woolie Boolie Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=646&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=646&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Defeet_woolie_boolie.jpg" alt="DeFeet Woolie Boolie Sock" width="150px" height="150px" /><br />The DeFeet Woolie Boolie Socks are proudly proclaimed by DeFeet to be 'Certified Woolie'. This means they passed all the tests, and in DeFeet's eyes, represent the finest merino wool cycling socks available. Big talk, but one DeFeet back up with their top quality wool, and renowned craftsmanship. For us, the major benefit of the Woolie Boolie is its full cushion foot, which offers significant comfort benefits for long days on the bike. Highly recommended!Colour: Charcoal72% Merino / 15% Lycra / 8% Nylon / 5% ElasticAvailable in two cuff heights, 4&amp;quot; &amp;amp; 6&amp;quot;]]></description>
	        <pubDate>Wed, 17 Feb 2010 12:59:17 +0000</pubDate>
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	     <item>
	        <title><![CDATA[459. DeFeet Slipstream Overshoe]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=636&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=636&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/deffet_slipstream_small.jpg" alt="DeFeet Slipstream Overshoe" width="150px" height="150px" /><br />The Defeet Slipstream shoe cover was developed for two purposes: to shield your feet from chilling cold and to create an aerodynamic advantage. Simply wear the Slipstream shoe cover directly over your cycling shoes to feel greater comfort on cool days and to slice through the wind.However,&nbsp; more importantly for us, wearing a thin overshoe that improves the look of your feet on the bike in cool, but not freezing weather really makes a psychological difference to the ride. Ok, so when it's cold and wet you should wear a really good pair of weather proof overshoes, but for milder conditions, keep those feet to temperature and really look the part with an overshoe (or maybe 'oversock') like the Defeet Slipstream. Like shaving your legs in Spring / Summer, it really makes a big difference to your on the bike attitude. Charcoal colourFeel pro, ride pro4&amp;quot; cuff60% Cordura, 30% Nylon, 10% LycraMachine cash cold, tumble dry low, no chlorine bleachUnderside is cut to display cleat from shoe]]></description>
	        <pubDate>Mon, 25 Jan 2010 13:23:00 +0000</pubDate>
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	     <item>
	        <title><![CDATA[460. Craft Thermal Split Finger Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=635&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=635&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Thermal+Split+Finger+Glove_small.jpg" alt="Craft Thermal Split Finger Glove" width="150px" height="150px" /><br />The Craft Thermal Split Finger Glove isn't just for those riders with a Lobster fixation. Yes, you might start being called 'ol pinchy' by your riding friends, but the joke is on them. Who cares if you look like a sea food lover's favourite main course, at least you have warm hands! Take that previously amused fellow rider with the cold hands.Warm, wind resistant and with a handy fleece lined removable inner lining that fits like a normal glove, Craft's Split Finger Gloves do a great job of keeping you warm, and importantly, in control of the bike when the temperatures drop. Silicon grippers on the palm and braking finger assist control, a terry wipe helps for on the bike cold nose emergencies,&nbsp; whilst welcome touches of reflectivity provide some low light assistance.Wind resistant fabricSilicon dots for improved gripRemovable fleece inner gloveAdjuster with velcroReflective logos ]]></description>
	        <pubDate>Mon, 11 Jan 2010 16:16:43 +0000</pubDate>
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	     <item>
	        <title><![CDATA[461. SealSkinz Ultra Grip Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=634&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=634&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/SealSkinz+Ultra+Grip+Glove_small.jpg" alt="SealSkinz Ultra Grip Glove" width="150px" height="150px" /><br />The SealSkinz Ultra Grip Glove is a wind and fully water protective cycling glove finished in everyone's favourite fabric - good old merino wool. Ideal for both commuters and trail riders in need of dry hands (and who isn't?) at the end of a ride.]]></description>
	        <pubDate>Sun, 27 Dec 2009 11:41:47 +0000</pubDate>
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	        <title><![CDATA[462. SealSkinz Ladies All Weather Cycle Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=633&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=633&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/SealSkinz+Womens+All+Weather+Cycling+Glove_small" alt="SealSkinz Ladies All Weather Cycle Glove" width="150px" height="150px" /><br />The SealSkinz Ladies All Weather Cycle Gloves are fully wind and waterproof, highly breathable and very comfortable during long sessions on the bike. Suitable for road, city or trail riders, the palm includes nicely placed pressure point padding, whilst the braking finger tips are silicon dotted to aid grip in the wet. A terry wipe on the thumb takes care of nose duties, and at the wrist a high quality velcro closure system completes the glove. Mid-weight, they are neither too bulky nor too light. ]]></description>
	        <pubDate>Mon, 21 Dec 2009 22:02:39 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[463. SealSkinz All Weather Cycle Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=632&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=632&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/SewalSkinz+All+Weather+Cycling+Glove_small" alt="SealSkinz All Weather Cycle Glove" width="150px" height="150px" /><br />The SealSkinz All Weather Cycle Gloves are fully wind and waterproof, highly breathable and very comfortable during long sessions on the bike. Suitable for road, city or trail riders, the palm includes nicely placed pressure point padding, whilst the braking finger tips are silicon dotted to aid grip in the wet. A terry wipe on the thumb takes care of nose duties, and at the wrist a high quality velcro closure system completes the glove. Mid-weight, they are neither too bulky nor too light. ]]></description>
	        <pubDate>Mon, 21 Dec 2009 16:20:56 +0000</pubDate>
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	     <item>
	        <title><![CDATA[464. SealSkinz Ultra Light Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=630&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=630&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/SealSkinz+Ultra+Light+Sock+small.jpg" alt="SealSkinz Ultra Light Sock" width="150px" height="150px" /><br />The SealSkinz Ultra Light Sock is a wind and waterproof cycling sock, ideal for both commuters and all-weather trail riders in need of dry feet at a journey's end.&nbsp;]]></description>
	        <pubDate>Sun, 20 Dec 2009 19:11:36 +0000</pubDate>
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	     <item>
	        <title><![CDATA[465. SealSkinz Thin Mid Calf Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=629&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=629&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/SealSkinz+Thin+Mid+Calf+Sock_small.jpg" alt="SealSkinz Thin Mid Calf Sock" width="150px" height="150px" /><br />The SealSkinz Thin Mid Calf Sock is a fully waterproof cycling sock finished with merino wool, offering the rider an ideal all-weather waterproof cycling sock for commuting or trail rides.]]></description>
	        <pubDate>Sun, 20 Dec 2009 18:21:27 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[466. Twin Six Wooly Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=628&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=628&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Wooly+Jersey_small.jpg" alt="Twin Six Wooly Jersey" width="150px" height="150px" /><br />Take the trails, work the commute, or just hang about in this lovely 100% Merino Wool Jersey from Twin Six. Three back pockets are roomy enough to hold some on the bike supplies, but to be honest it is hard to think about something so stylish getting dirty. If you absolutely must ride in it, then know that the great fit and super soft feel will keep you warm even on the coldest rides.100% Merino Wool100% Machine washable100% Super awesomeThree deep back pockets
]]></description>
	        <pubDate>Tue, 15 Dec 2009 13:50:18 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[467. Solo Dempsey's Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=627&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=627&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/solo_dempsey_small.jpg" alt="Solo Dempsey's Jersey" width="150px" height="150px" /><br />Ireland has produced some of the world's most tenacious pro-riders. The Dempsey]]></description>
	        <pubDate>Fri, 11 Dec 2009 15:02:18 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[468. Hincapie Tour LT Beanie]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=626&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=626&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Hincapie+Tour+LT+Beanie_small.jpg" alt="Hincapie Tour LT Beanie" width="150px" height="150px" /><br />The Hincapie Tour LT Beanie is an ideal lightweight, wind/water-resistant and breathable hat for changeable conditions. Thin enough to fit under the helmet and long enough to cover the ears, it not only keeps the cold at bay, but feels highly comfortable during long periods in the saddle. 4-way stretch, wind/water-resistant front panels block the elementsBreathable, 4-way stretch sides and back prevents overheatingBasic 3-panel construction fits comfortably under a helmetFlexible, smooth finished headband for a comfortable fitReflective heat transfer logo for excellent low light visibility]]></description>
	        <pubDate>Fri, 11 Dec 2009 14:18:03 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[469. Twin Six Rock Hard Roll Fast Tee]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=621&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=621&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Rock+Hard+Roll+Fast_small.jpg" alt="Twin Six Rock Hard Roll Fast Tee" width="150px" height="150px" /><br />Another great new addition to the Twin Six T-Shirt range, the Rock Hard Roll Fast is made from 100% cotton and finished in black with a white graphic.]]></description>
	        <pubDate>Mon, 30 Nov 2009 11:59:22 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[470. Morvelo Attack The Pack T-shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=617&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=617&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/attack_small.jpg" alt="Morvelo Attack The Pack T-shirt" width="150px" height="150px" /><br />Limited EditionHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shoulders.SLIM FIT]]></description>
	        <pubDate>Mon, 23 Nov 2009 11:30:49 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[471. Twin Six The Category 6]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=613&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=613&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+The+Category+6+Jersey_small.jpg" alt="Twin Six The Category 6" width="150px" height="150px" /><br />For people who don't want to race, but still want to be racers, there is Category 6 Racing Squad
]]></description>
	        <pubDate>Wed, 18 Nov 2009 15:04:19 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[472. Craft 3D Leg Warmer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=609&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=609&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/craft+3D+Leg+Warmer_small.jpg" alt="Craft 3D Leg Warmer" width="150px" height="150px" /><br />New from Craft are their eagerly anticipated 3D fabric Leg Warmers, which are constructed using a varying fabric thickness in order to effectively regulate your temperature during a ride. Highly stretchy, scarily soft and beyond comfortable on the bike, they mould to your leg shape, whilst the strong silicon gripper ensures that they stay in place. An ideal accessory to accompany your Craft Bib Shorts, we highly recommend them.3D knit - Flat seams throughoutVarying material thickness on different thermal zonesSilicon top gripperWarmer FrontSublime softness and comfort]]></description>
	        <pubDate>Tue, 03 Nov 2009 14:49:29 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[473. Craft Zero Extreme WS Long Sleeve Base Layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=605&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=605&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Zero+Extreme+Wind+Stopper+Long+Sleeve+Base+Layer_small.jpg" alt="Craft Zero Extreme WS Long Sleeve Base Layer" width="150px" height="150px" /><br />

The Craft Zero Extreme Wind Stopper Long Sleeve Base Layer is perhaps the ultimate base layer for cold weather cycling, with the frontal
shoulder and chest Gore Windstopper fabric working hard to ensure that your core
temperature is always properly regulated. Made of a thin, lightweight and extremely elastic fabric that is channel stitched with two high-tech polyester fibres, the Zero Extreme utilises hexa-channeled fibers to enhance moisture transport, which cools the body down. On the outside, a hollow fibre offers isolation as well as transport of moisture to the next layer, whilst CoolMax Extreme Fresh FX fabric keeps smell and odour away. Full wind protection at shoulders and parts of frontProtects your body in fair and windy conditionsSeamless torsoErgonomic fitLightweight, elastic Gore Windstopper fabricSoft and close fitLong sleeve]]></description>
	        <pubDate>Tue, 27 Oct 2009 15:37:29 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[474. Morvelo Old Skool Checker T-shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=603&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=603&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+old+skool_tee_small.jpg" alt="Morvelo Old Skool Checker T-shirt" width="150px" height="150px" /><br />Limited EditionHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shoulders.CLASSIC FIT]]></description>
	        <pubDate>Mon, 26 Oct 2009 15:47:36 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[475. Morvelo Logo Green T-shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=601&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=601&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/MORV-GREEN_small.jpg" alt="Morvelo Logo Green T-shirt" width="150px" height="150px" /><br />Limited EditionHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shoulders.CLASSIC FIT]]></description>
	        <pubDate>Mon, 26 Oct 2009 15:37:46 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[476. Morvelo Super Domestique T-shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=597&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=597&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Morvelo+super+domestique_small.jpg" alt="Morvelo Super Domestique T-shirt" width="150px" height="150px" /><br />Limited EditionHand Printed100% combed cotton for a super smooth feelUltra tight knit surfaceDouble-needle top-stitched necklineDouble stitched sleeve and waist hemsSeamless collar with taped neck and shoulders.CLASSIC FIT]]></description>
	        <pubDate>Mon, 26 Oct 2009 14:48:36 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[477. Craft Elite Bib Long Tight]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=594&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=594&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Elite_Bib_Long_Tight_M.jpg" alt="Craft Elite Bib Long Tight" width="150px" height="150px" /><br />From the inside out, the Craft Elite Bib Tight is designed not only for comfort, but unparalleled on the bike performance and weather protection. Featuring the Swedish brand's Craft Elite sized chamois, a beautifully
warm brushed inner, wind proof frontal outer and 360 degree
reflectivity, Craft's Elite Bib Tight is the ultimate choice for
cool weather riding this season.For the Elite Pad or 'Chamois', Craft's revelation is that the pad is sized differently for each size of bib tight. A small sized bib houses a smaller pad than the medium for example, so as a rider you no longer have to put up with a pad that is universally sized. Getting down to details, the Elite pad is a 4 way stretch compound that continually moves with the body. It is seamless, anatomically moulded, antimicrobial and gender specific, and made from Oeko-Tex certified fabrics and foams of the highest quality.The Elite Bib Tight is a testament to Craft 's attention to detail, from the ankle zippers at the leg entry points, all the way to the reduced bib construction at the shoulders and the back which allow the rider's other garments to function perfectly. Laminated, thermal, brushed fabric in frontThermal, brushed fabric on back for warmth and ventilationReflective inserts to have reflectivity 360 degreesFully windproof front through breathable, laminated fabricSoft elastic gripper on bottom of legCraft Elite PadCAB, Craft Airflow Bib constructionAnkle zipper 
]]></description>
	        <pubDate>Mon, 12 Oct 2009 10:36:11 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[478. Craft Performance Storm Bib Tights - Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=592&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=592&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Storm+Bib+Tights+women_small.jpg" alt="Craft Performance Storm Bib Tights - Women" width="150px" height="150px" /><br />Leire in our office has been the test pilot over the past week for the recently arrived Craft Storm Tights, and despite complaining about the bad weather (we say perfect testing time, she says cake time), hearing her whistle her way back down the hall after a successful test is a heart warming sound.A perfect antidote to the encroaching cold weather, Craft's bib tights for ladies are reported to be highly comfortable, beautifully brushed for warmth inside, and with details like the leg zipper running until the knee, very easy to get in and out of. Our plucky tester feels the reflective touches made her more confident when the light failed, and the front windproof fabric panel a great feature for when the temperature really dropped. Finally the pad, and Craft's female specific El 2DW is a favourite of ours, neither too bulky not too thin, and always comfortable for the long haul. Windproof front elastic wind panelHighly elastic, slightly brushed fleece fabric for warmthReflective pipings, prints in front and backEL 2DW chamoisZipper to knee]]></description>
	        <pubDate>Mon, 05 Oct 2009 17:34:14 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[479. Walz Racing Stripe Cotton Cap]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=588&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=588&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/walzcotton_small.jpg" alt="Walz Racing Stripe Cotton Cap" width="150px" height="150px" /><br />Walz Racing Stripe cycling caps are handmade from durable, stylish cotton blend and wool fabrics. The soft bill liner is flexible and can be worn either up or down, whilst the streamlined two panel design with a bold racing stripe is sleek and comfortable. Available in 2 sizes, please see sizing chart link aboveCotton blend construction2 panel design with a bold racing stripe]]></description>
	        <pubDate>Mon, 21 Sep 2009 18:29:24 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[480. Walz Wool Ear Flap Cap]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=587&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=587&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/walzearflap_small.jpg" alt="Walz Wool Ear Flap Cap" width="150px" height="150px" /><br />Walz's redesign of their hugely popular ear flap model includes elastic in the back flap to help keep the flap down and your ears warm. The ear flap cycling caps are handmade from quality, durable 100% wool, whilst the soft bill liner is comfortable and flexible and can be worn either up or down. Walz Caps now offers two sizes. The original &amp;quot;one size fits most&amp;quot; size is now the small/medium. The new size is a large/extra large for those who prefer a roomier fit. Available in 2 sizes, please see sizing chart link aboveHandmade wool constructionSoft bill linerHand wash or dry cleaning recommended]]></description>
	        <pubDate>Mon, 21 Sep 2009 18:02:30 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[481. Walz Wool Cap]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=586&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=586&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/walzwool_plaid_small.jpg" alt="Walz Wool Cap" width="150px" height="150px" /><br />Walz traditional wool cycling caps are handmade from durable, stylish fabric. The soft bill liner is comfortable and flexible and can be worn either up or down. We recommend hand washing or dry cleaning only.Walz Caps now offers two sizes. The original &amp;quot;one size fits most&amp;quot; size is now the small/medium. The new size is a large/extra large for those who prefer a roomier fit. Available in 2 sizes, please see sizing chart link aboveHandmade wool constructionSoft bill linerHand wash or dry cleaning recommended]]></description>
	        <pubDate>Mon, 21 Sep 2009 17:46:44 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[482. Walz Racing Stripe Wool Cap]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=585&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=585&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/walzracingwool_greyblack_small.jpg" alt="Walz Racing Stripe Wool Cap" width="150px" height="150px" /><br />The Walz Wool Racing Wool Cap is made from 100% wool with a contrast centre stripe. The soft bill liner is flexible and can be worn either up or down, whilst the streamlined three panel design is both sleek and comfortable.Available in 2 sizes, please see sizing chart link above3 panel design with a bold racing stripe100% woolHand wash or dry cleanMoisture wicking bandSoft, comfortable andFlexible bill stabilizer]]></description>
	        <pubDate>Mon, 21 Sep 2009 17:08:19 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[483. Buff Wool]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=584&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=584&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Buff+Wool+Electric_small.jpg" alt="Buff Wool" width="150px" height="150px" /><br />The Buff Wool is our favourite from the Buff line up for cold rides. Made from super fine, and highly comfortable merino wool, the Buff Wool can be worn as a neckerchief, balaclava, scarf or saharaine. On the bike, the benefits of a pure merino wool Buff are enormous. Naturally anti-bacterial, highly comfortable and of course the ideal temperature regulator, the Wool Buff keeps out the cold at the sensitive neck area, making it a perfect accessory for your daily commute or training ride. ]]></description>
	        <pubDate>Mon, 21 Sep 2009 14:49:18 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[484. Craft Active Rain Pants for Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=570&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=570&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/womnen_Active_Rain_Pant_W_small.jpg" alt="Craft Active Rain Pants for Women" width="150px" height="150px" /><br />Influenced by their medal winning cross country ski apparel, the Craft Rain Pant for Women is a wet weather essential, and is firmly aimed at the all season commuter, tourer or weekend rider. Fully wind and waterproof, the fabric is more soft]]></description>
	        <pubDate>Wed, 02 Sep 2009 14:49:19 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[485. Craft Compression Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=569&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=569&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Compression_Sock_small.jpg" alt="Craft Compression Sock" width="150px" height="150px" /><br />The Craft Compression Sock is perhaps the most unattractive piece of clothing a grown man can wear. Whatever you do, don't walk outside in these things uncovered, just cover them up with trousers, or hide away at home.So why would you wear them? Simple really, just try riding for a few hours, shower, then pop them on and immediately you'll see why overlooking their alarming effect on the opposite sex is a good decision. Not only do they pretty much cancel out the 'jimmy legs', or 'ghost pedaling' in the bed leg convulsions, but your legs will feel more settled and you can be smug in the knowledge that you are doing wonders for your post-ride recovery. The thing about compression socks is that they increase blood circulation, flushing out lactates quicker and improving oxygen circulation, so the next day's ride will feel much easier than if you hadn't worn this affront to fashion. Post ride recovery aid that increases blood circulation for faster flushing of lactates and improved oxygen circulationPre-shaped arch ribs keep the sock in place Channel-stitched structure for optimal cooling effect ]]></description>
	        <pubDate>Thu, 27 Aug 2009 12:44:01 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[486. Craft Warm Wool Crewneck Base Layer - Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=568&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=568&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Wcraft_wool_baselayer.jpg" alt="Craft Warm Wool Crewneck Base Layer - Women" width="150px" height="150px" /><br />
The Craft Warm Wool Base Layer is a relatively new to the Craft Base layer range for Women, and which features a wool/polyester mix previously only seen in the Swedish brand's cross country skiing collection. With Craft's typical attention to ergonomics providing a great fit, the Craft Warm Wool Base Layer is worn as all base layers are designed to be; directly next to the skin. Highly comfortable and with wool's natural wicking properties coming to the fore, it's the ideal base layer for Autumn and Winter rides when the temperature really drops.
Craft's unique air channel knitting techniquePolyester on the inside for perfect moisture transportationMerino on the outside for excellent warming featuresPerfect for cold conditions]]></description>
	        <pubDate>Thu, 27 Aug 2009 12:17:45 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[487. Craft Warm Wool Crewneck Base Layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=567&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=567&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/craft_wool_baselayer.jpg" alt="Craft Warm Wool Crewneck Base Layer" width="150px" height="150px" /><br />The Craft Warm Wool Base Layer features a wool/polyester mix previously only seen in the Swedish brand's cross country skiing collection. With Craft's typical attention to ergonomics providing a great fit, the Craft Wool Base Layer is worn as all base layers are designed to be; directly next to the skin. Highly comfortable and with wool's natural wicking properties coming to the fore, it's the ideal base layer for Autumn and Winter rides when the temperature really drops.
Craft's unique air channel knitting techniquePolyester on the inside for perfect moisture transportationMerino on the outside for excellent warming featuresPerfect for cold conditions]]></description>
	        <pubDate>Thu, 27 Aug 2009 11:48:47 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[488. Craft Thermal Bike Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=566&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=566&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Thermal+Bike+Sock_small.jpg" alt="Craft Thermal Bike Sock" width="150px" height="150px" /><br />The Craft Bike Thermal Sock combines a Polyester/Coolmax fabric mix with a lightweight construction to provide a breathable, yet warm sock for Autumn and Winter rides. Based on Craft's CCS - Climate Control System, the Thermal Socks are engineered to provide the perfect micro-climate for your feet at all times. Lightweight and perfect temperature regulator with channel stitched upper Channel stitched ultra thin uppers allow warm air to circulate and cool down Fabric: 62% Polyester/coolmax, 35% Polyamide, 3% Lycra]]></description>
	        <pubDate>Thu, 27 Aug 2009 11:22:14 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[489. Craft Performance Shorts 2009]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=538&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=538&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Short_small.jpg" alt="Craft Performance Shorts 2009" width="150px" height="150px" /><br />The Craft Performance Short is one of the highlights in the Craft range, offering as it does both long mile comfort, a lightweight construction, and a well thought out ergonomic design.]]></description>
	        <pubDate>Wed, 08 Jul 2009 12:06:34 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[490. Hincapie Wickwool S/S Baselayer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=528&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=528&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Hincapie+Wickwool+Short+Sleeve+BaseLayer_small.jpg" alt="Hincapie Wickwool S/S Baselayer" width="150px" height="150px" /><br />Developed with the Merino Advanced Performance Programme, the Hincapie WickWool Merino Base Layer features comfortable flat-lock, cover-stitching in an anatomical, multi-sport design that fits the body like a glove, providing exceptional freedom of movement. Sweat is wicked away from the skin to help regulate body temperature, whilst the itch-free, antimicrobial merino wool resists odor and retains its insulating properties, even when wet, for superior comfort in a wide variety of conditions. MAPP Merino Wool is 100% natural, sustainable and biodegradable.]]></description>
	        <pubDate>Tue, 26 May 2009 17:12:45 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[491. Hincapie Power Core S/S Base Layer 2010]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=526&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=526&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Hincapie+Powercore+Short+Sleeve+BaseLayer_small.jpg" alt="Hincapie Power Core S/S Base Layer 2010" width="150px" height="150px" /><br />This lightweight, moisture-wicking Hincapie PowerCore polyester fabric provides superior comfort and performance in almost any condition, and is the official base layer of Team BMC. Soft and supple, the material draws moisture away from the skin, which helps to more evenly regulate body temperature, cooling you in the summer and warming you in the winter.]]></description>
	        <pubDate>Tue, 26 May 2009 16:30:43 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[492. Hincapie Tour Gloves]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=525&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=525&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Hincapie+Tour=Gloves_small.jpg" alt="Hincapie Tour Gloves" width="150px" height="150px" /><br />The lightweight Hincapie Tour gloves feature a ventilated, gel-cushioned palm with a non-skid gripper gel pad for excellent comfort and a more secure grip. Other features of the Hincapie Tour Glove include a super absorbent terry cloth thumb and forefinger and an adjustable hook and loop closure.
]]></description>
	        <pubDate>Tue, 26 May 2009 16:21:41 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[493. Hincapie Tour LT Vest]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=521&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=521&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Hincapie+Tour+LT+Vest_small.jpg" alt="Hincapie Tour LT Vest" width="150px" height="150px" /><br />The new windproof Hincapie Tour LT Vest features a special 4-way stretchwoven fabric that is lightweight, breathable and water-resistant. The flexible shell provides excellent wind and weather resistance without sacrificing any breathability. The high all-weather collar protects against the elements, while an open knit mesh panel on the back provides ventilation when the temperature rises. Reflective trim and two functional rear pockets make the Hincapie Tour LT Vest one of the most versatile stow-away garments on the planet.
]]></description>
	        <pubDate>Tue, 26 May 2009 15:25:26 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[494. Hincapie Tour LT Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=520&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=520&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Hincapie+Tour+LT+Jacket_black_small.jpg" alt="Hincapie Tour LT Jacket" width="150px" height="150px" /><br />
The new windproof Hincapie Tour LT Jacket is truly a rider essential, with an on the bike fit that forms to the body, whilst offering excellent protection from windy showers.]]></description>
	        <pubDate>Fri, 22 May 2009 15:45:59 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[495. Craft 3D Knee Warmer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=516&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=516&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/craft+3D+Knee+Warmer_small.jpg" alt="Craft 3D Knee Warmer" width="150px" height="150px" /><br />New from Craft are their eagerly anticipated 3D fabric knee warmers, which are constructed using a varying fabric thickness in order to effectively regulate your temperature during a ride. Highly stretchy, scarily soft and beyond comfortable on the bike, they mould to your leg shape, whilst the strong silicon gripper ensures that they stay in place. 3D knit - Flat seams throughoutVarying material thickness on different thermal zonesSilicon top gripperWarmer FrontSublime softness and comfort]]></description>
	        <pubDate>Wed, 20 May 2009 13:01:24 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[496. Craft 3D Arm Warmer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=515&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=515&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/craft+3D+Arm+Warmer_small.jpg" alt="Craft 3D Arm Warmer" width="150px" height="150px" /><br />The Craft 3D Arm Warmers are an essential addition to your cycling wardrobe. Constructed using a varying fabric thickness in order to effectively regulate your temperature during a ride, they are highly stretchy, scarily soft and beyond comfortable on the bike. Moulding to your arm shape, the strong silicon gripper on the upper ensures that they stay in place. 3D knit - Flat seams throughoutVarying material thickness on different thermal zonesSilicon gripper at topSublime softness and comfort]]></description>
	        <pubDate>Wed, 20 May 2009 12:38:15 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[497. Defeet Dura Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=514&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=514&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/defeetdura_small.jpg" alt="Defeet Dura Glove" width="150px" height="150px" /><br />The DeFeet Dura Glove is highly useful for cooler commutes or early morning road sessions, where keeping the chill off is the number one priority. They have a nice way of moulding to your fingers and palm, so they always feel fitted, and the silicon palm and finger patterns really help to ensure lots of&nbsp; grip on the bars and brakes in the damp. Used by countless Pro Riders in the ranks of the peloton, they are adaptable and consequently very highly regarded. Machine wash cold, tumble-dry low, no chlorine bleachFabrics: 40% CoolMax, 40% Cordura, 20% Lycra ]]></description>
	        <pubDate>Wed, 20 May 2009 11:00:36 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[498. Craft Performance Rain Pants]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=511&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=511&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Rain+Pants_small.jpg" alt="Craft Performance Rain Pants" width="150px" height="150px" /><br />Influenced by their medal winning cross country ski apparel, the Craft Performance Rain Pant is a wet weather cycling essential, and is firmly aimed at the all season commuter, tourer or weekend rider. Fully wind and waterproof, the fabric is more soft than hard, which reveals itself on the bike as being more comfortable, quieter and breathable than a typical hard shell. A more durable fabric is used in the seat area, a place which typically sees the most wear. Reflective piping and logos adorn the exterior, and for lower leg fit, Craft have used 2 velcro fasteners per leg, and a YKK zip to the knee for ease of removal and customised on the bike fit. A nice touch are the silicon ribbed grippers at the bottom of each leg, which helps prevent the pant from riding up. The waist area is key for comfort, and here Craft have used 2 removable suspenders, and a toggle drawstring fastener rather than a button closure system.Lightweight, highly elastic pant Fully taped construction Shaped knee to follow movement Thin, elastic lining in front Drawcord at waist Elastic gripper at back of waist Velcro adjuster at lower leg Reflective prints and pipings ]]></description>
	        <pubDate>Tue, 19 May 2009 10:42:46 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[499. Ibex Giro Jersey - Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=495&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=495&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+Giro+Jersey+women_small.jpg" alt="Ibex Giro Jersey - Women" width="150px" height="150px" /><br />Sublimely comfortable and superfine, the Giro makes those beautifully sun dappled, lung burning European mountain ascents feel that little bit easier. Yes it helps looking gorgeous, but that won't cut the mustard 10 bends from the top when your breathing has taken on the distinct rhythm and cadence of an annoying advert jingle for a high fibre cereal that was on high rotation in the hotel. Luckily the last thing on your mind will be your apparel, as Ibex's do it all Merino will keep your temperature properly regulated and your body comfortable, allowing you to get to the top in time for a semi awkward exchange of 'near French' with a friendly, yet seemingly amused baguette salesman. Alternatively, you could just wear the Giro to commute in merino ensconced style. 18.5 micron New Zealand Merino wool; 240 g/m2Form-fit7'' front zip with locking pullRib collar &amp; cuffs; Set-in sleevesReflective logo center back2 zippered back pocketsMachine washableMade in the USA]]></description>
	        <pubDate>Wed, 06 May 2009 16:14:27 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[500. swrve Soft Shell 3/4 Shorts - Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=451&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=451&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DSC05332.jpg" alt="swrve Soft Shell 3/4 Shorts - Women" width="150px" height="150px" /><br />Made with a water and wind repellent soft shell exterior and a soft, warm bonded fleece inside. Features include 4-way stretch, breathability, moisture regulation, a long useful life, and machine-washability for easy care. These shorts are perfect for cooler rides, or for when rain seems likely, but the bike must be ridden.Low waist in front to prevent your belt from digging into your bellyHigh waist at the back to stay respectable and to keep you warmArticulated knees for a better fit on a bike or barstool Seamless gusseted crotch for comfortDouble-ply seat for added durabilitySide seam designed to keep shorts in place as you move aroundTwo 6&amp;quot; zippered back pockets to store your valuablesMobile phone pocket on side to stay connectedYKK zippers throughout]]></description>
	        <pubDate>Mon, 20 Apr 2009 14:02:10 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[501. Solo Merino Wool Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=448&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=448&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/solomerino_small.jpg" alt="Solo Merino Wool Sock" width="150px" height="150px" /><br />The new Solo Sock is made from fine New Zealand Merino Wool knitted together with a small amount of Elastomeric Nylon (containing lycra) for enhanced fit and longevity. The foot features an aerator knit upper for enhanced breathability, whilst the Merino Wool construction features natural anti-microbial properties which inhibit the growth of odour causing bacteria. Topped off with an amazing ability to wick moisture and regulate temperature, you can say goodbye to hot, sweaty, smelly feet. With a feel so beautiful, you won]]></description>
	        <pubDate>Mon, 20 Apr 2009 09:02:44 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[502. Craft Cool Long Sleeve Tee V-Neck Base Layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=442&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=442&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Cool+V+NEck+Base+Layer_small" alt="Craft Cool Long Sleeve Tee V-Neck Base Layer" width="150px" height="150px" /><br />The Craft Cool Long Sleeve uses a uniquely patterned construction that pulls perspiration vapor off the body to keep it cool, making it ideal for everything from a hard training ride, trip to the gym, or for keeping you fresh on the commute to work. As an added bonus, the fabric is UPF 50 + protective, idea for outdoor activities. Ergonomic fit for total freedom of movementsCool Mesh panels in sides and backSoft and comfortable fitSuper cooling effectExcellent moisture transportationUPF 50 +]]></description>
	        <pubDate>Wed, 01 Apr 2009 13:18:49 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[503. Craft Zero Extreme Long Sleeve - Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=437&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=437&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Women+Zero+Extreme+Baselayer_small.jpg" alt="Craft Zero Extreme Long Sleeve - Women" width="150px" height="150px" /><br />Craft's Zero Extreme LS Base Layer for Women is renowned in both cycle and run circles for both incredible comfort and performance. It all starts on the inside with a hexa-channeled fiber construction that enhances moisture transport and which cools the body down. On the outside, a hollow fibre offers isolation as well as transport of moisture to the next layer, whilst CoolMax Extreme Fresh FX fabric keeps smell and odour away.Comforts your body in zones you need itSoft and breathable crewneckSeamless torsoErgonomic fit with long sleevesThin, lightweight and extremely elasticFlatlock seams that follows body movementPerfect cooling and excellent dry effect]]></description>
	        <pubDate>Tue, 31 Mar 2009 13:29:47 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[504. Craft Team Saxo Bank Socks]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=421&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=421&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/CRaft+Saxo+Bank+Socks_small.jpg" alt="Craft Team Saxo Bank Socks" width="150px" height="150px" /><br />The socks used by Pro Tour Team Saxo Bank have arrived, and just in time for you to emulate your heroes this season. Ride like Fabian Cancellara in the time trial, Frank and Andy Schleck in the mountains, and a storming Jens Voight on the impossible breakaway!Craft socks use the CCS (climate control system) to create the ideal micro climate for your feet, keeping them cool in a warm environment, and warm when the temperature drops. Lycra inserted cuff for perfect ankle gripThin upper for quick ventilationSoft and seamless plain soles eliminate chafing and blistersCoolmax / lycra mix]]></description>
	        <pubDate>Tue, 24 Mar 2009 16:16:07 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[505. Craft Performance Light Jacket - Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=409&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=409&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Light+Jacket_women_small.jpg" alt="Craft Performance Light Jacket - Women" width="150px" height="150px" /><br />Weighing in at only 38 gsm, the Craft Women's Performance Light Jacket is the ultimate stow away jacket in a seriously light weight package. Weight is only half the story though, as the Light Jacket features Craft's highly ergonomic bike specific cut. Simply put, it's so beautifully fitted on and off the bike that you'll quickly find any excuse to keep wearing it. A huge bonus is that the Light Jacket can be folded into it's own back pocket for easy storage, a rear pocket that is a useful place to pop an energy bar or gel whilst on the move. Onto the details, and for breathability mesh inserts along the arms and back provide excellent ventilation, whilst a full length reflective sided YKK zip handles closing duties up front. Thoughtfully, Craft added a beautifully fine microfibre fleece collar for keeping the rider's neck warm when the wind picks up. Ultra lightweight, breathable jacketWind resistant shellElastic mesh inserts under arms and back to complement the riding positionSmall backpocket to pack the jacket, or for putting an energy bar.Reflective prints on front and backShaped, slim construction]]></description>
	        <pubDate>Fri, 20 Mar 2009 11:54:57 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[506. Craft Performance Light Gilet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=408&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=408&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Light+Gilet_white_small.jpg" alt="Craft Performance Light Gilet" width="150px" height="150px" /><br />Craft's Performance Gilet is a riding essential, and is all the more versatile for being able to be balled up into its own pocket and stashed away in a rear jersey pocket. Well placed touches of reflectivity and a warm microfibre collar are typical of Craft's attention to detail, whilst the rear mesh construction and breathable vents work together to ensure that your temperature is always perfectly regulated. An ideal gilet for long descents and cool all season rides.Ultra light and easily stowable in a jersey pocketMesh rear and breathable back vents that perfectly form to your riding positionSmall back pocket to pack your jacket or your energy barReflective prints at front and back, plus reflective strips that run along each side of the front full length zipperMicrofibre high collarZip Hood]]></description>
	        <pubDate>Fri, 20 Mar 2009 10:49:50 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[507. Craft Performance Light Jacket]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=376&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=376&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Performance+Light+Jacket_white_small.jpg" alt="Craft Performance Light Jacket" width="150px" height="150px" /><br />Weighing in at only 38 gsm, the Performance Light Jacket is the ultimate stow away jacket for windy and showery conditions, in a seriously light weight package. The Light Jacket features Craft's highly ergonomic bike specific cut, providing a slim and contemporary fit on and off the bike, and because it is so light,&nbsp; the Jacket can be folded into it's own back pocket for easy storage; a rear pocket that is a useful place to pop an energy bar or gel whilst on the move. For all important breathability mesh inserts in the arm pits provide excellent ventilation, whilst a full length reflective sided YKK zip handles closing duties up front. Onto the all important neck area, and here Craft added a beautifully fine microfibre fleece collar for keeping the rider's neck warm when the wind picks up; a level of comfort aided by the always welcome zipper hood at the front.Ultra lightweight, breathable jacketWind resistantShowerproofElastic mesh inserts under arms and back to complement the riding positionSmall backpocket to pack the jacket, or for putting an energy barReflective prints on front and backShaped, slim construction]]></description>
	        <pubDate>Mon, 02 Mar 2009 13:03:25 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[508. Craft Elite Jersey 2009 - Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=374&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=374&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Elite+Womens+Jersey_small" alt="Craft Elite Jersey 2009 - Women" width="150px" height="150px" /><br />Highly ergonomic and sublimely comfortable, the Women's Elite Jersey is Craft's top of the range jersey. With bodymapped mesh inserts (because your body perspires more in certain areas), and Coolmax extreme fabric combining with a perfectly shaped riding fit, the Elite not only performs flawlessly, but fits and looks exceptional.Bodymapped placed mesh inserts4th rear zippered pocketHole inside backpocket for MP3/headset wireCoolmax extreme fabric for active cooling effectFull front zipperReflective printsSilicon print on bottom back hemShaped for perfect riding position fit]]></description>
	        <pubDate>Mon, 23 Feb 2009 19:25:46 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[509. Craft Cool Mesh Superlight Sleeveless Base Layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=373&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=373&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/M-Pro-cool-mesh-superlight_white_small.jpg" alt="Craft Cool Mesh Superlight Sleeveless Base Layer" width="150px" height="150px" /><br />The Craft Superlight Base Layer has been tested, developed and will be used by the Craft sponsored riders of Team Radioshack Nissan Trek at the Tour de France, and is designed to provide ultimate breathability, moisture transfer and cooling in hot conditions, making it the perfect first layer for Spring/Summer rides.To be considered as part of the Team Radioshack Nissan Trek kit for the Tour de France, the Superlight had to be exceptional, yet Craft had no need to be concerned, as the Superlight base layer has proved its worth countless times, from sweltering valley to searing mountain top finish, keeping the Radioshack riders cooler and more comfortable than their rivals. With direct feedback from Andy Schleck, Fabian Cancellara and Jens Voight amongst others, the Craft Superlight base layer is now ready for you to wear, with their seal of approval.Full lightweight meshBig mesh construction for super ventilation and cooling featuresErgonomic cut for total freedom of movementsSoft and comfortable fitKeeps your body fresh during exercisingExcellent moisture transportation]]></description>
	        <pubDate>Mon, 23 Feb 2009 19:10:56 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[510. Twin Six Argyle Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=368&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=368&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Argyle+Sock_small_2.jpg" alt="Twin Six Argyle Sock" width="150px" height="150px" /><br />They say that the guy who invented sliced bread didn't invent bread, or slicing. Well, we didn't invent the argyle sock, but by adding a detail 6 we feel we have created quite the masterpiece.]]></description>
	        <pubDate>Sun, 22 Feb 2009 18:44:46 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[511. Twin Six Argyle Grey Sock]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=367&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=367&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Argyle+Sock_grey_small.jpg" alt="Twin Six Argyle Grey Sock" width="150px" height="150px" /><br />They say that the guy who invented sliced bread didn't invent bread, or slicing. Well, we didn't invent the argyle sock, but by adding a detail 6 we feel we have created quite the masterpiece.]]></description>
	        <pubDate>Sun, 22 Feb 2009 18:36:26 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[512. Twin Six Team T]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=359&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=359&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Team+T_small.jpg" alt="Twin Six Team T" width="150px" height="150px" /><br />Mount up.]]></description>
	        <pubDate>Sun, 22 Feb 2009 14:55:45 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[513. Twin Six Greaser T]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=358&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=358&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Twin+Six+Greaer+Tee_small.jpg" alt="Twin Six Greaser T" width="150px" height="150px" /><br />There is no glory, without grease.]]></description>
	        <pubDate>Sun, 22 Feb 2009 14:52:23 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[514. Solo Musette]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=330&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=330&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/solomussette.jpg" alt="Solo Musette" width="150px" height="150px" /><br />Constructed from heavy black cotton drill, the Solo traditional musette is the perfect urban cycling accessory. The Solo logo appears on one side while the reverse features an abbreviated version of the famous Solo gear-inch chart. Now you can settle once and for all which is the bigger gear: 42 x 15 or 48 x 17. Cleverly, a petersham loop is included for clipping on a light.
]]></description>
	        <pubDate>Fri, 05 Dec 2008 13:35:23 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[515. Craft Zero Windstopper Hat]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=329&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=329&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Zero+Wind+Stopper+Skull+Hat_small.jpg" alt="Craft Zero Windstopper Hat" width="150px" height="150px" /><br />Utilising Gore Wind Stopper at the front and Craft's very own high performing Zero fabric, the Craft Wind Stopper Hat gives the rider the best of both worlds in cold windy conditions; a wind proof front combined with a high wicking and temperature regulating fabric.When you have your helmet on, the last thing you need is a bulky hat underneath, (remember the Coneheads?) and therein lies the Zero Hat's strength, it really is lightweight. Protection against the elements, yet soft, thin and comfortable. Available in 2 sizes, S/M and L/XL - choose your size based upon whether you wear a S/M or L/XL helmet.&nbsp; A head circumference of 56cm and under will be a S/M, whilst an above 56cm head circumference will be a L/XL.Full wind protection in frontProtects you in fair and windy conditionsLightweight, elastic Gore Windstopper fabricSoft and close fit]]></description>
	        <pubDate>Thu, 27 Nov 2008 11:05:57 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[516. Craft Zero Extreme LS Base Layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=326&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=326&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Zero+Extreme+Long+Sleeve+Base+Layer_small.jpg" alt="Craft Zero Extreme LS Base Layer" width="150px" height="150px" /><br />The Craft Zero Extreme Base Layer is designed to keep you dry and
fresh throughout any ride in fair to cold conditions, ensuring you stay
dry, light and fast.The Zero Extreme is made
of a thin, lightweight and extremely elastic fabric that is channel
stitched with two high-tech polyester fibres. A hexa-channeled fiber
against the skin enhances moisture transport, which cools the body
down. On the outside, a hollow fibre offers isolation as well as
transport of moisture to the next layer, whilst CoolMax Extreme Fresh
FX fabric keeps smell and odour away. On or off the bike, the fitted
look of the Zero Extreme not only ensures maximum moisture
transfer, but ensures that you look as good as it performs. Comforts your body in zones you need itSoft and breathable crewneckSeamless torsoErgonomic fit with long sleevesThin, lightweight and extremely elasticFlatlock seams that follows body movementPerfect cooling and excellent dry effect
]]></description>
	        <pubDate>Wed, 12 Nov 2008 10:02:58 +0000</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[517. Solo Maxwell Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=282&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=282&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/maxwell.jpg" alt="Solo Maxwell Jersey" width="150px" height="150px" /><br />Renowned for their ornate lugwork and immaculate craftsmanship, the Maxwell jersey is dedicated to the great framebuilders of England.Extra luxurious doubled knitted trimsFabric is lighter, softer, breathes better and is certified as fully antibacterialScreen printed for sharper images and richer coloursSport X Dry Fabric for superb moisture wickingHard wearing 18cm pull designed zip, easy to use with gloved fingersCustomised elastic waist band. keeps the jersey in place and fitted on the bikeSmall rear zipped pocket for phone, cash or keys3 standard rear pocketsPolycotton/lycra arm and neck bands for a true retro look]]></description>
	        <pubDate>Wed, 24 Sep 2008 08:45:12 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[518. Ibex Woolies Crew Sleeveless Merino Base layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=279&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=279&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+woolies+sleeveless_small.jpg" alt="Ibex Woolies Crew Sleeveless Merino Base layer" width="150px" height="150px" /><br />Light as a feather, strong as iron: Woolies are an Ibex best seller for a reason. The 18.5 Merino 150 gram ribbed fabric is superfine, next to skin baselayer perfection. Moisture managing, temperature regulating, and form fitting, Ibex Woolies are so popular, someone you're standing near right is probably wearing them, and you don't even know it. Heck, Woolies are so light and comfy they probably don't know they're wearing them, either. The 18.5 superfine wool yarn offers a warm, close-to-the-body fit that moves with you and keeps its shape. This award-winning, guide-approved ribbed fabric feels luxurious yet holds up in most rigorous conditions. The rib construction provides space for air permeability contributing to superior performance and excellent stretch and recovery. Naturally odour resistant, or &amp;quot;no stink&amp;quot; is a huge bonus. First layer on, last off, you'll be so comfortable you'll forget you're wearing anything! Machine washable.18.5 micron New Zealand MerinoForm-fit, sleeveless150 g/m2 lightweight rib1/2'' collar heightFlatlock seamsTag-free labelsMachine wash]]></description>
	        <pubDate>Mon, 22 Sep 2008 11:55:31 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[519. Craft Bike Siberian Glove]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=261&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=261&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft-siberian-bike-glove_small.jpg" alt="Craft Bike Siberian Glove" width="150px" height="150px" /><br />Cold rides demand a lot from the hands. To avoid numb fingers, and that 'can't make a fist anymore' feeling, a pair of fleece lined wind resistant gloves are a Winter wardrobe essential. Craft's Siberian gloves do the job nicely, offering a delightfully warm fleece lined interior with a wind resistant outer. Silicon palm grippers will make sure your hands keep a firm grip on the bars and brakes, whilst reflective Craft logos are a welcome feature when the light begins to fail. For maximum adjustment Craft have added a handy velcro strap, so snug is indeed the word.]]></description>
	        <pubDate>Sun, 07 Sep 2008 20:42:32 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[520. Craft Zero Extreme Short Sleeve - Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=257&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=257&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Zero+Extreme+Base+Layer+women_white_small.jpg" alt="Craft Zero Extreme Short Sleeve - Women" width="150px" height="150px" /><br />Craft's Zero Extreme base layers are designed to keep you dry and fresh throughout any ride in fair to cold conditions, ensuring you stay dry, light and fast. An ideal baselayer for your off season training rides, which can also double up as a great first layer for training runs.The Zero Extreme is made of a thin, lightweight and extremely elastic fabric that is channel stitched with two high-tech polyester fibres. A hexa-channeled fiber against the skin enhances moisture transport, which cools the body down. On the outside, a hollow fibre offers isolation as well as transport of moisture to the next layer, whilst CoolMax Extreme Fresh FX fabric keeps smell and odour away. On or off the bike, the fitted look of the Zero Extreme not only ensures maximum moisture transfer, but ensures that you look as good as it performs.Comforts your body in zones you need itErgonomic fit and perfect drying effectThin, lightweight and extremely elasticFlatlock seams that follows body movement]]></description>
	        <pubDate>Sun, 07 Sep 2008 19:59:11 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[521. Craft Zero Extreme WS Short Sleeve Base Layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=256&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=256&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Zero+Extreme+Wind+Stopper+Base+Layer_ss_small.jpg" alt="Craft Zero Extreme WS Short Sleeve Base Layer" width="150px" height="150px" /><br />The Craft Zero Extreme Wind Stopper Base Layer is designed to keep you dry and fresh throughout any ride in fair to cold conditions, but with the addition of a front layer of Gore Wind Stopper fabric, which could very nearly make for the perfect base layer for windy, cold days.The Zero Extreme is made of a thin, lightweight and extremely elastic fabric that is channel stitched with two high-tech polyester fibres. A hexa-channeled fiber against the skin enhances moisture transport, which cools the body down. On the outside, a hollow fibre offers isolation as well as transport of moisture to the next layer, whilst CoolMax Extreme Fresh FX fabric keeps smell and odour away. On or off the bike, the fitted look of the Zero Extreme not only ensures maximum moisture transfer, but ensures that you look as good as it performs.Full wind protection at shoulders and parts of frontProtects your body in fair and windy conditionsSeamless torsoErgonomic fitLightweight, elastic Gore Wind Stopper fabricSoft and close fit]]></description>
	        <pubDate>Sun, 07 Sep 2008 19:48:44 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[522. Craft Zero Extreme Short Sleeve Base Layer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=255&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=255&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Zero+Extreme+Short+Sleeve+Base+Layer_small.jpg" alt="Craft Zero Extreme Short Sleeve Base Layer" width="150px" height="150px" /><br />The Craft Zero Extreme Short Sleeve Base Layer is made
of a thin, lightweight and extremely elastic fabric that is channel
stitched with two high-tech polyester fibres. A hexa-channeled fiber
against the skin enhances moisture transport, which cools the body
down. On the outside, a hollow fibre offers isolation as well as
transport of moisture to the next layer, whilst CoolMax Extreme Fresh
FX fabric keeps smell and odour away. On or off the bike, the fitted
look of the Zero Extreme not only ensures maximum moisture
transfer, but ensures that you look as good as it performs.Comforts your body in zones you need itSoft and breathable crewneckSeamless torsoErgonomic fitThin, lightweight and extremely elasticFlatlock seams that follows body movementPerfect cooling and excellent dry effect
]]></description>
	        <pubDate>Sun, 07 Sep 2008 18:46:55 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[523. Craft Cool Bike Boxer]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=254&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=254&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Bike+Boxer_small.jpg" alt="Craft Cool Bike Boxer" width="150px" height="150px" /><br />The Craft Cool Bike Boxer is an essential addition to your cycling wardrobe if you are commuting to work or heading out for a relaxed ride. Sometimes it can be a drag putting on your lycra shorts just so you can cycle in comfort. However, Craft's Bike Boxer will see you riding unfettered by lycra, and far more comfortable sipping a latte at a street cafe 'sans' lycra. Looking like a standard boxer short, the Craft Bike Boxer is actually a highly breathable pair of high performance bike pants with an integrated anti bacterial chamois. Pop them on under your favourite riding 3/4 shorts or jeans and feel the benefit of chamois comfort whilst you ride in your everyday clothes.Ergonomic fit for total freedom of movementsAntimicrobial El Light Men ChamoisPro Cool Mesh panels in sidesSlim and lightweight fitSuper cooling effectExcellent moisture transportation
]]></description>
	        <pubDate>Sun, 07 Sep 2008 18:39:09 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[524. Craft Cool Bike Boxer - Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=253&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=253&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Craft+Women+Bike+Boxer_white_small.jpg" alt="Craft Cool Bike Boxer - Women" width="150px" height="150px" /><br />If you're commuting to work, or heading out for a relaxed ride, then sometimes it can be a drag putting on lycra shorts just so you can cycle in comfort. Craft though has a solution, which can see you riding unfettered by lycra and far more comfortable sipping a latte on the street in the form of their Bike BoxerLooking
like a standard boxer short, the Craft Bike Boxer for Women is actually a highly
breathable pair of high performance bike pants with an integrated anti
bacterial chamois. Pop them on under your favourite riding 3/4 shorts
or jeans and feel the benefit of chamois comfort whilst you ride in
your everyday clothes.
Ergonomic fit for total freedom of movementsAntimicrobial El Light Women ChamoisCool Mesh panels in sidesSlim and lightweight fitSuper cooling effectExcellent moisture transportation]]></description>
	        <pubDate>Sun, 07 Sep 2008 18:37:23 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[525. swrve Cotton 3/4 Length Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=241&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=241&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/swrve-cotton-shorts.jpg" alt="swrve Cotton 3/4 Length Shorts" width="150px" height="150px" /><br />swrve's 3/4 cotton shorts are not only incredibly well designed and hard wearing, but will ensure that you look just as stylish off the bike as on. Made from 97% cotton and 3% lycra, they include some really nice bike specific features that aid both comfort and function. Pre-washed for better fitLow waist in front to prevent your belt from digging into your bellyHigh waist at the back to stay respectable and to keep you warmArticulated knees for a better fit on a bike or barstoolSeamless gusseted crotch for comfortDouble-ply seat for added durabilitySide seam designed to keep shorts in place as you move aroundTwo 6&amp;quot; zippered back pockets to store your valuablesMobile phone pocket on side to stay connectedYKK zippers throughoutStylish trim fit for everyday useswrve is committed to ethical manufacturingChoose one size larger than your waist size if you don't want a fitted look]]></description>
	        <pubDate>Tue, 17 Jun 2008 06:22:34 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[526. swrve Lightweight WWR 3/4 Length Shorts]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=239&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=239&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/swrvewwr_small.jpg" alt="swrve Lightweight WWR 3/4 Length Shorts" width="150px" height="150px" /><br />
The WWR shorts are made of a light-weight fabric that features a water and wind repellent (wwr) outside and a soft inside, 4-way stretch, breathability, moisture regulation, a long useful life, and machine-washability for easy care. These shorts are designed for warm weather and feature a slightly looser cut than the cotton and herringbone swrve shorts, making them ideal for cyclists preferring a less fitted look. More relaxed fit than the cotton and herringbone modelsLow waist in front to prevent your belt from digging into your bellyHigh waist at the back to stay respectable and to keep you warmArticulated knees for a better fit on a bike or barstoolSeamless gusseted crotch for comfortDouble-ply seat for added durabilitySide seam designed to keep shorts in place as you move aroundTwo 6&amp;quot; zippered back pockets to store your valuablesMobile phone pocket on side to stay connectedYKK zippers throughoutStylish trim fit for everyday useMade in USAswrve is committed to ethical manufacturing]]></description>
	        <pubDate>Tue, 17 Jun 2008 05:36:40 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[527. Opsal Fixed Gear Forever T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=233&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=233&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Fixed.jpg" alt="Opsal Fixed Gear Forever T-Shirt" width="150px" height="150px" /><br />One gear, no brakes, discover the pure simplicity and freedom of a fixed gear bike. One ride and you will be saying: Fixed Gear Forever!Tagless Neckline100% Organic cotton TeeWater-based ink printingEthically produced and manufacturedPlease check sizing chart before ordering]]></description>
	        <pubDate>Sun, 18 May 2008 16:56:53 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[528. Opsal Dope Kills Sport T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=231&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=231&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/DopeKills.jpg" alt="Opsal Dope Kills Sport T-Shirt" width="150px" height="150px" /><br />It's no secret that doping has had a negative impact on sports today. If you are sick and tired of all the doping (or you just want a cool looking tee), then grab yourself a shirt and say: Dope Kills Sport!Tagless Neckline100% Organic cotton TeeWater-based ink printingEthically produced and manufacturedPlease check sizing chart before ordering]]></description>
	        <pubDate>Sun, 18 May 2008 16:41:13 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[529. Opsal Ride T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=229&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=229&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Opsal-Ride_small.jpg" alt="Opsal Ride T-Shirt" width="150px" height="150px" /><br />President John F. Kennedy once said &amp;quot;nothing compares with the simple pleasure of a bike ride.&amp;quot; Enough said - just Ride!Tagless Neckline100% Organic cotton TeeWater-based ink printingEthically produced and manufacturedPlease check sizing chart before ordering]]></description>
	        <pubDate>Sun, 18 May 2008 16:31:25 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[530. Opsal Attack T-Shirt]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=228&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=228&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Attack.jpg" alt="Opsal Attack T-Shirt" width="150px" height="150px" /><br />Bernard Hinault once famously exclaimed &amp;quot;as long as I breathe, I attack!&amp;quot;. Never one to lay down without a fight, the badger had the tenacity and determination to always attack his rivals in the peloton.Tagless Neckline100% Organic cotton TeeWater-based ink printingEthically produced and manufacturedPlease check sizing chart before ordering]]></description>
	        <pubDate>Sun, 18 May 2008 16:28:22 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[531. Campagnolo Classica Hat]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=195&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=195&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Campagnolo+Classica+Hat_small2.jpg" alt="Campagnolo Classica Hat" width="150px" height="150px" /><br />The Campagnolo Classica Hat&nbsp; is a simple and stylish hat made in the traditional peloton style. Ideal for all types of rides, it functions as all cycling caps should, protecting the rider from the wind, sun and road grit, whilst helping to keep sweat out of the eyes. Campagnolo front visorOne size fits all]]></description>
	        <pubDate>Mon, 07 Apr 2008 14:54:29 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[532. ReSkin Bike Patch - Pack of 5]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=181&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=181&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/bikepatch.jpg" alt="ReSkin Bike Patch - Pack of 5" width="150px" height="150px" /><br />No matter how well fitting the shorts, at some point in your cycling
life you're going to get some chafing 'downstairs'. Yes, we're talking
about that special area they like to call the 'Perineum'. Sounds like a
mountain range doesn't it? Well it's not, but it is as sensitive as you can get,
and very prone to chafing caused by localised friction. Those clever
chaps at BioRacer were asked by a Pro-Tour team to develop something
that stopped this happening, and thus the ReSkin was born. Constructed
from perforated lycra and stuck on with a gentle skin friendly adhesive, ReSkin prevents the build up of friction which can lead to chafing, and acts like a protective second skin. Prevents the build up of friction that can cause chafing 'downstairs'Acts like a second skinGentle and skin friendly adhesive allows each patch to be used up to 10 timesBreathableUsed extensively by Cofidis in the Pro Tour]]></description>
	        <pubDate>Sun, 06 Apr 2008 08:03:58 +0100</pubDate>
	     </item>
	     <item>
	        <title><![CDATA[533. Ibex Merino Wool Knee Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=180&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=180&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+Merino_Wool+Knee+Warmers_small.jpg" alt="Ibex Merino Wool Knee Warmers" width="150px" height="150px" /><br />Bright red, frozen knees at the end of your ride? Should have been wearing your knee warmers. Especially when they are wind and water resistant, thanks to your good buddy Climawool.Climawool Lite frontKnit wool back: 92% Wool 6% Nylon 2% Lycra; 455 g/m2Form-fit; sized for menSold in pairsFlat SeamsMachine washableMade in USA&amp;nbsp;]]></description>
	        <pubDate>Sun, 06 Apr 2008 07:12:38 +0100</pubDate>
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	        <title><![CDATA[534. Ibex Merino Wool Arm Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=178&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=178&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+Merino_Wool+ArmWarmers_small.jpg" alt="Ibex Merino Wool Arm Warmers" width="150px" height="150px" /><br />Tucked in your jersey pocket on a climb and worn on the descent, arm warmers are the most cost-effective comfort device in athletic clothing history. What better to make them out of then, than New Zealand merino wool? Warm or cool when they need to be, your arms are going to do your bidding without haste once they see these coming out of your pocket. Tame those appendages!84% New Zealand Merino Wool, 11% Nylon, 6% Lycra390 g/m2Form-fit, sized for menFlat seamsMachine washableMade in USA]]></description>
	        <pubDate>Sun, 06 Apr 2008 07:05:14 +0100</pubDate>
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	        <title><![CDATA[535. Ibex Womens Merino Wool El Fito 3/4 Knickers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=177&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=177&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+women+El+Fito_small.jpg" alt="Ibex Womens Merino Wool El Fito 3/4 Knickers" width="150px" height="150px" /><br />Expecting a cool start or finish to your ride? Try the El Fito 3/4. Heading out on a rough trail? El Fito 3/4 works. Feeling self-conscious about your knees? Yup, El Fito 3/4. A wind and water- resistant Climawool Lite double weave over the knees will keep you warm and dry in all but the worst conditions, whilst their midweight merino construction will keep you comfortable throughout any ride.Body: 92% Wool, 6% Nylon, 2% Lycra on body; 87% Polyester / 13% Spandex on seat and back legsClimawool Lite softshell knee front13 panel construction4-way stretch, seamless liquicell chamois with progressive ergonomic ischiatic support most neededGripper elastic hermsForm-fit, sized for womenMade in the USA]]></description>
	        <pubDate>Sun, 06 Apr 2008 06:49:56 +0100</pubDate>
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	        <title><![CDATA[536. Ibex El Fito 3/4 Knickers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=172&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=172&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Ibex+El+Fito_small.jpg" alt="Ibex El Fito 3/4 Knickers" width="150px" height="150px" /><br />

The Ibex El Fito 3/4 Short is a favourite of nearly every rider that pulls on a pair. With a 4-way stretch, a form fit, a great pad, and the performance of New Zealand Merino, it is easy to see why. Highly comfortable and instantly at home with any rider, the Ibex El Fito is ideal for commuting, mountain biking, relaxed road rides or touring in any weather.92% New Zealand Merino wool, 6% Nylon, 2% Lycra on body; 87% Polyester/ 13% Spandex on seat and back legsClimawool Lite softshell knee front13 panel construction4-way stretch, seamless liquicell chamois with progressive ergonomic support most neededMachine washableMade in the USA]]></description>
	        <pubDate>Sat, 05 Apr 2008 12:49:41 +0100</pubDate>
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	        <title><![CDATA[537. Craft Bike Cool Socks]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=163&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=163&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/procoolbikesocks_white.jpg" alt="Craft Bike Cool Socks" width="150px" height="150px" /><br />The Craft Bike Cool Socks utilise the Craft CCS (Climate Control System), which creates the ideal microclimate for your feet. Depending on the weather and how hard you're riding, the Craft Socks will either keep your feet cool or keep them warm. So if you're looking to keep your feet dry and perfectly temperature regulated, then look no further. Mesh panels on top for ventilationLycra inserted cuff for perfect ankle gripSoft and seamless plain soles, eliminating chafing and blisters ]]></description>
	        <pubDate>Tue, 25 Mar 2008 15:17:17 +0000</pubDate>
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	        <title><![CDATA[538. Buff Reflective]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=108&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=108&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Buff+Reflective_black_small.jpg" alt="Buff Reflective" width="150px" height="150px" /><br />The Buff Reflective maintains all the characteristics of the Original Buff, but adds a high-tech microfiber with two vertical retro-reflective stripes, thus providing added visibility protection when worn in poor light conditions. Whether you're on the commute to work, enjoying a training ride, or out with the family, the Reflective Buff will appear brilliant white when illuminated by vehicle headlights. ]]></description>
	        <pubDate>Fri, 14 Mar 2008 08:24:08 +0000</pubDate>
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	        <title><![CDATA[539. Craft Active Wave Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=59&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=59&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Activewave_small.jpg" alt="Craft Active Wave Jersey" width="150px" height="150px" /><br />The Active Wave Jersey is a very light and versatile top for summery rides, training or working out in the gym. The fit is highly comfortable, (something that Craft is renowned for), whilst a zippered key pocket and 3 rear pockets combine with carefully positioned mesh inserts to make this a top you'll turn to again and again.Short front zipMesh inserts under arms and centre backChin protector inside zipperThree rear pocketsSmall zippered keypocket at back]]></description>
	        <pubDate>Sat, 08 Mar 2008 17:20:09 +0000</pubDate>
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	        <title><![CDATA[540. Solo Merino Knee Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=30&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=30&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/SoloKneewarmers.jpg" alt="Solo Merino Knee Warmers" width="150px" height="150px" /><br />Suitable for the coldest weather and made from New Zealand Mapp Matrix fabric, providing wind and water resistant on the outside and all the comfort and wicking properties of merino wool next to the skin. Solo Kneewarmers are pure classics and form a great partnership with matching Solo Armwarmers
]]></description>
	        <pubDate>Sat, 08 Mar 2008 13:44:23 +0000</pubDate>
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	        <title><![CDATA[541. Craft Cool Singlet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=22&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=22&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/CraftProCoolSingletW.jpg" alt="Craft Cool Singlet" width="150px" height="150px" /><br />Craft's Cool functional underwear is designed specifically to keep you cool while exercising in warm conditions. The Cool underwear's uniquely patterned construction effectively pulls perspiration vapor off the body to keep you cool, making it the ideal base layer for a trip to the gym, your daily commute, or a hard training ride.Ergonomic fit for total freedom of movementsCool Mesh panels in sides and backFeminine Top with wider neck openingSuper cooling effectExcellent moisture transportation]]></description>
	        <pubDate>Sat, 08 Mar 2008 11:46:09 +0000</pubDate>
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	        <title><![CDATA[542. Craft Cool Tee with Mesh - Women]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=21&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=21&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/CraftProCoolTMeshW.jpg" alt="Craft Cool Tee with Mesh - Women" width="150px" height="150px" /><br />Craft's highly breathable Cool functional underwear is designed specifically to keep you cool while exercising in warm conditions. The Cool underwear's uniquely patterned construction effectively pulls perspiration vapor off the body to keep you cool, making it the ideal base layer for a trip to the gym, your daily commute, or a hard training ride.Ergonomic fit for total freedom of movementsCool Mesh panels in sides and backSoft and comfortable fitSuper cooling effectExcellent moisture transportation]]></description>
	        <pubDate>Sat, 08 Mar 2008 11:24:40 +0000</pubDate>
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	        <title><![CDATA[543. Craft Cool Tee with mesh]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=19&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=19&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/CraftProCoolTMeshM.jpg" alt="Craft Cool Tee with mesh" width="150px" height="150px" /><br />The Craft Cool Tee is a great multi use, multi-sport base layer. By using a UPF 50 + uniquely patterned construction that pulls perspiration vapor off the body to keep it cool, the Cool Tee is ideal for everything from a hard training ride, trip to the gym, or for keeping you fresh on the commute to work.On the sizing, the Cool Tee is designed to fit like a slim cut, fitted t-shirt, so if you really want a closer fit, then please take a size down.Mesh T for full air permeability and cooling effectErgonomic fit for total freedom of movementsCool Mesh panels in sides and backSoft and comfortable fitSuper cooling effectExcellent moisture transportationUPF 50 + ]]></description>
	        <pubDate>Sat, 08 Mar 2008 10:23:54 +0000</pubDate>
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	        <title><![CDATA[544. Solo Retro Cap]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=15&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=15&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Solo+Retro+Cap.jpg" alt="Solo Retro Cap" width="150px" height="150px" /><br />Stop the rain getting in your eyes, protect your head from the sun, repel the cold or mop up the sweat with Solo's very attractive Retro Cap. One size (medium) fits most ridersAvailable in two colours, black or white]]></description>
	        <pubDate>Fri, 07 Mar 2008 18:12:20 +0000</pubDate>
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	        <title><![CDATA[545. Solo Merino Wool Arm Warmers]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=13&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=13&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/Soloarmwarmers.jpg" alt="Solo Merino Wool Arm Warmers" width="150px" height="150px" /><br />Featuring Mapp Matrix fabric, Solo armwarmers&nbsp; provide the breathability and softness of merino next to the skin, with a water and wind resisting polyester outer. Perfect for when the weather turns cold, and are ideal teamed with the Classique or Equipe jerseys. 
]]></description>
	        <pubDate>Fri, 07 Mar 2008 16:52:36 +0000</pubDate>
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	        <title><![CDATA[546. Solo Equipe Gilet]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=12&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=12&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/SoloEquipegilet.jpg" alt="Solo Equipe Gilet" width="150px" height="150px" /><br />The Solo Equipe gilet is an absolutely essential item of cycle clothing. You'll wonder how you ever managed without one! It will keep your torso protected from the wind, showers and the cold.Solo logos and rear strip are 3M reflective productsReflective strip on rear now runs full width of the garmentFeatures a full-length reflective zip and Solo logos as well as reflective trim on the arm openings and rear.Folds extremely small and can be stowed in one rear pocket of a standard cycle jersey.Mesh side panels for ventilation and a small zippered side pocket, great for keys, phone or an energy gel to get you home.Comes in three colour schemes designed to match your Classique or Equipe jersey.&amp;nbsp;]]></description>
	        <pubDate>Fri, 07 Mar 2008 16:30:41 +0000</pubDate>
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	     <item>
	        <title><![CDATA[547. Solo Equipe Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=11&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=11&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/SoloEquipejersey.jpg" alt="Solo Equipe Jersey" width="150px" height="150px" /><br />


The Solo Equipe jersey could very easily become your favourite item of cycle clothing. Tailored from Mapp Matrix fabric, the Equipe jersey is wind and water resistant on the outside with luxurious Merino Wool next to the skin. Two button-fastened rear pockets, knitted Merino Wool cuffs and collar and a full length reflective zip complete this stylish jersey.Merino Wool Knitted wrist and neck bandsInner base-layer of 100% Natural MAPP Merino fused with technical outer layer featuring wind and water resistance.Two large button-fastened rear pockets - big enough to fit a waterproof top, which won't always easily fit into a standard width pocketBold central 'Solo' logo, sewn in, not printed
]]></description>
	        <pubDate>Fri, 07 Mar 2008 16:15:23 +0000</pubDate>
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	        <title><![CDATA[548. Solo St Neith Jersey]]></title>
	        <link>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=4&amp;language=en</link>
	        <guid>http://www.alwaysriding.co.uk/index.php?main_page=product_info&amp;products_id=4&amp;language=en</guid>
	        <description><![CDATA[<img src="http://www.alwaysriding.co.uk/images/alwaysriding/SoloStNeithjersey.jpg" alt="Solo St Neith Jersey" width="150px" height="150px" /><br />Many of the great cyclists started their racing careers riding with a local club. The St Neith jersey is Solo's tribute to the French cycling clubs.Highly breathable and wickable polyester fabric keeps you cool and dry18cm front zip with over-size zipper pull designed for using with gloved fingersCustomised silicon elastic waist bandSmall rear zipped rear pocket (in addition to the standard 3 rear pockets) for safe storage of phone, keys, cash etcUnique knitted polycotton/lycra arm and neck bands for the real 'retro' lookSuperb quality screen-printed (not digitally printed) design means brighter and more vivid colours]]></description>
	        <pubDate>Fri, 07 Mar 2008 09:35:58 +0000</pubDate>
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