Close
Shop the Sale
Read More About Always Riding

Cycling Clothing, Bags, Bikes, Accessories and Components

The home of stylish Bicycle Apparel & Accessories for Road, City & Trail

From the very latest cycle clothing from independent, boutique brands, to hand picked selections from more well-known names, Always Riding is your one-stop destination for bike apparel & accessories. Whether you're looking for a top-notch selection of cycling jerseys to help you climb the cols, a pair of bicycle shorts to carry you through the city, or even a finely crafted bicycle bell from the US, we are here to help!

hide info

Men's Summer Sale

Inc. 7mesh, Pas Normal Studios & Ornot

Shop Now

Bag's Summer Sale

Inc. Brooks & Chrome

Shop Now

Women's Summer Sale

Inc. Cafe du Cycliste, Pedla & Craft

Shop Now
ABOUT ALWAYS RIDING
ABOUT ALWAYS RIDING
READ MORE
LOOKING FOR SOMETHING SPECIFIC?
LOOKING FOR SOMETHING SPECIFIC?
GET IN TOUCH

Always Riding x Cinelli

Tutto Belt Drive Bike

Shop Now

Ritchey

Outback Gravel Frameset

Shop Now

Always Riding x Cinelli

Zydeco Gravel/Commuter Bike

Shop Now

MEN'S CLOTHING

Jerseys, Bibs, Jackets and More

Shop Now

WOMEN'S CLOTHING

Jerseys, Bibs, Jackets and More

Shop Now

URBAN CYCLING BAGS

Backpacks, Messenger and Camera Bags

Shop Now

BIKEPACKING BAGS

Saddle, Frame and Handlebar Bags

Shop Now
Blog Features Interviews, Reviews and Insights
Blog Features
Interviews, Reviews and Insights
Read more
Reasons to Ride

We're here for you

Questions about your order, or perhaps want to know more about a product?

Use live chat*, or email us and we'll be straight back to you

*Mon-Fri, 09:00-17:00 GMT

Get help

We speak bike

Rider-owned and operated, we're obsessed with all things bike - from apparel to accessories and of course, the bikes themselves!

If it's interesting, cool and downright awesome kit, you'll find it at Always Riding, along with a handpicked range of exclusive brands and products you won't find elsewhere.

About us

Rider Rewards

One of the things we love the most about riding our bikes is meeting up with other riders on the road. As we're a store, we wanted to share some of that feeling, so we created Rider Rewards - a simple way to earn points to save or spend against future orders.

Learn more

ride to the top